• Journal of Korea Entertainment Industry Association
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• v.13 no.5
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• pp.83-89
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• 2019

Zhang yimou's film "the shadow" adopts a lot of modern literary symbolic content in the story structure. The novel has been greatly modified, abandoning the setting of the original work and making up the historical background of the story, thus completing the discourse practice of aerial literature rather than historical literature. The film expresses the historical story poetically and even writes the personal mind. In this way, the audience's sense of substitution is increased, and a large number of traditional Chinese cultural symbols are adopted visually. In terms of clothing, the most traditional is sought, which advocates loyalty to history, and adds cultural connotation and depth. The audience can feel the bold and unfettered artistic creation spirit of the main creator, as well as the novel and unique visual expression style, which makes his works have both traditional visual perception and modern story content. The combination of traditional vision and modern drama forms a new visual and cultural experience.

• Cartoon and Animation Studies
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• s.50
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• pp.23-42
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• 2018

Currently, two-dimensional culture is the main keyword in Chinese contents market. In China, many capital and economic giants have entered into two-dimensional cultural market because the number of users and the interest of the public for two-dimensional culture are increasing day by day. The reason for the rise of the two-dimensional culture into the mainstream culture is not only the switching of the mainstream consumer class but also Two-Dimensional Culture forms a huge industrial chain covering many areas including movies, performances and theme parks in addition to ACGN (Animation, Comic, Game and light Novel), the second is that more people are participating in Two-Dimensional Culture due to the specific audience with high social environment and loyalty and the third is looking for the role of the users in Two-Dimensional cultural content from three characteristics, such as strong cultural prevalence. This study analyzed the Chinese two-dimensional cultural environment through PEST(Political, Economic, Social and Technological analysis) In addition, as the ecological environment and communication method of Two-Dimensional Culture users changed, the users became active participants and the second producers of contents. I examined the way of using the users' contents through the phenomenon of 'Barrage'. Therefore, this study discussed the appropriate development path for the user-oriented contents industry in the Chinese Two-Dimensional cultural environment.

• The Journal of the Korea Contents Association
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• v.22 no.7
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• pp.607-622
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• 2022

The Spring Festival is the most important traditional celebration in China, and it has the important value of condensing the national spirit and emotion, inheriting traditional culture and customs, and showing the development and changes of contemporary China. As a kind of TV performance art and cultural media carrier, The Spring Festival Gala of China Media Group (C.M.G) has been broadcast for 40 years and has exerted a great influence on the development of China's media industry. These days, China's TV performing arts and Chinese media that represented by The Spring Festival Gala, are not only the main front of domestic propaganda, but also shoulder the historical responsibility of building the image of a great country and exporting Chinese remarkable culture to the outside world. Therefore this study had summarizes The Spring Festival Gala change trend in the past 40 years focus on the theme of The Spring Celebration, the development of multimedia, and the interaction between society and culture in different periods of Chinese social background, and also analyzes the current problems of the Spring Festival by combining relevant data and specific cases. so as to make forward-looking suggestions for the and how the Chinese media industry can further develop towards globalization.

• Journal of Korea Entertainment Industry Association
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• v.13 no.8
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• pp.131-142
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• 2019

This paper is intended to examine and analyze the new Chinese words as the result of culture content. The development of the Korean entertainment industry has created a Korean wave around the world. Through this, many Korean words, Internet vocabulary, and cultural concepts have begun to enter China. Among them, there are many new words that have appeared on the Chinese Internet due to the culture content. As the number of Korean fans and Korean learners increases, new words on the Internet are widely used. The new Chinese words, which are influenced by Korean cultural content, are considered an important part of new Chinese vocabulary. To accurately recognize and understand this, first of all six categories of the new Chinese words were analyzed, which were figurative meaning, substitution, loan of foreign words, abbreviation, compound word, derivation. This formulation also works on the Chinese words with the influence of cultural content. There are three types of the Internet new words form Korean cultural. Which were new words in Chinese characters, new words in alphabets, extended meanings. And had analyzed new words through the acquisition of new meanings. Also took specific news titles and songs according to each category. Through new Chinese words, The influence of cultural content had been confirmed. It is expected that these new Chinese words enrich Chinese vocabulary, also help to facilitate communication. And these new Chinese words are often used in public media or in everyday life. We should recognize the existence of these new Chinese words, and have an accurate perception of them.

• The Journal of the Korea Contents Association
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• v.22 no.2
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• pp.545-558
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• 2022

The purpose of this study is to explore a prediction model for accurately predicting Financial Difficulties of Chinese Cultural Industry Enterprises through Traditional Statistics and Machine Learning. To construct the prediction model, the data of 128 listed Cultural Industry Enterprises in China are used. On the basis of data groups composed of 25 explanatory variables, prediction models using Traditional Statistical such as Discriminant Analysis and logistic as well as Machine Learning such as SVM, Decision Tree and Random Forest were constructed, and Python software was used to evaluate the performance of each model. The results show that the Random Forest model has the best prediction performance, with an accuracy of 95%. The SVM model was followed with 93% accuracy. The Decision Tree model was followed with 92% accuracy.The Discriminant Analysis model was followed with 89% accuracy. The model with the lowest prediction effect was the Logistic model with an accuracy of 88%. This shows that Machine Learning model can achieve better prediction effect than Traditional Statistical model when predicting financial distress of Chinese cultural industry enterprises.

