• Title/Summary/Keyword: Attitude changes

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A Study on hotel AI robot service built on the value-attitude-behavior(VAB) model (가치-태도-행동 모델을 적용한 호텔 AI 로봇서비스에 관한 연구)

  • Hejin Chun;Heeseung Lee
    • Smart Media Journal
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    • v.12 no.8
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    • pp.60-68
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    • 2023
  • After COVID-19, hotel industry is rapidly experiencing changes in the business environment, and under the influence of the Fourth Industrial Revolution, hotel industry is striving to secure competitive advantages through differentiation, including the use of big data and the IoT in service provision, as well as the introduction of artificial intelligence(AI) robot services. This study analyzed the perceived value of AI robot services and their impact on usage attitudes and behavioral intentions of customers who have used hotels that have introduced AI robot services. The results of the study showed that the value of robot services perceived by customers who have used robot services in hotels is categorized into three dimensions: social, experiential, and functional, and all of them have a positive effect on usage attitudes, with social, functional, and experiential values having a positive effect on usage attitudes in that order. Attitude toward use was also analyzed to have a positive effect on behavioral intention, which is consistent with the value-attitude-behavior model. Therefore, it is necessary for hotels to improve the satisfaction of hotel guests through diversified services of AI robot service.

A Prospective Study on Attitude of Professional Student toward Population Related Issues in Korea (대학전공별(大學專攻別) 전문직학생(專門職學生)들의 인구관련문제(人口關聯問題)에 대한 연차적(年次的) 변화(變化) 연구(硏究))

  • Lee, Kyung-Sik;Kim, Hwa-Joong
    • Journal of Preventive Medicine and Public Health
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    • v.9 no.1
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    • pp.11-24
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    • 1976
  • This study was a part of large scale of a prospective study on attitudes of professional students in medicine, nursing and teaching toward population related issues in Korea. The study was first conducted in May 1974 and then in May 1975 for the 1974 class cohot using a questionaire consisted of attitude scales and other items developed by Lee. The purpose of stuay was twohold, namely, to determine the difference in students among specializations on one hand and between the first and second years in the 1974 class cohot regarding tile subject matter. A one-way analysis of variance was used for attitude scale, and absolute and relative frequency were computed for the analysis of non-attitude scale items by employing Fishers' Ratio and Duncan's multiple range test at 5% level and chi square test at 5% level as significance tests. The hypothesis 'students in health profession are more likely to have positive attitudes toward population related issues progressively as class year advances than students in teaching profession' was tested and the following results were obtained: 1) Nursing students were more likely to display favarable attitudes toward family planning than medical or teaching students although the class cohot showed slightly negative improvement in the second year. Medical and teaching students apperaed to have slightly improved attitudes in the second year. 2) Respondents in general perceived national family planning program as a means of population control and this tendency was more true among nursing students as the class year advances than two other professional groups of students. Students in teaching profession appeared to perceive it more as a means to improve individual family welfare while health students were likely to see as to improve maternal and child health. This tendency was progressively improved as the class year advanced. 3) The majority of students regardless of their respective specializations believed that family planning program should be directed toward the improvement of individual family welfare. No progressive changes in the class cohot were observed. 4) About the plan to use contraceptives in future, no singnificant differences were observes among different specializations nor in different class years. However, the majority was confirmed to have a plan to use contracepives in future. An increasing proportion of the undecided category was observed, as class year advanced among health students. 5) Students in health profession were found to be more favorable about 'more leisure opportunities' as motive for limiting number of children whereas education students indicated the reasons as 'facilitate ambitions' and 'economic base' The progressive changes toward positive direction in both groups were observed as the class years advanced. 6) Attitudes toward induced abortions of the health students were observed to be positively related to class years while an inverse relationship was found in teaching students who showed much less favor in the subject matter than health students. This phenomenon may be due to the different exposure to learning environments unique to respective specializations. 7) Health students were found to have more favorable attitudes toward population education in general than the teaching students. The teaching students appeared to have changed more to the negative direction when they became the second year while no such development was observed in health students. The teaching students seemed to hold a very conservative position with regard to sex education in schools. 8) About the equality of sexes, the nursing group was found to be most favorable while the reverse was true in the teaching group. A change in the negative direction as the class year advanced was found in the teaching group. 9) About questions related to fertility values-the 10 percent of respondents regardless of specialization indicated that they would maintain their single status in future, however no change was observed in the second year. The desired number of children was found to be two by the majority of students in nursing, medicine and teaching in order of high proportion. No changes in a different class year were observed. The childless marriage was seen by nursing students as a problem more than other students, but a slight change in positive direction was found when the nursing students became the second year. In summing, as data supported in the above, students in health profession demonstrated more favorable attitudes toward population related issues than the teaching students and this tendency became more apparent in the second year. It was noticed that health students were more conscious about the health aspect of population and family planning program while the teaching students gave more attention to the socioeconomic aspect. The sex variable seemed to have operated in the item related to the equality of sexes. In conclusion, as data presented in the above, the hypothesis of this study was accepted except in the few items. It should be noted that the limitation of this study is the short duration of the observation in measuring the possible attitude changes. It should include curriculum analysis for the respective specializations in order to indentify the area of curriculum impact on students in future study.

