• Title/Summary/Keyword: 전략관리프로세스

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Business Model of New Media Platform in K-Content Use (한국 방송 콘텐츠의 뉴미디어 플랫폼 비즈니스 모델)

  • Kim, Young-Hwan;Jung, Hoe-Kyung
    • Journal of Digital Convergence
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    • v.14 no.10
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    • pp.431-438
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    • 2016
  • This study focused on the Korean-wave content consumed in the global market and analyzed success/failure factors of services through business model analysis. It aims to offer an effective new media content platform model. ViKi, Drama Fever, Maaduu.com which are representative global OTT were researched on management strategy by case analysis. The success of the global OTT platform is organized into three factors, target customer coverage, revenue model and community activation. Clear and wide coverage of target customer is important to determine the value of the service. Also, revenue model based on the pay service and community for Korean-wave fandom are essential to make good performance in new media platform business.

The Management Evaluation Key Performance Indicators of Korean Construction Firms (국내 건설기업 경영성과의 핵심성과지표 도출에 관한 연구)

  • Lee, Dong-Hoon;Kim, Seon-Hyung;Kwon, Gi-Deoc;Kim, Man-Ki;Kim, Sun-Kuk
    • Journal of the Korea Institute of Building Construction
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    • v.11 no.1
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    • pp.35-44
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    • 2011
  • Business performance measurement is used as an important tool to evaluate management performance, control human resources, and implement strategies. It can be measured simply in terms of finance including net profit, return on investment, and return on equity, but this is not sufficient because the performance outside of finance such as internal business process and informatization cannot be examined. Therefore this study defined a KPI(Key Performance Indicators) applicable to local construction companies ranked in the top 30 in construction capability, and also introduced differentiated results from the earlier studies by reflecting more realistic corporate management based on the existing studies and interviews with business experts.

Corporate Social Responsibility, Knowledge Management, and Organizational Performance (이해관계자에 대한 사회적 책임활동이 지식경영활동 및 조치성과에 미치는 영향)

  • Lee, Young-Chan;Lee, Seung-Seok
    • Journal of Korea Society of Industrial Information Systems
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    • v.13 no.4
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    • pp.83-97
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    • 2008
  • Recently, as managing organization's stakeholders become important, a viewpoint of corporate social responsibility (CSR) has been changed. Unlike in the past, organizations have performed CSR in their active and strategic point of view. Previous studies about the effect of social responsibility generally focused on customer response, social performance, and financial performance, and studies about the influence on business processes and organizational members are relatively not sufficient. In particular, there is few studies about the relationship among CSR, organization's innovation capability, and non-financial performance. The purpose of this study is to examine the effect of CSR to knowledge management and organizational performance by using multiple regression analysis. Specifically, from the empirical result of this study with 256 Korean finns in diverse industries including the manufacturing, we identified that CSR has positive influence on knowledge management and organizational performance.

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The Expected Performance of Constructing and Operating the Integrated Computing Environment;in case of Culture Informatization (정보시스템 통합전산환경 구축 ${\cdot}$ 운영의 기대 성과분석;문화정보화의 경우를 중심으로)

  • Jung, Hae-Yong;Kim, Sang-Hoon;Heo, Jong-Seok;Lee, Chun-Woo
    • 한국IT서비스학회:학술대회논문집
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    • 2005.05a
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    • pp.125-133
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    • 2005
  • 정보시스템의 통합전산환경 구축 ${\cdot}$ 운영은 별도의 추가적인 예산이 소요될 뿐 아니라 관련 기관의 정보화업무 수행 프로세스 및 조직상의 변화를 초래할 수 있기 때문에 이에 따른 기대효과를 다양한 측면에서 적정하게 분석하는 것은 사업추진의 타당성 진단차원뿐 아니라 구축이후의 운영과정상에서 성과관리의 기준을 확보한다는 점에서 매우 중요한 의미를 지닌다고 볼 수 있다. 본 연구는 문화관광부의 소속기관 및 산하단체의 정보시스템 운영환경을 통합한 문화정보 통합센터의 구축 ${\cdot}$ 운영을 가정하여 그 기대성과를 분석하였으며, 첫째, 문화정보 통합센터 구축 ${\cdot}$ 운영에 따른 성과를 사업적 기대가치와 전략적 기대가치로 구분하여 분석하였고 둘째, 사업적 기대가치의 경우에도 균형성과표(BSC) 관점에서 핵심성공요인(CSF) 기법을 이용하여 정보화업무효율화성과, 조직혁신 및 발전제고 성과, 대민서비스 향상성과, 문화적 가치제고 성과 등 4가지 관점으로 범주화하여 성과를 분석하였다. 또한 셋째, 각 범주별 세부 성과평가 지표의 도출을 위한 정보화업무 효율화성과의 측정의 경우에는 TCO(Total Cost of Ownership) 관점에서 경제적 성과로 환산하여 측정하도록 하였으며, 아울러 정성적 측정지표의 개발도 병행하여 성과를 측정하였다. 본 연구의 주요 의의로는 통합전산환경 구축 ${\cdot}$ 운영의 기대성과를 균형성과표 및 핵심 성공요인 (CSF) 기법을 이용하여 합리적으로 분석하는 기법을 제시함과 아울러 TCO 기법을 접목한 경제성분석방법론을 제시하였다는 점이다.

