• 제목/요약/키워드: Attractive Items

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Kano 모형을 이용한 병원의 서비스 품질 요소의 분류 - 인천, 경기남부지역 대학병원을 중심 - (The Classification of the Service Quality Elements in the Hospital Using the Kano Model)

  • 오병관;최황규
    • 한국병원경영학회지
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    • 제14권4호
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    • pp.88-102
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    • 2009
  • This study aims at providing necessary informations to decide what services would be conducted preferentially in the hospital by limited resources. So this study revalued the customer's perception about the qualities of the hospital services by the Kano Model and examined the customer satisfaction coefficients suggested by Timko. The researcher conducted a survey from the patients of the 4 university hospitals in Incheon and southern Gyeonggi Province In 2008. The results of this study can be summarized as follows; It was found that the total 31 items are could be classified into 7 attractive quality elements, 22 one-dimensional quality elements and 2 indifferent quality elements, while the natural quality element wasn't found. The highest score element of the customer's satisfaction coefficients was identified as easy parking(0.69) and the lowest score item was the offer of the hospital newsletter and information about medical care(0.47). When the hospital service was not sufficient to the customer, the highest score element of the customer's dissatisfaction coefficients was proved the convenient ward and facilities(-0.75) and the lowest score item was the buses running to the entrance of the hospital(-0.32). Also it was found that the attractive quality elements appraised by the preceding study were revalued the one-dimensional quality elements. The reason was because the customer's expectation on the services was changed high, as time went by.

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이변량 정규분포 하에서 선별형 스크리닝 검사의 설계 (Design of Rectifying Screening Inspections under a Bivariate Normal Distribution)

  • 홍성훈;최익준;이윤동;이민구;권혁무
    • 품질경영학회지
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    • 제35권4호
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    • pp.147-158
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    • 2007
  • Owing to the rapid growth in automated manufacturing systems, screening inspection becomes an attractive practice for removing nonconforming items, and it has been suggested that inspection will essentially become an inherent part of modem manufacturing processes. In this paper, we propose rectifying screening inspections which allow quality practitioners to use performance and surrogate variables interchangeably in real-time applications. Two screening inspections are considered; a statistically-based screening inspection to reduce the current proportion of nonconforming items to a specified AOQ(average outgoing quality) after screening, and an economically-based screening inspection where the tolerance limit is determined so that the expected total cost is minimized. It is assumed that the performance variable and the surrogate variable are jointly normally distributed. For two screening inspections, methods of finding the optimal solutions are presented and numerical examples are also given.

창업보육센터의 주요 서비스 요소에 대한 품질속성 분류 (Quality Attribute Classification of Service Elements in Business Incubation Center)

  • 김승현;전영록
    • 산업경영시스템학회지
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    • 제37권3호
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    • pp.75-81
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    • 2014
  • To establish a new creative economy, the worldwide efforts have been made to wriggle out the old economic paradigm after the financial crisis of 2008. When it comes to the limitation of the viability. the start up companies have a high risk of failure. Therefore business incubator (BI) should carry out the role to improve their viability. As for the maximization of the effect on the business incubating services as move in companies, it is important for BI to increase the level of business incubating services by the systemic and scientific measurement. This study showed that the quality of the BI center services was measured by Kano analysis and the previous research as follows. First, BI quality attribute by Timko's customer satisfaction came out into the attractive qualities on the 14 items that amount to the 70% of 20 business incubating services items. It is desirable to perform the strategy for the satisfaction. Secondly, basic business incubating services were interpreted as the one-dimensional quality like incubating spaces, parking facilities, security facilities, industry technology development funds, and incubating managers. Finally, training and educational service was recognized as indifferent quality. Futhermore, the improvement and the limitation of this study as well as the interpretation of analysis results are also provided.

