• Title/Summary/Keyword: Academic Performance

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IPA Analysis of The Causes of The Formation of K-POP Fans Phenomenon in China (중국 한팬(韩饭)의 K-POP 팬덤 형성요인 IPA 분석)

  • Wang, Anyue;Kwon, Byung Woong
    • Korean Association of Arts Management
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    • no.49
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    • pp.87-115
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    • 2019
  • The impact of "Korean wave" has gradually expanded in recent years, its spread trend can also be seen in the United States, South America, and even in Europe. As the earliest and largest importer of Korean culture, China's importance is self-evident. Based on the results of empirical analysis, and analyze the importance and satisfaction of each element that makes up the four factors(Music, Dance, Style, Story) with IPA method, as well as the impact of its rankings on K-POP fans phenomenon in China. The results of this study are organized as follows. Firstly, according to the analysis results, only 10.5% of the K-POP fans are male, and K-POP fans are generally young, their age mainly concentrates in the first half of the 20th (49.0%). Secondly, among the survey respondents, 65% of the fans have positive comments on the Korean Wave, most of K-POP fans obtain their idols' information through Internet, and 49.5% have consumption behaviors for their favorite idols. Thirdly, it can be seen from the data of survey results that fans attach the greatest attention to the importance and satisfaction of the melody elements in terms of music, and the performance effect in terms of dance, the appearance is chosen as the priority in terms of styling, as for the last factor, topicality, the broadcasting is the first choice. In view of the formation of the phenomenon of K-POP fans among Chinese Korean fans, by conducting the correlation analysis and research on the importance and satisfaction of each factor through data, this study is with great practical significance in academic research, it can be used as practical and meaningful material for the K-POP fans among Chinese Korean fans.

The Effects of Firms' Engagement in Fair Trade Practice on Consumers' Purchase Intention : An Experimental Study on Koreans' Attitude toward Foreign Coffee Brands (기업의 공정무역행위가 소비자들의 제품 구매의도에 미치는 영향 - 한국 소비자들의 커피 브랜드 태도에 관한 실험을 중심으로 -)

  • Kim, Min-Hee;Kim, Min-Ho;Oh, Han-Mo
    • Korea Trade Review
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    • v.41 no.5
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    • pp.1-14
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    • 2016
  • Consumers have been increasing their interests in firms' ethicality as well as in the features of the firms' products when they decide to purchase a certain product. Recently, fair trade is considered to be a type of ethical marketing in the business-to-consumer market. In this regard, the effects of fair trade-based marketing on firm performance have become the center of academic and managerial concerns. Despite this importance, few studies have investigated whether fair-trade is a source of competitive advantage or just a cost of doing business. The present research attempts to provide evidence of how fair trade-based marketing influences competitive advantage. Two experimental studies were conducted to explore consumers' purchase intention, which can be a proxy of competitive advantage, in a foreign product-consumption context. Drawing on the stakeholder theory, the first study was performed to examine the effects of fair trade marketing on consumers' purchase intention through a within-subjects design. In addition, building on the signal theory, the second study was executed to test the effects of a fair trade mark on consumers' purchase intention. The findings of the current research reveal that consumers prefer fair trade-based products to others and that when it comes to fair trade-certified products, consumers are more likely to purchase products with that certification than otherwise, even when those products are sold at higher costs than rival products. Interestingly, the results of this research present that there is a significant difference of consumers' purchase intention of a fair trade-based product between two different marketers. This implies that fair trade-based products should be differentially distributed and targeted at a certain type of consumers.

