• 제목/요약/키워드: 한식당

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호텔 한식당의 서비스품질이 고객만족도, 재방문의도, 구전커뮤니케이션에 미치는 영향 (A Study on the Effects of Service Quality on Customer Satisfaction, Revisiting Intention, and Word-of-Mouth Communication Regarding Korean Hotel Restaurants)

  • 민계홍
    • 한국식품조리과학회지
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    • 제24권6호
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    • pp.780-787
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    • 2008
  • The principal objective of this study was to determine the effects of service quality in a Korean restaurant in a Five Star Hotel in Metropolitan city causes on customers satisfaction, revisiting intentions and word of mouth communication. As a component of the study, 344 customers who had visited restaurants at 4 hotels were selected for our Q&A research, Our investigation was conducted largely frequency analysis, reliability analysis, factor analysis, and multiple regression analysis. First, as one of our study results, factors causing effects in service quality can be categorized into human service factors, physical service factors, and menu service factors. Second, the service quality of Korean restaurants has been found to exert effects on customer satisfaction, revisiting intentions, and word-of-mouth communication. Third, customer satisfaction has been determined to exert significant effects on revisiting intentions and word of mouth communication. Fourth, customer revisiting intentions has been found have been shown to exert significant effects on word-of-mouth communication. As one of the limits of this study, some difficulties did occur when attempting to implement Q&A research on customers who enjoyed restaurant services, as there was not sufficient space to interview them. As another limit, this study was conducted only with test subjects who had visited Korean restaurants in Five Star Hotels the results of our study cannot, then, be considered represent active of all Korean restaurants. Consistent with this future studies will need to be conducted not only with Korean restaurants, but also with Japanese, Chinese, and Western restaurants.

경기 일부지역 거주 성인의 한식당 영양표시에 대한 인식 (Recognition of Nutrition Labeling of Korean Restaurants among Adults in Gyeonggi-do Area)

  • 박희옥;손춘영
    • 한국식품영양학회지
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    • 제26권4호
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    • pp.663-669
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    • 2013
  • The aim of this study is to highlight the importance of the correct food choices and nutrition management through nutrition labeling and provide basic data for building a nutrition labeling system for Korean restaurants. In the study, a survey was conducted from February 5th to February 27th in 2010 involving adults over the age of 20 living in part of the Gyeonggi-do area. The data was used to analyze the general characteristics, the awareness of nutrition labeling and the nutrition labeling contents by using the SPSS 18.0 package program. Among the 268 people surveyed, the total number of women was greater (60.4%) than men (39.6%). The perception of the necessity of nutrition labeling was a relatively high score of 3.99 on a 1 to 5 scale and the motivation to utilize nutrition labeling scored 3.89. The study found that females perceived nutrition labeling to be more important than did the males. In addition, the perception varied according to the level of education and age. In conclusion, since customers have a high demand for nutrition labeling in Korean restaurants and are motivated to utilize labeling when eating-out is relatively strong, labeling would be a good educational tool for leading a healthy food life. Furthermore, since the study found that differences occur between nutrition labeling contents or nutrients according to general characteristics, food service companies might be able to gain benefits through differentiated nutrition labeling that is catered for their main customers.

Kano 모델을 이용한 국내 거주 북미인과 중국인의 한식당 서비스품질 속성 평가 (The Evaluation of Service Quality Attributes of Korean Restaurants by North American and Chinese Residents in Korea Based on the Kano Model)

  • 이나영;유소영;곽동경
    • 한국식품조리과학회지
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    • 제32권1호
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    • pp.96-106
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    • 2016
  • The purpose of this study was to evaluate the service quality attributes of Korean restaurants by North American and Chinese residents in Korea based on the Kano model. This survey was performed from September to December 2010. The subjects consisted of 135 North Americans and 165 Chinese in Seoul. The service quality attributes of Korean restaurants were composed of twenty three items in the categories of 'food quality', 'employee's service quality', 'sanitation quality', 'facility quality', and 'convenience quality'. For North Americans, there were five 'attractive quality' items, eleven 'one-dimensional quality' items and six 'indifferent quality' items, and one item had the same frequency on both 'attractive quality' and 'one-dimensional quality'. For the Chinese, there were twelve 'attractive quality' items, and ten 'one-dimensional quality' items, and one item had the same frequency on 'attractive quality' and 'one-dimensional quality'. According to the customer satisfaction coefficient developed by Timko, 'taste of the 'food (0.80)' for North Americans and 'freshness of the ingredients (0.94)' for Chinese were highest scores in the 'Better coefficient'. On the other hand, within the 'Worse coefficient', 'sanitation of the food' had the lowest score for both North Americans (-0.89) and Chinese (-0.90).

