• The Korean Journal of Applied Statistics
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• v.21 no.3
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• pp.455-468
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• 2008

Based on the huge baseball game records, the steal plays an important role to affect the result of games. For the research about success or failure of the steal in baseball games, logistic regression models are developed based on 2007 Korean professional baseball games. The analyses of logistic regression models are compared of those of the discriminant models. It is found that the performance of the logistic regression analysis is more efficient than that of the discriminant analysis. Also, we consider an alternative logistic regression model based on categorical data which are transformed from uneasy obtainable continuous data.

• Journal of the Korean Data and Information Science Society
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• v.28 no.2
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• pp.309-316
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• 2017

In baseball, estimation of winning percentage is critical and many studies for this topic have been actively performed. Pairwise winning percentage estimation using Pythagorean winning percentages of individual teams against other individual teams has the property that the sum of estimated winning percentage totals must be a constant. In this paper, we consider two types of pairwise estimation including linear formula and Pythagorean formula to the Korean baseball data of seasons from 2013 to 2016 under the criterions of RMSE and MAD. In conclusion, pairwise Pythagorean methods have the smaller RMSE and MAD than traditional Pythagorean methods. We suggest the optimal pairwise Pythagorean formula with a fixed exponent. Also we show that there are very little differences of RMSE and MAD between variation in exponent values.

• The Journal of the Convergence on Culture Technology
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• v.8 no.6
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• pp.819-829
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• 2022

Professional baseball is one of the spectator sports that has been loved for a long time by the citizens as a recreational activity since its establishment in 1982, and has been playing pivotal role as a national sport. However, there has been decline in the number of audiences since 2019. Hence, this research paper aimed to provide strategic direction for planning and improvement of professional baseball stadiums by applying the concept of servicescape. In this research, five key factors of servicescape that affects players performance and the level of immersion of spectators were derived through literature review, and based on these key factors, case study analysis were carried out for 51 domestic and foreign baseball stadiums while focusing on the factors derived. Domestic baseball stadiums highly concentrate on spectatorship without effectively responding to change in spectators demand and its effective use of space rather than baseball games. As in foreign cases, it is critical to modify mangement process and planning direction, and improve policies while perceiving baseball stadium as recreational and cultural space.

• Journal of the Korean Data and Information Science Society
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• v.25 no.6
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• pp.1481-1489
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• 2014

For predicting yearly total attendances in Korean probaseball games, ARIMA models have been widely adopted so far. In this paper, we discuss two other ways of ARIMAX and growth curves with an exogenous variable to predict the attendances. By using the exogenous variable, it turns out that the prediction has been improved compared to ARIMA. It is concluded that various statistical methods must be considered for better prediction, and its results can be applied to predict the attendances of other pro sports.

• The Korean Journal of Applied Statistics
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• v.29 no.2
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• pp.321-330
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• 2016

Run expectancy (RE) is the mean number of runs scored from a specific base runner/outs situation of an inning to the end of the inning. Win expectancy (WE) is the probability that a particular team will win the game at a specific game state such as half-inning, score difference, outs, and/or runners on base. In this paper, we derive RE and WE for the Korea Baseball Organization (KBO) League based on six-year data from 2007 to 2012 using a Markov chain model.

• Journal of Korea Entertainment Industry Association
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• v.13 no.7
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• pp.261-272
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• 2019

The purpose of this study is to examine the moderating effect of emotional bond in the effect of the congruence of self-image and the team's loyalty to professional baseball spectators, to enhance the effectiveness of emotional bond between the club and the spectator, and to suggest implications for establishing the club's brand marketing strategy. For this purpose, a survey was conducted on 500 professional baseball spectators, and the results of correlation analysis, stepwise regression analysis and hierarchical regression analysis using SPSS 21.0 based on 450 collected data are as follows. First, among the professional baseball spectators and the team's self-image, the realistic self-image factor had a significant effect on the club's loyalty. Second, it was confirmed that the congruence of realistic self-image moderated the effect of congruence of realistic self-image on club loyalty. This result shows that the formation of emotional bond has no influence on the congruence of ideal self-image and is related to the realistic self-image that the club is showing at present. Therefore, it is necessary to establish a marketing strategy that can highlight this effect by considering these points.

• The Science & Technology
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• v.31 no.10 s.353
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• pp.97-97
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• 1998

• Journal of the Korean Data and Information Science Society
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• v.25 no.3
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• pp.485-492
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• 2014

In baseball, the traditional measure of pitchers are wins and ERA. But these statistics are influenced by luck or team power. So sabermetrician proposes a number of indicators that predict future performance. We determine a new measure, which we call pitching grade index (PGI) that efficiently summarizes a pitcher's performance on a numerical scale using principal components analysis. The PGI statistic can often be useful to assessing a pitcher's individual contribution. Also K-means clustering algorithm are used for segmentation of players into groups.

• The Journal of Bigdata
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• v.5 no.2
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• pp.77-84
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• 2020

In this study, we conducted a study on the win-loss predicton analysis of korean professional baseball by artificial intelligence models. Based on the model, we predicted the winner as well as each team's final rank in the league. Additionally, we developed a website for viewers' understanding. In each game's first, third, and fifth inning, we analyze to select the best model that performs the highest accuracy and minimizes errors. Based on the result, we generate the rankings. We used the predicted data started from May 5, the season's opening day, to August 30, 2020 to generate the rankings. In the games which Kia Tigers did not play, however, we used actual games' results in the data. KNN and AdaBoost selected the most optimized machine learning model. As a result, we observe a decreasing trend of the predicted results' ranking error as the season progresses. The deep learning model recorded 89% of the model accuracy. It provides the same result of decreasing ranking error trends of the predicted results that we observe in the machine learning model. We estimate that this study's result applies to future KBO predictions as well as other fields. We expect broadcasting enhancements by posting the predicted winning percentage per inning which is generated by AI algorism. We expect this will bring new interest to the KBO fans. Furthermore, the prediction generated at each inning would provide insights to teams so that they can analyze data and come up with successful strategies.

• Journal of Digital Convergence
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• v.17 no.1
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• pp.389-401
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• 2019

The purpose of this study is to clarify the relationship between servicescape experience of visitors to professional baseball stadium, control perception on the spot, consumption emotion, and revisit intention. A total of 273 questionnaires were analyzed using SPSS 20.0 and AMOS 20.0. The validity of the data was verified through frequency analysis, reliability analysis, confirmatory factor analysis, and correlation analysis. The hypothesis was verified by structural equation model analysis. First, servicescape has a statistically significant effect on control perception. Second, the control perception in the servicescape has a significant effect on the consumption emotion. Third, servicescape effected consumption emotion. Fourth, consumption emotion had a significant influence on the revisit intention. The results of this study suggest that visitors to baseball stadiums can induce revisit intention through positive experience of servicescape. The specific discussions and implications are described in the text.