• 복식문화연구
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• 제19권3호
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• pp.460-472
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• 2011

This paper developed motifs through the use of images of masks with which the Korean innate consciousness of aesthetics is expressed. The motifs were applied to fashion items. This paper investigated the concept, origin and types of traditional masks through the existing literature. Using the computer graphic programs of Illustrator and Photoshop CS2, three basic motifs were set from the images of the nobleman, Bune of Hahoi Tal and Byeongsan Tal. Each motif was extended into two motifs by changing shape and color. For the basic motif design, this study sought to express contemporary images, suitably for each fashion item, while maintaining the basic shape of the masks and their traditional images. In addition, this study set the concept of the design so that could be accepted by various age groups. For the design of handkerchiefs, a rotating array, involving enlargement, reduction, repetition, and the gradation of motifs, as well as a diagonal symmetric array, and all-over patterns were developed. The T-shirt design created here was divided into a half-sleeve box type, a round neckline sleeveless type, a V-neckline close-fitting sleeveless type, and a V-neckline close-fitting cap sleeve type. For the design of necklaces, OLED or LED, which are considered as a future display type, was used. Additionally, the production of an entertainment styled new atmosphere is proposed.

• 복식문화연구
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• 제17권6호
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• pp.972-980
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• 2009

This study was aimed to develop ume flower image into a competitive fashion culture product image by reinterpreting the image in modern terms, manufacturing patterns and applying them to various items. In terms of method, ume flower petal was used as a motive and developed into a pattern, using Adobe Illustrator 10, a computer design program. Based on the symbolic image and realist form of ume flower, three new basic motives of new figurative image were set using form omission, simplification, overlapping, repetition and graphic elements. Each motive developed transformed patterns through the change, transformation, combination of colors. The repetitive unit of each motive set expressed geometrical patterns and combination of flower patterns using pattern repetition and $45^{\circ}$ repetition technique in combination with the check arrangement using quadrangle, and set the direction of design that would fit for each item of fashion culture products. Also, consistency and practicality were sought in the goods planning composition of each item by applying motive pattern results to the fashion culture goods, such as neckties, scarves, T-shirts that can be consumed in everyday life. It seems that more creative culture goods including ume flowers will be developed by seeing our own cultural elements as well as flower patterns like ume flower with modern trends.

• 복식문화연구
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• 제18권4호
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• pp.731-740
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• 2010

This study attempted to understand the value of traditional floral wall patterns reflecting the distinct aesthetic consciousness of Korean people and reinterpret the images of floral wall patterns in simplified forms. In addition, the study created new floral patterns to apply them to the design of neckties and scarves. In a methodological aspect, the computer design software programs Adobe Illustrator CS2 and Adobe Photoshop CS2 were used to make the traditional floral wall patterns motifs. Four basic motifs for a new formative image were set using graphical functions such as omitting, simplifying, overlapping, repeating, and/or reducing shapes based on floral wall patterns, and each motif was developed in two variations with different colors applied to them. Each of the set motifs was expressed in a repeated arrangement and in a modified pattern of 45 degrees. Necktie design with a floral wall pattern made use of the motifs developed through a variety of effects such as simplification, repetition, size variation, and gradation and the pattern modified at a $45^{\circ}$ for application. Scarf design employed and applied the existing motifs in an appropriate manner for design purposes and reconstructed and expressed them through such effects as repetition, rotation, compositional variation and gradation.

