• Journal of the Korean Society of Clothing and Textiles
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• v.31 no.3 s.162
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• pp.387-397
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• 2007

Due to the recent trend of relationship marketing and characteristics of the apparel retail industry that relys heavily on employees' performance, internal marketing toward the employees gives a critical influence on firms' overall performance. This study is aiming at the factors of internal marketing and relationship management that enhance positive attitude toward change. A survey questionnaire was developed and about two hundreds department store sales staffs working for apparel brands participated in the empirical study. Factor analysis ensured the existence of five aspects of internal marketing: educational training, internal communication, power endorsement, management capability and incentive system. Results indicated that age, marital status, years of employment, position rank, and salary types of salespersons had significant influence on internal marketing factors. Incentive system had significant influence on internal customer relationship management. Internal customer relationship management had significant impact on employees' attitude toward change. Educational training had significant influence on employees' perceived importance of change. Educational training, power endorsement and incentive system affected employees' perceived outcome of change.

• Journal of the Korea Safety Management & Science
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• v.19 no.4
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• pp.301-307
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• 2017

The planing hull is characterized by a large change in the posture according to the speed, and the shape of the propeller varies, so that the hull resistance varies greatly depending on the propeller used. Especially, the Savitsky system, which is widely used for estimating the resistance of planing hull, does not consider the characteristics of these propeller and ship bottom spray rails. In this paper, in order to investigate the difference in resistance characteristics between the propeller and the bottom of the propeller of 6m and 12m class propeller using propeller such as outboard or stern drive, A comparative test was conducted on resistance and attitude posture changes in the Circulating Water Channel of Institute of Medium & Small Shipbuilding. As a result of comparison test, it was confirmed that there is a clear difference in the attitude change due to the presence of the bottom floor spray rail and the change in resistance characteristics due to the installation of the propeller. However, attitude change with the propeller was found to be insignificant.

• The Research Journal of the Costume Culture
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• v.19 no.4
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• pp.766-779
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• 2011

The purpose of this study is to find the levels of self-monitoring, self-consciousness and cosmetic attitude of female university students and to analyze the relationship between the levels of self-monitoring, self-consciousness and cosmetic attitude in an effort to strengthen external human beauty. The respondents were 264 university women attending a university Chung-Cheong Province in Korea. In this study, a questionnaire method was used. The questionnaire consisted of SMS(self-monitoring scale), the(self-consciousness scale), and a measurement of the cosmetic attitude. Earlier studies were used to create the measuring instruments with some adjustments for the purpose of this research. Factorial analysis, correlation analysis, multiple regression analysis were carried out with SPSS 18.0. The cosmetic attitude consisted of four factors, and those factors were related to self-monitoring and self-consciousness. The Four factors were happiness with change, manners to others, the instrument of change, and conformity. It was found that the cosmetic attitude reflected the personal internal mental states; hence, the cosmetic attitude was used as method to express the internal mind. Determining the correlations between self-monitoring, self-consciousness and the cosmetic attitude was useful in understanding the personal peculiarity of the cosmetic attitude. Moreover, in the cosmetic industry, it is likely meaningful to investigate the capability whether the variables of self-monitoring and self-consciousness can be applied in an effort to understand consumers' internal character.

• The Korean Journal of Emergency Medical Services
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• v.22 no.3
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• pp.91-100
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• 2018

Purpose: This study aimed to assess the attitude toward cadaver donation and change of intention toward cadaver donation after participation in cadaver dissection among paramedical students, and then to provide basic data to extend wholesome culture toward cadaver donation. Methods: This study was conducted among 298 freshmen via questionnaire survey. The attitude toward the cadaver donation questionnaire consisted of 12 items on a 5 Likert scale. Data were collected before and after participation in cadaver dissection with the agreement of subjects. The data were analyzed using SPSS version 24.0. Results: This study showed that attitude toward cadaver donation was significantly different according to gender (p=.027) and major (p=.035). The attitude score toward cadaver donation was 3.45 points. The rate of positive intention toward cadaver donation before participation in cadaver dissection was 46.5%. The rate of change of intention toward cadaver donation after participation in cadaver dissection was 25.9%. Among 25.9% of subjects, the intention of 56.3% was changed from positive to negative, and the intentions of 42.1% changed from negative to positive. Conclusion: The results of this study the need to provide an educational program to improve the understanding and knowledge toward cadaver donation before participation in cadaver dissection among paramedical students.

