• Title/Summary/Keyword: 지역기술혁신

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On the Area Marketing Strategy and the Case Study of Alcoholic Company(JINRO, Chamjinislro Soju) (에어리어 마케팅전략에 관한 사례연구 -(주)진로의 참이슬의 시장탈환-)

  • Kim, Chang-Ho
    • The Journal of Information Technology
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    • v.7 no.4
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    • pp.71-87
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    • 2004
  • The present paper attempts to describe Area Marketing and develop an empirical model for Alcoholic Company. The focus is given on the several area in Korea. With both empirical case studies ad literature review, we aim to develop empirical case and propose a desirable area marketing strategy for specific area Area Market Research was adopted for several Area as an environment analysis and the action plan about sales promotion that each area was developed. After It was implemented for 5 years(1999-2003). The Jiro made a results as follow: The first is sales volume. It was risen Market Share 55.3%(2004.11) more than 38%(1998). The second is Relationship with retailer(wholesaler) and CRM(customer relationship management effects: Loyal customer was increased). The last one is Brand Power which was extended than before.

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경남 항공우주산업 클러스터 구축의 타당성분석과 발전전략

  • An, Yeong-Su
    • The Journal of Aerospace Industry
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    • s.69
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    • pp.1-27
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    • 2007
  • 항공우주산업은 생산유발효과가 높고 고용창출도 높을 뿐만 아니라 부가가치산업이나, 대규모적 투자에 따른 투자 위험과 기술적 위험이 높아 정부차원에서의 개입이 불가피한 산업으로 인식된다. 최근 항공우주산업에 대한 정부의 지원 형태는 클러스터 조성, 지방세 감면, 토지 임대를 통한 기업지원 등 과거에 비해 더욱 다양한 형태로 발전되고 있다. 이와 같은 정부지원 형태의 다양성은 기존의 전통적 방식에 의한 지원으로는 글로벌 경쟁이 치열해지는 국제경쟁에서 경쟁력 우위를 유지하기 어렵다는 것을 반증하는 것이라고 할 수 있다. 특히 기존의 산업 중심의 정부지원 전략에서 기업중심의 정부지원 전략으로의 선회 경향은 산업의 주체는 기업이기 때문에 기업의 전체적 역량에 의한 경쟁우위가 글로벌 경쟁에서 보다 중요하다는 점을 시사하고 있다. 경남의 항공우주산업 클러스터 조성 여건은 인프라 구축면에서 여타 지역에 비해 매우 우수한 하부 기반을 구축하고 있어 클러스터 구축에 따른 효율성과 국제경쟁력 확보 가능성이 높다고 할 수 있다. 먼저, 클러스터 구축의 핵심이 되는 핵심선도기업인 KAI가 15년 전부터 대상지역에서 생산활동 중이며, 교육 및 훈련 기능도 비교적 풍부할 뿐만 아니라 공항도 인접해 있어 신속한 물류 및 정보공유, 해외시장과의 접근성이 높다고 할 수 있다. 결론적으로 볼 때, 경남지역의 항공우주산업 클러스터 구축의 타당성은 높다고 할 수 있다. 특히 현재의 항공우주산업 발전 단계상으로 볼 때, 부품산업의 발전이 긴요한 과제이므로 동 클러스터는 항공우주 부품 수출중심의 핵심 거점 클러스터로의 조성할 필요성이 높다고 할 수 있다. 이와 같은 클러스터 조성에 따른 경남 항공우주 클러스터의 운영체계는 “항공우주산업 혁신 클러스터 추진단”을 중심으로 입주 업체, 항공우주 수출 지원단, 관련 R&D 기관 및 교육기관 등이 긴밀하게 연계 되어 운영되어야 할 것이다. 이외에도 중앙정부와의 협의 및 관련 단체들과의 연계를 통해 클러스터의 효율성과 경쟁력 제고를 위한 활동을 적극 추진해야 할 것이다.

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A Review of University-based Science & Technology Parks in the UK and the Implications for University and Regional Development Policy (영국의 대학기반 산학협력단지 관련 개념과 동향 및 정책적 시사점)

  • Lee, Jong-Ho;Jang, Hoo-Eun
    • Journal of the Economic Geographical Society of Korea
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    • v.20 no.2
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    • pp.214-227
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    • 2017
  • There is an increasing attention by scholars and policy makers that university campus can be the key space for the location of high-tech companies and research facilities as well as the promotion of university-industry collaboration activities. There is a tendency that science parks in the UK have a close connection with neighboring universities on the basis of university-industry collaboration activities. Moreover, the role and importance of the university in the evolution process of science parks has been rapidly increased since the 1990's. Recently, the UK government started to push ahead with the university enterprise zone programme, as a new type of enterprise zone, in order to promote university-industry collaboration and local economic development. In this regard, the Korean government also needs to pay attention to the new role of universities, especially universities located in non-capital areas, for not only strengthening the competitiveness of universities, but also fostering regional and national economic development.