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The Relationship between Enterance Exam Stress and Oral Care Self-Efficacy in 3rd year Girl High School Students (인문계 3학년 여자 고등학생의 입시스트레스와 구강관리 자기효능감과의 관련성)

  • Cho, Hye-Eun;Chung, Kyung-Yi
    • Journal of Korea Entertainment Industry Association
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    • v.13 no.8
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    • pp.551-561
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    • 2019
  • The purpose of this study was to investigate the relationship between entrance exam stress and oral care self-efficacy in girls high school. From June to July 2018, A self-reported questionnaire was administered to 192 high school students in the G area. The data were analyzed for independent t-test, one-way ANOVA and Pearson's correlation coefficient by using SPSS/WIN 21.0 program. Among the sub-sectors of entrance exam stress, exam tension/poor was the highest with 3.07 points, followed by Insufficient spare time stress 2.83 points, future uncertainty stress 2.57 points, and parent pressure stress 2.44 points. the variables related to exam tension/poor stress were academic performance (p<.01), family income level (p<.05), Subjective oral health status(p<.05), and daily brushing frequency(p<.01). The highest level of oral care self-efficacy was 3.13 points for brushing self-efficacy, followed by dental visits 2.80 points and interdental hygiene 2.64 points. As a result of analyzing the general characteristics and oral care self-efficacy, subjects related to brushing self-efficacy were subjective oral health status, caries snacking(daily), and caries drinks(daily)(p<.01). There were negative correlations between entrance exam stress and oral care self-efficacy. The higher the entrance stress, the lower the oral care self-efficacy. To prevent oral disease and increase oral care self-efficacy of students with high entrance stress, it is necessary to provide school oral health education programs that can facilitate oral health behaviors.

Development of Robot-Mediated Social Skills Training 'Friendly Friends' Contents for Elementary School Students (로봇을 활용한 초등학생용 사회성 기술 훈련 '사또(사이좋은 또래)' 콘텐츠 개발)

  • Lim, Bo Lyeong;Baek, Ye Eun;Park, Jiyeon
    • The Journal of the Korea Contents Association
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    • v.22 no.8
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    • pp.44-53
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    • 2022
  • The purpose of this study is to plan and develop contents for training social skills using robots for elementary school students. Seven functions (guiding activity, providing reinforcement, guiding students behavior, team setting, presenting team order, timer setting, and checking scores) were developed by analyzing functions that robots can take charge of in the training contents. A total of 8 sessions of social skills training contents were developed by selecting social skills required for academic achievement and social interaction of elementary school students. The lesson consisted of providing positive and negative examples, modeling, role-playing, providing feedback on performance, and encouraging generalization stages using effective strategies for acquiring social skills. After developing social skills training contents using robots for elementary school students, so-called Friendly Friends (FF), a satisfaction survey was conducted on the field application of contents and participating students and teachers to examine the acceptance pattern. As a result, it was found that the participating students and teachers were satisfied with the contents. Finally, the meaning and the expected effects of the 'FF (Friendly Friends)' contents were discussed, and also, the matters to be considered when developing social skills training contents using robots in the future were suggested.

Researches on Tidal Flats in Korea (한국의 간석지 연구)

  • JANG, Dong-Ho
    • Journal of The Geomorphological Association of Korea
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    • v.18 no.4
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    • pp.59-78
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    • 2011
  • In this study, the tidal flat research history of South Korea was organized by type and period. South Korea's tidal flat research history was largely divided into four fields: sediment research of tidal flat, research using satellite imagery, research on the Quaternary environment change and tidal flats, and ecological research on tidal flats. The comprehensive review of the South Korean tidal flat research history showed that tidal flats had been researched on since the period of Japanese colonial period, but most of the past studies were related to fisheries. Then, in the 1960s, the studies started to focus on the reclaimed land created through reclamation projects. The research on tidal flats from a geomorphological perspective fundamentally started in the 1970s, and the importance of tidal flats became more widely known in the 1980s. Most of the studies then were about the sedimentary environment and the form of landform, the ecosystem, and morphological changes. Since the 2000s, research has been carried out on satellite imagery data together with field survey, to continuously monitor the changes in the sedimentary facies of tidal flats, and in the sedimentary environment. There have been many academic studies on the geographic field of tidal flats, but the research performance on tidal flats in terms of geomorphology is still a blue ocean that has been touched by only a few. Therefore, it is hoped that various studies on Korean tidal flats will be conducted by geomorphologists in the future, and that such area will be established as an important field of study in geomorphology.