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A Study on the Selection of Enterprise Resource Planning System Considering IS Risk Elements under E-business (e-비즈니스 환경에서의 위험요인을 고려한 ERP 선정에 관한 연구)

  • Ju Sang-Ho
    • Journal of the Korea Society of Computer and Information
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    • v.10 no.3 s.35
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    • pp.319-329
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    • 2005
  • Rapid business and technology changes drive many organizations to seek better solutions and many of them believe that Information Technology is an essential tool to cope with turbulent environment. Companies began to think ERP system as an effective alternative for IT-based process innovation and integrated information system. But each ERP system has a specific business model and technical structure, unlike in-house developed systems. Moreover implementation of ERP system accompanies transformation of business processes at company level including radical changes in information technology. Therefore, to implement ERP system successfully appropriate and careful selection of ERP system which is adequate for company's objectives and environment must be considered. In this research, four types of changes expected by ERP implementation were suggested. Each type of changes was determined by desired level of changes in business process and information technology.

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A Study on Encouragement Strategy of Electronic Commerce through Clothing Industry (의류산업을 통한 전자상거래 활성화 전략 방안 연구)

  • Seo, Shin-Lim;Lee, Hyun-Chang;Jin, Chan-Young
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2011.10a
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    • pp.628-629
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    • 2011
  • E-commerce is a kind of trade type between buyers and sellers rely on computer networks. Carried out according to certain standards of various business activities. e-commerce is based on modern information technology and network technology, financial electronic collection, management, information technology, business and trade information networks into one, aimed at logistics, capital flow and information flow of harmony and unity of the new trade, trade activities of the entire process, electronic, networking and digital. E-commerce has brought to the traditional ways of trading a huge impact, led to changes in economic structures, is a business revolution in the way and is recognized internationally as the 21st century is an important driver of economic development compared to current traditional companies. In this material, we first consider the current problem, analyze particular characteristics of clothing shopping mall to increase the purchasing power of customer. For these reasons, we describe the process for building the clothing site.

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A Model Design for Enhancing the Efficiency of Smart Factory for Small and Medium-Sized Businesses Based on Artificial Intelligence (인공지능 기반의 중소기업 스마트팩토리 효율성 강화 모델 설계)

  • Jeong, Yoon-Su
    • Journal of Convergence for Information Technology
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    • v.9 no.3
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    • pp.16-21
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    • 2019
  • Small and medium-sized Korean companies are currently changing their industrial structure faster than in the past due to various environmental factors (such as securing competitiveness and developing excellent products). In particular, the importance of collecting and utilizing data produced in smart factory environments is increasing as diverse devices related to artificial intelligence are put into manufacturing sites. This paper proposes an artificial intelligence-based smart factory model to improve the process of products produced at the manufacturing site with the recent smart factory. The proposed model aims to ensure the increasingly competitive manufacturing environment and minimize production costs. The proposed model is managed by considering not only information on products produced at the site of smart factory based on artificial intelligence, but also labour force consumed in the production of products, working hours and operating plant machinery. In addition, data produced in the proposed model can be linked with similar companies and share information, enabling strategic cooperation between enterprises in manufacturing site operations.

Programming Education for Digital Transformation - What to Teach and How? (디지털 트랜스포메이션을 위한 프로그래밍 교육 - 무엇을 어떻게 가르쳐야 하는가?)

  • Soojin Park
    • Journal of Technology Innovation
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    • v.31 no.2
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    • pp.237-262
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    • 2023
  • Digital transformation demands significant and foundational alterations in an organization's structure, processes, business strategy, and communication from a managerial perspective. However, one of the crucial prerequisites for a successful transition is the digital proficiency of its members. Students studying Management of Technology without a prior background in engineering face the difficult challenge of improving both their business management skills and digital competency within a limited time frame. For this reason, effective IT competency education methods are emerging as one of the educational issues in technology management. This paper showcases the IT-focused curriculum revision process of Sogang University's Graduate School of Management of Technology, along with the outcomes of its implementation thus far, as a demonstration of addressing the questions of "what to teach" and "how to teach" for students who could potentially become leaders in guiding the digital transformation. The purpose of this paper, specifically, is to offer a prior reference for the operation direction of effective programming education for students in Management of Technology graduate schools through a discussion on the feedback results of the required fundamental programming course which acts as both the starting point and entry hurdle.

