• The Journal of the Korea Contents Association
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• v.17 no.12
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• pp.357-367
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• 2017

The study investigated information about the effects of message framing on colorectal cancer(CRC) screening related health beliefs and compliance with the CRC screening test within the theoretical framework of the prospect theory and the Health belief model (HBM). This study was using a non-randomized controlled quasi-experimental design. One hundred and sixty-four in the industrial workers who were currently nonadherent to guidelines for receiving screening were assigned to one of three experimental conditions: (a) gain-framed message, (b) loss-framed message, and (c) general-framed message. CRC screening-related health beliefs was self-reported after the intervention. And the immunoassay Fecal Occult Blood Test (iFOBT) kit was collected at 1 week. The research finding were analyzed by $x^2$ test and one-way ANOVA using SPSS 21.0. The loss-framed message group had higher perceived susceptibility, severity and benefit than the gain-framed message and general message. The participation rate for the immunoassay Fecal Occult Blood Test(iFOBT) was highest in the loss-framed message group. The loss framed messages more effective to enhance screening behavior. The present results provide a theoretical basis for developing educational guidelines for CRC testing and could be used for performing comprehensive approach by predicting and suggesting the practical effects according to message type in advance.

• The Journal of the Korea Contents Association
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• v.15 no.6
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• pp.326-336
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• 2015

This study intended to identify the factors of breast and cervical cancer screening behaviors in married female immigrants and provide information for the development of intervention programs to promote the behaviors. Pender's Health Promotion Model was the conceptual framework of this study. The subjects of this study were 157 female immigrants living in Daegu and Gyeongbuk area. It was found that 33.1% of subjects had mammography, 22.9% of them did breast self-examination, and 51% of them had cervical cancer screening test. The breast cancer screening behavior increased 1.25 times as the score of social support increased one point, 1.13 times as the score of perceived benefit increased one point, 3.58 times when the subjects had experiences of breast and cervical cancer education, and 1.24 times as the score of action plan increased one point. The cervical cancer screening behavior increased 2.89 times when the subjects had experiences of breast and cervical cancer education, and 1.23 times as the score of social support increased one point. However, the cervical cancer screening behavior decreased 0.82 times as the score of perceived barriers increased one point.

• Journal of dental hygiene science
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• v.15 no.6
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• pp.807-814
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• 2015

The purpose of this study is to create a hypothetical model that explains and predicts oral health promotion behavior of adolescents by reviewing preceding literature on Pender's Health Promotion Model, and to verify the model's validity and proposed hypothesis through PLS (partial least square) structural equation model analysis. This study was cross-sectional survey consisted of self-administration questionnaires. The subjects in this study were a total of 293 alternative high school students in Jeollabuk-do Province. They were selected by convenience sampling. In alternative high school students, perceived benefit, locus of control, self-efficacy, and self-esteem had an effect on their oral health promoting behavior. As a result of the indirect effects in black is subjectively good subjective oral health, oral health related behaviors well past the more oral health promotion behavior showed a high. The prediction model of oral health promotion for adolescences, which was made using Pender's Health Promotion Model, was considered to be useful in explaining and predicting alternative high school students oral health promotion behavior.

• The Journal of the Convergence on Culture Technology
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• v.7 no.3
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• pp.343-351
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• 2021

The purpose of this study was to identify the nursing students' COVID-19 vaccination intention based on health belief model. A total of 169 nursing students who were freshman to senior grade from one college participated in this study. An online self-administered questionnaire was used for data collection from April 5 to 16, 2021 and data were analyzed using the SPSS/Window 21.0 program. Multiple regression analysis conducted to verify the factors on COVID-19 vaccination intention. The significant influential factors for COVID-19 vaccination intention were self-efficacy(β=.345, p<.001), cues to action(β=.307, p<.001), perceived benefits(β =.143, p= .034), and knowledge(β=.116, p=.042). The model explained 50.8% of the variance in the COVID-19 vaccination intention. This result points to the importance of fostering nursing student's self-efficacy, cues to action, perceived benefits, and knowledge to promote COVID-19 vaccination uptake.

