• Proceedings of the Korea Society for Industrial Systems Conference
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• 1998.03a
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• pp.177-183
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• 1998

개발적체의 해소 및 사용자 수용을 증진시키기 위한 방법으로 사용자를 정보시스템 개발과정에 일부 참여하도록 하였다. 그러나, 이제는 정보기술의 보편성 및 사용자의 컴퓨터 관련 지식의 향상으로 현업 사용자들이 정보시스템 개발과정에 주체적인 역할을 하는 사용자 주도 개발이 현상이 나타나고 있다. 본 연구는 사용자가 개발의 주체가 되고 정보시스템부서에서 기술적인 부분과 관련하여 일부 참여하는 사용자 주도개발의 당위성 및 이를 검증하기 위한 사례연구를 실시한다. 특히, 사례연구를 통하여 사용자 주도개발의 이점이 무엇인지를 이해하도록 한다.

• The Journal of Society for e-Business Studies
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• v.15 no.4
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• pp.123-142
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• 2010

Generally speaking, user behavior in the post-adoption period is different from that in the pre-adoption period. Users come to make on their experiences of IT use whether they will continue to use it or not. Most theories about the user behaviors in the pre-adoption period are limited in describing them after adoption since they do not consider user's experiences of using the adopted IT and the beliefs formed by those experiences. Therefore, in this study, we explore user's experiences and beliefs such as familiarity, satisfaction and habits in the post-adoption period and examine how they affect user's intention to continue in using Mobile Social Network Service. Through literature reviews, we proposed the conceptual model to explain the role of users' habits in continuance of IT post-adoption stage. Then, we examine the impact of the constructs to affect the intention to continue using the Mobile SNS. The results show that the intention to continue to use Mobile SNS is strongly influenced by users' habits, satisfaction and familiarity; users' habits is strongly influenced by satisfaction and familiarity; satisfaction is strongly influenced by familiarity.

• Management & Information Systems Review
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• v.30 no.4
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• pp.117-146
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• 2011

The objective of this study is to investigate factors influencing user's intention to use by expanding TAM(Technology Acceptance Model). Based on this model, this study developed a comprehensive model and user's motivation factors such as extrinsic and intrinsic motivation to describe their intention to accept WCDMA service. For this purpose those who have subscribed to and use the current mobile communication service - all of whom were 13 to 49 years old living in Seoul or other large cities - were surveyed. Structural equation model was conducted to identify and validate the relationship of overall variables relating to mobile service acceptance. The analysis results indicate that intrinsic motivations in mobile service acceptance process have significant impacts on perceived usefulness and perceived ease to use. The results of this study also proposed the way to boost mobile service user's extrinsic and intrinsic motivation for coming up with strategies on how to improve effectiveness of communication and marketing. Future directions and limitations are also discussed.

• Management & Information Systems Review
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• v.36 no.2
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• pp.239-260
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• 2017

This study is to explore the factors that may affect the social adoption diffusion of innovative technology, focusing on smart mobility. It reviewed the literature on theory of social acceptance-diffusion and technology adoption model of innovative products, set up structural equation model that includes the causes and effects of perceived usefulness(the nexus among influences, perceived usefulness and purchase intention) and empirically tested the relationship. The survey, covering 534 non-users, was conducted from August 1, 2016 through August 12, 2016. The results show that compatibility and relative advantage significantly positively affect adoption intention through perceived usefulness, and that communication significantly negatively affect. However, complexity and service quality do not have significant positive effects on perceived intention and purchase intention. Some implications to promote social acceptance of smart mobility based on the results of the study are offered.

• Journal of Korea Game Society
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• v.9 no.3
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• pp.107-119
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• 2009

Online games belong to a technology-oriented service industry that has emerged from the assimilation of game contents and communication networks in the respective realms of culture technology (CT) and information technology (IT). This study examines the individual acceptance of online games as entertainment-oriented technology based on the belief-attitude-intention paradigm and the underlying hedonic and utilitarian motivations. To measure the latent variables influencing the acceptance process, a structured questionnaire was developed based on the existing Technology Acceptance Model. Research model analysis and hypothesis testing were carried out using a structural equation model. Results indicated that latent variables reflecting hedonic and utilitarian characteristics had a significant influence on user behavior in the acceptance of online games. By uncovering the core factors in! fluencing the acceptance of online games and thereby theoretically verifying the latent variables influencing the acceptance of entertainment-oriented technology, this study provides strategic implications for business models by game companies aimed at attracting a large user base and dominating the market.

