• Title/Summary/Keyword: 합리성

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The Effect of Lifestyle, Service and Quality of Bakery Products on Purchasing Intention (라이프스타일에 따른 베이커리 제품이 구매 의도에 미치는 영향 연구)

  • Lim, Hyun-Cheol
    • Culinary science and hospitality research
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    • v.16 no.3
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    • pp.14-31
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    • 2010
  • Lifestyle has the largest influence on purchasing intention. Currently, consumers have to be adjusted to dynamic environmental change, therefore they are demanding more and more on bakery items and functional food products. It is important to understand the trend of customers' eating habits and the effect of this trend on purchasing intention as well as the development of special characteristics in purchase, viewpoints, and behaviors. Based on this fact, this study was conducted to classify the types of lifestyle according to the consumer's behavior and to examine how the variety and quality of bakery products affect consumer's purchasing pattern. The subjects of this survey were housewives in thirties and forties at the national capital region. AIO(activities, interests, opinions) analysis was used to classify lifestyle and to investigate the effect or relationship between lifestyle, variety and quality of bakery products. Lifestyle was classified into the pursuit of rationality, the pursuit of utility and the pursuit of convenience. The information was the most concerning area in the pursuit of rationality, the taste in the pursuit of utility, and convenience in the pursuit of convenience. The purchasing intention was not affected by the quality of the bakery product itself but by the satisfaction with the service of the bakery.

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Effect of Flexibility Variations on Ship Responses (강성변화의 선체응답에의 영향)

  • 권영섭
    • Journal of Ocean Engineering and Technology
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    • v.6 no.2
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    • pp.151-171
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    • 1992
  • 선체응답의 변화를 고찰, 계산 결과를 요약하였다. 이에 대한 계산은 유체 동력학적 해석을 이용하였으며 본 이론의 합리성을 아울러 지적하였다. 선체의 유연성을 증가시킴으로서 추격선두 굽힘 모멘트는 줄지만, 모멘컴 굽힘 모멘트는 일반적으로 증가함이 나타났다.

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국방조달계약과 방산물자 원가관리제도 개선에 관한 연구

  • Jang, Dae-Hun
    • Defense and Technology
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    • no.9 s.271
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    • pp.62-75
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    • 2001
  • 방산업체는 정부를 상대로 제한된 시장에서 생산업무를 수행하고 있기 때문에 완전경쟁시장과는 다른 특수한 상황에 직면해 있다고 할 수 있으며 그 동안 정부와 방산업체간에는 상반된 이해관계로 인해 많은 문제점이 있는 것으로 드러났다. 따라서 이 글의 목적은 계약제도의 효율성과 합리성을 구현하기 위해 기존의 계약제도를 미국과 일본의 선진계약시스템과 함께 분석하고, 더욱 발전시켜야 하는 제도는 장려할 수 있도록 방안을 찾고자 한다.

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Fuzzy Logic and Postmodernism (퍼지논리와 포스트모더니즘)

  • 박창균
    • Proceedings of the Korean Institute of Intelligent Systems Conference
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    • 1998.10a
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    • pp.94-97
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    • 1998
  • 포스트 모더니즘은 데카르트로부터 시작된 근대적 합리성을 비판한다는 점에서 반(反)데카르트적인 성향을 가지고있다고 할 수 있다. 본고는 모더니즘과 포스트모더니즘의 관계와, 기존체계와 퍼지논리와의 관계를 세가지 범주에서 파악하고, 이들이 서로 '퍼지 동형적'이라고 규정한다.

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The Influence of Collaborative Communication on the Intention to Share Knowledge: Analysis of the Moderating Effect of Task Interdependence and Territoriality (협력적 커뮤니케이션이 지식공유 의도에 미치는 영향: 업무 상호의존성과 지식 영역성의 조절 효과 분석)

  • Hwang, Inho
    • Journal of Convergence for Information Technology
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    • v.11 no.7
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    • pp.91-103
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    • 2021
  • As knowledge management is recognized as an important competency of organizations, organizations are continuously investing in knowledge management policies and technologies. Knowledge management preemptively requires employees to share knowledge, but sharing activities for continuous knowledge management have not been performed. The purpose of this study is to verify the effect of the organization's mutual exchange efforts through collaborative communication on the knowledge sharing intention of its employees. The study surveyed workers of organizations that operate knowledge management policies and verified the research hypothesis by applying 326 samples to structural equation modeling. As a result of the analysis, factors of collaborative communication(rationality, reciprocal feedback, formality) had a positive effect on the intention to share knowledge, and task interdependence and territoriality had a moderating effect on the relationship between collaborative communication and intention to share knowledge. The study has implications in terms of suggesting an activity strategy that an organization should pursue to improve knowledge sharing among its employees.

Social Dimensions of Pragmatism and Planning Theory: An Application of John Dewey's Symbiotic Rationality (사회적 관점에서 조명한 실용주의와 계획이론: 존 듀이의 공생적 합리주의의 적용에 관한 연구)

  • Lee, Seong-Woo
    • Journal of Korean Society of Rural Planning
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    • v.5 no.1 s.9
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    • pp.76-86
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    • 1999
  • 본 연구는 미국의 실용주의 철학자인 존 듀이의 공생적 합리주의 모형에 대한 분석과 이 모형의 계획이론의 적용에 대한 사회규범적 논의에 관한 것이다. 다양한 사회과학분야의 문헌고찰과 듀이를 비롯한 실용주의학파들의 연구를 중심으로 이루어진 본 연구는, 최근 논의되고 있는 사회 규범적 차원에서 논의되고 있는 계획이론의 이론적 근거를 존 듀이의 공생적 합리주의에서 찾고자 하였다. 민주주의의 속성상 계획과정에서의 상충과 갈등이 피할수 없는 현실이라면, 이러한 갈등과 상충이 발전적 도구로 존재할 수 있다고 제시한 듀이의 공생주의는 합리성의 가능성에 바탕을 둔 고전적 합리주의 이론을 대체할 수 있는 하나의 이론으로 제시될 수 있을 것이다. 존 듀이의 공생주의 이론에 대한 연구는 기존의 계획이론분야에서는 제시된 적이 없는 최초의 연구로서, 향후 계획이론 분야의 발전에 있어서 이론적 분석의 한 축을 제시했다는데 본 논문의 기여가 있다고 하겠다.

