• The Journal of Asian Finance, Economics and Business
• /
• 제7권7호
• /
• pp.279-291
• /
• 2020

This study aims to develop the concept of innovation models with the marketing channel construct approach, marketing innovation, product segmentation, and customer insight; as well as improvements to the theory of resource-based combined with the method of service-dominant logic. This study approach is based on quantitative descriptive conducted with three stages of testing scenarios. The first test is the mapping of the innovation model construct through testing the validity and reliability with the moderation of customer orientation variables. The second scenario examines the relationship of influence between the independent variables on the dependent variable of 29 hypothetical analysis equation modeling. The unit of analysis was conducted on 497 SMEs involved in the food and beverage sectors, with the criteria being SMEs must have a rating of 4-5 points on the Go-Food applications software. The results shown that: 1) the construct used to develop an innovative model both directly and via moderation is positive and significant; 2) Through a complicated relationship that involves all components of the variable, it outlines a positive and significant effect except for the path of analysis (μ5). The theoretical and managerial implications state that the service-dominant logic approach and resource-based view theory have extreme reliability and interrelations.

• 품질경영학회지
• /
• 제36권1호
• /
• pp.62-71
• /
• 2008

Since the Six Sigma strategy was first introduced to Motorola in 1987, it has been taken as an important business strategy to strengthen the competitiveness of leading companies in the global competitive environment. To keep growing and thriving, modern companies need to develop new businesses and find new applications while keeping existing ones on track. This situation necessitates a more effective way of discovering an optimal scenario in a business. In this paper, we propose a Business for Six Sigma (BFSS) road-map to create new businesses. BFSS consists of five macro phases: define, identify, analyze, evaluate, and implement. We also provide an example of F electronics, a Korean electronics component manufacturer, which actually applied the BFSS road-map to analyze marketability, technological plausibility and economic potential/success in connection with its new product development.

• The Journal of Asian Finance, Economics and Business
• /
• 제7권11호
• /
• pp.927-937
• /
• 2020

Global warming awareness through energy conservation is growing due to the regulatory policies issued by governments and voluntary organization that established carbon emission limits. Transportation is one of the major contributors to carbon emissions. Bike will be simultaneously saving money, getting fit and helping to reduce global warming. Web design has been identified as a key factor for the acceptance and success of the websites and electronic commerce. The purpose of this research is to investigate the effective implementation of the proposed Analytic Hierarchy Process (AHP) technique on a bike case study whose company (Bike Company) is involved in web design for a critical component in the demonstration. Survey research used a variety of data collection methods, with the most common being questionnaires and interviews of some exporters. The research results reveal that the top five key success factors are Good reputation, Transaction security, Ease of use, Promotion, and Diversified choices, which provide the guidelines and directions for decision-makers to design effective websites in the current competitive business scenario. The major findings of this study are suggesting that Internet marketing channels are securing the company's relevance, together with paving the way for methods to increase web traffic.

• 동아시아경상학회지
• /
• 제4권4호
• /
• pp.8-20
• /
• 2016

Banks are the engines that drive the operations in financial sector, money markets and growth of economy. With growing banking industry in India, frauds in Banks are increasing and fraudsters are becoming more sophisticated and ingenious. Shockingly, banking industry in India dubs rising fraud as "an inevitable cost of doing business." As part of study, a questionnaire-based survey was conducted in 2012-13 among 345 Bank employees "to know their perception towards bank frauds and evaluate factors that influence the degree of their compliance level." The study reveals, "there are poor employment practices and lack of effective employee training; usually over-burdened staff, weak internal control systems, and low compliance levels on the part of Bank Managers, Offices and Clerks. Although banks cannot be 100% secure against unknown threats, a certain level of preparedness can go a long way in countering fraud risk. Internal audit professionals should play an integral role in organization's fraud-fighting efforts. Some other promising steps are: educate customers about fraud prevention, make application of laws more stringent, leverage the power of data analysis technologies, follow fraud mitigation best practices, and employ multipoint scrutiny.

