• Title/Summary/Keyword: 장기 거래관계

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The Structural Relation Among Relation Marketing, Relationship Quality and Long-term Business Intention for Bank PB Customers (은행 프라이빗뱅킹(PB) 고객을 위한 관계마케팅, 관계의 질 및 장기적 거래의도 간의 구조적 관계)

  • Jhang, Ho
    • The Journal of the Korea Contents Association
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    • v.19 no.4
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    • pp.63-78
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    • 2019
  • The objective of this study is to verify the effects of private banking(PB) relation marketing on relationship quality between bank and customer and long-term business intention and to verify the mediating effect of the relationship quality. The subjects of this study were 431 PB customers in Seoul. The questionnaire data were utilized for verification of hypotheses through structural equation model analysis. As a result of verification, PB relation marketing presented a statistically significant positive correlation with relationship quality between bank and customer. The PB relation marketing showed a significant positive effect on the long-term business intention with the mediating effect of the relation quality. Finally, the result of this study is meaningful in a point of view of PB relation marketing of bank on the relationship quality and long-term business intention. It is worthwhile to verify the mediation effect of the relationship quality.

비대칭적 의존구조하의 장기거래 지향성의 결정요인에 관한 연구

  • 권영식;임영균
    • Proceedings of the Korean DIstribution Association Conference
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    • 1997.07a
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    • pp.189-212
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    • 1997
  • 장기 거래관계 내지는 협력관계, 그리고 이를 뒷받침 하는 관계규범, 거래윤리와 같은 개념은 90년대에 들어 유통분야의 학문적 연구대상으로 가장 중요하게 부각되고 있다(Dwyer, Schurr, and Oh 1987; Anderson and Weitz 1992; Ganesan 1994; Kalwani and Narayandas 1995; Kumar, Scheer, and Steenkamp 1995a,b). (중략)

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패션 유통경로 내 구성원의 이탈, 발언, 충성, 태만 행위 : 결정요인에 대한 재검증과 해석

  • 변유선;황선진;임영균
    • Proceedings of the Korean DIstribution Association Conference
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    • 1999.11a
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    • pp.125-159
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    • 1999
  • 지난 20년간 유통분야 연구에 있어 가장 관심의 대상이 되어 온 주제 중의 하나는 장기협력관계이다. 상당수의 연구가 장기협력관계의 형성과 유지가 필요함을 역설하고 있으며 이의 효과에 대한 이론적ㆍ실증적 연구가 진행되고 있다(cf., Kalwani and Narayandas 1995). 장기협력관계는 내외의 환경변화에 의해 항상 관계종식의 위협에 노출되어 있으며 따라서 모든 거래관계가 장기협력관계로 발전한다거나 영속하는 것은 아니다. (중략)

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Related Party Transactions and Corporate Value: The Effect of Regulations against Controlling Shareholders' Expropriation in Korea (특수관계인간 거래와 기업가치: 사익편취규제제도 시행의 영향 분석)

  • Lee, Sang-Gyu;Kim, Dong-Wook;Kim, Byoung-Gon
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.21 no.9
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    • pp.584-595
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    • 2020
  • This study relates to the effect from enforcement of regulations in 2014 against controlling shareholder expropriation in Korean corporations. The relationship change between related party transactions (RPTs) and the corporate values of listed Korean corporations is analyzed for the five-year period before and after enforcement of the regulations (2009-2013 and 2014-2018). Three types of RPTs regarding long-term supply contracts, loans, and credit were adopted for analysis. Following are the results of a regression analysis with panel data that consist of 6,534 firm-year observations. First shown is that the enforcement of regulations affects the relationship between RPTs and corporate value. Specifically, for all corporations, the result implies that the purpose of expropriation is weakened, and the efficiency and transparency of transactions in corporations are enhanced due to enforcement of the regulations. Secondly, the extent to which the regulations exert influence on designated and non-designated corporations differs. Regulation enforcement seems to be more influential on non-designated corporations than on designated ones for the efficiency and transparency of transactions in the long-term contract type of RPT.

Related Party Transactions and Corporate Value: Test of the Efficient Transaction and Conflict of Interests Hypothesis (특수관계자간 거래와 기업가치: 효율적 거래가설과 이해상충가설 검증)

  • Lee, Sang-Gyu;Kim, Byoung-Gon;Kim, Dong-Wook
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.19 no.9
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    • pp.446-453
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    • 2018
  • This study analyzed the effect of related party transactions on the corporate value of Korean firms using panel data regression analysis. We tested the efficient transaction hypothesis and conflict of interests hypothesis which concern related party transactions. Five types of related party transactions were considered, including long term supply contracts, assets and business transfers, affiliate loans, equity investment, and credit offerings. If related party transactions were conducted for the purpose of enhancing corporate efficiency, results would have a positive effect on firm value. If related party transactions were conducted for the purpose of private profits of the controlling shareholders, the results would show a negative effect on firm value. Results were as follows. Firstly, it is confirmed that affiliate loans, equity investment, and credit offerings had negative effects on firm value. This implies that these types of related party transactions used by controlling shareholders for the purpose of their private profit, which supports the conflict of interests hypothesis. Secondly, it was found that long term supply contracts and assets and business transfers had no effect on firm value.

