• Journal of Digital Convergence
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• v.10 no.3
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• pp.59-69
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• 2012

The purpose of this study is aimed at policy proposal to increase the management consulting application intend, investigating the factor that influence the application intend in terms of consultant side, consulting diagnosed small and medium sized enterprises side by means of consulting satisfaction and consulting deliverables. The results of this study showed that consultant capacity and consulting performance have positive impacts on the consulting deliverables and satisfaction, but the collaboration of diagnosed SMEs have no significant effect on consulting deliverables. In addition, verifying the mediating effect of consulting deliverables and consulting satisfaction for the consulting application intend, consultant capacity and consulting performance was mediated fully by the consulting deliverables and satisfaction. The collaboration of diagnosed SMEs was not mediated by the consulting deliverables, but particialy mediated by the consulting satisfaction.

• Journal of the Korea Convergence Society
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• v.9 no.10
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• pp.285-291
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• 2018

The purpose of this study is to identify the effects of consulting participation level, consulting specialty, and consulting capability on consulting intelligibility and consulting performance for Small Medium-sized Enterprises (SMEs).This study performed statistical analysis such as AMOS 22.0 to conduct exploratory factor analysis and measurement model in order to identify interrelationship among the consulting participation level, consulting intelligibility and consulting performance. The results of our study are as follow. Firstly and secondly consulting participation level, consulting specialty and consultant capability has positive effect on consulting performance and consulting intelligibility. Thirdly, consulting intelligibility has non positive effect on consulting performance. According to this survey, it is important to make good consulting performance through consulting participation level, specialty and capability. But the consulting intelligibility is not effected on consulting performance.

• Journal of Digital Convergence
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• v.17 no.1
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• pp.111-122
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• 2019

This study suggests that even if the consulting is started by the consulting of the company, it is difficult for the consulting firm to operate the consulting firm Consulting performance differs depending on the degree of understanding of consulting. Although consulting firms have been studying various prior research papers in view of the fact that there are many cases where they proceed with the sales strategy of repurchasing in mind, most of them deal with research on consulting performance on the supplier side, The purpose of this study is to investigate whether a company has a high level of participation in consulting in the event of a situation or situation and consequently influences the intention to purchase consulting. In order to find out whether they are visible, the reliability of the measured values and the fit of the measurement model by CFA were obtained through the exploratory factor analysis. The results were as follows: The results of this study are as follows. As a result of the study, it is necessary for the consultant to improve the participation of the consulting company and the understanding of the consulting in order to increase the intention of the consulting repurchase intention. Since the consultant shows the result in an empirical way, the consulting company participates in the role and process The results of this study are as follows. First, it is suggested that firms should be very careful about the participation and consulting understanding because they affect the repurchase intention of consulting firms.

• Asia-pacific Journal of Multimedia Services Convergent with Art, Humanities, and Sociology
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• v.7 no.5
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• pp.655-664
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• 2017

As the external environment of SMEs is changing drastically, it is necessary to establish an appropriate management strategy. The purpose of this study was to analyze the effect of consultant's competency, on consulting performance, consulting utilization and repurchase intention, and effect of consulting's understanding and participation on consulting performance. Participants were 103 questionnaires collected from 154 SMEs that received technology and management consulting support from the Technology Guarantee Fund. According to the practical analysis result, knowledge(β=.377, p<.001) and attitude(β=.461, p<.001) among the consultant's competencies were positively correlated(R2=.623) with consulting performance, and consulting performance had positive correlation(R2=.668) with consulting utilization and repurchase intention(β=.817, p<.001). Participation in consulting had a moderating effect on the effect of consulting performance on consulting utilization.

• Proceedings of the CALSEC Conference
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• 2001.02a
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• pp.149-156
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• 2001

온라인 컨설팅이란 business Consulting, IT Consulting, Tax ＆ Audit Consulting 등의 일반 컨설팅 서비스가 다양한 방식에 의해 Online으로 제공되는 모델을 말한다. 현재 온라인 컨설팅은 시장의 요구에 따른 서비스 발생이 아닌 공급자에 의한 Push-Service라고 할 수 있다. Ernst ＆ Young, Arthur Andersen, Cambridge Technology Partners, IBM, Deloitte Consulting, Robbins-Glola, Mainspring, Bain ＆ Co 등 컨설팅 회사들은 기존 대기업 위주 컨설팅과 함께 특정화된 문제에 대한 특정한 솔루션을 제공하는 저비용 서비스에 의한 중소기업 대상의 신규 시장 창출의 필요성을 느끼고 있다. 또한, 국내 온라인컨설팅의 개념, 선진 컨설팅 업체의 온라인 컨설팅 사업현황, 사업모델, 향후 전망, 사업의 성공요소에 대해서 살펴본다.