• 한국의류산업학회지
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• 제25권4호
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• pp.439-448
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• 2023

Korea's original traditional costume designs have a great potential to be re-imagined from a global perspective and developed into high-value-added fashion culture products that can enter the international market. This study applied the structural features of traditional clothing to the design of fashion cultural products. This study developed designs using Beja, Sagyusam, Aekjuem-po, Danlyeong, Cheolrik, Jang-jegori of Korea. To the best of our knowledge, this study is the first to conduct a literature survey of traditional Korean clothing. We designed shirts using Adobe Illustrator and created a pattern with the Yuka program. This design was applied to a three dimensional virtual dressing system called CLO. A survey of individual interest in developed fashion cultural products was also conducted. The shirt designs were obtained by applying the details and structural characteristics of traditional Korean clothing. Among the six shirt designs, when asked which design would be suitable for wearing, gifting, or uniform, the shirts with the design of Danlyeong, Beja, and Sagyusam were generally highly preferred. This study can be used as basic data for the global market for fashion cultural products, and can contribute to the inheritance and development of culture and tradition by maintaining Korea's uniqueness in the modern global era and increasing tourism revenue.

• 한국의상디자인학회지
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• 제23권1호
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• pp.61-70
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• 2021

This paper is intended to apply Mugunghwa, which is the official flower that symbolizes the country, to fashion cultural products to promote the identity and enhance the cultural value of South Korea. The purpose of this study is to increase the understanding and use of tradition. As for study methods, first, the range of uses for Mugunghwa were examined from diverse angles, second, images associated with modern senses that reflect trends were developed to create more value. Third, the role of a cultural ambassador was proposed by adding the image of Mugunghwa to fashion accessories and miscellaneous goods applicable to real life. This was carried out through theoretical and empirical studies, such as literature reviews and case study analysis, and as a result, 13 textile designs and 26 fashion cultural products were developed. It is hoped that the foregoing will enable the pursuit of new values of the image symbolizing the country and the forming a bond, and it is expected that the foregoing can provide opportunities to develop diverse national symbols, thereby enhancing the national image.

• 문화기술의 융합
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• 제5권4호
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• pp.23-27
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• 2019

우리나라는 오천 년 역사를 이어오는 동안 우수한 문화자산을 축적해 왔으면서도 문화를 상품화하는 일을 소홀히 하였다. 그 결과 세계인이 인정하는 기술이 있으면서도 세계에 내놓을 만한 훌륭한 문화상품이 없다. 따라서 전통문화 속의 독특한 소재를 활용하여 현대적인 감각으로 재 디자인하여 상품화하는 것이 필요하다. 천연염색에 의한 직물은 채도가 낮으므로 특별한 배색조화를 하지 않아도 잘 어울리며, 자연스럽고 편안한 느낌을 준다. 따라서 천연염색으로 얻어진 직물들은 문화상품 개발을 위하여 매우 적절한 소재라고 생각된다. 또한 한지는 질기고 중후하며 우아한 느낌을 지니고 있어서 그 자체로 예술의 한 분야를 구축할 수 있는 우수한 소재라고 할 수 있다. 본 연구에서는 세계적으로 뛰어난 한지를 소재로 한 한지직물을 활용하여, 쪽, 홍화, 황벽, 그리고 자근으로 천연 염색하였다. 그 염색 직물을 활용하여 두 대의 양산과 카드 지갑의 문화상품을 만들어 제시하였다.

• 패션비즈니스
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• 제14권5호
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• pp.158-175
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• 2010

Culture means a lifestyle realizing a definite object or ideal. Each local special culture is enormous in value as a local culture inheritance. If it is developed a local culture products representing local culture, it can perform an important role on one of the strategies for revitalizing local economy. One of the typical cultures in Kyung-Nam is the Gaya culture. The most characteristic of the Gaya culture is powerful iron culture and lots of cultural properties have been founding as relics. Judging from a lot of iron relics, we can figure out a high level of iron manufacturing technology. I studied focussing on the plasticity of Gaya relics and collected base materials for developing local cultural goods, using the motif of Gaya culture with excellent aesthetic consciousness. I classfied Gaya relics into a crown style, jewelry, harnessry, weapons, armor, earthenware, and considered its characteristic of the plastic arts, based on the preceding studies and document data. There exists natural, moderate, polished, indigenous, simple, rhythmical, delicate, florid, technical, symbolical, strong, diverse, naive beauty in the plastic characteristic of Gaya relics. Gaya culture with the special excellence of aesthetic resources, is worthy enough to be recreated as local cultural goods. Variable and special cultural fashion-products with the distinctive feature of Gaya culture need to be developed without delay.