The Effect of Market Orientation of Knowledge-Based Service Suppliers on the Sourcing Process of Service Recipients (지식기반서비스 공급자의 시장지향성이 수혜자의 소싱과정에 미치는 영향)

  • Noh, Jeonpyo
    • Asia Marketing Journal
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    • v.8 no.1
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    • pp.49-76
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    • 2006
  • This study investigates the effect of market orientation of knowledge-based service suppliers on the sourcing process of service recipients. Focusing on a dyadic relationship between a supplier and a buyer, this study proposed a conceptual model of market orientation incorporating the antecedents and consequences of market orientation. This study empirically tested research hypotheses delineated from the conceptual framework. The present study revealed that the impact on the buyer's performance of the supplier's customer and competitor orientation turned out to be more influential than that of inter-departmental cooperation. Also these two dimensions of customer and competitor orientation played a positive role in reducing buyer's perceived risk and uncertainty related to the evaluation of services out-sourced. Interestingly enough, the supplier's perceived importance on the distance between the buyer and supplier remains important especially when the degree of buyer's market orientation is high. This finding is somewhat contrary to the fact that the geographic location of the buyer becomes less important for the internet-based B2B service providers. Based on the findings, this study suggested managerial implications and broadened the scope of academic research in the field of business services. Future research directions and the limitations of this study are also discussed.

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Factors Affecting Satisfaction and Continuous Use Intention of Subscription Economy (구독경제 이용 만족도 및 지속 이용 의도에 영향을 미치는 요인)

  • Chung, Byoung-gyu
    • Journal of Venture Innovation
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    • v.6 no.1
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    • pp.1-16
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    • 2023
  • Due to the progress of the 4th industrial revolution and the COVID-19 pandemic, the subscription economy was rapidly expanding. In particular, the subscription economy was expected to expand further as the servicing of products(servitization) rapidly progresses. In this study, we tried to empirically analyze the factors that promote and hinder the spread of the subscription economy from the consumer's point of view. To this end, based on the Service Profit Chain (SPC) model, which identified mechanisms leading from quality to satisfaction, loyalty, and performance, a research model was established by combining the framework of the Value-based Adoption Model (VAM), which covers both benefit and sacrifice factors. Usefulness and convenience were derived as benefit factors, and perceived risks and perceived costs were derived as sacrifice factors. The effects of these factors on satisfaction and continuous use intention were analyzed. For empirical analysis, a survey was conducted targeting people who have experience in subscription economy, and 300 effective samples were analyzed. The analysis was performed as a structural equation model using AMOS 24. As a result of the empirical study, it was found that convenience had a significant positive (+) effect on satisfaction. Perceived risk and perceived cost were analyzed to have a negative (-) effect on satisfaction. On the other hand, usefulness was found to have no significant effect on satisfaction. The influences affecting satisfaction were in the order of perceived cost, convenience, and perceived risk. Satisfaction was found to have a significant positive (+) effect on continuous use intention. The results of this study were considered meaningful in that they broadened the horizons of research by combining existing validated models at the academic level and testing their validity, and found that perceived cost was still an important factor at the practical level.

A Study on the Status and Performance of Cultural Heritage in the Demilitarized Zone on the Korean Peninsula (한반도 비무장지대 문화유산의 실태조사 현황과 성과 고찰)

