• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.9 no.1
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• pp.153-164
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• 2014

This study is to investigate the effects of intangible assets such as research & development, education & training and advertisement on firm values of high-technology firms and low-technology firms listed in the KOSDAQ market, and to analyze the value-relativeness between the audit quality of companies and the expenditure of intangible assets. The substitute measurement of firm values is Tobin's Q model. The sample period for positive analysis is from 2003 to 2008, and the samples, excepting for financial business, are manufacturing companies of closing accounts corporate on December, based on companies of KOSDAQ that are listed in security. Finally, data from about 305 companies are used in this analysis. Followings are the results of the analysis. First, research & development, education & training of high-technology firms have an effect on firm values, and education & training of low-technology have an effect on firm values. Second, we find that audit quality(BIG4) increases the value relevance of R&D expenditures of high-technology firms and audit quality(BIG4) increases the value relevance of education & training expenditures of low-technology firms. This paper is meaningful in that it verified the value-relativeness of cost of intangible assets compared with high-technology firms to low-technology firms.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.11 no.2
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• pp.233-247
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• 2016

Local food industry has been spreading all over the world. Korea is also actively applying and developing local food industry. However, relatively high distribution cost in Korean agricultural market is hindering its further growth. Distribution cost has close relation with shipping distance. Raised distribution cost brings major impacts not only on quality and price of products but also on greenhouse gas(carbon dioxide) emissions. Therefore, it is necessary to find a solution for inefficient distribution system of the local food industry to reduce overall cost and greenhouse gas. In this study, we present a location selection model for local food regional center using Analytic Hierarchy Process. The location of local food regional hub center is decided based on expert opinions on five factors: accessibility, quality, population, size of area, and shipping distance. The relative importance of the five factors has been concluded as follows: quality (0.430) ${\gg}$ population (0.262) ${\gg}$ travel distance (0.201) ${\gg}$ accessibility (0.075) ${\gg}$ and area (0.033). We apply and analyze the environmental management system model for Local food industry to develop the regional hub center site selection criteria and to analyze the effects of greenhouse gas emissions in the local food industry. This study, by applying and analyzing the environmental management system of the local food industry, is believed to be a valuable asset for managing greenhouse gas emission in the local food industry. Also, the data will be used for the autonomous local food industry's direct sales stall management. Eventually, this study will contribute so greatly to the local food industry's competitiveness that even large distribution companies will give way for the local food industry.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.11 no.2
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• pp.63-73
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• 2016

In these days startup became one of the most hot issue in business world. The problem is many startup couldn't overcome the valley of death. For this reason many startup want to funded by venture capital. However startup's business is trade secret itself, so they have to make strategic approach to venture capital. The purpose of study is to find the way to make strategic decision for startup. By analyzing the relation between startup's characteristic and venture capital's investment portfolio. Four famous venture capital(Sequoia capital, Lightspeed venture, Firstround and Khosla venture) and their seed invested startup Dropbox, Airbnb, Snapchat, Uber and Instacart was selected for this study. As a result, each venture capital has their own invest category characteristic and their seed funding belong to their category. Moreover, between seed funded startup and 36,4% of 244 past invented company shown vertical relationship, beside 0.5% of past 244 invested company shown horizontal relationship. This result shown the importance of the relation between startup's characteristic and venture capital's portfolio. Startup have to check the venture capital's portfolio for the strategic approach for funding and venture capital have to make mutual positive portfolio for decreasing the risk.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.8 no.1
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• pp.137-147
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• 2013

The purpose of this study is to review the relationship between knowledge management and innovation, and the moderating effect of Convergence Federation in Small & Medium Business. In order to verify and achieve the purposes mentioned above, questionnaire data are gathered and analysed from 481 establishments located in Kangwon-do, Chungpuk-do, Kyunggi-do, Kyungpuk-do province and so on. Multiple regression and multiple hierarchical regression analysis are applied to test the proposed hypotheses: 1) the relationship between knowledge management and innovation, 2) the moderating effects of Convergence Federation's participation on the relationship between knowledge management and innovation. Empirical survey's findings are as follows; First, knowledge acquisition and application showed to be positively related with all innovation activities(organization innovation, human resource innovation, product innovation, and quality innovation). Second, Convergence Federation's participation strengthened the positive relationship between knowledge acquisition and product innovation, and it did also the positive relationship between knowledge application and product innovation.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.1 no.2
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• pp.101-134
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• 2006

This study is conducted to examine how purchase behaviors of consumers have affected by the promotion of coupons in internet shopping mall. This study was conducted with the purpose of identifying the differences In purchase behavior based on consumer's perception and experience of internet shopping mall coupons, and based on consumers' perception of cost and value of coupons, using a theoretic framework presented in previously conducted studies. The results of this study can be summarized as follows. First, based on the perception of coupons, there were significant differences in intent to use and intent to re-use at the time when coupons are offered, and at the time when coupons are offered, no significant differences were found between the level of interest and the importance of coupon at the time of visiting the shopping mall; however, significant differences were found in the overall purchase behavior based on perception of coupons. Second, when overall differences In purchase behavior based on experience in coupon use was observed, having experience in using coupons showed a higher average than did having no experience in using coupons, showing a significant difference. It was found that compared to those without experience in using coupons, those with experience with coupons had higher intent to use at the time when coupon is offered, intent to re-use at the time when coupon is offered, and higher level of purchase behavior In the importance of coupons at the time of visiting the shopping mall. Third, when relationship between purchase behaviors, cost of coupon, and perception of convenience was observed, a clear static relationship was found. This suggests that as the cost and perception of convenience of coupon increases, purchase behavior also increases. Such result suggests that there is a difference in purchase behavior based on experience in coupon use. When relationship of purchase behavior by variables of cost of coupon and perception of convenience is observed, it has a positive relationship with the perception that the use of coupon includes saving money, financial help, enjoyment of use, habitual use, has a short effective date, and has a negative relationship with the perception that it saves little money and is a waste of time. Therefore, it can be seen that purchase behavior has the highest relationship with enjoyment of coupon use and habitual coupon use. Such results suggest that purchase behavior will be significantly influenced based on cost of coupon and perception of convenience.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.8 no.4
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• pp.81-93
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• 2013