• Proceedings of the Korea Society for Industrial Systems Conference
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• 1999.05a
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• pp.268-276
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• 1999

지역정보화는 지역개발을 위한 새로운 패러다임으로서 인간축의 견인력(Demand Pull)을 성숙시켜 기술축 주도(Technology Push)와의 조화 속에 진행되는 일련의 변화과정이다. 그러나 변화는 반드시 저항을 수반하게 된다. 모든 정보화 사업이 그러하듯 지역정보화 역시 그 과정에서 발생하게 될 저항을 어떻게 관리하느냐에 따라 성패가 좌우된다 해도 과언이 아니다. 본 소고에서는 지역정보화를 추진하는 과정에서 우리가 당면하게 될 저항 및 집단간 갈등의 근원과 유형, 그리고 이러한 저항 및 갈등을 최소화하고 나아가 긍정적인 수용환경을 조성하기 위한 대안으로서 변화대리인(Change Agent)의 필요성과 활용방안을 변화관리(Change Management) 차원에서 논의한다.

• Journal of Convergence for Information Technology
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• v.11 no.4
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• pp.1-18
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• 2021

The purpose of this study is to study the influencing factors that can affect the acceptance intention and acceptance behavior of the 4th Industrial Revolution and smart factory-related technologies by using the expanded UTAUT. Through this, by grasping which influencing factors affect the introduction and acceptance of related technologies, it is to derive strategies for responding to the fourth industrial revolution by manufacturing companies and accepting smart factory related technologies. A survey was conducted on various manufacturing companies, and 167 copies were used for research. As a result of the testing of research hypotheses, performance expectation, social impact, promotion conditions, network effect, and innovation have a positive (+) significant effect on acceptance intention. However, expectation of effort had a positive (+) effect on acceptance intention, but was not significant. Acceptance intention was tested to have a positive (+) significant effect on acceptance behavior. Therefore, factors that should be improved by individual manufacturing companies in the process of responding to the 4th industrial revolution and the introduction and acceptance of smart factory-related technologies are clearly presented.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.13 no.9
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• pp.3943-3951
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• 2012

National Education Information System, NEIS is administered for the efficiency of educational service. There have been some researches about the NEIS system and the easiness of the use. However there was no study about the teachers' experience in the use of the NEIS system. It is necessary to study the teachers' subjective experience in the use of NEIS system. For this, researcher had depth interviews with 20 elementary school teachers to collect data and researcher analyzed the data through the method of the Ground Theory. According to the result of this study, the elementary school teachers who have the expectation for the efficiency of NEIS in the process of the acceptance of NEIS, are sorted into the following types. 1) A type of positive acceptance 2) A type of realistic acceptance 3) A type of passive acceptance 4) A type of negative acceptance. This study suggests that educators need to support the elementary school teachers to use of NEIS depend on the four types of the acceptance.

• Information Systems Review
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• v.12 no.3
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• pp.159-175
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• 2010

Although many studies have analyzed and identified the importance of intrinsic motivation in the acceptance of information technology (IT), especially hedonic systems such as online game and online shopping, the acceptance of programming languages such as Java were not studied in a view of intrinsic motivations. The objective of this study was to investigate the effects of intrinsic motivation on the acceptance of programming language by the longitudinal analysis. In the service of the objective, we suggested the research model which included both intrinsic and extrinsic motivations and longitudinally extended by belief updating theory. For the validation of this model, the university students who participated Java class were surveyed twice, and the suggested research were analyzed by partial least square (PLS). In result, most of the suggested hypotheses were supported.

• International Commerce and Information Review
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• v.15 no.4
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• pp.391-418
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• 2013

The development of web 2.0 technologies created the popularization of social media. People use social media for information communication with many purposes. Under such an environment, this paper examines the acceptance of word-of-mouth information dissemination through social media. The determinants of acceptance and the effect of acceptance on purchase intention as the result of information on social media pertaining to overseas tourism are researched in detail. The consumer choice for international travel involves a decision making with high uncertainty and thus people are using the word of mouth information strongly. Empirical analysis using SPSS, AMOS analysis software was performed on sample data consisting of 385 collected surveys. This paper shows the neutrality of eWOM, the professionalism of senders, and that the practicability of eWOM significantly affects the acceptance of the information. In addition, the acceptance of eWOM information has a significant effect on the spread of eWOM and customers' purchase intention. The paper shows that the practicability of information and the professionalism of word-of-mouth information should be improved.