  • HWANGBO Kyung
    • Korean Journal of Heritage: History & Science
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    • v.57 no.2
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    • pp.28-50
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    • 2024
  • A fact-finding survey of the Demilitarized Zone can be said to be a very meaningful academic survey linked to previous index surveys of protected military areas and municipal and excavation surveys of ruins and military sites on Mount Dora. Not a few ruins were first discovered in this survey, and the locations, structures, and restoration artifacts of the previously investigated ruins were confirmed differently, raising the need for a detailed investigation. In particular, it is noteworthy that various relics from the Paleolithic Age to the Joseon Dynasty were recovered from relics dispersion sites such as Josan-ri and Cheorwon Gangseo-ri in Paju, and Hoengsan-ri Temple Site is also a Buddhist relic in the Demilitarized Zone. However, in the case of some graveyards and relics sites in the Paju region, it was an opportunity to understand the reality that they are not safe from cultivation and development, and the ruins of Cheorwon Capital Castle, Seongsanseong Fortress, Jorangjin Bastion, and Gangseo-ri Bastion were damaged during the construction of military facilities, and an urgent investigation is needed. Also, farmland and hilly areas around the ruins of Jangdan, Gunnae-myeon, and Gangsan-ri have not been properly investigated for buried cultural assets due to small-scale development. Therefore, it is an important time for the relevant authorities and agencies to cooperate more closely to establish special management and medium- to long-term investigation measures for the cultural heritage in the Demilitarized Zone based on the results of this fact-finding investigation.

Key Factors of Talented Scientists' Growth and ExpeI1ise Development (과학인재의 성장 및 전문성 발달과정에서의 영향 요인에 관한 연구)

  • Oh, Hun-Seok;Choi, Ji-Young;Choi, Yoon-Mi;Kwon, Kwi-Heon
    • Journal of The Korean Association For Science Education
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    • v.27 no.9
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    • pp.907-918
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    • 2007
  • This study was conducted to explore key factors of expertise development of talented scientists who achieved outstanding research performance according to the stages of expertise development and dimensions of individual-domain-field. To fulfill the research purpose, 31 domestic scientists who were awarded major prizes in the field of science were interviewed in-depth from March to September, 2007. Stages of expertise development were analyzed in light of Csikszentmihalyi's IDFI (individual-domain-field interaction) model. Self-directed learning, multiple interests and finding strength, academic and liberal home environment, and meaningful encounter were major factors affecting expertise development in the exploration stage. In the beginner stage, independence, basic knowledge on major, and thirst for knowledge at university affected expertise development. Task commitment, finding flow, finding their field of interest and lifelong research topic, and mentor in formal education were the affecting factors in the competent stage. Finally, placing priority, communication skills, pioneering new domain, expansion of the domain, and evaluation and support system affected talented scientists' expertise development in the leading stage. The meaning of major patterns of expertise development were analyzed and described. Based on these analyses, educational implications for nurturing scientists were suggested.

Comparison of Integrated Health and Welfare Service Provision Projects Centered on Medical Institutions (의료기관 중심 보건의료·복지 통합 서비스 제공 사업 비교)

  • Su-Jin Lee;Jong-Yeon Kim
    • Journal of agricultural medicine and community health
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    • v.49 no.2
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    • pp.132-145
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    • 2024
  • Objectives: This study compares cases of Dalgubeol Health Care Project, 301 Network Project, and 3 for 1 Project based on program logic models to derive measures for promoting integrated healthcare and welfare services centered around medical institutions. Methods: From January to December 2021, information on the implementation systems and performance of each institution was collected. Data sources included prior academic research, project reports, operational guidelines, official press releases, media articles, and written surveys from project managers. A program logic model analysis framework was applied, structuring the information based on four elements: situation, input, activity, and output. Results: All three projects aimed to address the fragmentation of health and welfare services and medical blind spots. Despite similar multidisciplinary team compositions, differences existed in specific fields, recruitment scale, and employment types. Variations in funding sources led to differences in community collaboration, support methods, and future directions. There were discrepancies in the number of beneficiaries and medical treatments, with different results observed when comparing the actual number of people to input manpower and project cost per beneficiary. Conclusions: To design an integrated health and welfare service provision system centered on medical institutions, securing a stable funding mechanism and establishing an appropriate target population and service delivery system are crucial. Additionally, installing a dedicated department within the medical institution to link activities across various sectors, rather than outsourcing, is necessary. Ensuring appropriate recruitment and stable employment systems is needed. A comprehensive provision system offering services from mild to severe cases through public-private cooperation is suggested.