The study attempted to explain the differences among the willingness of companies to accept the self-regulation. The study exemplified the $CO_2$ emissions record labelling program, as a self-regulation program which is considered as a concrete action for corporate social responsibility and substantiality management movement. The study investigated how companies respond to the request from a government to accept the program, which may be potentially contributed to both higher social and financial performance. It is hypothesized that first the company may decide whether the acceptance decision is strategic or non-strategic issues. when considered as non-strategic, the decision will be made on the basis of short term expected returns and costs comparison. It is hypothesized that when considered as strategic, the decision will be strongly influenced by the type of corporate perceptions toward environmental regulations, which has been accumulated by past experiences. Also, the study investigated the good management theory and the slack resources theory which differently predict the direction between social performances and financial performances. The results identified the significant relationships among most variables and supported the slack resources theory. Further, the ethical perception positively influenced the willingness to accept the self-regulation.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.11 no.4
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• pp.127-138
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• 2016

Outsourcing enables firms to use external resources in efficient and effective manner by adopting the best practice of industry. It also helps firms improve their business process which may result in seizing or creating new business opportunity. Collaborating with outstanding BPO(business process outsourcing) providers offer a great deal of advantage that could access to new knowledge, technology, intellectual and material resources that firms do not own. This study was designed to provide in-dept understanding of key elements that may affect the attitude towards BPO of entrepreneurs using 99 samples comprised SME & Venture business owners. Specifically, this study aims to test and analyse the relationship between attitude towards BPO and 4 independent variables including cost reduction, core competence, specialized resources and quality improvement. The analysis results show that core competence, specialized resources and quality improvements have all positive relationships with the attitude towards BPO. However, exceptionally cost reduction is not associated positively with the attitude towards BPO which was against our expectation. Theoretical discussion and practical implication on the analysis results are provided.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.7 no.2
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• pp.35-44
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• 2012

This paper provides information for decision making of the managers and the staffs of oriental medicine hospitals through the analyzing financial statement. The oriental medicine hospitals decreased total assets, total gross revenues, and increased debt. Comparison of years 2008 and 2010, oriental medicine hospital's total assets decreased, liabilities increased, total revenue decreased, and showed a continuing deficit. On the other hand, the rate of net worth of the oriental medicine hospitals were high and lower dependence on the borrowings. So the management performance of the oriental medicine hospitals as a whole were good. However some the oriental medicine hospitals were experiencing serious financial difficulties. In order to the hospitals overcome its financial difficulties, they had to rely on short-term borrowings. In consideration of the reserve fund for essential business, the transfers and the net profit ratio to total assets of the operating profit ratio to total assets were the level of commercial interest rates. But the operating profit ratio to the total assets were significantly different according to the hospitals. And 10 hospitals of the operating profit ratio to gross operating revenues were (-), they had problems with profitability. Meanwhile the total amount of capital and the equity capital of reduced hospitals increased, there were significant differences even between hospitals.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.10 no.6
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• pp.143-153
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• 2015

The purpose of this study is to analyze the relation between the housing value and residential satisfaction, housing' investment value, and also the effect the purchase intention. Recently it has been argued that the consumers' investment value can have influence on the housing market, however it is extremely rare to find research market. Through this study, influencing relationship on how the factors of housing value can affect the residential satisfaction and investment value is figured out. Last, in order to analysis the influencing relationship of purchase intention, the questionnaire for residents were conducted. The analysis is done based on 585 significant research materials gathered from the questionnaires. For analysis methodology, this research is using SPSS 21.0, AMOS 18.0, along with analytic techniques, such as implementation of basic statistical analysis, reliability, and structural analysis. Following is the results summary of the research: First, results of a factor analysis extracted four factors of housing value: residential quality factor, economic factor, brand factor, accessibility factor. Second, we find from the residential quality, brand of the housing value were statistically effect of the residential satisfaction and investment value. Finally, residential satisfaction and investment value had a positive influence on purchase intention. The result indicates the housing buyers' positive investment value and residential satisfaction increase the purchase intention in housing market. The better the housing buyers' investment value on the real estate market, the higher the market activity.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.10 no.6
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• pp.167-175
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• 2015

The purpose of this study is to review the relationship between managerial system(CEO support, pay system, education & training) and knowledge management, and the moderating effect of decentralization and formalization in small business. In order to verify and achieve the purposes mentioned above, questionnaire data are gathered and analysed from 227 subjects in Kangwon-do province. Multiple regression and multiple hierarchical regression analysis were applied to test the proposed hypotheses: 1) the relationship between managerial system and knowledge acquisition, 2) the relationship between managerial system and knowledge transfer, 3) the moderating effects of decentralization on the relationship between managerial system and knowledge management, 4) the moderating effects of formalization on the relationship between managerial system and knowledge management. Empirical survey's findings are as follows; First, knowledge acquisition and transfer appeared to be positively related with CEO support and education & training. Second, education & training was verified to be more positively related with knowledge transfer in higher decentralization group than in lower group. Third, CEO support and education & training were more positively with knowledge acquisition in lower formalization group than in higher group. Fourth, pay system were more positively with knowledge transfer in lower formalization group than in higher group.