• Journal of the Korea Convergence Society
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• v.9 no.4
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• pp.209-222
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• 2018

The consulting company conducts consulting for the purpose of repurchasing consulting and the intention of repurchase according to the consulting quality appears in the small and medium enterprises which received the consulting service. The purpose of this study is to find out the difference of consulting service quality according to the degree of correspondence. As a result of the questionnaire and statistical analysis for consulting SMEs, it was confirmed that the quality of consulting service affects the intention of repurching consulting, Research shows that even though consulting service quality is high, it does not lead to re-purchase unless it responds appropriately to changes in the environment. In other words, in order to enhance service responsiveness, consulting firm should be able to monitor the market information that changes with service quality and build a response system to respond quickly. However, to generalize it, In order to increase the consulting repurchase intention, further research is needed to supplement the responsiveness of the consulting service in connection with the quality of the consulting service.

• Journal of the Korea Convergence Society
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• v.9 no.4
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• pp.241-249
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• 2018

The purpose of this study is to investigate the effect of consulting firm's professional consulting satisfaction on consulting satisfaction. The purpose of this study is to investigate the effect of consulting firm's brand awareness on consulting satisfaction. The results of this study suggest that consulting firms that have expertise in the field have a positive effect on the satisfaction of consulting and that the higher the brand awareness, the higher the consulting satisfaction. The better the brand awareness, the higher the reliability and the positive impact on the satisfaction of consulting, and the consulting firm including consultant suggests to improve the professional competence in the field.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.14 no.2
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• pp.119-134
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• 2019

In order to accomplish a successful management consulting project, the client's receptivity to consulting as well as the management consultant's competency is very important. Even if a consultant with a high level of competence is put into a project, if the consulting receptivity of the company is low, a successful project can not be accomplished. On the other hand, even if consulting receptivity of the company is high, management consulting performance can not be expected if management consultant competency is lacking. This study analyzes the affect of consultant competency on management performance of client firms and the mediating effect of consulting receptivity of client company in terms of management performance. Management consultant competency is measured by task-related competency, managerial competency and common competency, and management performance is measured by financial performance and non-financial performance. The parameters are measured by consulting receptivity and management consulting performance. According to the results of the study, the management consultant's competency has a positive (+) influence on both of consulting receptivity and management consulting performance. Consulting receptivity has a positive (+) influence on both of management consulting performance and non-financial performance. Management consulting performance has a positive (+) influence on both of financial performance and non-financial performance. The mediating effect is that the consulting receptivity mediates directly or indirectly between management consultant competency and financial performance via management consulting performance and non-financial performance. The results of the empirical analysis of this study can contribute to the enhancement of management performance through management consulting in viewpoints of client firms and also contributing to more efficient and effective management consulting.

• Journal of Digital Convergence
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• v.13 no.11
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• pp.119-132
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• 2015

This study empirically examined which factors facilitate or disturb the learning and practical knowledge transfer in consulting and which factors have most powerful influence on the learning and transfer of consulting knowledge. Analysing 160 data collected from FTA origin managers in export companies, the study findings show the ambiguity(-), complexity(+), consulting competences(+), intervention design and delivery(+), self-efficacy(+) and government subsidies(+) significantly affected on Client's learning, while consultant's expertise(+), consulting involvement(+), transfer culture(+) significantly affected on consulting knowledge transfer, respectively. It showed that consulting competence and causal ambiguity have an greater influence on learning while consultant's expertise has a greater influence on consulting knowledge transfer, respectively. The findings implicate that consulting success depends on rather consultant's factors(consultant's expertise and consulting competence) than client's input factors. To succeed in consulting project, it is important that the consultants effectively develop and apply consulting methods & tools as shared interfaces between consultant and client.

• Journal of Digital Convergence
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• v.10 no.1
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• pp.195-202
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• 2012

This Study is to verify that Consulting firm's brand plays a mediating role in consulting expertise, experience utilizing, and word of mouth intention. The results of study show that firstly, Consulting expertise and experience utilizing have a positive effect on word of mouth intention, and secondly Consulting firm's brand have also a positive effect on the mediating role in the relationship between consulting expertise & experience utilizing, and of mouth intention. This study have a significant meaning to ascertain that word of mouth intention should enhance the value of consulting firm's brand with first priority, and importance of consulting expertise and experience utilizing should be recognized, and the values of consulting expertise and experience utilizing be enhanced by consulting firm's brand.