Spatial Pattern and Cluster Analysis of University-Industry Collaboration Competency of Korean Universities (대학 산학협력 역량의 공간적 패턴 및 군집분석)

  • HEO, Sun-Young;JANG, Hoo-Eun;LEE, Jong-Ho
    • Journal of the Korean Association of Geographic Information Studies
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    • v.25 no.2
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    • pp.59-71
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    • 2022
  • This study considered regional differences in the university-industry collaboration of Korean universities and performed cluster analysis to identify the spatial range with high university-industry collaboration connectivity. By university establishment type, it was found that the university-industry collaboration capacity of the major national university was superior overall, especially in the technology transfer & commercialization sector and the infrastructure sector, compared to private universities and general national universities. The spatial pattern of university-industry collaboration capacity showed relatively clear differences by city and province. In terms of university-industry collaboration capacity by sector, it was confirmed that the regional gap was not large in the talent training sector and the infrastructure sector, but the regional gap was relatively large in the technology transfer & commercialization sector and the start-up sector. As a result of the cluster analysis to identify a spatial range with high connectivity in terms of similarity and spatial proximity of university-industry collaboration patterns, it is divided into 15 clusters. It is found that most of major national universities are included in one of 15 clusters where all sectors of university-industry collaboration are strong. Therefore, as a policy measure to achieve regional innovative growth through enhancing the effectiveness of university-industry collaboration, we propose the establishment of a hub & spoke network-type collaboration system in which a major national university acts as a hub and nearby local universities play a spoke role.

Exploring Factors Affecting Acceptance Intention and Recognition of Robot-Based Education for Mother with Young Children. (영유아기 자녀를 둔 어머니의 로봇활용 교육에 대한 인식 및 기술수용의도 분석)

  • Lee, Ha-Won;Shin, Won-Ae
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.21 no.7
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    • pp.462-474
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    • 2020
  • The purpose of this study is to provide fundamental data for robot-based education at home by analyzing the factors affecting the recognition and technology acceptance attitudes of mothers with young children. For this purpose, a questionnaire survey was administered to 319 mothers with young children in Seoul and Gyeonggi Province, and one-way ANOVA, chi-square, correlation analysis, and regression analysis were conducted for statistical verification. As a result, there was a significant difference in the robot-based education at home of mothers to child according to their final educational background. Mothers' acceptance intention, perceived ease of use, perceived usefulness, social influence of robot application and personal innovation were all positively correlated. The factors that affect intention of acceptance were perceived ease of use and perceived usefulness of robot application. Conclusively, mothers with young children use robot-based education at home when it is more convenient to use and has educational effects more than the personal innovation or social influence. These study results are meaningful ahead of the 4th industrial revolution in that we provided basic data for the correct direction of robot-based education to young children at home.

Review of Laser Based Uranium Enrichment Technology for Nuclear Power Fuel Production (원전연료 생산을 위한 레이저 공정 개발동향)

  • Kim, Jae-Woo;Lee, Jae-Chul;Yang, Maeng-Ho
    • Journal of Korea Technology Innovation Society
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    • v.14 no.4
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    • pp.965-982
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    • 2011
  • Currently, dependency of natural and energy resources on world economy may not be more serious than any before increasing the uncertainty of Korea's national economy, especially as China uses unexpectedly fast glowing portion of world resources. Due to insufficient natural resources and unmatured renewable energy system, it is very important for Korea to secure the energy sources not only for national prosperity but also security for the future. In this regard, importance and necessity of nuclear energy as a major electric power source in Korea are in need to be emphasized. Korea currently imports all the necessary enriched uranium for fabrication of nuclear fuel from abroad. Thus, it is extremely important to establish a secured supply system for enriched uranium regardless of the global political unstability as well as economic fluctuation. In order to build the nuclear fuel procurement system, it is required to analyze the global market status, current enrichment service systems, and the future technology under development. For this purpose, this study comparatively analyzes the laser based advanced technology for uranium enrichment under development in the United States, which is assumed to be 2~3 times more economically viable than currently available technologies.

