• Title/Summary/Keyword: Acceptance Type

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A Study on Eating-Out Style and Acceptance Intention of Artificial Seasoning: The Moderating Role of Consumers' Psychological Value

  • CHA, Seong-Soo;SEO, Bo-Kyung
    • The Journal of Asian Finance, Economics and Business
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    • v.6 no.4
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    • pp.171-177
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    • 2019
  • This study aims to investigate the effect of eating-out types on the acceptance intention of artificial seasoning when consumers eat out at restaurants. Eating-out types considered to be typical when customers visit restaurants, such as the food-exploratory type, health-oriented type, and convenience-seeking type, were studied. Based on the research of previous studies, three eating-out types were selected for the study, which were "food-exploratory", "convenience-seeking", "health-oriented". This study was conducted by AMOS 22.0 with 300 questionnaires, and the Structural Equation Model (SEM) was used for examining the hypotheses as statistical method in this study. As a result, eating-out types such as "food-exploratory" and "convenience-seeking" were found to significantly affect the acceptance intention of artificial seasoning. However, consumers' acceptance intention of artificial seasoning differed depending on their consumption value. The path coefficients from food-exploratory type and health-oriented type to acceptance intention were more significant in the hedonic-oriented group than the utilitarian-oriented group. The results of this study suggest eating-out types relate to acceptance intention of artificial seasoning and provide meaningful implications for consumers' psychological consumption value when they consider artificial seasoning.

A study on online word-of-mouth effect through blog reviews on fashion products - Based on the theory of planned behavior - (패션제품 블로그 리뷰를 통한 온라인 구전효과에 대한 연구 - 계획된 행동이론을 중심으로 -)

  • Kwon, Su Kyung;Kim, Sun-Hee
    • The Research Journal of the Costume Culture
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    • v.21 no.4
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    • pp.478-493
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    • 2013
  • The purpose of this study is to examine the online WOM effect of blog review depending on brand awareness and message direction. The theory of planned behavior was applied to understand online WOM acceptance. A survey was conducted targeting female in 20s and 30s and 312 questionnaires were used for analysis. Frequency analysis, reliability analysis, t-test, and regression analysis were conducted using SPSS ver. 18.0. The results are as follows. First, purchase intention and online re-WOM intention are higher when brand awareness is higher. Second, subjective norm, perceived behavioral control, WOM acceptance intention, purchase intention and off-line re-WOM intention show higher values when negative information is afforded. Third, in type 1 (high brand awareness/positive message) and type 3 (low brand awareness/positive message), attitude, subjective norm and perceived behavioral control have a positive effect on WOM acceptance intention. In type 2 (high brand awareness/negative message), subjective norm and attitude have a positive effect on WOM acceptance intention. In type 4 (low brand awareness/negative message), subjective norm and perceived behavioral control have a positive effect on WOM acceptance intention. Forth, in type 1 and type 3, WOM acceptance intention has a positive effect on purchase intention, offline re-WOM intention and online re-WOM intention. In type 2 and type 4, WOM acceptance intention has a negative effect on purchase intention, and a positive effect on offline re-WOM intention. The results show that blog review has ripple effect on consumer behavior by affecting purchase intention and offline re-WOM intention.

Development of Gap Acceptance Models for Permitted Left Turn Intersections (비보호좌회전에서의 간격수락 행태모형 개발)

  • Lee, Chung Won;Lee, Dong Min;Hwang, Soon Cheon
    • International Journal of Highway Engineering
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    • v.18 no.5
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    • pp.95-103
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    • 2016
  • PURPOSES : Permitted left turn is a turning maneuver in which a vehicle turns left using a gap between oncoming vehicles, called gap acceptance, and it enables for more efficient traffic operation at intersections. In Korea, the permitted left turn has not been a common maneuver at signalized or un-signalized intersections. However, many experts and the Police Agency tried to apply this effective turning maneuver at intersections in Korea since 2010. Though the investigation of gap acceptance is significantly important in understanding a driver's behavior at intersections, there have not been many studies about this topic, specifically a study to develop probability models of gap acceptance behavior. METHODS : In this study, the probability model of gap acceptance behavior for a permitted left turn was developed based on observational field studies. To develop the model, seven variables were analyzed including gap, waiting time, traffic volume, conflict-flow vehicle type, left-turning vehicle type, the number of lane, and time. RESULTS : In the final model, gap and left-turning vehicle type were found to be significant influencing factors. CONCLUSIONS : Through this model development, it was concluded that as the gap size increased, the probability of gap acceptance was higher. Moreover, when a left-turning vehicle was a passenger car, the probability of gap acceptance was higher than compared to large size buses or freight cars.