식생활 라이프스타일에 따른 한식당 만족도 -일본인과 중국인 중심으로 (Korean Restaurant Satisfaction according to the Food-related Lifestyle -Focused on Japanese and Chinese)

  • 김진희;전민선;박대섭;김수민;백진경;홍완수
    • 한국식품조리과학회지
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    • 제29권5호
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    • pp.617-624
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    • 2013
  • Korean Food Globalization has been launched as a tool of civil ambassador and the high value-oriented industry. According to department of statistics in 2012, the trend of Korean food globalization from international visitors of Chinese and Japanese has grown. Hence, this study is purposed to identify the level of satisfaction of Chinese and Japanese consumers based on their food-related lifestyle. The survey was conducted by interviewing 403 Chinese and Japanese visitors who have experienced Korean food. The survey questionnaire was composed of 3 parts of demographic information, food-related lifestyle, and satisfaction of Korean restaurant. As factor analysis results, 3 factors were yielded for the food-related lifestyle factors-a eat-out preferred group, a health preferred group, and a taste preferred group, and 3 factors were generated for Korean restaurant satisfaction-hygiene and service, menu, and food quality. For cluster analysis, 3 clusters were identified as follows: high interested in food itself, health interested, and taste interested. Female appears to be significantly different in terms of 3 clusters than male. Nationality shows that Chinese consumers showed a high interest in food itself whereas Japanese consumers were high interested in health. With regard to Korean restaurant satisfaction, service appeared to be important in Chinese consumers while Japanese consumers showed a higher mean value on serving size, price, and nutrition. The findings concluded that by understanding the nature of food-related lifestyle of international visitors, marketing strategies can better meet visitors' expectations and increase their satisfaction with Korean restaurants.

컨조인트 분석을 이용한 관여도에 따른 한식당 선택 속성 (Selection Attributes of Korean Restaurants Based on the Level of Involvement Using Conjoint Analysis)

  • 정상영;정라나
    • 한국식품조리과학회지
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    • 제29권5호
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    • pp.553-562
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    • 2013
  • The purpose of this study was to analyze the key factors considered important by customers in the selection of a Korean restaurant through the use of conjoint analysis techniques. A total of 400 questionnaires were distributed over a 2-week period in October 2011, of which 354 were completed (88.5%). Statistical analysis was then carried out using the Windows 18.0 Statistics package. The research was based on the analysis of two target areas - daily meals and special purpose meals. Responses were measured by using Zaichkowsky's Personal Involvement Inventory (PII) and a 7-point Likert Scale. Overall it was found that in all areas of the results regarding the involvement related analyses, daily meals scored lower than special purpose meals. This implied that the choice of daily meals is more applicable to customers with a low level of involvement, whereas high-involvement customers were more likely to focus on special purpose meals. The analysis of high-involvement customers revealed that the quality of food, price, service quality and physical environment, in order of priority, were the most important factors in selecting a restaurant. The use of the optimum attribute combination revealed the following results: delicious food (0.601); friendly staff (0.170); clean restaurant (0.191); price of 20,000 won (-0.513). Furthermore, low-involvement customers considered the following factors as important when selecting a Korean restaurant: quality of food, followed by price, physical environment and service quality in that order. In this instance, the optimum attribute combination showed the following outcomes: tasty food (0.645); friendly staff (0.418); clean restaurant (0.365); price of 5,000 won (-0.847). These results indicated the importance of developing a marketing plan which was based specifically on a customer's involvement level, focusing on their main selection criteria when choosing a Korean restaurant.