노인관련 창업에 관심있는 대학생들의 노인인식 (Perception About the Elderly Among Undergraduate Students Interested in the Elderly Care Business)

  • 신미자
    • 간호행정학회지
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    • 제17권4호
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    • pp.551-562
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    • 2011
  • Purpose: The purpose of this study was to identify the perception about the elderly among undergraduate students interested in the elderly care business. Method: In this descriptive research, a total of 183 undergraduate students were participated. The instrument was consisted of a 18-item semantic differential scale developed by Sanders et al (1984). Data were analyzed using descriptive statistics, t-test, ANOVA, Scheffe test, Pearson's correlation coefficients by SPSS 18.0. Result: Undergraduate students' perception about the elderly was slightly positive($2.98{\pm}1.51$). The significant factors associated with the perception about the elderly were gender, age, present residing state with the elderly, experience of residing with the elderly at the past. Male students' perception about the elderly was more positive than female. Among 18 items, 'wise' and 'knowledgeable' was highly related to the perception about the elderly(r=.671, p=.001). Conclusion: These findings indicate that the items of optimistic, attractive, flexible and good were the impressive perceptions about the elderly for the undergraduate students. The result of this study can be utilized to promote perception about the elderly among undergraduate students.

초등학생 대상 영양교육 웹사이트의 활용효과 (Evaluation of a Nutrition Education Website for Children)

  • 김선희;현태선
    • 대한지역사회영양학회지
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    • 제11권2호
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    • pp.218-228
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    • 2006
  • This study was carried out to evaluate the usefulness and the effectiveness of the nutrition education website 'ifood(http://ifood.or.kr)', for children. A total of 262 children (5th and 6th graders) participated in the self-education program using the website which consisted of 4 sessions every two weeks. In each session, they were asked to answer some questions on the comprehensiveness of each topic while navigating the website. Nutrition knowledge (20 items), dietary attitudes (7 items), and dietary behaviors (10 items) were evaluated using questionnaires before and after the education. After the education, the usefulness and readability of the website was also evaluated. Most (97.2%) of the responders reported that the education using this website was helpful, 97.3% thought that the contents were reliable, 90.1% responded that the contents were easy to understand, and 88.8% answered that they would revisit 'ifood'. The menus they liked best were 'Interesting games' for 35.8%, 'How can I cook?' for 17.8%, 'How can I become slim' for 16.4%. This website might be more attractive by providing a 'greater variety of contents in detail', 'more music, motion pictures and images', 'more interesting games'. After the education, there was a significant increase in nutrition knowledge scores from 10.9 to 13.1. Although the total scores of dietary attitudes and dietary behaviors did not improve, there was a significant increase in each of some questions. These results showed that 'ifood', a nutritional education website, was desirable in reliability, aesthetics and enjoyability, and was effective in improving nutrition knowledge and some of dietary attitudes and behaviors in children.

Kano 모델 및 잠재적 고객만족 개선 지수를 이용한 화장품 매장 서비스 품질 개선 우선순위 (Quality Improvement Priorities for Cosmetic Store Service Using Kano Model and Potential Customer Satisfaction Improvement Index)

  • 송지안;장성호
    • 한국콘텐츠학회논문지
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    • 제20권6호
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    • pp.342-353
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    • 2020
  • 본 연구는 Kano 모델의 이원적 품질분류와 잠재적 고객만족 개선 지수(PCSI Index)를 기반으로 드럭스토어와 백화점 내 화장품 매장의 서비스 품질을 비교, 분석하여 서비스 품질 개선 우선순위 요소들을 파악하고, 제시함으로써 화장품 매장의 서비스 품질 개선을 위한 기초자료 제공을 목적으로 하였다. Kano 모델 분석의 평가이원 표에 대입하여 품질 특성을 분류하고, 고객만족 계수(CSC)와 PCSI 지수를 이용해 화장품 서비스 품질 요소들의 개선 우선순위를 진행하였다. 그 결과, Kano 모델을 활용한 분석에서 드럭스토어와 백화점 화장품 매장 서비스 품질 요소에 대한 대부분의 항목이 매력적 품질 요소로 평가되었다. PCSI 지수 비교 결과, 드럭스토어 화장품 매장의 경우 '신뢰성', '반응성', '공감성' 항목이, 백화점 내 화장품 매장의 경우 '공감성', '신뢰성' 항목의 품질 요소들이 개선 우선순위가 높은 것으로 나타나, 해당 요소가 개선될 경우 고객 만족도가 향상될 잠재력이 높은 것으로 나타났다. 본 연구를 통해 드럭스토어와 백화점 화장품 매장의 서비스 품질 분류 및 고객 만족도 향상을 위한 개선 우선순위가 파악됨으로써 실무적인 시사점이 제공되어, 향후 고객 만족도 향상을 위한 지침 수립에 기여할 것으로 사료된다.

