• Title/Summary/Keyword: 충청대

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The Moderating Effects of Local & Global Brand on the Relationship between Brand Equity and Behavioral Intention in Franchised Hamburger Restaurant (프랜차이즈 햄버거전문점의 브랜드자산과 행동의도와의 관계에서 국내외 브랜드의 조절효과 검증 연구)

  • Kim, Yeon-Sun;Lee, Sang-Hee
    • The Journal of the Korea Contents Association
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    • v.16 no.2
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    • pp.537-545
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    • 2016
  • This study aimed to research the moderating effects of local & global brand on the relationship between brand equity and behavioral intention in franchised hamburger restaurant. This study intended (1) to analyze the factors of brand equity in franchised hamburger restaurant, (2) to research the effect of brand equity on behavioral intention, (3) to research the moderating effects of local & global brand on the relationship between brand equity and behavioral intention. Data were collected from undergraduates who visited the nationwide hamburger restaurants by face-to-face interview. The questionnaire was distributed of the 300 copies and used 253 in the analysis. The results of this study revealed that (1) the factors of the brand equity were brand awareness, brand image and brand loyalty, (2) brand loyalty, image and awareness had significant influence on behavioral intention in order, (3) the effect of brand awareness on behavioral intention was significant influence by moderating effect of local & global brand.

Differential Strategy of Cultural Resource Development in Jung-Won Cultural Region (중원문화권의 문화재 개발의 차별화 전략)

  • Yeh, Kyong-Hee
    • Journal of the Korean association of regional geographers
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    • v.10 no.1
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    • pp.132-150
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    • 2004
  • According to cultural characteristics, Jung-Won cultural region are divided 10 sub-regions. These regions must be highlighted cultural image as core symbols and created new and regional culture to differentiate development strategy of cultural resources: (1) Chungju: historical and cultural region(stone pagoda of Tap-Pungri), (2) Zechun: cultural region of the righteous soldiers (captain Yu, In-Suk), (3) Dunyang: cultural region of Gogurue(mountain castle of On-Dal), (4) Chongju: educational and cultural region(Zikzi and Chull Dandgan), (5) Boeun: cultural region of buddhism(Bupzoo temple,) (6) Okchun: cultural region of Silla and Bakje(war of Silla and Bakje), (7) Yongdong: cultural region of three provinces(harmony monument stone of Samdobong), (8) Eunsung: cultural region of scholar spirit(Monument of 6. 25 war), (9) Goessan: cultural legion of cofucianism(confucianist Song, Shi-Reull), (10) Zinchun: cultural region of Sam-Guk unification spirit (general Kim, You-Shin).

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A Study on Improvement of the Course of Hazardous Materials (위험물질론 교과운영의 개선방안에 관한 연구)

  • Cha, Jeong-Min;Hyun, Seong-Ho;Song, Yun-Suk
    • Fire Science and Engineering
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    • v.24 no.2
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    • pp.1-8
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    • 2010
  • Accidents cases about hazardous materials in university laboratories and other places are reviewed in this thesis. Then the curriculums that are currently operated in related educational institutions are researched. The researched educational institutions include 'National Fire Service Academy', local 'Fire Service Academies' that are located in Gyeonggi, Busan, Gwangju, Gyeongbuk, and Chungcheong and nationwide 'universities'. A questionnaire survey about hazardous materials with fire officers who are on educational courses in National 119 Rescue Services and local 'Fire Service Academies' is also performed and analyzed. The analyzed results suggest several implications. First, the education courses concerning hazardous materials and the experiment manual should be developed very soon. Second, hazardous materials related courses should be performed by lecturers who has degree in related majors. The third, to prevent the accidents about hazardous materials, the professionals should be trained more. In sum, the experiment centered education courses about hazardous materials should be achieved.

