• Title/Summary/Keyword: 한국관광

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Measuring the Economic Value of Smart Tourism Content Using Contingent Valuation Method: Focus on Augmented Reality (가상가치평가법을 적용한 스마트관광 콘텐츠의 경제적 가치 평가: 증강현실을 중심으로)

  • Chung, Hee Chung;Koo, Chulmo;Chung, Namho
    • Knowledge Management Research
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    • v.23 no.1
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    • pp.133-148
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    • 2022
  • In an ever-changing tourism environment, we need to think about how to successfully attract tourists and provide them with memorable experiences. Smart tourism content is considered as a useful tourism resource for converting into an attractive tourist destination by providing new values in various tourist destinations as well as the changed tourism patterns due to COVID-19. However, there are still few successful cases of smart tourism contents that have secured economic sustainability. Accordingly, this study applied the Contingent Valuation Method (CVM) to estimate the economic value perceived by tourists for smart tourism contents based on augmented reality to develop a smart tourism content development plan that can secure economic sustainability. As a results, it was confirmed that the lower the offered amount, the higher the awareness of the new value, the higher the likelihood of willingness to pay. Based on these research results, this study presented academic and practical implications for the development of smart tourism content that secured economic sustainability.

Analysis on the Pattern of Inbound and Outbound Tourism and Their Receipts and Expenditures in Korea (우리나라 내외국인 관광규모 및 경비지출 형태 분석)

  • Rhee, Hyun-Jae
    • The Journal of the Korea Contents Association
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    • v.12 no.10
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    • pp.395-407
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    • 2012
  • The aim of this study is to investigate the pattern of inbound and outbound tourism and their receipts and expenditures in Korea, and wishes to suggest a policy implication. The finding in this research indicates that inbound tourism is mainly influenced by a relative income, while the receipts are effected not only by a scale of tourism, relative price, relative income, but also by the exchange rate. Outbound tourism and the expenditures are tentatively determined by a set of information which is synthetically made up by an economic factors. To this end, it could be concluded that tourism policy should be elaborately established to take of the inbound tourism, and appropriately designed information networking system for tourism would be helpful to assist the outbound tourism.

Trend Analysis of Domestic Tourism Transport Research and Direction of Complementary Research (국내 관광교통 연구 경향 분석과 보완연구 방향)

  • Choi, Chang-Ho
    • The Journal of The Korea Institute of Intelligent Transport Systems
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    • v.19 no.3
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    • pp.75-89
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    • 2020
  • This study was conducted to investigate researches related to tourism transport conducted in Korea and to discover new complementary research projects based on this. Forty cases were reflected in the study, including 28 academic papers and 12 policy studies. Based on the characteristics of tourism transport and cases of prior research, this study divided the field of tourism transport research into three ranges: traffic mode choice for tourism, information for tourist traffic and support policy for tourist traffic etc. In particular, mode choice for tourist traffic was divided into four sub-ranges, reflecting the importance of tourist traffic and the weight of research cases. As a result of the study, it was found that there were not many cases of research on tourism transport, and the research cases were concentrated on the mode choice for tourist traffic. To complement this, this study proposed 10 new research projects in 3 ranges. This is a result of reflecting changes in tourist demand and tourism trends. In addition, a new research field was proposed to seek the connection between transport facilities supply and tourist demand.

A Study on the Cultural Tourism Strategy for Culture-based City, Gwangju (문화중심도시 광주를 위한 문화관광 전략)

  • Lee, Mu-Yong
    • Journal of the Korean association of regional geographers
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    • v.13 no.1
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    • pp.18-31
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    • 2007
  • This paper aims to establish the cultural tourism strategy for culture-based city Gwangju. For this purpose, six key words 'topic, viewpoint, strategy, creation, change, project' are presented. The topic part includes the concept and paradigm of culture-based city Gwangju, The viewpoint part includes the cultural politics of tourism. The strategy part presents creative tourism as a vision of tourism, planning for the alternative cultural tourism contents, seven core types of Gwangju cultural tourism, and the five strategies of creative tourism Gwangju. The Creation part and the change part include respectively Gwangju place marketing strategy and the method of making creative cultural tourism subjects. Finally, the core projects of Gwangju creative tourism named 4CT projects are presented.

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Neighborhood Region Connection Development with Core Tourist Area Visitor Behavior Characteristics (핵심관광지 방문객 유형분석을 통한 인근지역 연계개발 : 강화도 중심)

  • Kwon, Dong-Keug
    • The Journal of the Korea Contents Association
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    • v.10 no.10
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    • pp.398-407
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    • 2010
  • The purpose of this study is to explain the neighborhood region "gimpo northwest area" connection development make use of a core tourist area "kanghwado" of visitor behavior characteristics. this is a foundation data for research of kanghwado behavior characteristics. For this research, the description of the current study were as follows. First kanghwado revisitors of high potentialities visit gimpo northwest area. so its demanded same or different attraction development and make an target marketing from kanghwado revisitors. Second the gimpo northwest keep the accent on development history and experience education of housewives families. Third publicity board parking area and infrastructure is demanded on the 48th street. Forth Han river and Imjin river meeting point gimpo north area, each other kanghwado gimpo west put opposite Yeomha river there can see point the west sea. therefore we need waterside attraction.