Types of Nurse's Attitudes Toward the Aging Process A Q-Methodological Approach (늙어감에 대한 간호사의 태도 - Q 방법론적 접근 -)

  • Jo, Kae-Hwa;An, Gyeong-Ju
    • Journal of Korean Academy of Nursing
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    • v.37 no.6
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    • pp.823-834
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    • 2007
  • Purpose: The purpose of this study was to analyze types of nurse's attitudes toward the aging process. Methods: A Q-methodology which provides a method of analyzing the subjectivity of each item was used. Thirty-four selected Q-statements from each of 38 subjects were classified into a shape of normal distribution using a 9 point scale. The collected data was analyzed using a QUANL PC program. Results: Five types of attitudes towards the aging process from research subjects in Korean nurses were identified. Type I is a positive acceptance type, Type II is a negative acceptance type, Type III is a passive coping type, Type IV is an active coping type, and Type V is an ambiguous acceptance type. Conclusion: The results of the study indicate that different approaches of educational programs for elderly care are recommended based on the five types of nurse's attitude toward the aging process.

Comparisons of Acceptance Sampling Plans for the Exponential Lifetime Distribution

  • Jeong, Hyun-Seok;Yum, Bong-Jin
    • Journal of the Korean Statistical Society
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    • v.23 no.2
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    • pp.421-444
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    • 1994
  • Reliability acceptance sampling is concerned with whether to accept or reject a collection of items based upon the information obtained from life testing. Although various reliability acceptance sampling plans have been developed, little is known about their relatvie performances. This paper compares reliability acceptance sampling plans under Type II censoring, Hybrid censoring, and Time-Truncated Type II censoring assuming that the lifetimes of items in a lot follow an exponential distribution. The three plans are compared in terms of the power, the expected number of failures, and the expected time required to reach a decision. Computational experiments are conducted and the results are tabulated to provide guidelines for selecting an appropriate plan for a given situation.

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Analysis of its Members' Acceptance Types for the Eochon-Gye - From the Head and the Member Perspectives of the Eochon-Gye - (어촌계에 대한 구성원의 수용 유형 분석 - 어촌계장과 어촌계원의 관점 -)

  • Kim, Jin-Baek;Lee, Chang-Soo
    • The Journal of Fisheries Business Administration
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    • v.51 no.4
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    • pp.97-121
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    • 2020
  • The ultimate purpose of this study is to revitalize the fishing community as the basis for the revival of the fisheries industry. The types of Eochon-Gye acceptance were analyzed as a basic study to achieve this purpose. According to the results of the study, it turned out that the head and the member of the Eochon-Gye had the same three Eochon-Gye acceptance types; that is, democratic, decision-making, and separatist types. However, the Eochon-Gye acceptance types by two groups differed in detail, even though they were named by the same names. Therefore, in order to devise an effective revitalization plan of the fishing community, it is necessary to reflect the detailed characteristics of each Eochon-Gye acceptance type owned by the two groups.

The Relationship between Locus of Control, Body Cathexis and Clothing Behavior of Korean Men (성인남자의 의복행동과 강화통제 및 신체적 만족과의 상관연구 -의복의 수용, 신분상징성, 만족도를 중심으로-)