• Proceedings of the Korea Contents Association Conference
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• 2016.05a
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• pp.149-150
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• 2016

컴퓨터 게임은 이미 현대 문명에서 중요한 미디어산업으로 성장하였다. 그 중 신화를 다루는 무협 MMORPG는 전세계적으로 게임 산업에서 많은 비중을 차지하고 있다. 본 논문은 동양과 서양의 대표적인 MMORPG 속 캐릭터를 분석해 중국 무협 문화 요소의 응용에 대한 연구를 통해 게임 속 중국 무협 캐릭터 디자인의 장점과 국한성을 이해하고, 현재 중국 무협 MMORPG 시장의 밝은 전망을 토대로 MMOPRG 캐릭터 속 중국 무협 캐릭터 디자인의 특징을 도출해 내고자 한다. 이는 중국 MMORPG 시장이 세계속으로 파고들기 위한 중요한 기준점이 될것으로 사료된다.

• 프린팅코리아
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• v.10 no.12
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• pp.98-99
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• 2011

대한출판문화협회(회장 윤형두)는 지난 11월 11일 50여명의 출판 관계자가 참석한 가운데 '중국 출판인 초청 세미나'를 출협 4층 강당에서 개최했다. 윤형두 출협 회장은 개회사를 통해 "2012년 베이징도서전의 주빈국으로 빈틈없는 준비를 위해 이번 세미나를 준비했다"며 "격변기를 맞고 있는 출판업은 세계가 공통적으로 직면해 있는 문제이기 때문에 위기로만 생각하지 말고 새로운 기회라 생각하고 보다 좋은 방안을 강구하는 자리가 되기 바란다"고 말했다. '한 중 출판교류의 현황과 향후 방안을 주제로 한 이번 세미나에서는 중국의 대표 대학출판사인 인민대학출판사의 허야오민 사장과 멍차오 부사장이 각각 발제자로 나와 자사를 중심으로 한 중국의 출판시장 현황 및 비전, 그리고 한중 출판이 지향해야 할 구체적인 출판 교류 방안을 제시했다. 이날 발표된 '중국 출판계의 현황과 향후대책'과 '한중출판계의 협력 방안'을 요약, 소개한다.

• The Journal of the Convergence on Culture Technology
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• v.6 no.4
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• pp.203-208
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• 2020

The trade war between the United States and China has been going on for many years, and sanctions against Chinese telecommunications companies in the United States are increasingly tightening. Despite these restrictions, ZTE (Zhongxing), China's leading communication equipment company, is rather expanding its market share in the global 5th generation mobile communication (5G) market. ZTE's growth and competitiveness are based on its unique corporate culture. ZTE places great importance on R&D, has a corporate culture of humility and moderation based on traditional Chinese culture. Besides, it has the placement and use of human resources in the right place. While ZTE strives to implement people-centered management, it makes good use of internal competition. Despite ZTE's global market share and corporate competitiveness, virtually nothing has been studied in Korea. The results of this study are intended to be helpful in enhancing the competitiveness of Korea's ICT industry and companies that want to expand to the world while fostering 5G.

• 프린팅코리아
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• v.11 no.10
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• pp.90-92
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• 2012

대한인쇄문화협회(회장 김남수)는 지난 9월 20일부터 22일까지 3일간 중국 진안에 위치한 (주)동양잉크(대표이사 최대광) 제남공장에서 산업시찰 겸 2012년 제6회 정기이사회를 개최했다. 이번 행사는 잉크산업을 이해하고 상생 방향을 모색하기 위해 기획된 것으로, 2박 3일 동안 ▲동양잉크 제남공장 방문 ▲2012년 제6회 정기이사회 개최 ▲화광정공 CTP 인쇄기 설명회 등의 일정으로 진행됐다. 이번 산업시찰은 지난해 제지산업 산업시찰에 이어 두 번째로 진행된 것이다.

• The Journal of the Convergence on Culture Technology
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• v.8 no.5
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• pp.285-290
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• 2022

With China's tremendous expansion, Chinese art and art museums are also rapidly growing. The purpose of this study was to arrange the growth process of Chinese art museums from modern times to modern times, as well as to examine the present state and tendencies. Although there is a disparity between Chinese art museums and those in Western nations, it is being observed that the gap is steadily closing. Chinese art museums are rapidly expanding and adapting to match current art museum trends, both in terms of number and quality. Despite this expansion, it is suffering operating challenges owing to a lack of cash, as well as issues such as insufficient system and support, opposition to progress, and a lack of professional staff. Since research on the Chinese art museum, which has lately attracted international attention, is limited, this study can add to research on the Chinese art museum in Korea. It is feasible to comprehend the development process, present condition, and challenges of Chinese art museums via this study, and based on this, we intend to provide implications for the development of Korean art museums.