• The Journal of the Convergence on Culture Technology
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• v.8 no.6
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• pp.581-587
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• 2022

After pandemic crisis, the volume and amount of watching global contents through OTT platforms have been increased explosively. This study investigates the relationship between consumers' attitude measured by satisfaction and favorability on global contents and purchase intention to global products with the moderating effect of ethnocentrism of consumers. Survey method using structured questionnaire was conducted on university students. As a result, the more satisfied and favored on global contents, the stronger purchase intention to global products. And the relationship is negatively moderated by consumers' ethnocentrism. Implications and future research issues are summarized.

• International Area Studies Review
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• v.12 no.2
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• pp.227-250
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• 2008

The purpose of this study is to compare the Korean consumers' global brand preference and purchase intension with Chinese consumers. Based on the literature review, we created structural correlation between consumer ethnocentrism, perceived quality, brand of origin image global brand preference and purchase intension. The survey polled 500 university students in Busan, Korea and Shanghai, China. SPSS ver.15.0과 AMOS ver.7.0 statistical package were used to analysis the questionnaire data. In order to examine the structural correlation between variables we operated structural equation modeling. The results of the study were as follows: in Korean case, perceived quality and brand of origin image had positive effect on global brand preference, but consumer ethnocentrism had no effect on global brand preference. And global brand preference had no effect on purchase intension, either. in Chinese case, perceived quality, brand of origin image had positive effect on global brand preference, but consumer ethnocentrism had no effect on global brand preference. while global brand preference had positive effect on purchase intension.

• Korean journal of communication and information
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• v.41
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• pp.7-40
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• 2008

The aim of this study is to examine the role of publishing in emerging process of nationalism in modern Korea. In the process of coping with the imperialist invasion, the Korean nationalism had begun to emerge. With the Patriotic Enlightenment movement from 1905 till 1910, the publishing in Korea had become activated remarkably. With the books of enlightenment the Korean society could try to overcome the traditional China-centered world view and try to build up a new recognition of 'others'. In addition the books of enlightenment provided information on the various aspects of modern nationalism. And the republishing the Korean classical books seemed to have been very conducive to improve national self-esteem of Korea. The books on history contributed to building up new national identity which was an indispensable to the nationalism. The Korean history was reinvented from the nationalistic viewpoint. The biographies of historic heros presented some historic model of overcoming the national crisis. In conclusion the publishing in modern Korea played an important role in emerging process of the Korean nationalism.

• Proceedings of the Korea Technology Innovation Society Conference
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• 2004.11a
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• pp.334-343
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• 2004

• Defense and Technology
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• no.12 s.154
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• pp.60-63
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• 1991

우리나라 방위산업의 발전은 곧 민족생존을 위한 필수적 요건입니다. 방산의 발전을 위해서는, 막대한 투자재원의 염출과 전문 기술인력의 수급, 수요 제한의 현실을 감안해야 합니다. 따라서 한.미간 방산협력에서 대두된 현안들을 상호 동반자적인 입장에서 바라보는 노력으로, 다시금 실마리를 찾아내고, 전력질주 할수 있는 계기를 마련해야 할 것입니다

• 프린팅코리아
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• s.4
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• pp.70-73
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• 2002

남북한이 말마저 달라지게 되면 이방인에 가까운 장벽을 만들게 될 것인데, 이것은 민족의 앞날을 위해 매우 근심스러운 일이다. 서로 말을 주고받는 기회가 잦으면 잦을수록 그들의 말은 그만큼 동질적인 것이 되고, 그렇지 않으면 그만큼 이질적인 것이 된다. 여기 각 언어의 차이, 방언의 차이가 생겨나는 이유가 있다. 남북한이 서로 끊긴 지 어언 반세기가 지났다.

• The Korean Publising Journal, Monthly
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• s.253
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• pp.10-10
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• 1999

한 시대의 문학베스트셀러는 대중의 상상력과 감수성이 어느 지점에서 작동하는지를 민감하게 반영하는 지표다. 80년대 문학이 '이념'과 '역사'라는 거대서사를 정점으로 움직였다면, 90년대 문학은 '일상'과 '소비문화'의 미시서사로 하강했다. 성과 사랑이라는 고전적 주제 외에 여성의 정체성, 민족주의적 감수성, 흔들리는 부권과 가정에 대한 복고주의 등을 주제로 한 작품들이 베스트셀러 목록을 점령했다.

