• Journal of Convergence for Information Technology
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• v.10 no.4
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• pp.168-174
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• 2020

This study studied the influence of beauty influencers, who act as supporters of cosmetics companies, on the purchase intention of cosmetics by consumers using Instagram content. To this end, we focused on the influence of demographic characteristics of consumers exposed to product evaluation contents of beauty influencers acting as cosmetics company supporters on purchase intention. The research data questionnaire surveyed a total of 15 items in 237 parts. Frequency analysis, factor analysis, independent t test, ANOVA, and multiple regression analysis were used for data analysis, and SPSS 23.0 was used for analysis. As a result of researching purchase intention according to product introduction through Instagram contents of a specific account HAJIN_21 Beauty Influencer, gender did not have a statistically significant positive effect, and final education was statistically influenced on purchase intention. It was found to have a significant positive (+) effect. As a result, it was found that final education was an important factor in purchase intention. Furthermore, it is expected that this study can be used as a basic data in the direction of promotion using cosmetics companies supporters.

• Science of Emotion and Sensibility
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• v.8 no.1
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• pp.9-15
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• 2005

Because hand-written characters, especially drawn by a brush can give readers various impressions, they are not only a communication method but also art works. Authors have already investigated the relationship between brush motion analytical results and sensory testing results obtained from Japanese hiragana and reported quantitative evaluation method for the beauty of hiragana, In this paper, sensory tests for South Koreans who cannot recognize the word are carried out, compared with sensory testing results of Japanese. The evaluation objects are 6 hiragana drawn by 4 beginners and 2 experts, Semantic Differential Method based on 30 paired evaluation words are used in the sensory tests. Therefore South Koreans also feel the beauty in hiragana drawn by experts, as compared with by beginners. On the other hand it was confirmed that South Koreans couldnt recognize the difference among beginners. Judging from the factor analysis results, both Japanese and South Koreans selected stability as the 1st factor, there is interesting difference in the following orders.

• Fashion & Textile Research Journal
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• v.25 no.2
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• pp.241-247
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• 2023

This study sought to investigate the effect of academic satisfaction on the dropout intention of cosmetology undergraduates. Analyzing the effect of academic satisfaction on career dropouts showed that the sub-factors of academic satisfaction-evaluation satisfaction, class satisfaction had a statistically significant part effect. Analyzing the effect of academic satisfaction on psychological factors for dropping out showed that the sub-factors of academic satisfaction have a statistically significant effect. Furthermore, regarding the effect of academic satisfaction on environmental factors, the sub-factors of academic satisfaction have a statistically significant effect on wealth. High satisfaction was shown to have no statistically significant effect on dropout intention. The results of the study showed that the higher the degree of satisfaction with the evaluation and the degree of satisfaction with the course of beauty majors, the more negative (-) the impact on dropout. For cosmetology majors, academic satisfaction is a subjective emotion felt through study at university and major. Students with high academic satisfaction are more likely to love their school and their work, and positively influence their intention to stay in school and reduce student dropout rates. Intention to drop out indicates the intention to lose interest and purpose in cosmetology college students. This is directly linked to the dropout rate of school students and requires steady research. Through this research, we hope that active discussions will be held on academic satisfaction and intention to drop out of university students specializing in cosmetology.

• Knowledge Management Research
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• v.25 no.1
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• pp.111-134
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• 2024

Cosmetics brands are increasingly offering "multi-purpose" products that serve multiple functions at once, such as an eye cream that could also be used as a lip moisturizer. Yet, there is little research on consumers' perceptions of multi-purpose products and the brands that offer these products. This research examines the impact of consumers' own theory of beauty. We find that endorsing a strong incremental (vs. entity) theory of beauty (i.e., believing that one's beauty is changeable through one's effort rather than innate and unchangeable) reduces consumers' preferences for multi-purpose products, particularly among those who are highly appearance oriented. These consumers' reduced evaluation of multi-purpose products also spills over to their overall brand evaluation. The findings suggest that brand managers should consider consumers' implicit theory of beauty and product preferences when managing product knowledge.

