• Proceedings of the Korea Information Processing Society Conference
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• 2013.05a
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• pp.1031-1033
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• 2013

엑스포(EXPO)란 국제적인 규모와 체제를 갖추어 개최되는 박람회를 뜻하며 인류 상호간의 이해와 복지향상, 인류의 비전 제시를 목적으로 이루어지는 박람회로 일반 무역박람회와 구분된다. 즉 엑스포는 참가국의 국가종합홍보를 위한 세계적 규모의 경제 문화 올림픽이라 할 수 있다. 국내에서 개최된 2012 여수 세계박람회는 '살아있는 바다, 숨쉬는 연안(The Living Ocean and Coast)'이라는 주제로 93일간 국가가 주관하여 개최되었다. 바다와 인간의 소통을 위한 탈 산업시대의 새로운 해양시민상(Seatizen)을 제시하고 사람, 바다 그리고 연안이 함께하는 박람회를 목표로 하였다. 본 논문에서는 2012 여수 세계박람회의 방문객들을 대상으로 축제 만족도 평가에 미치는 영향 요인들을 조사하고, 만족도가 높은 요인들을 파악함으로써 향후 축제 만족도 평가 시 예측 가능하도록 데이터마이닝 기법을 이용하여 축제 만족도 평가에 미치는 영향을 분석하였다.

• Journal of Korea Port Economic Association
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• v.24 no.3
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• pp.37-55
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• 2008

This paper attempts to examine the effect of EXPO 2012 Yeosu on the economy of Gwangyang bay area. Based on previous successful EXPOs, We identified four major positive effects (direct economic impact, regional infrastructure developments, redevelopment of slum areas and industrial complex, and internationalization of Gwangyang bay area). Especially, EXPO 2012 Yeosu will contribute to make the job creation of 97,842 employees and promote tourism industry. To maximize the above positive effects of EXPO 2012 Yeosu, we suggest several strategic alternatives in this paper. First of all, we need to make several plans for realizing the specialized theme of EXPO 2012 Yeosu. Second, local governments should create a more favorable business environment for foreign investors. Third, we have to make the strategic tourism programs to attract foreign tourists. Finally, local governments need to make the several communication strategies of utilizing mass media and non-mass media.

• The Science & Technology
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• s.509
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• pp.42-45
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• 2011

• The Journal of the Korea Contents Association
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• v.14 no.3
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• pp.427-437
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• 2014

This research has analyzed the influence of Yeosu Expo's service quality on emotion, perceived value and satisfaction. First of all, the Yeosu Expo's service quality scale was composed with five types of levels : exhibition contents, quality of performance, human service, approach convenience and necessary expense. As the result of influence analysis, exhibition contents, quality of performance and necessary expense had significant influence on attendee's positive emotion. Exhibition contents, necessary expense and approach convenience to approach showed significant influence in perceived value, and necessary expense related to the expo had the highest influence among the three values. Also, the attendee's positive emotion and perceived value towards service from expo was analyzed to have satisfactorily significant influence.

• Journal of the Economic Geographical Society of Korea
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• v.18 no.2
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• pp.137-151
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• 2015

The EXPO 2012 Yeosu Korea is a leading special event held in Yeosu city, Jeonnam Province from May to August 2012. It is a general expectation to encounter many research papers on the analyses of economic impacts of special event after the event was held. As far as we found, however, there is no related research. With based on these issues, the aim of this article is to identify and examine the economic impacts of the EXPO 2012 Yeosu Korea in hosting area, Yeosu area. The economic impacts of EXPO 2012 Yeosu Korea in Yeosu area are as follows; increase of total number of business, increase of total amount of global income tax, in particular, tourism related business such as food and hospitality sectors, production inducement effect about 8 trillion and 5,783 billion won in the entire industrial sector, and production inducement effect about 3 trillion and 8,097 billion won in the tourism related industrial sector.

• Journal of the Economic Geographical Society of Korea
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• v.18 no.3
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• pp.281-295
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• 2015

The purpose of this study is to analyze the residents' perceptions and assessments of impacts of the EXPO 2012 Yeosu Korea, hosted from May 15 to August 15, 2012. Residents of Yeosu area, in general, assessed the impacts of the EXPO highly positively and showed as a high degree of satisfaction. They evaluated the urban development effects of the EXPO as a 3.61 point in a 5 point scale and a total degree of satisfaction of 65.2%. In terms of perception and satisfaction index, it showed that 79.4% of an improvement of transportation infrastructure, 72.1% of an urban environmental improvement, 70.4% of an increase in visiting tourists, 69.0% of a raising of self-esteem as Yeosu citizens, 67.8% of an improvement of city's image, 66.2% of an enhancement of inner city transportation infrastructure, 60.5% of an enhancement of infrastructure of tourism, 51.3% of an local economy vitaliation, and 49.7% of a globalization effect in order. In conclusion, through the hosting of the EXPO 2012 Yeosu Korea, residents of Yeosu area assessed, the urban development in transportation infrastructure was moved advanced by eleven years and the residential environment improvement by eight years.

• Journal of Korea Port Economic Association
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• v.30 no.4
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• pp.1-28
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• 2014

The purpose of this study is to look through the progress of Yeosu Exposition ex-post facto service, to survey the cognition degree of the general public for it, and to estimate the nonmarket value. For such a reason, this paper examines the planning direction and enforcement situation of ex-post facto service first and then conducts a cognition degree survey of the 900 general public in the nation. Also, this paper carries out the nonmarket value of Yeosu EXPO ex-post facto service using CVM. Estimation results is that the annual value of it is 50.8 billion won and the total value for 5 years is 217.1 billion won. These results mean that there is nonmarket high value besides general market value for Yeosu EXPO ex-post facto service, and government should consider this to determine the future of it.

• The Optical Journal
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• s.142
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• pp.46-49
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• 2012

세계 최대 규모의 사진 영상기기 전시회 '포토키나(Photokina)'가 지난 9월 18일부터 23일까지 6일간 독일 퀼른의 국제 박람회장에서 개최됐다. 이 행사는 세계의 사진 영상기기 시장을 선도하는 혁신적인 무역거래의 장으로 전 세계 약 18만 5000명의 방문객이 퀼른을 찾았다. 협회는 11개 사와 함께 한국공동관으로 참가해 좋은 성과를 거두고 돌아왔다.

• Journal of the Korean association of regional geographers
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• v.22 no.2
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• pp.411-423
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• 2016

The purpose of this study is to analyze the specialist groups' perception and assessment on the urban development impacts by the EXPO 2012 Yeosu Korea, hosted from May 15 to August 15, 2012. In general, the specialist group positively evaluate about the urban development impacts of the 2012 Yeosu EXPO. They assess considerably positively, in particular on the enhancement of accessibility toward the capital region from Yeosu city, the vitalization of the local economy, the improvement of the city image, the invigoration of tourism resulted from the expansion of tourists accommodation facilities. In addition, they appraise that the urban development of Yeosu city would be advanced about 9.5 years in the wider transportation network and about 9.4 years the improvement of urban residential environment through hosting of the EXPO. They agree with that the image of Yeosu city as a site of marine tourism was significantly improved after the EXPO.

• 해운
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• no.6 s.28
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• pp.34-34
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• 2006