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The Effect of Class based on Creative Science Writing for the Interest in Biology and the Scientific Attitude (창의적 과학글쓰기를 활용한 수업이 생물에 대한 흥미와 과학적 태도에 미치는 효과)

  • Kim, Hyung-Ja;Byeon, Jung-Ho;Kwon, Yong-Ju
    • Journal of Science Education
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    • v.36 no.2
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    • pp.198-215
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    • 2012
  • Purpose of this study is to clarify the effect of creative science writing for interest of biology and scientific attitude on high school student. Creative science writing is a learning method to enhance comprehension and expression of thinking of science contents related to daily life. 148 students were recruited and divided into two groups, experimental group were experience creative science writing lessons. On the other hand, contrary group were applied interest enhancement lessons excepted creative science writing activity. To investigate the effect of creative science writing, interest check of biology was used, and scientific attitude test was used to understand changes in student's scientific attitude. Experimental group had taught using creative science writing and their awareness of the instruction was analyzed with questionnaire. As a result of this study, the class based on creative science writing was effective in improving high school students' interest in biology and in particular it was helpful in promoting interest in biology and learning of biology. It suggested that the class based on creative scientific writing used a new teaching method unlike existing methods, caused them to have interest in the instruction by making them express their daily life freely not to memorize learning contents, applied learning contents to daily life through many kinds of writings and then enhanced their interest in biology. Indeed, the class based on creative science writing had the positive influence on changes in the scientific attitude of high school students. Since creative science writing is writing one's own idea through extensive thinking based on learning contents, it was effective in arranging the process of thinking and changing their scientific attitude into positive one. Consequently, it was concluded from the above results of the research that the teaching using creative science writing was available as the effective teaching methods to improve high school students' interest in biology and change their scientific attitude into positive one.

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The role of cognitive dissonance in development of negative attitudes toward the law (바늘 도둑이 소도둑 된다: 준법의식의 약화에서 인지부조화의 역할)

  • Taekyun Hur;Jaewon Hwang;Jaeshin Kim
    • Korean Journal of Culture and Social Issue
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    • v.11 no.1
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    • pp.25-42
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    • 2005
  • The present research examined the proposition that once people violate traffic regulations, they would experience cognitive dissonance and subsequently engage in changing their attitudes toward the law negatively in order to reduce the dissonance. In an experiment, participants were presented with three scenarios in which a person violated traffic laws, and they were asked to imagine themselves as the person of the scenarios and write statements supporting the unlawful behaviors. Participants' attitudes toward the general traffic law and the regulations related to the violations were measured 8 weeks before and right after the experimental treatment. The results, as expected, showed that their attitudes toward the general traffic law and the specific regulations in the scenarios changed negatively after writing the statements. In each secnarios, the participants who chose to wrote statements supporting the unlawful behaviors showed great attitude changes that those who did not write the statements. Furthermore, attitudes toward the regulations that were not directly related to the scenarios did not change significantly, and participants who were expected to experience stronger dissonance arousal (e.g.., supported more unlawful behaviors or had have more positive attitudes toward the law before the experiment) showed greater attitude changes. These results support the effects of trivial unlawful behaviors on attitudes toward the law and strongly suggest the role of cognitive dissonance underlying the effects.