브라질 상파울루시의 한식당 현황 및 만족도 조사 (A Study of the Current State of Korean Restaurants in São Paulo in Brazil)

  • 정혜경;우나리야;김미혜
    • 한국식생활문화학회지
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    • 제27권3호
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    • pp.261-273
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    • 2012
  • To find an efficient solution for the globalization of Korean food in Brazil, we conducted a survey about the satisfaction of Brazilian natives who had visited a Korean restaurant, and possible suggestions for improvement. We also conducted indepth interviews with 13 owners of Korean restaurants in Seo Paulo, Brazil, about their plans to improve Korean food to be more appealing to the Brazilian palate. Our research shows that Korean restaurants had a below average reputation for employee kindness, menu taste and variety, interior, mood, and accessibility. As a result of the survey, we found that Korean restaurants were considered in general to be below average. The survey also showed that the higher the level of a person's economic standing, the less satisfaction they had with Korean food restaurants. We also found that the most common pieces of advice that Brazilian women had regarding Korean restaurants were to offer more variety in the menu, maintain a cleaner restaurant, and to actively engage in public relations. The general concerns of everyone surveyed focused on cleanliness and public relations of the restaurant. However, food-related people focused more on the taste and quality of the food. Sao Paulo is currently the most well-developed economic center in South America, so the world's food service industry is pushed to the front of its ongoing development. For Korean food to make inroads into Brazil, Korean restaurants need to change the niche that they occupy. First-generation family businesses and second-generation specialized family businesses coexist in that city. So first of all, to localize the Korean food for Brazilian tastes, a menu system that will easily allow natives to access Korean food must be established. And second of all, it must support the total food culture by improving distribution, sanitation management, and marketing methods that can get the natives to like Korean food ingredients.

한식 창호의 개구 면적에 따른 기밀 및 차음 성능간 상관성 연구 (A Correlation Analysis between the Airtightness and Sound Insulation Performance on the Opening Spaces of Han-style Windows)

  • 이주엽;장현충;이태강;송민정;김선우
    • KIEAE Journal
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    • 제14권3호
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    • pp.87-95
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    • 2014
  • The purpose of this study is to evaluate the correlation coefficients between the airtightness and sound insulation performance of Han-style windows in New Han-ok. To achieve these goals, field measurements were accomplished in 18 bedrooms of 16 Han-oks in which actual residents were living, and then lab measurements were proceeded in the reverberation lab for evaluating the sound insulation performance. Followings are results. The results of the correlation analysis between the airtightness(Air change per hour at 50 Pa, ACH50) and sound insulation performance(Sound reduction index, Rw) in bedrooms of actual Han-oks, it was found that there were no significant correlation between two evaluating values. On the other hand, it was analyzed that the correlation coefficients of total 24 structures(double casement windows, single casement window, casement and sliding windows, single sliding window, 6 types per each structure) were located on 0.6757 exponentially and 0.4154 lineary in the lab evaluating conditions. But, The results of evaluating 4 structure classificatorily, it was found that there were high correlation coefficients(0.8665~0.9273 at ACH50, 0.8414~0.9346 at Rw). These results were signified that the correlation coefficients were changed according to the each structure and case by case analysis were necessary at the same time.

데이터 전처리 기능을 활용한 음식 사진 인식 서비스 설계 및 구현 (Food recognition service using HSV data preprocessing function)

  • 김학겸;유연준;신대현;오주현;이진아;김영운
    • 한국정보처리학회:학술대회논문집
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    • 한국정보처리학회 2021년도 추계학술발표대회
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    • pp.1215-1218
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    • 2021
  • 한국을 방문하는 외국인들은 매년 증가하고 있고 방한 목적 중 식도락관광이 3위에 오를 만큼 세계에서 한국 음식은 위상이 높아지고 있다. 하지만, 한국에서의 알레르기 성분 표시는 법적 의무가 아니기 때문에 대부분의 한식당에서는 이를 표시하지 않고 있고 알레르기가 있는 외국인 관광객들은 한국 음식 섭취에 있어서 상당한 위험과 불편함을 부담하고 있다. 이에 본 논문에서는 머신러닝을 활용하여 사진 촬영만으로 쉽고 정확하게 알레르기 성분을 제공하고자 사물 이미지 데이터 전처리를 위한 HSV(Hue, Saturation, Value) 데이터 전처리 기법을 제안한다. 제안하는 기법은 이미지의 HSV의 평균 및 분산, 표준편차를 통해 불필요한 데이터를 제거한다. 성능평가에서는 비빔밥, 불고기, 제육볶음 등 사진 약 500장의 데이터 셋을 구성하여 HSV의 평균 및 분산을 통해 이미지를 제거하는 방식으로 구축한 데이터 셋을 TensorFlow를 통해 정확도와 학습시간을 측정한다. 측정결과, 제안하는 기법으로 구축한 데이터 셋은 최소 15%에서 최대 25% 높은 정확도와 최소 37.96%에서 최대 42.85% 높은 정도 낮은 학습시간을 보여주었다. 향후 HSV를 활용한 데이터 전처리 기법은 더 많은 데이터를 통해 더욱 구체적인 성능 분석이 필요하다. 또한, 실질적인 개발 및 구현을 통해 제안하는 데이터 전처리 기법의 더욱 현실적인 검증이 필요하다.