The Impact of Customer Experience on Customer Attitudes and Product Re-purchase Intentions - Focusing on Start-up Firms - (고객경험이 고객태도와 제품 재 구매 의도에 미치는 영향 - 창업기업 중심으로 -)

  • Joo, Cheol-Keun;Lim, Wang-Kyu
    • Journal of Digital Convergence
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    • v.15 no.6
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    • pp.121-132
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    • 2017
  • In this study, there is a purpose of research to secure competitiveness through the effective utilization of intangible corporate resources of founded enterprises. For this research, we conducted a survey on the way the customers who used the products of the BI center and founders less than 7 years evaluated the founded company. Schmitt's empirical element was examined as a theoretical background, and it was examined whether these empirical factors and attitudes acted as a preprocess in the decision-making process as a repurchase intention. The Result of research is as follows. First, It clearly indicated that customer experience and search experience affected the degree of re-purchase. Second, customer's experience (use experience, search experience, contact experience) were grasped with significant influence on customer's attitude. Third, we discovered that customer's attitude had mediated between customer's experience (use experience, search experience) and re-purchase. This research suggests that if we manage empirical factors well, we can increase the degree of re-purchase and cope appropriately with the limitations of small and medium enterprises.

Workcase based Very Large Scale Workflow System Architecture (워크케이스 기반의 초대형 워크플로우 시스템 아키텍쳐)

  • 심성수;김광훈
    • Proceedings of the Korea Database Society Conference
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    • 2002.10a
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    • pp.403-416
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    • 2002
  • 워크플로우 관리 시스템은 정부나 기업과 같은 조직의 작업을 처리하기 위한 비즈니스 프로세스를 컴퓨터를 기반으로 자동화함으로서 작업의 효율을 높이고 비용을 절감한다. 현재에 이르러 이런 워크플로우 시스템을 사용하는 조직들이 점차 거대화되어 가고 네트워크의 발달과 인터넷의 출현으로 인하여 워크플로우 시스템이 처리하여야 하는 작업의 수와 고객과 작업자 수 등이 빠른 속도로 증가하는 추세이다. 이런 추세에서 워크플로우 시스템은 거대 조직 환경에 적합한 워크플로우 시스템 아키텍쳐를 필요하게 된다. 이에 본 논문은 거대 조직 환경을 관리할 수 있는 워크플로우 관리 시스템으로 워크케이스 기반의 초대형 워크플로우 시스템의 아키텍쳐를 설계 및 구현 하고자 한다. 그리고 워크플로우 시스템 아키텍쳐를 분류, 분석하여 장단점을 가려내어 이를 기반으로 워크플로우 시스템 아키텍쳐의 성능을 예측하여 워크케이스 기반 워크플로우 시스템 아키텍쳐가 본 논문에서 제안하는 초대형 워크플로우 시스템의 아키텍쳐라는 것을 예측하여 본다. 또한 초대형 워크플로우 시스템을 위하하부 구조로 EJB(Enterprise Java Beans)를 사용하고 사용 이유를 기술한다. 본 논문에서는 이런 워크케이스 기반의 초대형 워크플로우 시스템 아키텍쳐를 위하여 개념적인 단계와 설계 단계, 구현 단계로 나누어 설계 및 구현을 하며 개념적인 단계에서는 워크케이스 기반 워크플로우 시스템 아키텍쳐에 대하여 상세히 기술하고 설계단계에서는 전체적인 기능 정의와 초대형 워크플로우 시스템의 구조를 설계한다. 그리고 구현 단계에서는 워크케이스 기반의 초대형 워크플로우 시스템 아키텍쳐를 실제 구현하기 위한 환경을 선택하고 구현 단계의 문제점들과 해결책을 기술한다. 다 솔레노이드방식 감압건조장치로 건조한 표고버섯으로 품위에 대한 유의성 검증결과, 표고버섯의 경우 온도별로는 색택과 복원률, 건조실 내부 압력별로는 수축률, 복원률에서 유의차가 있는 것으로 나타났다. 라. 본 연구에서 구명된 감압건조특성을 기초로 하여 배치식 감압건조기를 설계 제작에 활용하고자 한다.ational banks. Several financial interchange standards which are involved in B2B business of e-procurement, e-placement, e-payment are also investigated.. monocytogenes, E. coli 및 S. enteritidis에 대한 키토산의 최소저해농도는 각각 0.1461 mg/mL, 0.2419 mg/mL, 0.0980 mg/mL 및 0.0490 mg/mL로 측정되었다. 또한 2%(v/v) 초산 자체의 최소저해농도를 측정한 결과, B. cereus, L. mosocytogenes, E. eoli에 대해서는 control과 비교시 유의적인 항균효과는 나타나지 않았다. 반면에 S. enteritidis의 경우는 배양시간 4시간까지는 항균활성을 나타내었지만, 8시간 이후부터는 S. enteritidis의 성장이 control 보다 높아져 배양시간 20시간에서는 control 보다 약 2배 이상 균주의 성장을 촉진시켰다.차에 따른 개별화 학습을 가능하게 할 뿐만 아니라 능동적인 참여를 유도하여 학습효율을 높일 수 있을 것으로 기대된다.향은 패션마케팅의 정의와 적용범위를 축소시킬 수 있는 위험을 내재한 것으로 보여진다. 그런가 하면, 많이 다루어진 주제라 할지라도 개념이나 용어가 통일되지 않고

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