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Qualitative Analysis of the Experiences in Mindfulness-Based Stress Reduction(MBSR) on Hwa-Byung Patients (화병환자의 마음챙김에 기초한 스트레스 감소 프로그램(Mindfulness-based Stress Reduction:MBSR)경험에 관한 질적 연구)

  • Song, Seung-Yeon;Cho, Hyun-Ju;Kim, Sang-Young;Kim, Jong-Woo
    • Journal of Oriental Neuropsychiatry
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    • v.23 no.4
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    • pp.153-158
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    • 2012
  • Objectives : The objective of the study is to examine what effects the Mindfulness-based stress reduction program can have on Hwa-byung patients. Methods : Ten Hwa-byung patients have participated in this 8-week Mindfulness-based stress reduction program for Hwa-byung. In addition, participants were interviewed regarding the experiences from the changes during meditation or everyday life. Data were collected though a consumer panel and individual interviews. Responses were coded using Consensual Qualitative Research (CQR) methodology. Results : The experiences were categorized into 7 domains and divided to 23 categories. Results showed the psychotherapeutic effects of Mindfulness-based stress reduction program, specifically, positive cognitive changes, emotional stability, and changes in attitude. Also, all participants reported improvement of anger management skill and feeling of tranquility. This means that the Mindfulness-based stress reduction program can relieve the symptoms of Hwa-byung. Conclusions : Mindfulness-based stress reduction program makes changes about emotion, physical symptoms, cognition and personal relationship. This program can be applied to psychotherapy for Hwa-byung.

Expanding the aging self: Investigating successful aging among Korean older adults using grounded theory

  • Park, Hyung-Ran
    • Journal of Korean Public Health Nursing
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    • v.29 no.3
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    • pp.426-440
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    • 2015
  • Purpose: This qualitative study aimed to understand older adults' perspectives on successful aging and develop a model of a successful aging process, within the Korean socio-cultural context. Methods: This study used a Grounded Theory approach. Through theoretical sampling, 14 participants were selected from older adults at a public health center and a volunteer institution in Gyeonggi Province, South Korea. Results: The basic social process identified was "expanding the aging self", which was preceded by three phases, namely, adjusting to the changes, developing the valuable self, and embracing the environment. Participants used 2-3 strategies for successful aging in each phase. For adjusting to the changes, participants used strategies such as "adopting a positive attitude", "accepting the changes", and "being at the center of life". To develop the valuable self, "re-identifying capacities", "having something to do", and "advancing to a healthy lifestyle" were used. Participants embraced their environments with "sharing with others" and "embracing younger generations". The causal condition for expanding the aging self was the changes in participants' physical, mental, or psychosocial situations. Conclusion: These findings suggest a theoretical foundation for the development of potential nursing interventions to promote self-care management and the interpersonal relationship for successful aging among Korean elderly individuals.

Elementary Teachers' Perception on Student Competencies, Teacher Role, and Instruction in the Forthcoming Educational Environmental Change

  • KO, Yujung;HAN, Insook;KWON, Hoilym;SHIN, Won Sug
    • Educational Technology International
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    • v.20 no.1
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    • pp.109-135
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    • 2019
  • Rapid development of educational technology requires fundamental changes not only in the form of instruction and role of teachers in school education but also in the competency development of students. Specifically, the emergence of new technologies such as makerspace, virtual reality (VR), and robotics has made it more challenging for teachers and students in the 21st century. However, even with the argument for the changes, less has been discussed about how much in-service teachers are aware of and how they are preparing for such changes. Therefore, this study intends to explore what would be required to students and teachers, and for instructional changes with more technologies available through the lens of elementary school teachers. The study results suggest, similar to previous studies, in-service elementary teachers recognize that student competencies such as creativity, collaboration, communication, and problem-solving skills are important. They also perceived that teacher change in role and attitude, and for instructional method and classroom culture are crucial as catalysts of change. Unique and interesting finding from this study is about the importance of nurturing digital citizenship in technology-infused learning environment. The digital citizenship has been less highlighted in the past, but this study revealed it should be treated as a priority.