• Journal of the Daesoon Academy of Sciences
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• v.30
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• pp.131-162
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• 2018

In this article, I studied how we can heal resentment (㝨) and regret (恨) in the present and future world that are deeply rooted in our society, and I sought out the theoretical and practical measures to realize peace and mental well-being of the Korean people. For this purpose, firstly, I reinterpreted the content of 'Hongik Ingan Humanitarianism (弘益人間)' as an idea and its practical methods into a critical perspective, and confirmed that it is the ideological and emotional root of the Korean people. And I looked at concrete action plans for the present and in the future. Next, I studied the contents of the 'Accompaniment Society (大同社會)' for studying abroad and how to realize its ideals. Through this process, it was confirmed that Accompaniment Society is also deeply rooted in the sentiments of the Korean people. I also found out that more active and practical theoretical methodological studies are necessary to heal the resentment and regret common in our society. Lastly, I studied the fundamental and essential meaning of 'The Resolution of Grievances for Mutual Beneficence (解冤相生),' the major, representative concept of 'The Truth of the Great Itineration (大巡眞理).' Through this process, I confirmed the possibility that the Resolution of Grievances for Mutual Beneficence could be transformed into a universal value and could be sublimated to a practical norm in the future. In particular, I found that the logic of "the Resolution of Grievances for Mutual Beneficence" is highly practical in resolving feelings of resentment in the Korean people. Through the above study, 'The Resolution of Grievances for Mutual Beneficence' of 'The Truth of the Great Itineration' can emerge as a 'win-win' system of ethics in the future through the synthetical comprehension of the ideals of 'Hongik Ingan Humanitarianism' and Accompaniment Society.

• Journal of the Daesoon Academy of Sciences
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• v.44
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• pp.177-212
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• 2023

In this study, discussions of the suppression of cultural diversity in communities was conducted. First, based on the studies conducted so far and recent changes, the oppression that exists between the Chinese government and ethnic minorities was considered. The visible suppression mentioned was the expansion of Han Chinese Mandarin language education, sanctions on minority languages, and the expansion of higher education at the exclusion of minority identities. In terms of 'invisible' oppression, urbanization, urban development with modernization at the forefront, and the use of officials from minority ethnic groups educated by the central government were items that were discussed. Next, the case of Latin America was examined. In particular, attention was paid to the theory of resistance against Europeans and European culture. Based off of the worries and experiences of Latin American intellectuals who have underwent oppression as individuals from culturally diverse backgrounds, a mature theory was formulated that could be used to defend Chinese minorities in the future. There is a specificity to the problem of Chinese minority communities. However, from a large perspective, experience and self-critical exploration in Latin America serve as an opportunity to expand the specificity of Chinese minority communities. Their situation resembles previous situations in Latin America when native cultures were being culturally eroded by Europe. Thus, as Latin American scholars argue, a shift in perception is necessary. In addition to this, in the text, it is likewise necessary to reflect on diversity, freedom, and mutualistic respect. There are proposals advocating for the realization of Heyibutong (和而不同 harmony but not through sameness) based on the situation in China. In the process of this consideration, much thought was given about what the observed communities are like and what a hypothetically desirable community would be like. This extends not only to Chinese minority communities and native residents of Latin America, but also to Asians in the United States and foreigners in Korea. Through this, it is hoped that desirable communities characterized by cultural diversity can be skillfully pursued.

• Proceedings of the Korea Information Processing Society Conference
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• 2020.05a
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• pp.631-632
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• 2020

본 논문에서는 고객추천지수(NPS : Net Promoter Score)를 이용하여 2019년도 이용 고객의 서비스 만족 및 품질에 대하여 모니터링하고 기관의 고객만족 개선 활동에 대한 고객의 의견을 분석하기 위함이다. 한국과학기술정보연구원의 한민족과학기술자네트워크(KOSEN : The Global Network of Korean Scientists & Engineers)는 전 세계 한인 과학기술자들을 하나로 연결하는 네트워크 서비스로 2019년 현재 70여개국 14만여 회원들로 이루어진 거대한 네트워크로 성장하였습니다. 1999년 이래 과학기술부, 교육과학기술부, 미래창조과학부, 과학기술정보통신부 지원 사업으로 한국과학기술정보연구원에서 운영해오고 있습니다. 네트워크를 통한 한인 과학기술자들의 지식 공유가 주목적이며, 연구자들을 위한 다양한 서비스를 무상으로 제공하고 있습니다. 이를 위해 서비스를 경험한 262여 명의 의사결정자를 대상으로 한민족과학기술자네트워크에 대한 고객충성도를 분석하였다. 이와 같은 연구결과는 인터넷 등 정보의 발달로 고객의 긍정적 또는 부정적인 구전이 급속도로 노출되는 환경에서 고객의 만족도를 관리함으로써 핵심고객을 확보하는데 사전 예측자료로 활용될 수 있다.