• Title/Summary/Keyword: 협상노력

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A study of the impact of constraint factors of festival participation and negotiation efforts of festival participant on festival satisfaction (축제의 참여제약 요인과 관람객의 협상노력을 통한 축제만족에 대한 연구)

  • Kim, Han-Joo
    • Management & Information Systems Review
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    • v.33 no.2
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    • pp.205-223
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    • 2014
  • A study of the impact of constraint factors of festival participation and negotiation efforts of festival participant on festival satisfaction. This study reviewed earlier studies about festival and verified an impact of the leisure constraint factors of festival participant and the negotiation efforts on festival satisfaction by considering previous literature. Hypotheses based on literature reviews were analyzed emprically. According to the result of study, in aspect of the relationship between constraint factors of festival participation(intrapersonal constraint, interpersonal constraint, structural constraint) and negotiation efforts of festival participation, both interpersonal constraint and structural constraint have positive influence on constraint negotiation efforts. However, intrapersonal constraint factor influenced negatively. Also, the results revealed that in aspect of the relationship among festival participation, festival experience recognition, and satisfaction, festival participation have positive influence on cognitive and emotional experience and finally satisfaction.

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The Relationship Between Negotiating Efforts on Leisure Restriction and Participation in Leisure Sports (여가제약 협상노력과 레저스포츠참가의 관계)

  • Kim, Kyong-Silk;Jin, Eun-Hee;Koo, Kyong-Ja
    • Proceedings of the Korea Contents Association Conference
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    • 2009.05a
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    • pp.449-453
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    • 2009
  • The primary purpose of this study was to probe the relationship between negotiating efforts on leisure restriction and participation in leisure sports. This study has sampled for 26 days from 2009 February 9th to March 6th 250 adult at the age of 19 living in capital area using the Purposive Sampling Method. The study has then divided these samples into 3groups which are : public people, members of an association club, members of a club. To exclude non-participant of leisure sports, the researcher has visited the leisure sports facilities to sampling survey. The collected data were put into the SPSSWIN 15.0 program to be Factor Analysis, Reliability Analysis, Multiple Regression Analysis, Path Analysis. The results are: 1) Negotiating efforts on leisure sports affect the frequency of leisure sports participation: thus, the more effort on leisure activity and eagerness to change the more frequent the participation rate becomes. 2) Negotiating efforts on leisure sports affect the length of leisure sports participation. The means that the recharging through leisure activity and regulatory the intensity can extend the length of participation. 3) Negotiating efforts on leisure sports affect the intensity of participation. The more effort on leisure activity result in higher intensity of participation.

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A Study on the SNS Advertising's Word-of-Mouth Constraint Factors in the Social Network Service (소셜 네트워크 서비스에서 SNS광고 구전 제약요인에 대한 연구)

  • Yun, Dae-Hong;Kang, Yong-Soo
    • Management & Information Systems Review
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    • v.35 no.1
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    • pp.69-84
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    • 2016
  • This study set the research model to examine the correlation between Word-of-Mouth constraint factors, efforts to negotiate pertaining to these, Flow and Word-of-Mouth intent based on the theory of leisure constrain when it comes to the correlation between consumers' Word-of-Mouth constraint factors and Word-of-Mouth. Correlation among the variables were verified in an empirical manner. Results of this study are summarized as follows. After verifying the hypotheses, all the hypotheses were adopted excluding the hypotheses of two results (Hypothesis 1, hypotheses 5). Detailed results regarding this are as follows. First, the following is the effect of the Intrapersonal Constraint and Word-of-Mouth constraint factors on the Word-of-Mouth constraint negotiation effort. Interpersonal Constraint and Structural Constraint exert positive (-) effect on the Word-of-Mouth constraint negotiation effort. In case of Intrapersonal Constraint, negative (-) effect was demonstrated. Thus, this was statistically significant although dismissed from hypothesis verification. Second, the following is the result of examining the structural correlation between Word-of-Mouth constraint negotiation effort, Flow and Word-of-Mouth. Word-of-Mouth constraint negotiation effort exerts positive (-) effect on the Flow, but it was not statistically effective in case of the Word-of-Mouth. Lastly, it is possible to see that the Flow plays the role of a medium since it exerted positive (-) effect on the Word-of-Mouth. Results of this study are expected to provide key theoretical and working level implications as well as general understanding of the Word-of-Mouth constraint factors, consumers' Flow and Word-of-Mouth.