• Journal of the Korean Society of Clothing and Textiles
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• v.10 no.1
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• pp.59-67
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• 1986

The purpose of this study was to identify the characteristics of fashion leaders in relation to attitude toward change and socioeconomic level among Dae Gu woman as well as among rural women living on the suburbs of Dae Gu: and to compare the characteristics of these urban women in a mass society with the rural women living in a traditional society. Measures selected for this study consisted of the Schrank Fashion Opinion Leadership Inventory(1973), the Schrank ana Sugawara Attitudes Toward Change Inventory(1977), and socioeconomic level. The fashion Innovation Inventory was developed by author which consisted of a list of clothing and accessory items selected after surveys to local stores, campus, and main streets, and study of fashion magazines for the current seasons. The data from 280 respondents were analyzed by Pearson corrleation coefficients, analysis of variance, and t-test. The results were as followers : 1) A significant relationship was found between fashion leadership and socioeconomic level for both urban and rural women. High attitude toward change was significantly related to high fashion innovativeness and high fashion opinion leadership among the urban groups. re significant relationship was found between fashion opinion leadership and attitude toward change among the rural sample. 2) A significant difference was found in attitude toward change scores of four urban sub-sample groups : fashion innovators, fashion opinion leaders, fashion innovative communicators(who exhibit high scores on both fashion innovativeness and fashion opinion leader-ship), and non-fashion innovative communicators. No significant difference was found in attitude toward change scores of four rural sub-sample groups. No significant differences were found in socioeconomic level of four sub-sample groups for both urban and rural women.

• Korean Journal of Heritage: History & Science
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• v.48 no.3
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• pp.120-137
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• 2015

This study aims to understand the ways in which experience programmes affect visitors' attitude at cultural heritage sites. Through a literature review, this study constructed measurement scales that specifically measure experience at the cultural heritage sites. Afterwards, this study measured visitors' experience, satisfaction, and attitude at cultural heritage sites. This study found that visitors experience fun, authenticity, leaning, and a sense of escaping/togetherness through the experience programmes. Second, authenticity, fun and learning influence their satisfaction in terms of their visit, whereas a sense of escaping/togetherness does not link to their satisfaction. Third, visitors' satisfaction is the key determinant in changing their attitude. Fun is the key determinant that directly influence visitors' attitude change, whereas authenticity is the key determinant that indirectly influence visitors' attitude change.

• Journal of the Korean Society of Clothing and Textiles
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• v.34 no.11
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• pp.1900-1911
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• 2010

This study focuses on clothing as one of the most seasonal products and investigates consumer behavior related to climate change adaptation. This study addressed four objectives: (1) to identify the clothing behavior of consumers for the adaptation to climate change; (2) to identify the effects of fashion involvement and climate sensitivity on clothing attitude for the adaptation to climate change; (3) to identify the effect of clothing purchase time on climate sensitivity and clothing attitude for the adaptation to climate change; and (4) to identify the effect of consumer demographics on climate sensitivity and clothing attitude for the adaptation to climate change. A survey questionnaire was developed and implemented to collect data for measuring clothing involvement, fashion involvement, and climate sensitivity. In addition, clothing involvement, clothing assortment needs, and clothing worn for the adaptation to climate change were measured. A total of 349 responses were analyzed by t-test, ANOVA and path analysis with SPSS18.0. The results of the analysis are as follows. Changes in temperature were considered more important than changes in weather for the functional needs of clothing, purchase needs, and assortment items needs. The assortment items wearing for the adaptation to climate change varied depending on the temperature and weather. Fashion involvement directly influenced clothing assortment needs and indirectly influenced the clothing worn for the adaptation to climate change. In terms of clothing purchase time, those purchasing clothing before the season begins, tended to have a high fashion involvement and clothing attitude for the adaptation to climate change. Those in their twenties and single, tended to be more sensitive to climate change. This study also discusses the implications for merchandising strategies.

• Korean Journal of Artificial Intelligence
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• v.11 no.3
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• pp.7-15
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• 2023

Purpose: The purpose of this study is to investigate how consumers perceive electric vehicles and factors that affect attitude, satisfaction, and intention to use electric vehicles and to explore policy issues regarding climate change and global environment. By classifying actual and potential users, this study developed the following research questions: i) factors including economic feasibility, sociality, environmental sustainability, inefficiency, inconvenience, convenience, and uncertainty affect attitude to electric vehicles; ii) attitude to electric vehicles affects actual consumers' satisfaction; and iii) attitude to electric vehicles affects potential users' intention to use. Research design, data and methodology: This study conducted an online survey and applied factor and regression analyses and ANOVA to test hypotheses. Results: The results of this study found that economic feasibility and convenience factors significantly affect attitude in both cases of actual and potential users. How actual users perceive efficiency of electric vehicles negatively and uncertain issues such as battery technology affect attitude to electric vehicles. Conclusions: This study provides policy implications that foster promotional policies for the adoption of electric vehicles for environment and regulate negative aspects. This study also provides managerial implications for manufacturers to develop better technology competences to enhance reliability on electric vehicles.

• Proceedings of the Korean Society of Precision Engineering Conference
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• 1997.04a
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• pp.862-867
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• 1997

A 5-axis NC milling technology is presented on ruled surface. Problems in 5-axis NC machining are such as tool interference,tool collision and change of tool attitude,etc. The change of tool attitude causes rotation of cutter and variation of feedrate to overcut part surface. This poor control of tool attitude is the primary problem in multi-axis NC milling. This paper observes ruled surface for control of tool attitude. Ruled surface is composed of directrix and ruling, line of constant magnitude. Directrix corresponds to points on part surface and Ruling cutting tool. Trajectory of tool movement corresponds to ruled surface.