• Journal of Convergence for Information Technology
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• v.12 no.3
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• pp.270-279
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• 2022

The purpose of this study was to find the influential factors of nursing students' behavioral intention of Recommended Immunizations for Healthcare Personnel(RIHP). The survey was performed on 260 nursing students. Data were collected using a structured questionnaires and analyzed using t-test, ANOVA, Pearson correlation coefficient, and hierarchical regression with SPSS 23.0 program. Results of this study revealed that the influential factors on the behavioral intention of RIHP were the cues to action, self-efficacy, perceived benefits and senior grade. And the explanation power of the regression model appeared as being 36.4%(F=13.35, p<.001). Based on the study findings, further development and application of specific programs to improve nursing students' intention of RIHP in consideration of grade, to emphasize benefits of immunization, are needed to prevent infection in clinical practice.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.20 no.5
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• pp.275-284
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• 2019

This study was conducted to evaluate the health promotion behavior level, health beliefs, and self-efficacy of individuals preparing for civil service examinations, as well as the main factors that influence their health promotion behavior. The study subjects were 290 individuals who were preparing for civil service examinations in Noryangjin, where there are a lot of private institutions that provide training for the examinations. Data were collected by questionnaire surveys conducted from December 1 to 19, 2017. With the use of SPSS ver. 23, descriptive statistics, t-tests, one-way ANOVA, correlation analysis, and stepwise multiple regression were conducted. On average, the score for health promotion behavior practice was $2.37{\pm}0.45points$, health beliefs $3.13{\pm}0.45points$, and self-efficacy $3.55{\pm}0.74points$. Health promotion behavior was significantly positively correlated with perceived severity and perceived benefits, which are sub factors of health beliefs (r=.60, p<.001; r=.55, p<.001), while it was significantly negatively correlated with perceived barriers, which are a sub factor of health beliefs (r=.32, p<.001). The factors that influenced health promotion behavior were perceived health condition and perceived barriers, and the explanatory power of health promotion behavior was 25.1% (F=13.58, p<.001). In general, respondents studied for the examinations for a long time and were under severe job pressure; accordingly, they need to have quality meals, regular exercise, and regular medical check-ups to enhance health promotion behavior to control their stress.

• 한국노년학
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• v.30 no.4
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• pp.1129-1143
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• 2010

The purposes of this study were to investigate the major determinants influencing on health promoting behaviors(HPB) of the elderly living in Seoul. The conceptual framework of the study was Pender's health promoting model and the ecological perspectives. The study was conducted with 495 elderly persons whom 60 years old. For the analysis of data, descriptive statistics and hierarchical regression were used for the statistical analysis with SPSS program. The results were as following: 1) The mean score of the HPB was 3.11(SD=0.41). 2) Hierarchical regression analysis found that ModelIV accounted for 55.7% of the variance in HPB. 3) The Major determinants on HPB among the elderly persons were prior related perceived benefits of action, social support, perceived self-efficacy, community environment, perceived health status, education, and age. In conclusions, first, we should develop to various levels of educational and supportive programs for the HPB among the elderly persons. Second, we should examine more with environment, the accessibility to senior welfare agencies. Third, we should be organized the self-help groups for the elderly persons to improve health promoting behaviors. Fourth, the government should established more secure environment for the HPB, and find better solutions that are provided by various social welfare agencies connected with the coordination of the services in the local communities. Finally, we should develop professional education training programs of the HPB for the practitioners in the field of Gerontological Social Work.

• Proceedings of the Korean DIstribution Association Conference
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• 2006.05a
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• pp.165-192
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• 2006