• 패션비즈니스
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• 제23권2호
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• pp.18-33
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• 2019

The purpose of this study is to develop fashion cultural products that contain an example of cultural symbolism, which is based on the results of iconological analysis seen on imaginary animals. The method of research was to derive design ideas through a verbal association method, using the technique of mind map as based on the iconological analysis results. In the scarf design, four auspicious animals were used as the main motifs, and the background elements that appeared with each folk painting were used as sub-motifs for each of the four animals. In this case, the Yong was expressed with an image of clouds and flames as sub-motifs, and was strongly represented by the presence of a contrast color combination. In what follows, the Bonghwang was used with the sun and feathers in a stable structure due to its four-way arrangement, and was expressed with its soft light tone. The Shingoo was used with blue and khaki colors of dull and deep tone, and the image of aquatic plants and lotus were used. Finally, with the Kirin was represented by a symmetrical structure as characterized with a dull toned color and square border that provides a sense of stability. The clutch bags were as generally expressed using simple animal motifs, and were composed of a uniform motif and color. The design process used the Illustrator CS6 to perform motifs design. In the end, the process finally developed the actual product of eight scarves and four clutch handbags.

• 패션비즈니스
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• 제16권2호
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• pp.44-61
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• 2012

The 21st century directs designomics to achieve wealth by designing old beyond a simple recognition of the importance of culture. One of the representative local cultures of Gyeongnam is Gaya culture. The Gaya period had over 600 years history with rich and excellent iron manufacturing skill and advanced pottery culture. It is the very time to reevaluate the importance of Gaya equivalent to the Three Kingdoms in our ancient history which was has been so far ignored and isolated. In order to develop unique and excellent culture of Gaya as local fashion cutural goods, questionnaire survey on the recognition of Gaya culture and cultural goods purchasing status had been conducted to target visitors of Representative National Museum. Data Analysis Using SPSS 18.0 Win was performed with frequency analysis and t-test. As to the questionnaire survey, important criteria for purchasing in case of buying cultural goods could be found and the residents in Gyeongnam had higher recognition of developing cultural goods by the motif of Gaya relics. 'Mounted vessel in the shape of warrior on horseback(12.4%)' and 'Chariot wheel-shaped Pottery(10.8%)' were selected the most suitable motif, 'Cellphone strap(11.0%)' and 'key holder(10.2%), 'cup (7.2%)'were selected the most suitable item of cutural goods. These will be actively reflected in the development of fashion cultural goods design applying Gaya relics.

• 한국의류학회지
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• 제32권4호
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• pp.669-680
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• 2008

Korea's national image can be delivered through cultural products, and cultural products can finally contribute to the affirmative attitude and recognition towards Korea. In an empirical study, a questionnaire was developed based on literature review and focus group interviews with foreigners who visit Korea were executed. Subjects of this study were foreign visitors from US, China, and Japan. Finally, a total of 247 copies were used for analyses. Descriptive analyses, factor analysis, regression analysis, ANOVA, Duncan test, and paired sample t-test were conducted for data analysis, Results are as follows. Firstly, as a result of factor analysis, I found that there were seven factors to form the image of Korea; culture/art, openness, lechnology/quality, food culture, passionate narcissism, conservativeness, and pursuit of quality of life. Secondly, Several image factors were found to influence positively or negatively on their attitude toward fashion cultural products. Especially, culture/art factor was found to influence positively to Chinese and Japanese and lechnology/quality factor was found to influence positively to Japanese and American. Meanwhile, conservativeness factor was found to influence negatively to Chinese. This study will be of help to practitioners of the fashion cultural product industry for building marketing strategies whose target market is foreign visitors from different cultural backgrounds.