음식점 위생등급제에 대한 고객 인식도 조사 (A survey on customers' perception of a hygiene grade certification system for restaurants)

  • 허소정;배현주
    • Journal of Nutrition and Health
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    • 제53권2호
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    • pp.203-214
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    • 2020
  • 본 연구에서는 음식점 위생등급제의 인식도를 조사하여 위생등급제 활성화 방안을 마련하고자 성인남녀 총 315명을 대상으로 설문조사를 실시한 결과는 다음과 같다. 조사대상자의 성별은 남자가 43.8%, 여자가 56.2%였고, 가족과 동거하는 경우가 73.3%, 1인 가구가 26.7%였다. 조사대상자중 주 1회 이상 외식하는 경우는 전체의 84.5%였으며, 외식 시간대는 '주말저녁' (66.8%)이 가장 많았다. 또한 가장 선호하는 외식업소 유형은 '한식당' (37.5%), '배달음식점' (14.6%), '양식당' (8.9%) 순이었고, '인터넷 검색' (54.0%)을 통해 외식업소 정보를 얻는 경우가 가장 많았다. 그리고 1인 1회 평균 외식비용은 15,483원이었고, 외식에 대한 전체적인 만족도는 평균 3.58점/5점이었다. 음식점 선택속성에 대한 중요도-만족도 분석 결과 우선적으로 개선이 필요한 항목은 '음식의 적정 가격'과 '화장실의 청결'이었다. 또한 음식점 위생등급제를 알고 있는 경우는 전체의 30.5%였고, 향후 위생등급제 인증 음식점 이용 의향은 5점 척도로 평가한 결과 평균 4.02점이었으며, 인증업체 음식에 대한 추가 지불 의향이 있는 경우는 전체의 56.8%였고, 추가로 지불하겠다는 가격은 음식가격의 6.02%였다. 따라서 음식점 위생등급제의 빠른 정착을 위해서는 고객 대상 교육·홍보, 업체 전 직원의 개선 노력과 함께 인증업체에 대한 정부기관의 정책적 지원이 필요하다고 생각된다.

Mucor 및 Rhizopus속 균류를 이용한 콩알메주 발효의 생화학적 특성 (Biochemical Characteristics of Whole Soybean Cereals Fermented with Mucor and Rhizopus Strains)

  • 김동호;김승호
    • 한국식품과학회지
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    • 제31권1호
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    • pp.176-182
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    • 1999
  • 콩알메주 발효의 pilot system에 M. circinlloides, M. hiemalis, R. oryzae, R. stolonifer를 각각 접종하여 45시간 발효시킨 후 메주의 효소활성, 영양성분, 향기 성분 등을 분석하고 발효된 메주로 한식간장을 제조하여 제품의 관능을 평가하였다. 메주의 pH는 $7.16{\sim}8.38$, 환원당은 $0.54{\sim}2.64%$, 아미노태질소는 $93{\sim}312\;mg%$, 유리지방산은 $0.06{\sim}2.00%$의 수준이었으며 아미노산, 유리당, 지방산, 유기산의 분석 결과, 각 균주에 따라 특징적인 구성비를 보여주었다. Amylase 활성과 당류의 분해도는 R. oryzae가, protease 활성은 R. stolonifer가 가장 높았으며 lipase 활성과 지질의 분해도는 각 균주별로 큰 차이를 보이지 않았다. 메주의 향기 성분 분석 결과 Mucor속 균주들은 Aspergillus와 비슷한 향기성분을 생산하는 것으로 조사되었고 Rhizopus속 균주들은 Bacillus의 특징적인 향기성분으로 알려진 benzaldehyde, pyrazine류 화합물과 함께 Aspergillus에서만 특징적으로 검출된 dl-limonene, 2,3-butanediol 등도 검출되어 Aspergillus와 Bacillus의 특성을 공유하는 것으로 조사되었다. 각 메주로 간장을 제조한 결과, M. hiemalis와 R. stolonifer 실험구가 좋은 관능평가를 보여 이 두 균주를 이용한 콩알메주로 한식간장을 제조할 수 있는 가능성을 제시하였다.

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