• Journal of Korean Academy of Oral and Maxillofacial Radiology
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• v.14 no.1
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• pp.39-50
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• 1984

The aim of this study was to evaluate the dentofacial relationship of the Korean adult females who had excellent profile using roentgenocephalometry. The subjects were 35 females from 19 to 24 years of age selected among the professional models, beauty contest winners and performing stars. And, as the control group, 37 females from 18 to 23 years of age with normal occlusion and acceptable profile were selected. In both groups, each variable was measured and evaluated statistically introducing 24 reference points, 22 reference lines and 17 reference angles respectively. Conclusions from this study were as follows; 1. There was no significant difference between the two groups. But SNA and convexity angle which had indicated the maxillary protrusion were lesser in the professional models, beauty contest winners and performing stars than in ~he control group. 2. In the professional models, beauty contest winners and performing stars, the maxillary and mandibular incisors were more upright than in the control group. 3. The protrusion of the upper and lower lip was lesser in the professional models, beauty contest winners and performing stars than in the control group. 4. Professional models, beauty contest winners and performing stars revealed more straight profile than the control group and were similar to that of the Caucasian. 5. Generally, it was the tendency that the straight profile was accepted as esthetics.

• The Research Journal of the Costume Culture
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• v.30 no.4
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• pp.594-607
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• 2022

This study is a follow-up paper on "Development of flipped learning class model for nail beauty education" published by Seol (2022). This model was conducted from March to June 2022 for 70 students taking the "Nail color design 1" course. After 15 weeks of class, a survey of the students' perceptions of flipped learning and their self-evaluation of goal achievement was conducted, which was composed of questionnaires using a 5-step Likert scale. 15 questions were designed to evaluate the students' satisfaction with their experience and class operations; 4 questions to evaluate whether the class goal had been reached through flipped learning; and 9 questions to evaluate the students' perceptions of flipped learning. As a result of applying this model to theoretical and practical nail beauty classes, it was confirmed that flipped learning helped students better understand the content and had a positive effect on learning, while the subject's educational goals were also achieved. By evaluating the students' perceptions of flipped learning, we may conclude that they experienced learning satisfaction and perceived the approach positively. Moreover, they have expressed a desire for additional flipped learning. This study is thus meaningful in confirming the procedure's effectiveness by applying the flipped classroom model to theoretical and practical subjects with a focus on the nail beauty field, and showing how it achieved students' positive perceptions and educational goals.

• Journal of Korean Society of Forest Science
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• v.88 no.3
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• pp.309-319
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• 1999

This study was conducted to get forest scenic beauty management information toward forest working systems; characteristics in Larix forest stands. 35 different alternatives were simulated to visualize on basis of actual forest working methods. The options were illustrated as photos produced by computer software. Each alternatives were evaluated by 3 groups with total 593 respondents after reliability test. Visual preference evaluation was used 1 - 10 point rating scale. The ratings were scaled using SBE analysis program of RMRATE. To compare the relationship of visual preference and image scale, Spatial images of 13 thinning alternatives were measured by Semantic differential scale. In general, the respondents preferred refreshing and ordering forest stand after forest working to natural forest stand before forest working. Visual preference decreased with the increasing intensity of bare ground area and slash area in forest stand. And also, visual preference was high related to tree density, clear length of stem, and ground vegetation. Farm line of small clear cutting area was preferred straight line to curve line. Visual preferences were significant differences in certain socioeconomic variables of the respondents. Results indicate how to conduct forest working system for forest scenic beauty management.

• Journal of the Korea Convergence Society
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• v.8 no.11
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• pp.403-411
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• 2017

In recent years, various activities have been carried out in terms of talent donation for community together. This study suggests curriculum model about talent donation program centered on beauty majors. The key elements revealed in previous literature studies were used as educational contents of this study. The program presented in this study can be used to expand talent donations by beauty talent. The curriculum of the program for community together consisted of talent donation goals, teaching and learning methods, and evaluation items. This training program is divided into understanding area of talent donation and technique area of skin beauty.

• Proceedings of the PSK Conference
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• 2000.10a
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• pp.261.1-261.1
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• 2000

• Journal of the Korea Safety Management & Science
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• v.15 no.3
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• pp.83-91
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• 2013

The purpose of this study was to compare the exposure levels to emotional labor, occupational and socio-psychological stress, and fatigue for workers engaged in the fields of beauty business (make-up, skin, nail, and hair). For this purpose, a survey was carried out and a statistical analysis was performed for 813 persons As a result, emotional labor was found to be linked with 3 factors of emotional control, emotional dissonance, and positive emotional expression. The exposure level of emotional control was found to be high in the area of hair care and that of positive emotional expression was high in the area of nail care. Based on evaluation of Occupational Stress Scale(KOSS), the stress were found to be highest among workers engaged in the field of make-up and lowest among those in the field of nail. The exposure level of psychosocial stress was found to be the highest in the area of make-up and the lowest in the area of nail care. The exposure level of fatigue was found to be the highest in the area of make-up and the lowest in the area of nail care, showing a difference in the exposure level of stress by area of beauty business. The study confirmed that there is a difference in the exposure level related to emotional labor, job stress, psychosocial stress, and fatigue by area of beauty business.