• 아태비즈니스연구
• /
• 제9권4호
• /
• pp.99-117
• /
• 2018

This study has investigated Linear Programming (LP) applications to special decision making problems in managerial accounting with the help of spreadsheet Solver tools. It uses scenario approaches to case examples having three products and three resources in make-and-supply business operations, which is applicable to cases having more variables and constraints. Integer Programmings (IP) are applied in order to model situations when products are better valued in integer values or logical constraints are required. Three cases in one-time-only special order decisions include Goal Programming approach, Knapsack problems with 0/1 selections, and fixed-charge 0/1 integer modelling techniques for set-up operation costs. For the decisions in outsourcing problems, opportunity-costs of resources expressed by shadow-prices are considered to determine their precise contributions. It has also shown that the improvement in work-shop operation for an unprofitable product must overcome its 'reduced cost' by the sum of direct manufacturing cost savings and its shadow-price contributions. This paper has demonstrated how various real situations of special decision problem in managerial accounting can be approached without mistakes by using LP's and IP's, and how students both in accounting and management science can acquire LP skills in their education.

• The Journal of Asian Finance, Economics and Business
• /
• 제9권9호
• /
• pp.249-261
• /
• 2022

Globally, COVID-19 has significantly impacted many different organizations and people. From the banks' perspective, this pandemic has affected banks' corporate and retail customers. Also, banks had to adjust to distributed workforce model. This paper analyses the lessons learned from the COVID-19 pandemic, which can be effectively used to rebuild banks' Operational Risk Management capabilities. The present study used the survey research methodology, which includes structured questionnaires completed by senior banking professionals to analyze the learnings from COVID-19 and understand the distributed workforce model and remote working effectiveness. Findings: The Pandemic accelerated the pace of digital transformation. The lockdown imposed due to the pandemic led to employees working remotely, which has been effective because of enhanced digital capabilities. However, enhanced monitoring is required to prevent data-related issues, and action needs to be taken to address challenges faced in having a remote distributed workforce model, like negative impact on on-the-job learning, data-related risks, and employee wellbeing. COVID-19 is an unprecedented event that could not have been predicted in any scenario analysis. This crisis has highlighted various systemic drawbacks that need to be addressed. Banks can apply the lesson learned from this Pandemic to become more robust in the future.

• 국제학술발표논문집
• /
• The 4th International Conference on Construction Engineering and Project Management Organized by the University of New South Wales
• /
• pp.526-533
• /
• 2011

Contracting is said to be a high-risk business, and a common cause of business failure is related to cash management. A contractor's financial viability depends heavily on how actual payments from an owner deviate from those defined in the contract. The paper presents a method for contractors to evaluate the punctuality and fullness of owner payments based on historical behaviour. It does this by classifying owners according to their late and incomplete payment practices. A payment profile of an owner, in the form of aging claims submitted by the contractor, is used as a basis for the method's development. Regression trees are constructed based on three predictor variables, namely, the average time to payment following a claim, the total amount ending up being paid within a certain period and the level of variability in claim response times. The Tree package in the publicly available R program is used for building the trees. The analysis is particularly useful for contractors at the pre-tendering stage, when contractors predict the likely payment scenario in an upcoming project. Based on the method, the contractor can decide whether to tender or not tender, or adjust its financial preparations accordingly. The paper is a contribution in risk management applied to claim and dispute resolution practice. It is argued that by contractors having a better understanding of owner payment behaviour, fewer disputes and contractor business failures will occur.

• 동아시아경상학회지
• /
• 제12권1호
• /
• pp.35-42
• /
• 2024

Purpose: A railroad project is a complex system with large construction costs in the initial stage and ongoing operating costs over its lifecycle. Current railroad projects tend to be based on construction options, which leads to huge deficiencies in operating costs. This phenomenon results from a lack of appropriate tools to accurately estimate a railroad project's lifecycle costs. This study attempts to analyze the major components of railroad operating costs and to propose a decision-making system for analyzing the long-term lifecycle costs of railroad projects. Research design, data and methodology: We review the literature and analyze the current status of railroad operating costs in Korea and overseas. Based on previous projects, a framework for project options and operating costs is proposed. The framework is applied to actual railroad projects to demonstrate the validity of the model. Results: Case analysis shows that our framework is comprehensive in analyzing the primary aspects of railroad operating costs and plays an effective role in choosing various railroad project options. This study points out that the railway project operates inefficiently because estimating long-term costs without reflecting specific project options causes many errors. Conclusions: A major contribution of this study is the development of an improved framework for accurately estimating operating costs and providing policymakers and engineering firms with a holistic decision support system. Detailed components in estimating operating costs of the railroad business are discussed. And we present a decision-making tool that policymakers and private businesses can use in planning the railroad business.