대용특성을 이용한 선별형 스크리닝 절차의 설계 (Design of Rectifying Screening Procedures Using a Surrogate Variable)

  • 홍성훈
    • 대한산업공학회지
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    • 제32권1호
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    • pp.51-60
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    • 2006
  • When the nature of measuring a performance variable is destructive or very expensive, it is attractive to use a surrogate variable which is highly correlated with the performance variable and less expensive to measure. In this paper, we propose rectifying screening procedures using the performance and surrogate variables. Two screening procedures are considered; a statistically-based screening procedure to reduce the current proportion of nonconforming items to a specified lower value after screening, and an economically-based screening procedure where the screening limit is determined so that the expected cost is minimized. It is assumed that the surrogate variable given the performance variable is normally distributed with known mean and standard deviation. For two screening procedures, methods of finding the optimal solutions are presented and numerical examples are also given.

VMD(Visual Merchandising)에 따른 복합생활용품매장에 관한 연구-연출과 테마를 중심으로- (A Study on the Design of a Compound Living Goods Store by Visual Merchandising -with a focus of the presentation and themes-)

  • 한주희;윤도근
    • 한국실내디자인학회논문집
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    • 제14호
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    • pp.99-106
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    • 1998
  • Today's consumers have the behavior of purchasing that is self-value-centered and distinctly goal-conscious. Because of this trend the new shops that sell well have the characteristics that effectely transfers strong store-image. The starting point of selling is showing. To appeal to the sense of more consumers and to facilitate the act of consumption you should express more surely store and image of merchandise in the limited space of sales room. Especially in the compound living goods store which sell various items of products the role of presenting the whole merchandises attractive and organized is of utmost importance and the interior planning of show rooms and displaying the room according to the actual sales. According to this the goal of this study is to create not only the convenience of purchasing but also distinguished store image through organizing show rooms according to themes as a part of VMD strategy.

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대용량 초전도 신전력계통 개념설계 (Concept Design of Superconductivity Power System)

  • 이승렬;김종율;윤재영;이병준
    • 대한전기학회:학술대회논문집
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    • 대한전기학회 2006년도 제37회 하계학술대회 논문집 A
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    • pp.300-301
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    • 2006
  • Korean power system has some problems like as curtailing investment and the NIMBY (Not In My Back Yard) phenomena, because of power demand concentration in downtown area. In this time, superconducting power devices rise as a very attractive solution. This study proposes a basic concept of superconductivity power system with bulk capacity, and identifies the items for technical and economic analysis. The proposed system consists of superconducting cables/transformers/FCLs(fault current limiter). The basic concept is to replace 154kV conventional cables with 22.9kV superconducting cables and to convert a 154kV substation into a 22.9kV switching station in downtown area.

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대용특성을 활용한 스크리닝 검사에서 제한된 생산용량의 효과분석 (Effects of Limited Capacity on Screening Procedures Using a Surrogate Variable)

  • 최익준;홍성훈
    • 품질경영학회지
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    • 제36권4호
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    • pp.77-86
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    • 2008
  • Due to the rapid growth in automated testing and manufacturing systems, screening inspection becomes very attractive. In this paper, we investigate the effects of limited capacity on screening inspection using a surrogate variable. The model is developed under the assumption that the reprocessed and nonreprocessed items are produced by the same manufacturing process and therefore their quality characteristics are independently and identically distributed. Profit models are constructed which involve four price/cost components; selling price, cost incurred by imperfect quality, reprocessing and quality inspection costs. Methods of finding the optimal screening limits are presented, and a numerical example is given. Sensitivity analyses are also performed to study the effect of a process standard deviation on this model.