A Study on the Linear Causality between KOSPI200 Intraday Futures Returns and Cash Returns (KOSPI 200 하루중 선물수익률과 현물수익률간의 선형인과성에 관한 연구)

  • Kim, Tae-Hyuk;Kang, Seok-Kyu
    • The Korean Journal of Financial Management
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    • v.17 no.1
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    • pp.203-226
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    • 2000
  • 본 연구는 주가지수 선물시장이 도입된 1996년 5월 3일부터 1998년 12월 5일까지 1분 간격 KOSPI 200 선물가격과 현물가격의 거래자료를 이용하여 각 선물가격과 기초자산가격간의 관계와 상호작용을 검토하는데 있다. 특히 본 연구는 차익거래자나 초단기 투기자(scalper)들이 거래체결을 위해 촌각을 다투는 선물시장의 거래행태에서 볼 때, 경제적 의미를 부여할 수 있는 1분 간격 수익률 자료를 이용함으로써 시장참여자의 실제 거래에서 표출되는 정형화된 현상을 정확히 파악한다는 점에서 중요하다. 본 연구의 주요 결과를 제시하면 다음과 같다. 첫째, 주가지수 선물시장과 현물시장간에 체계적이고 긴 선도-지연 관계가 발견되었다. 주가지수 선물가격의 변화가 현물가격의 변화를 대략 26분 정도 선도하고 있으며, 대략 5분 정도 현물시장의 선도효과도 발견된다. 따라서 KOSPI 200 선물수익률과 현물수익률간의 선도-지연 관계는 한 시장에서 다른 시장으로의 일방적인 것이 아니라 시장간의 피드백(feedback)효과가 존재하며, 선물의 선도효과가 지배적인 것으로 보인다. 이러한 선도-지연 현상은 노이즈에 의한 비동시거래보다는 거래비용과 공매제약 차이 등 각 시장의 제도적 차이에 의해 발생하는 것으로 보여진다. 둘째, 약세시장 하에서 선물의 선도효과가 더욱 크게 나타났다. 이러한 현상은 약세시장 하에서 현물시장의 공매제약이 선물가격과 현물가격간의 괴리를 더욱 크게 하여 선물가격이 현물지수를 더욱 선도하게 하는 요인이 될 수도 있음을 나타내는 것이다. 셋째, 만기별 하위기간 중 97년 6월과 97년 12월을 제외한 기간은 선물과 현물가격간에 장기 안정적인 균형관계가 성립함을 발견하였다. 넷째, ARMA(p, q) 여과를 거친 선물과 현물수익률을 이용하여 97년 6월과 12월은 백터자기회귀(VAR)모형, 그 외의 기간은 오차수정(EC)모형으로 추정하였다. 표본전체기간동안 장기균형오차에 대한 조정은 선물과 현물시장에서 동시에 이루어지고 있으며, 시장간에 발생하는 불균형 상황은 아비트라지 거래로 조정되고 있음이 발견되었다. 각 만기별 모든 하위기간에 있어서는 시장간의 장기 불균형 상황이 현물시장을 통해서 조정되고 있으며, 시장이 성숙된 최근의 만기 98년 12월 하위기간에서는 선물의 15분 선도효과와 현물의 1분 선도효과가 발견되어 선물의 선도효과가 지배적임을 발견하였다.

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Effects of Alternative Mechanisms for Controlling Opportunism on the Relationship Quality in Marketing Channels (유통경로내 기회주의의 통제메커니즘이 관계의 질에 미치는 영향)

  • 이홍섭;박정선;임영균
    • Asia Marketing Journal
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    • v.4 no.3
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    • pp.1-22
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    • 2002
  • 본 연구는 다양한 통제메커니즘이 관계의 질에 미치는 영향과 환경불확실성의 조절효과를 분석하고 있다. 국내 모 백화점의 202개 공급업체를 대상으로 한 서베이 분석결과, 위 연구문제들에 대한 해답은 명쾌하게 제시되고 있지 않다. 첫째, 관계의 질에 가장 큰 영향을 미치는 변수는 조직간 통합인 것으로 나타났다. 조직간 통합은 신뢰, 만족, 장기거래의지를 모두 증가시키는 것으로 나타났다. 둘째, 인센티브로서 공급자의 거래특유투자가 많을수록 만족과 장기거래의지는 증가하는 것으로 나타났다. 셋째, 자격제한과 감시의 주효과와 환경불확실성의 조절효과는 없는 것으로 확인되고 있다. 결론부분에서는 이상의 연구결과가 구매자-공급자간 거래에서의 통제메커니즘의 활용과 관련하여 가지는 이론 및 실제적 의의와 시사점을 기술하고 있다.