The Effect of Environmental Instruction on Environmental Attitudes of University Students

  • Woo, Hyung-Taek
    • Environmental Sciences Bulletin of The Korean Environmental Sciences Society
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    • v.4 no.3
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    • pp.157-164
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    • 2000
  • The effect of environmental instruction on students\` environmental attitudes was studied in two environmental classes and one business class of university undergraduates. Changes in students\` environmental attitudes were assessed from a questionnaire survey administered before and after exposure to a 16 week course. The results indicated statistically significant differences in students\` attitudes toward the environment between the pretest and the posttest. The two environmental classes had the positive effect and the students exhibited more environmentally favorable attitudes. Accordingly, this study confirmed the positive effect of environmental instruction on attitudes toward the environment at a university level.

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The search of the direction for the professional enhancement of mathematics teacher (수학 교사의 전문성 신장 방안 탐색)

  • 이대현
    • Journal of Educational Research in Mathematics
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    • v.9 no.1
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    • pp.239-244
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    • 1999
  • This study aims to present the necessity of 'mathematics for teacher' and advices for enhancing professionalism of mathematics teacher. Many mathematics teachers don't know formula giving roots of cubic and quartic equation which is presented as a example of mathematics for teacher, but they feel the necessity of professional knowledge like mathematics for teacher. As the role of mathematics teachers changes, professionalism in various fields is required. That is, they must be equipped with the belief and attitude as a professional and understand the content of mathematics for teacher and mathematics education theory. After all, loaming mathematics depends on the quality of mathematics teacher.

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An Effect of Sex education for Knwledge and Attitude toward Sex in Elementary School Students (성교육이 초등학생의 성에 대한 지식과 태도에 미치는효과)

  • Kim Yeong-Hee;Lee Myung-Hwa
    • The Journal of Korean Academic Society of Nursing Education
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    • v.3 no.2
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    • pp.255-275
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    • 1997
  • This study was conducted to find out the effect of sexual education for knowledge and attitude toward sex are elementary school students. Therefore, the present study aims to understand the changes of the knowledge are the attitude toward sex before and after the sex education, in elementary school students and then finally to provide some basic data to suggest directions for sex education. The subjects were 500 male and female elementary students from the fifth and sixth grades of 4 public elementary schools in Pusan. The subjects were assigned to a experimental (250) and a control (250) group. The research tools were sex education program and consists of physiology(menache, ejaculation), psycological(pleasure of growth), sociological(hetero sexual relationship) are about set The sex education program was given to experimental group for 6 hours by the trained school nurse's lecture using slide film and OHP film. The data were obtained before and after the sex education. Data collection was done during the period betwen Feb. 3. 1997. to Feb. 20. 1997. The collected data were analyed using frequency, percentages, $X^2$-test, means, standard deviation, t-test, ANOVA, MANCOVA with SPSS program. The results were obtained as follows : 1. The first hypotheses attained that the experimental group(19.72) is higher than the control group(12.12) on the knowledge toward sex(F=467.30, P=.000). At the physical area, the experimental group(8.84) is higher than the control group(3.96) (F=687.39, P=.000). At the psychological area the experimental group (5.18) is higher than the control group(2.63) (F=411.66, P=.000). At the social area, the experimental group (5.70) is higher than the control group (5.54), this is not significant difference (F=.67, P=.413). 2. The second hypotheses attained that the experimental group(60.42) is higher than the control group(52.48) on the attitude toward sex(F=215.70, P=.000). At the physical area, the experimental group(23.10) is higher than the control group(20.68) (F=128.68, P=.000), At the psychological area, the experimental group(20.11) is higher than the control group(16.40) (F=108.64, P=.000). At the social area, the experimental group(17.22) is higher than the control group(16.00), this is area are significant differences (F=70.37, P=.000). 3. Knowledge toward sex according to sex, religon, atmosphere of family, mother age and educational background are significant differance (P<0.05). Attitude toward sex according to sex is significant differance (P<0.05).

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