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A Study on Non-Standardization of Government-Supported Research Institutes : A Case of Non-Standard Workers in GSRI in Deajeon Area (정부출연연구기관의 연구인력 비정규직화에 관한 연구 : 대전지역 과학기술분야 정부출연연 비정규직 연구노동자 사례를 중심으로)

  • Choi, In-Yi
    • Korean Journal of Labor Studies
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    • v.23 no.1
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    • pp.85-127
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    • 2017
  • Due to the management innovation policy that was introduced to governmentsupported research institutes (GSRI) in 1998, their employment structure has been continuously changing, with the most notable increase of the number of non-standard researchers and the diversification of employment contracts. This paper examines changes in the employment structure of GSRI over the last 20 years in relation to the introduction and operation of the PBS (project base system), which is a main factor that fundamentally changed the employment structure of research institutes. This paper purposes to analyze the current status of non-standard workers in the science and technology research area through interviewing standard and non-standard researchers. Under the PBS as a principle of organizing their research project, the project-managers cannot help but exploit non-standard researchers to process research within a tight budget. This structure of organizing research projects reinforces the increase of the number of non-standard researchers and diversification of non-standard employment relations. In addition, the wage and working conditions of non-standard workers are getting aggravated in this structure. Considering the characteristics of research institutes, precarious status of non-standard researchers will have negative effects on the development of science and technology.

The Validity Test of Statistical Matching Simulation Using the Data of Korea Venture Firms and Korea Innovation Survey (벤처기업정밀실태조사와 한국기업혁신조사 데이터를 활용한 통계적 매칭의 타당성 검증)

  • An, Kyungmin;Lee, Young-Chan
    • Knowledge Management Research
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    • v.24 no.1
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    • pp.245-271
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    • 2023
  • The change to the data economy requires a new analysis beyond ordinary research in the management field. Data matching refers to a technique or processing method that combines data sets collected from different samples with the same population. In this study, statistical matching was performed using random hotdeck and Mahalanobis distance functions using 2020 Survey of Korea Venture Firms and 2020 Korea Innovation Survey datas. Among the variables used for statistical matching simulation, the industry and the number of workers were set to be completely consistent, and region, business power, listed market, and sales were set as common variables. Simulation verification was confirmed by mean test and kernel density. As a result of the analysis, it was confirmed that statistical matching was appropriate because there was a difference in the average test, but a similar pattern was shown in the kernel density. This result attempted to expand the spectrum of the research method by experimenting with a data matching research methodology that has not been sufficiently attempted in the management field, and suggests implications in terms of data utilization and diversity.

The Viability of the Rural-Industrial Complex Neighbouring in the Metropolitan Area and the Implications for Public Policy: the Case of Koryung-Gun (대도시 주변 농공단지의 존립기반과 정책적 함의 : 고령군 농공단지를 사례로)

  • Lee, Chul-Woo
    • Journal of the Korean association of regional geographers
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    • v.14 no.3
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    • pp.239-253
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    • 2008
  • This paper aims to explore the viability of a rural-industrial complex neighbouring in the metropolitan area and suggest policy implications for the restructuring of the rural industrial complex. In particular, the paper focuses on the location and management practices of the firms operating in the industrial complex. Research shows that the key elements of the viability of the rural industrial complex in Koryung-Gun are the geographical and relational proximities to the metropolitan city of Daegu and the decentralization of urban industries towards rural areas neighbouring in the large city as a result of the deterioration of location conditions in the large city. It is revealed that the major pull factors of location are 'availability of cheap industrial sites', 'agglomeration in a specialized industry' and 'proximity to major customers and suppliers' rather than 'availability of labour pool'. However, it shows that 'weak university-industry linkages' and 'insufficiency of cooperation culture' are the major limitations to attracting firms. In the context of pub1ic policy, the author argues that the restructuring of the rural industrial complex should be sought to promote social infrastructures centered on networks and learning rather than firm centered financial and tax incentives.

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The Locational Characteristics of Cultural Industries : The Case of the Record Industry in Korea (문화산업의 입지적 특성 분석: 음반산업을 중심으로)

  • 김유미;이금숙
    • Journal of the Economic Geographical Society of Korea
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    • v.4 no.1
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    • pp.37-60
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    • 2001
  • The record industry, which consists of the cultural industries, has been deeply interrelated with the innovations of the science and the technologies. In Korea, the record industry has been developed dramatically since the late 1980s, and thus it has formed a huge business, and has also brought a lot of accompanying economical effects. The record industry is constituted with four circulation steps such as producing, manufacturing, wholesaling and retailing, which follow the different locational orients, respectively. The purpose oi this study is to investigate the locational characteristics of each step. Because of the shortage of the data, this study based on the direct data from field studies, interviews, and surveys, as well as the existing document data. The results of this research are summarized as following: the record industry shows strong concentrations in Seoul and the surrounding areas. It also shows the spatial linkage with other industries that are necessary for the production, advertisement, and sales of records. The locations of the record producers are affected by the location of broadcasting stations. Therefore, they are concentrate in Kangnam and Yeouido, where many broadcasting stations are located.

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