  • Koh Ae Ran;Kahng He Won
    • Journal of the Korean Society of Clothing and Textiles
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    • v.7 no.2
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    • pp.45-52
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    • 1983
  • The purpose of this study was to investigate between locus of control, body cathexis and four aspects of clothing behavior. Locus of control was measured by Rotter's The Internal-External Scale and body cathexis by Secord and Jourard's Body Cathexis Scale. Two aspects of clothing behavior were assessed with Lee's questionnaires dealing with status symbol and clothing satisfaction. Clothing Acceptance I was determined with questionnaires designed to measure the acceptance of color and casual wear and Clothing Acceptance II by line drawings of clothing representing formal type, informal type, and new mode type designed to measure the acceptance of business suits. The questionnaires in this study were administered to a sample of men (between 20 to more than 60 years of age) in Seoul. The data from 303 respondents were analyzed. The results were: 1) Locus of control was not related to Clothing Acceptance I(acceptance of color and casual wear), but positively related to Clothing Acceptance II(acceptance of business suit), that is, the persons having wider latitudes of acceptance in business suits were internally controlled in locus of control. 2) Locus of control was negatively related to status symbol, that is, the persons having higher concepts in status symbol were externally controlled in locus of control. 3) Body cathexis was positively related to clothing satisfaction, that is, the persons having higher satisfaction toward their clothing were more satisfied with their body.

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Design and Estimation of Multiple Acceptance Sampling Plans for Stochastically Dependent Nonstationary Processes (확률적으로 종속적인 비평형 다단계 샘플링검사법의 설계 및 평가)

  • Kim, Won-Kyung
    • Journal of Korean Institute of Industrial Engineers
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    • v.25 no.1
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    • pp.8-20
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    • 1999
  • In this paper, a design and estimation procedure for the stochastically dependent nonstationary multiple acceptance sampling plans is developed. At first, the rough-cut acceptance and rejection numbers are given as an initial solution from the corresponding sequential sampling plan. A Monte-Carlo algorithm is used to find the acceptance and rejection probabilities of a lot. The conditional probability formula for a sample path is found. The acceptance and rejection probabilities are found when a decision boundary is given. Several decision criteria and the design procedure to select optimal plans are suggested. The formula for measuring performance of these sampling plans is developed. Type I and II error probabilities are also estimated. As a special case, by setting the stage size as 1 in a dependent sampling plan, a sequential sampling plan satisfying type I and II error probabilities is more accurate and a smaller average sample number can be found. In a numerical example, a Polya dependent process is examined. The sampling performances are shown to compare the selection scheme and the effect of the change of the dependency factor.

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A Study on the Fluctuations in Quality of Incoming Materials and Determination of the Acceptance Inspection Type with Inspection Error (검사과오를 고려한 자재의 품질변동과 수입검사방법의 결정)

  • Lee, Hoe-Sik
    • Journal of Korean Society for Quality Management
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    • v.24 no.2
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    • pp.54-64
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    • 1996
  • The inspection policy and inspection error are very critical factors which influence the outgoing quality. In other words, such factors influence the acceptance rate of the incoming matarials. Hence, the outgoing lot size is varied. This paper presents a method to compute the break-even point(pb1, pb2) under these two factors, which canbe used to determine the economic acceptance inspection type.

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Prediction of Children's Social Acceptance Following Transition from Kindergarten to Elementary School (유치원 시기의 또래관계 및 사회적 경험과 국민학교 초기의 사회적 수용도와의 관계에 관한 연구)

  • Ma, Song Hee
    • Korean Journal of Child Studies
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    • v.15 no.1
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    • pp.159-172
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    • 1994
  • The purposes of this study were (1) to explore the stability of social acceptance when childen transferred from kindergarten to elementary school, and (2) to identify factors that predict children's social acceptance in new school environments. Twenty two children of 'J' kindergarten who were transfering to 'S' elementary school were sampled at the end of their kindergarten year. They were administered social acceptance tests, a school readiness test, and the simplified version of the Preschool Behavior Questionnaire. A sample of 135 children including the 22 children of 'J' kindergarten were administered social acceptance tests in the middle of the first grade of elementary school and questionnaires on their children's social experiences were completed by their parents. Social acceptance scores were found to be stable from kindergarten to elementary school. School readiness test scores and distractibility ratings by preschool teachers were moderately correlated with post-transition social acceptance. Among the social experiences variables, duration and number of preschool experiences were significantly correlated with social acceptance in the first grade of elementary school. There were no significant differences of social acceptance score according to the type of kindergarten.

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