Return Period Estimation of Droughts Using Drought Variables from Standardized Precipitation Index (표준강수지수 시계열의 가뭄특성치를 이용한 가뭄 재현기간 산정)

  • Kwak, Jae Won;Lee, Sung Dae;Kim, Yon Soo;Kim, Hung Soo
    • Journal of Korea Water Resources Association
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    • v.46 no.8
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    • pp.795-805
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    • 2013
  • Drought is one of the severe natural disasters and it can profoundly affect our society and ecosystem. Also, it is a very important variable for water resources planning and management. Therefore, the drought is analyzed in this study to understand the drought distribution and trend. The Standard Precipitation Index (SPI) is estimated using precipitation data obtained from 55 rain gauge stations in South Korea and the SPI based drought variables such as drought duration and drought severity were defined. Drought occurrence and joint probabilistic analysis for SPI based drought variables were performed with run theory and copula functions. And then the return period and spatial distribution of droughts on the South Korea was estimated. As the results, we have shown that Gongju and Chungju in Chungcheong-do and Wonju, Inje, Jeongseon, Taebeak in Gangwon-do have vulnerability to droughts.

A Study on the Funeral director's working Circumstances and Personal Protective Equipment on Funeral home (안치실 및 염습실 종사자의 주요 감염질병 조사 및 근무기간에 따른 개인위생용품 착용실태에 대한 연구)

  • Hwang, Kyu-Sung;Kim, Jeong-Lae
    • The Journal of the Convergence on Culture Technology
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    • v.3 no.1
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    • pp.1-8
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    • 2017
  • We are investigated about the state of the working circumstances and infection blocking facility within Metropolitan, Chungcheong and Gyeongsang regions in Korea. The result is as follows. The HAV vaccination rate is 35% and the HBV vaccination rate is 50% among the funeral directors. We expected that the infection risk of funeral directors was very high. Significantly, tuberculosis prevalence rate of funeral director was four times as high as the public. The wear rate of gown, mask, gloves showed relatively high than the others. The wear rate of individual protective equipments has decreased with work experience. The funeral directors have shown that there is difficult to get safe protection from infection. The personal hygiene of funeral directors and the infection blocking equipment should be strengthened institutionally. We are thought to recommend institutional support about infection management, individual protective equipment, vaccination of funeral director and guideline to avoid reversion to previous habitual behavior.

Manufacturing Techniques and Provenance of Gilt-bronze Seated Bhaisajyaguru (Medicine Buddha) Statue of Cheongyang Janggoksa Temple, Korea (보물 제337호 청양 장곡사 금동약사여래좌상의 제작기법 및 납 원료 산지연구)

  • Bae, Go Woon;Lee, Sang Ok;Beom, Dae Geon;Chung, Kwang Yong
    • Journal of Conservation Science
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    • v.34 no.1
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    • pp.59-67
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    • 2018
  • This study investigated manufacturing technique and provenance of the Gilt-bronze Seated Bhaisajyaguru (Medicine Buddha) Statue of Janggoksa Temple. The statue had the following : Cu(68.8%)-Sn(10.4%)-Pb(17.1%), it is similar to other medium or large Buddha statue. As results of comparison lead isotope ratio of sample with the provenance data were plotted in zone 3 of the South Korean galena map. According to this result of Bronze Buddha could be made into galena of the located in same area the temple. The results of this study were compared with the Bronze Bodhisattva statue of Goseongsa Temple. The manufacturing techniques were different based on the characteristics of Buddha statues and thus could be made into galena of the located in same area the temple.