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A Study on Runoff Coefficient Estimation of Rational Method in Natural Basin (산지유역의 합리식 유출계수 산정에 관한 연구)

  • Kim, Ji Ho;Park, Young Jin;Choi, In Ho;Song, Jai Woo
    • Proceedings of the Korea Water Resources Association Conference
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    • 2004.05b
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    • pp.173-177
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    • 2004
  • 수리${\cdot}$수문 분석시 비교내상으로 사용되고 있는 기존 합리식을 국내외 자료를 통해 고찰하여 적합한 확률론적 합리식을 나타내고, 선행강우조건, 토지 이용도, 경사도, 그리고 재현기간이 고려된 수정 유출계수를 제시한 후, 유출계수의 객관적인 산출이 가능한 GIS기법을 도입하여 설계자의 주관을 배제할 수 있도록 하며, 국내 시험유험에 적용하여 유역 특성이 고려된 유출량을 산정할 수 있도록 하는 것이다. 제안된 수정유출계수는 국내 시험유역의 하나인 설마천 자연하천유역에 도입하여 적합성 여부를 검토하였으려, 자연하천유역에서 사용가능한 수정유출계수를 제안하였다.

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A Path Analysis of Attitudes toward Credit Cards, Financial Management Practices, and Sound Credit Card Use among College Students (대학생소비자의 신용카드에 대한 태도 및 재무관리행동, 신용카드 사용행동의 합리성에 대한 인과분석)

  • Kim Young-Seen
    • Journal of Families and Better Life
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    • v.23 no.5 s.77
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    • pp.15-26
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    • 2005
  • The purpose of this study was to investigate the factors affecting credit card attitudes, financial management practices, and sound credit card use among college students, and to conceptualize a theoretical model. Earlier studies identified a number of antecedent variables (such as gender, year in college, job experience, amount of allowance, family income, living with parents, having taken a personal financial management course) and intervening variables (such as attitudes towards credit cards and financial management practices) as useful predictors of sound credit card practices. Four hundred and thirty four undergraduate students in Daejeon participated in this study. Stepwise multiple regression and path analysis were conducted. The results of this study were as follows: 1. Students' attitudes towards credit cards were affected by their you in college, whether they were living with their parents, and the amount of their allowance. Similarly, students' financial management practices were affected by their year in college, whether they were living with their parents, the amount of their allowance, and whether and not they had taken a personal financial management course. 2. Sound credit card practices were influenced by students' gender, their year in college, the amount of their allowance, attitudes towards credit cards, and financial management practices. 3. The path-analysis model demonstrates the relationships among the antecedent variables, intervening variables (credit card attitude, financial management practices), and sound credit card use.

A Study of Social Game Success Factors Using Farmville (팜빌을 이용한 소셜게임 성공요소에 대한 고찰)

  • Kim, Jongl-Chan;Song, Seung-Keun
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2010.10a
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    • pp.363-366
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    • 2010
  • Currently social games with an emphasis on the relationship between the friends, especially women customers, have contributed to the expansion of game market attracting large audiences. Though recent interest in social games and the explosive propagation of social game into game industry, scholarly research for social game is insufficient. The objective of the study is to explore the success factors for successful social games. We suggest the guidelines for development of social game. Commercial success of social games and the number of users with the best game, farmville, were investigated for understanding key success factors in social game field. As a result, social interaction, simple interface, non-dynamic methods, instrumental rationality factors have been identified. This study will expect the guideline in order to develop a successful social games.

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Evaluating appropriateness of the design methodology for urban sewer system (도시 하수관거 설계 방법의 적정성 평가)

  • Park, Ju-Hyun;Kim, Seon-Ho;Bae, Deg-Hyo
    • Journal of Korea Water Resources Association
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    • v.52 no.6
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    • pp.411-420
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    • 2019
  • The objective of this study is to evaluate the appropriateness of methodology for designing urban sewer system using a rational method-based model, Makesw and an urban runoff model, SWMM. The Gunja basin was selected as a study area and precipitation, runoff, vegetation, soil, imperviousness data were used to estimate floods. The appropriateness of methodology was evaluated based on comparison analysis between floods estimated from Makesw and SWMM. The comparison analysis was conducted between floods estimated from Makesw and SWMM, which were simulated using design rainfall and measured rainfall from past inundation events. The comparison results showed that in the case of design rainfall, the rational method-based floods were larger than that based on SWMM in all main lines. However in several branch lines, the rational method-based floods were smaller than thoes based on SWMM. In addition, for the case of measured rainfall from past inundation events, it was easily to find the main and branch lines where the rational method-based floods were smaller than SWMM based ones. Especially, the lines where rational method-based floods were underestimated, were mostly main, $1^{st}$, $2^{nd}$ lines. It was concluded that the rational method-based results were not conservative. Based on rational method (steady flow analysis) and SWMM (unsteady flow analysis), the more conservative results the method provides, the more highly it is recommended to use in designing an urban sewer system.