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제35차 정기총회를 맞이하여

  • Korea Beekeeping Association
    • The Korea Beekeeping Bulletin
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    • s.329
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    • pp.14-16
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    • 2008
  • 2008년도에는 제2의 항생제 파동이 발생하지 않도록 하기 위해서 양봉농가는 친환경사양관리 및 약제를 시용하고, 협회에서는 우선적으로 항생제검사기기 구입과 협회품질관리 인증제개선으로 소비자에게 안전한 먹거리를 제공할 수 있도록 노력하겠습니다. 또한 관계기관과 협조하여 친환경 사양기법/방제약품 등을 연구개발 하도록 하겠습니다. 밀원수 식재는 산림정책에 반영하여 국가보호수로 관리하도록 하고, 전업농육성을 위한 등록제도, 벌꿀홍보를 위한 임의자조금제도 추진할 수 있는 기틀을 마련하겠습니다. 특히 수입개방과 관련하여 각종 FTA, EU협상과 D D A협상에 우리 양봉농가 피해를 최소화 할 수 있도록 최선을 다해 노력 하겠습니다.

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Relationships between Leisure Constraint, Leisure Constraint Negotiation, Participation for Chinese Students Studying in Korea (중국인 유학생의 여가제약, 여가제약 협상 및 여가참가의 관계)

  • Kim, Jong-Ho;Jo, Woog-Yeon;Xing, Cao;Hwang, Sun-Hwan
    • The Journal of the Korea Contents Association
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    • v.11 no.8
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    • pp.428-437
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    • 2011
  • The purpose of this study was to explore the relationships between leisure constraint, leisure constraint negotiation and leisure participation of Chinese students studying in Korea. A total of 210 respondents, participating in the athletic competition for Chinese students, were selected to conduct this study, using the purposive sampling method. Finally, 194 surveys except 17 respondents, were used for this study. The reliability of the questionnaire was analyzed using Cronbach's ${\alpha}$ with SPSS 18.0 and the Simple Regression Analysis and Multiple Regression Analysis were conducted. As a result, Main findings were as follows; First, leisure constraint had a positive relationship with leisure constraint negotiation. Specifically, leisure constraint had an influence on 'leisure activity partner search' and 'leisure activity intensity control effort' out of leisure constraint negotiation strategies. Second, leisure constraint had a negative relationship with leisure participation. Third, leisure constraint negotiation had no significant influence on leisure participation.

The Causal Relationship Analysis among Leisure Facilitators, Leisure Constraints Negotiation, Serious Leisure for Winter Sports Participants (동계스포츠 참여자의 여가촉진, 여가제약협상, 진지한 여가의 인과관계분석)

  • Oh, Sea Bock;Kim, Hyung-Hoon
    • 한국체육학회지인문사회과학편
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    • v.55 no.1
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    • pp.579-588
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    • 2016
  • The purpose of this study was to analyze Structural relations among leisure facilitators, leisure constraints negotiation, and serious leisure for winter sports participants In order to achieve the purpose of this study, total 320 data were collected who are participating in winter sports at 4 Ski resorts located in Gyeonggi and Gangwon area. The collected data analysis were conducted using SPSS 21.0 and Amos 18.o and its result is as follows; First, through the model-fit validation regarding hypothetical model of leisure facilitators, leisure constraints negotiation and serious leisure, the model-fit was satisfied the standard. Second, leisure facilitators showed no significant effect on both leisure constrains negotiation and serious leisure but leisure constraints negotiation showed significant effect on serious leisure. After validation, all suggested hypotheses were selected. Leisure facilitators showed positive effect on continuous participation on planned, strived serious leisure by encouraging leisure participants and boosted constraints negotiation effort that eliminates negative situation which caused by physical, conscious strategic leisure participation overcoming restricting factors.