본 연구의 목적은 소비자의 하이테크 제품 선택에 있어 브랜드와 제품 성능의 상대적 중요성을 결정하는데 영향을 미치는 요인들을 도출하는데 있다. 영향 요인들은 크게 제품 요인과 소비자 요인으로 분류하였는데, 제품 변수로는 제품의 평가 용이성과 제품의 혁신성을 고려하였고, 소비자 요인으로는 소비자 관여도, 소비자 지식, 소비자 혁신성을 고려하였다. 또한 제품의 쾌락성/이성성 정도와 제품의 노출 정도에 의해 4가지 제품군으로 분류하여, 제품의 유형이 변수들의 영향력에 미치는 조절적 역할을 연구하였다. 연구에 대한 주된 결론은 다음과 같다. 첫째, 하이테크 제품 전반적으로 소비자 혁신성, 소비자 지식, 제품 평가의 용이성, 제품의 혁신성이 제품 선택에 있어서 브랜드의 중요성을 결정하는데 영향을 미치는 변수로 나타났다. 즉, 소비자들은 지식수준이 낮을수록, 소비자 혁신성이 낮을수록, 제품의 평가 용이성이 낮을수록, 제품의 혁신성이 낮을수록 브랜드 위주의 제품을 선택하는 것으로 나타났다. 둘째, 제품의 쾌락성 정도에 따라서 브랜드의 상대적 중요도에 영향을 미치는 변수들이 달라지는데, 쾌락재의 경우에는 소비자 혁신성을 제외한 모든 변수가 브랜드의 상대적 중요도에 영향을 미치나, 실용재의 경우에는 제품 평가의 용이성과 제품 혁신성, 그리고 소비자 혁신성이 영향을 미치는 변수로 나타났다. 셋째, 제품의 노출 정도에 따라서 공공재의 경우에는 소비자 혁신성, 제품 평가 용이성, 제품 혁신성이 유의한 변수로 나타났고, 개인재의 경우에는 소비자 지식과 제품 평가 용이성이 영향을 미치는 변수로 나타났다.가치가 유의한 영향을 미치는 것으로 확인되었다. 그러나 소비자의 금전효용가치는 PB제품의 선호도와는 직접적인 관계가 없는 것으로 나타났으며, PB제품구매의 지각적 가치가 PB제품 선호도에 가장 큰 영향을 미치는 것으로 나타났다. 이와 같은 연구결과는 경제성을 추구하는 소비자라 하더라도 PB제품의 지각적 품질수준 여하에 따라 PB제품의 판매가치가 크다고 지각될 때에만 PB제품을 선호하는 것으로 풀이할 수 있다. 본 연구는 최근에 큰 관심의 대상이 되고 있는 PH의 연구자와 유통업계 실무자들에게 유익한 전략적 시사점을 제공할 수 있을 것으로 기대된다. 지자체가 대형유통점에 대한 규제를 강화하는 것이다. 먼저, 대형유통점의 불공정거래행위에 대한 감시감독과 처벌을 강화하는 것은 당연한 것이다. 그러나 정부가 아닌 지자체가 이를 주도하기는 사실 어려움이 있다. 그리고 대형유통점이 영업행위를 영업시간제한에서부터 출점제한에 이르기까지 규제하는 건은 심사숙고하여야 한다. 대형유통점이 국가경제 및 지역사회에 미치는 영향이 부정적인가 긍정적인가에 대해 국내외 학계와 업계에서 여전히 많은 논란이 있기 때문이다. 정부와 지자체에 의한 시장개입은 반드시 필요한 경우에 한해 합당한 방법에 의해 이루어져야 한다. 대형유통점에 대한 규제는 지역사회에 미치는 영향을 다면적으로 평가한 결과에 근거하여 이루어져야 할 것이다. 대부분의 지자체는 체계적인 평가시스템과 객관적인 통계 자료를 갖고 있지 못한 실정이다. 향후 가장 시급한 과제는 시장개방 이후 지난 10년간 대형유통점이 지역사회에 미친 영향에 관한 광범위한 통계자료를 수

• Journal of the Korean Society for information Management
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• v.38 no.1
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• pp.243-262
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• 2021

The present study aims to identify the factors that affect the continuous use and discontinuance of the hospital information seeking applications(hospital apps thereafter) by employing the post acceptance model. The surveys were conducted with people who used the hospital apps from October 11 to 18, 2019. Researchers collected 125 valid data and analyzed them by using the structural equation model. The study found that the satisfaction and confirmation of expectation for the hospital apps users had significant effects on intention for continuous use and perceived usefulness, respectively. However, the perceived usefulness did not have a significant effect on the intention for continue use. The present study has identified the variables that influence the continuous use of these innovative technologies. The findings of the study confirmed the post acceptance model by observing the adoption and use of the hospital apps and extended the literature of the post acceptance model by discussing the unique characteristics of the hospital apps that satisfy the urgent help-seekers under emergency situations or the information needs emphasizing promptness. In addition, based on the benefits and limitations of hospital apps reported by consumers, the study provided practical implications for designing more user-friendly apps to hospital app developers or managers.

• Journal of dental hygiene science
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• v.4 no.2
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• pp.75-80
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• 2004

This study was conducted to evaluated dental health promotion behavior and dental health belief of dental hygiene students in Gwangju and Chunnam. The results of this study were as follow: (1) Higher perceived susceptibility was more decreased grade(p<0.001) and more decreased economic level(p<0.05), more perceived dental healthy(p<0.001). Higher perceived benefit was more increased grade(p<0.001), at perceived health was very unhealth(p<0.05), at perceived dental health was very unhealth(p<0.05), in case of dental office visit before 1 year was highier(p<0.01). Higher perceived seriousiness was at middle economic level(0.01), more increased perceived unhealth status(p<0.05) and perceived unhealthy dental status(p<0.01). Higher perceived salience was more increased grade(p<0.001), in case of dental office visit before 1 year was highier(p<0.001). Higher perceived barrier was more increased grade(p<0.001), more increased economic level(p<0.05), at perceived health was very unhealth(p<0.01). (2) Higher dental health promotion behavior was more increase grade in preventive dental utilization and user dental health recomended device and selection eating case of healthful food to dental health and selection uneating case of harmful food to dental health(p<0.05). (3) performance in dental health promotion behavior was significantly correlated with perceived susceptibility(r=-0.081), perceived benefit (r=0.133), perceived seriousiness(r=0.210), perceived salience(r=0.187).