• 벤처창업연구
• /
• 제18권6호
• /
• pp.117-132
• /
• 2023

최근 COVID-19 확산과 함께 온라인 쇼핑 시장의 규모가 지속적으로 증가하여 다양한 온라인 거래 플랫폼이 시장에 등장함에 따라 많은 소상공인이 플랫폼에 입점하고 있다. 이처럼 최근 소상공인의 플랫폼 활용이 크게 늘어나면서 적정 수수료에 대한 이슈가 제기됨에 따라 플랫폼 활용과 수수료에 대한 사회적 논의의 필요성이 제기된다. 현재 수수료에 대한 논의는 대부분 부정적인 측면에서 특정 사례 중심으로 이루어지고 있으며 플랫폼의 활용 가치와 수수료를 종합적으로 고려한 체계적인 논의는 부족한 실정이다. 따라서 본 연구는 플랫폼 서비스 활용 가치와 수수료 비용을 함께 고려하여 플랫폼 수수료에 대한 체계적이고 종합적인 이해를 목적으로 한다. 이를 위해 플랫폼 서비스별 경제적 가치를 추산하여 세부적으로 분석하였다. 온라인 플랫폼 사용이 활발한 배달 서비스, 이커머스 두 업계를 선정하고 판매자가 플랫폼 서비스를 이용함으로써 발생하는 기대수익 변화에 주목하였고, 판매자의 플랫폼 입점 여부, 서비스 이용 여부 등 시나리오별로 추산한 매출과 비용을 기반으로 기대수익을 비교분석하였다. 연구 결과, 플랫폼 입점과 플랫폼 서비스 활용은 매출 상승과 비용 절감을 가능하게 하며, 이는 판매자의 기대수익에 긍정적인 영향을 미치는 것으로 나타났다. 본 연구를 통해 플랫폼 수수료를 플랫폼 서비스 이용과 이에 따른 가치 획득에 대한 사용료 관점으로 이해하고 이를 기반으로 플랫폼 서비스와 수수료의 경제적 가치를 추산하여 플랫폼 서비스 활용 가치와 비용을 종합적이고 체계적인 논의로 확대하고자 한다.

• 산학경영연구
• /
• 제13권
• /
• pp.89-105
• /
• 2000

기업윤리가 경쟁력으로 새롭게 강조되는 국제화시대를 맞이하여 우리 한국인의 경영윤리는 무엇인가? 이에 대한 답을 하기 위해서는 우선 한극의 경영인보다 넓게는 한국인은 경영 윤리적인 문제에 직면하면 어떻게 판단을 내릴 것인가를 알아야 한다. 분 연구에서는, 개인의 윤리적 문제상황의 인지(지각)에서 윤리적 의사결정을 하게 되고, 이것이 윤리적 행동으로 이어진다는 Hunt and Vitell(1986)의 '마케팅윤리의 일반적 이론' 의 첫 단계인 개인의 윤리적 문제상황의 판단정토를 조사해 보고자 한다. 설문을 통한 본 연구의 조사 결과, 남보다는 나 자신이 더 윤리적인 판단을 한다고 생각하고 있음이 확인됐다. 그리고, 마케팅 경력이 윤리성을 떨어뜨리는 것도 확인됐다. 또한, 여성이 남성보다 더 윤리적인 판단을 하는 경향이 있음도 확인됐다. 이상의 발견점은 서구의 선행연구의 결과와 일치하고 있다. 한편, 한국인을 대상으로 한 본 연구에서는, 윤리성 향상을 위해서는 선진국에서의 생활경험이 도움이 되는 것으로 나타난다. 그리고, 연령, 경력기간, 부양가족은 윤리성에 영향을 미치고는 있지만, 일관된 방향성을 찾을 수는 없었다. 그런데, 몇몇 항목에서 정은 세대의 비윤리성을 보여주는 결과는 우려를 하지 않을 수 없게 한다. 또한, 학칙과 소득은 윤리성에 영향이 없는 것으로 나타났으며, 최고경영자의 기업의 소유 여부도 윤리적인 판단에는 영향이 없는 것으로 나타났다.