The Negotiation Implication in Entertainment Industry : Nexon M&A Failure Case Analysis (엔터테인먼트 산업에서의 협상 교훈 : 넥슨 인수 실패 사례 분석)

  • Kwon, Sang-Jib
    • Journal of Korea Entertainment Industry Association
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    • v.14 no.7
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    • pp.43-54
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    • 2020
  • Negotiation has been an important topic of M&A within entertainment industry. This research is aimed to investigate the process of M&A and related negotiation theories review and to analyze the Nexon sales failure case. M&A is a significant strategic decision-making made to ensure the sustainable competitiveness of Nexon. Nexon is generally more competitive action in negotiation context than rival game corporations. As a result, the negotiation about M&A is not completely succeeded. Nexon need to overcome the distributive strategy based on high anchoring (sales price). Also, Nexon need to be aware that negotiators who focus on the BATNA are more effective in claiming resources. Netmarble have low status and so is expected to be poor negotiation result. Because Nexon is perceived to be of higher status than Netmarble in an M&A process, Nexon is given the power to propose agreements. The practical and academic lessons of the present study are discussed.

Structural Equation Modeling on Leisure Constraints Negotiation, Serious Leisure and Specialization of Sports Activity (여가제약 협상과 진지한 여가, 스포츠활동 전문화의 관계)

  • Kim, Kyong-Sik;Koo, Kyong-Ja;Lee, Eun-Ju
    • The Journal of the Korea Contents Association
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    • v.11 no.7
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    • pp.478-488
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    • 2011
  • The aims of this research are to form a research model for negotiations against leisure constraints, serious leisure activity, and the specialization of sports activity, verify the fitness of this model and define the relationship between the variables in the model. This research was taken on a population of 235 people in the commercial sports center in Seoul city in 2010, taking the members by voluntary, and analyzed them with purposive sampling. The research used AMOS 18.0 program to carry out a covariance structure analysis. The conclusions are as follows. First, serious leisure can be experienced when one puts effort in negotiating against the leisure constraints. Second, when one puts effort in negotiating against leisure constraints, progress is made in specialization of sports activity. Lastly, sports activity becomes more professionalized when one experiences serious leisure.

Study on Changes in Military Negotiations under the Kim Jeong-eun Regime through Working-Level Talks for Gaeseong Industrial Complex (김정은시대 개성공단 실무회담 분석을 통한 군사협상 변화 연구)

  • Lee, Sung Choon
    • Convergence Security Journal
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    • v.13 no.5
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    • pp.3-10
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    • 2013
  • This study is trying to suggest the continuity and changes that would be made in inter-Korean military negotiations in the future under the Kim Jeong-eun regime by analyzing the recent inter-Korean Working-Level Talks for Gaeseong Industrial Complex based on 'anti-Japanese guerilla style negotiation model, the military negotiation model under Kim Jeong-il era. Especially, through analysis of the inter-Korean Working-Level Talks for Gaeseong Industrial Complex, it is verified that behavior similar to that in the military talks in the past is found even in the economic negotiations. Such analysis leads to an assumption that negotiations under the Kim Jeong-eun regime would be made within the category of the military negotiations under the Kim Jeong-il era. Fundamentally North Korea will change but try to achieve its objectives in the military talks within the existing frame of strategic culture rather than changing it. Such phenomenon will continue for some time. In the future inter-Korean military talks, however, North Korea will try to change its behavior to cope with its financial difficulties. Accordingly, the South Korea's government will have to have paradigm shift toward inter-Korean military negotiations. Especially, Kim Jeong-eun's studying abroad in the past will make him change in the negotiations. At this moment, the South Korean government must make continuous efforts to induce dialogue and negotiation. In order to induce the North Korea to change, the development of economic norm logic with the united front applied in the strategic culture of military negotiation and the formation of a value system in the North Korea's military negotiation policy makers will lead to the creation of a new military negotiation framework.