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Effect of transaction characteristic factors of logistics companies on performance and long-term transaction intention (물류기업의 거래특성요인이 성과 및 장기거래의도에 미치는 영향)

  • Chung, Yeon-Joo
    • Journal of Korea Port Economic Association
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    • v.38 no.1
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    • pp.1-14
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    • 2022
  • The change in the management environment of the logistics industry in the era of global competition is becoming an era in which customers choose companies. Differentiation from competitors through the provision of products and services suitable for customers As customers' choices change depending on their superiority, companies are constantly striving to receive or retain customers' choices. Ultimately, this competitive structure can be seen as the importance of long-term relationship building. Therefore, in this study, we examined how factors related to transaction characteristics performed by logistics companies for customer satisfaction in the transaction relationship between cargo companies and shippers affect performance and long-term transaction intentions. First, we derived the factors of logistics service, cost, logistics infrastructure, and company competency, which are transaction characteristics factors of a logistics company that must be specifically realized for customer satisfaction in transactions between logistics companies. Second, we analyzed how the transaction characteristics factors of a logistics company affect the company's performance, and finally, how the company's performance factors affect long-term transaction intentions. As a result of empirical analysis, there were no statistically significant results on the relationship between transaction characteristics and performance of logistics companies, which can be attributed to the small size of the logistics companies that were the sample. In other words, logistics companies that do not have sufficient capacity to provide services at low prices have no choice but to engage in constant bleeding competition. It can be seen that it reflects the characteristics of the industry. On the other hand, the relationship between corporate performance factors and long-term transaction intention was found to have a positive relationship. The higher the level of partnership with logistics companies and visible financial performance is, the higher the transaction will be in the future, and the more the transaction volume will be gradually increased. And even if it costs a little more, it can be seen that the intention to continue trading is greatly expressed.

The Realities and Characteristics of Trade Network at the Industrial Community in a Metropolis (대도시 산업지역사회의 거래 네트워크의 실태와 특성)

  • Park, Soon-Ho;Kwone, Kyoung-Hee
    • Journal of the Korean association of regional geographers
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    • v.10 no.4
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    • pp.787-799
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    • 2004
  • The industrial community in a metropolis has played an essential role to keep business in a large city. This paper aims to analyze the realities of trade network among enterprises at Buksungro Tools Commercial Cooperative in Daegu. The urban style industrial community is found at Buksungro in Daegu. There are more than one hundred small-sized enterprises. Major trades among enterprises are occurred within and/or by the area. The long-term trade networks within the Buksungro Tools Commercial Cooperative have played the key role to maintain the industrial community. The trade relationship has depended on business networks based on social capital rather than commercial mechanism. The trade networks have been established through credit transactions as well as handling troublesome orders. The trade networks help to transfer technology and to learn the tacit knowledge among firms. The long-term trade networks are more influenced by the social accessibility than spatial accessibility.

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The Effect of Relational Commitment on Long-Term Relationship among Domestic Apparel Firms & Cooperative Companies (국내 의류업체와 협력업체간의 관계결속이 장기거래관계에 미치는 영향)

  • Hwang, Sun-Jin;Cho, Hyun-Joo;Byun, Yoo-Sun
    • Journal of the Korean Home Economics Association
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    • v.45 no.2
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    • pp.23-31
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    • 2007
  • The purpose of this study was to investigate relational commitment variables-trust & commitment- effect on long-term relationship between domestic apparel firms & cooperative companies. Also this study was to examine the significant of the relationship among communication, conflict, satisfaction, & trust & commitment. The data used to teat the model were collected in a survey from 172 domestic apparel firm's outsourcing managers & was analyzed by confirmatory factor analysis & path analysis. The major results of the study were summarized as follows: 1. Communication & conflict were found to be significantly related to the satisfaction. Also, communication hade a negative effect on conflict. 2. Satisfaction was found to be significantly related to trust & commitment. & the more trust the firms had with their cooperative companies, the more commitment the firms had in the outsourcing. 3. Trust & commitment were found to be significantly related to the long-term relationship.