Effect of Toruism Image on Tourism Motivation and Experientiality of Chinese Tourists' on Korean Wave (한류관광객의 관광동기 및 체험성이 관광 이미지에 미치는 영향)

  • Lee, Yk-Su
    • The Journal of the Korea Contents Association
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    • v.11 no.1
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    • pp.387-395
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    • 2011
  • This research the impacts of the tourism motivation and tourism product experimentiality to the korea national image and the results are as follow. First, chinese tourist' on korean wave showed sensory experiences of experiential marketing, emotional experience, cognitive experiences positively affect to the festival brand loyalty. Second, it showed all items of sensory experiences of experiential marketing, emotional experience, cognitive experiences positively affect to the festival brand loyalty. Through these results, first, Necessity is the possibility of knowing the thing there was grasp about tourism motive difference of the cold Chinese tourists' on korean wave. Second, there must be to cold current tourism goods development, must provide the possibility of knowing the thing was an experience characteristic to the tourists. With this character direction, presented a ongoing search that cold current korean wave tourism market measurement from governmental dimension, cold korean wave tourism goods development which applies the contents from enterprise dimension, theoretical foundation data triangular position from scientific dimension.

Ecotourism Planning Framework for Korean Rural Communities(I) - A Case Study in Jeongdori, Wandogun, Korea - (농어촌지역의 생태관광지 육성을 위한 계획모형(I) - 전남 완도군 정도리지역에서의 사례연구 -)

  • 유기준;이경재;오구균
    • Korean Journal of Environment and Ecology
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    • v.12 no.1
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    • pp.102-114
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    • 1998
  • Ecotourism has surged from conflicts between negative impacts of mass tourism and environmental issues. As an alternative tourism, ecotourism compromises extensively environmental, economic, educational, and cultural concerns. Ecotourism can be defined as environment-based tourism that ensures sustainable growth and development through conservation of natural and human environment, promotion of regional economy, and provision of tourism service in natural environment areas. Ecotourism should consider two key challenges; an effective means that may protect local economy through tourist-based income and improvement of residential circumstances, and role as leisure space that can improve tourist's experiences. The purpose of this study was to summarize ecotourism concepts through literature search and develop an ecotourism planning framework for Korean rural communities. In addition, developed planning framework in this study was applied to Jeongdori area, Wandogun, Korea as a case study in order to analyze its feasibility. A trial application in Jeongdori area demonstrated a possibility that ecotourism planning framework can be successfully adopted to a wide range of Korean rural communities. To ensure objectivity of framework, systematic case studies must be done in the future.

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Evaluation of Tourism Development Impacts -A Case Study in Ganhyun Area, Wonjoo, Korea- (관광개발의 영향 평가에 관한 연구 -원주시 간현지역을 중심으로-)

  • 유기준
    • Korean Journal of Environment and Ecology
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    • v.17 no.3
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    • pp.268-275
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    • 2003
  • The purpose underlying this study is to evaluate tourism development impacts from analyzing residents' and tourists' perceptions. Questionnaire surveys were carried on Kanhyun area in Kangwondo, Korea. Generally, residents in the area perceive positive economic impacts due to tourism development, however levels of employment and economic independence of the locality are perceived low. Sociocultural changes also bring negative aspects in life and residents' awareness of environmental impacts show far more negative. Tourists' satisfaction levels with the area and the management attributes are relatively high. Some suggestions are made based on the result of the survey to help the area to be more successful as a tourist destination. More comprehensive research is needed for the future study.

Connectivity Analysis of the Tourism Resources in Jeju-do (제주특별자치도 관광자원의 연결성 분석)

  • Kim, Won-Jin
    • Journal of the Speleological Society of Korea
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    • no.81
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    • pp.79-81
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    • 2007
  • 제주특별자치도는 총면적 1,845km2로서 국토전체의 2%에 불과하나 고유한 전통문화와 이국적이며 아름다운 자연환경을 갖고 있는 우리나라의 대표적인 관광지이다. 최근에는 각종 국제행사를 유치함으로써 국내관광객 뿐만 아니라 외래 관광객도 흡입하는 국제적인 관광지로 인식되고 있다. 본 연구는 제주도에 분포하고 있는 개방형 용암동굴과 관광자원과의 연계성을 파악하고 네트워크 구조분석을 통하여 접근성과 연결성을 분석하고자 한다. 이러한 연구결과는 도로망에 따른 관광객의 이동성에 대한 관광개발계획에 시사점을 제공할 수 있다.

만장굴주변지역의 관광 및 교통특성

  • 홍현철;정민채
    • Journal of the Speleological Society of Korea
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    • v.35 no.36
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    • pp.13-31
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    • 1993
  • 관광지리학의 대부분의 논문에서는 관광과 교통의 관련성을 설명함과 동시에 그 중요성을 지적하고는 있지만, 그 관계를 중점적으로 다룬 논문은 미약한 실정이다. 제야신도(1975)는 기계적 교통수단이 거주지와 관광대상지 간의 왕복이동 매체로서의 필요성을 지적하였고, P. Lavery(1977)는 교통로와 리크레이션의 형태, 교통로와 접근가능성, 리크레이션 자원으로서의 교통로, 교통로의 관리 등 교통과 관광의 관련성에 대하여 논하였고, 임한수(1992)는 교통이 관광 성장의 원인이자 결과이며, 접근성은 관광지의 개발과 성장에 지대한 영향을 준다는 것을 지적하였다.(중략)

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