A Study on Managing the Courses, Hazardous Materials, Centering on Experiments (실험중심의 위험물질론 교과운영에 관한 연구)

  • Hyun, Seong-Ho;Song, Yun-Suk;Cha, Jeong-Min
    • Proceedings of the Korea Institute of Fire Science and Engineering Conference
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    • 2009.04a
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    • pp.23-32
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    • 2009
  • This thesis investigated accidents in relation with hazardous materials such as university laboratories in our country. In addition, this thesis investigated how the courses, hazardous materials, are managed, centering on Seoul, Gyeonggi, Busan, Gwangju, Gyeongbuk, and Chungbuk Fire Service Academy as well as National Fire Service Academy, and investigated how the courses, hazardous materials, are managed, centering on the courses in relation with fire service in universities, too. This thesis, also, performed a questionnaire survey on the education in relation with hazardous materials, objecting fire service officers on working who took education in respective provincial fire service academies and National 119 Rescue Services. This thesis analyzed the results of questionnaires, found problems in the current education about hazardous materials, and presented effective learning methods as the courses, hazardous materials, management methods, centering on new experiments. In addition, this thesis tried to present education plans with which people could prevent from the accidents in relation with hazardous materials.

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Cenangium Dieback Associated with Cenangium ferruginosum (Cenangium ferruginosum에 의한 소나무류 피목가지마름병)

  • Kim, Myoung-Ju;Kim, Kyung-Hee
    • Asian Journal of Turfgrass Science
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    • v.23 no.2
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    • pp.361-368
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    • 2009
  • Cenangium ferruginosum was known as the causal agent of dieback of pines including Pinus koraiensis and Pinus densiflora. Since the first report of the disease in Korea in 1989, a group dying occurred in Seoul, Gyeonggi, Kangwon and Chungbuk in 2007 spring. Although C. ferreginosum was known as a weak pathogen or a parasite, this disease caused in stressed pine by drought, wounding, extremely cold weather or unusual warm winter. In this study, we explained the features of cenangium dieback with the characteristics of pathogen to understand the trend of disease associated with the climatic change of the world. We collected pycnidia and apothecia from the diseased branches and stems of P. koraiensis and P. densiflora in Gyeonggi, Chungcheong and Gyeongsang province to characterization of pathogen. The fungal development on the diseased branches were observed and the isolates from pycnidia and apothecia were identified as Cenangium ferruginosum by their morphological characteristics and the molecular techniques.

A Study on Factors Affecting Learner Satisfaction in Real-time Distance Video Lecture

  • Noh, Young;Lee, Kyeong-Keun
    • Journal of the Korea Society of Computer and Information
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    • v.26 no.12
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    • pp.299-307
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    • 2021
  • As the COVID-19 pandemic spread around the world, more and more universities are conducting real-time distance video lectures using ZOOM, Webex, and MS Teams. This study attempts to identify the factors influencing learner satisfaction of real-time distance video lectures. Based on the existing research, it was composed of five elements (system factor, content quality, interaction, self-direction, and learning motivation) as learner satisfaction elements of real-time distance video lectures. As a result of analyzing the structural equation model of 160 effective questionnaires by conducting a survey of college students in the metropolitan and Chungcheong areas, it was found that three factors (interaction, self-direction, and learning motivation) influence learner satisfaction. Real-time distance video lectures are expected to continue to expand in the future. Therefore, universities should continuously increase learner satisfaction through the development and evaluation of real-time distance video lecture satisfaction models.

Effect of Paraffin Wax Mask Pack on Skin Improvement (파라핀왁스 마스크 팩의 피부 개선 효과)

  • Yi, Ji-Eun;Lee, Sang-Bong
    • Journal of the Korea Convergence Society
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    • v.10 no.3
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    • pp.237-242
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    • 2019
  • This study examined the effect of paraffin wax mask pack on skin improvement. The subjects were 13 males and females in 20s. Subjects applied the paraffin wax mask pack eight times for four weeks. To determine the effects of paraffin wax mask pack on the skin, we measured oil, moisture, skin surface temperature, softness of skin and satisfaction in subjective skin condition. After using the paraffin wax mask pack, the moisture, oil content of the facial skin, skin surface temperature and softness of skin increased. In addition, the subjects were highly satisfied with the improvement in subjective skin conditons such as dryness, oil and skin tone. Therefore, these results suggest that paraffin wax mask pack has beneficial effects on skin improvement and it will have high utility and value as development of skin care devices for skin care.