• Industry Promotion Research
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• v.9 no.1
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• pp.275-282
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• 2024

This study aims to determine whether aesthetic ability and self-worth dually mediate in the relationship between creative personality and creativity among Chinese design college students. Data were collected through a survey targeting 500 college students purposively sampled from a design major university in Guangdong, China. The collected data was analyzed using SPSS PC+ Win ver. 25.0 and SPSS PROCESS macro ver. 4.2. The statistical methods applied were frequency analysis, reliability analysis, correlation analysis, and dual mediation effect analysis. The conclusion of the study is as follows. First, creative personality, aesthetic ability, self-worth, and creativity all showed significant positive correlations. Second, college students' aesthetic ability and self-worth double-mediated in the relationship between creative personality and creativity. Based on these results, this study proposed a plan to utilize not only creative personality but also aesthetic ability and self-worth to enhance the creativity of college students.

• Journal of Korean Home Economics Education Association
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• v.29 no.2
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• pp.67-84
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• 2017

This study investigated the influence of life satisfaction, accomplishment value, peer attachment, and relationship with teachers on the self-esteem of adolescents in three time points. The study population consisted of a nationally representative sample of middle school 1st grade students who completed the Korean Children and Youth Panel Survey(KCYPS) of the National Youth Policy Institute in 2010, 2012, and 2014. Descriptive statistics used included frequency, percentage, average, and standard deviation; in addition, reliability, repeated measure ANOVA, and regression results were reported using SPSS statistics. The results were as follows. First, this study showed that the longitudinal changes of self-esteem, life satisfaction, accomplishment value, peer attachment, and relationship with teachers were significantly different across three time points. Second, longitudinal changes in adolescents' self-esteem, life satisfaction, peer attachment, and relationship with teachers differed by gender, but accomplishment value did not. Third, life satisfaction was the most influential to self-esteem and peer attachment was the second most influential in the three data sets after controlling for gender, parents' academic attainment, and residential area. The influence of life satisfaction on self-esteem decreased across the three time points, but that of peer attachment increased over time. Instruction on life satisfaction and peer attachment needs to be more highlighted in Home Economics classes to enhance the self-esteem of adolescents.

• Korean Journal of Human Ecology
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• v.6 no.1
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• pp.15-27
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• 1997

The purpose of this study was to examine the effects from social supports and global self-worth on stresses for the children. The subjects were 438 children of the 5th grade in Elementary School and the first grade in Junior High School in Taejeon. The instruments used for this study were Children's Social Support, Global Self-Worth and Stress Scale. The data were analyzed using t-test, Pearson's correlation, multiple regression and path analysis. The main results of the study were as follows; 1. The stresses were different depending on age. When the family and the teacher give higher social supports, the 5th graders have higher global self-worth. When the family gives higher social supports, the stresses were decreased for the 5th graders. When the children have higher global self-worth, the stresses were decreased. 2. When the first graders in Junior High School experienced higher global self-worth and social supports from their friends, family, teacher, the stresses were decreased. 3. The first graders in Junior High School experienced more stresses than the 5th graders in Elementary School in parent-related and academic-related domains. But the first graders in Junior High School experienced less stresses than the 5th graders in Elementary School in friend-related domains. 4. The path analysis showed that social supports from friends and family explained 15% of the stresses for the 5th graders in elementary school. Social support from friends, family, and teacher explained 28% of the stresses for the first graders in Junior High School. 5. For the 5th graders in Elementary School, social supports from friends and family had direct influences on the global self-worth. And the global self-worth had direct influence on children's stresses. But for the first graders in Junior High School, social supports from friends, family, and teacher had direct influences on the global self-worth. And the social supports from friends had direct and indirect effects on children's stresses. 6. For predicting the stresses, the most significant variable was the global self-worth for the 5th graders in Elementary School and the first graders in Junior High School.

• 한국벤처창업학회:학술대회논문집
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• 2018.11a
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• pp.181-185
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• 2018

최근 사회적기업의 빠른 성장세와 중요성에도 불구하고 대부분의 사회적기업은 영세한 사업규모, 정부에의 재정적 의존, 전문 경영 인력과 지식의 부재, 소비자의 낮은 인지도 등 많은 한계를 갖고 있다. 따라서 사회적기업의 경제적 자립을 위한 마케팅 분야의 실증적 연구가 필요하지만 현재 이에 대한 선행연구는 미미한 실정이다. 이에 본 연구는 (1) 사회적기업의 이미지와 소비자의 자아이미지 일치성, (2) 사회적기업의 상품에 대한 소비자의 기대수준과 실제 성과와의 기능적 일치성, (3) 사회적기업 상품이 내포하는 사회적 가치와 소비자의 가치일치성이 사회적기업에 대한 고객만족과 애호도에 미치는 영향을 살피고, 이 과정에서 사회적기업 동아리 소속 여부의 조절적 역할을 확인하여 사회적기업의 장기적인 마케팅에 시사점을 주고자 하였다. 본 연구의 결과는 다음과 같다. 첫째, 자아이미지 일치성, 기능적 일치성, 가치 일치성은 모두 사회적기업의 소비자가 사회적기업과 그 상품에 대한 만족에 긍정적인 영향을 미치고 애호도를 형성하게 한다. 둘째, 사회적 기업 동아리 소속여부는 자아이미지 일치성, 기능적 일치성, 가치일치성이 고객만족에 미치는 영향의 민감도를 낮추는 조절변수로 나타나 사회적기업에 대한 만족에 있어 동아리 활동이 중요한 역할을 하는 것으로 파악되었다.

• The Journal of the Convergence on Culture Technology
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• v.8 no.4
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• pp.127-134
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• 2022

Scholars and companies have made a lot of effort to increase customer loyalty to achieve long-term customer retention and sustainable profitability. The author proposes a conceptual model with the purpose of understanding the antecedent variables which have impact on customer attitudinal/behavioral loyalty. In addition, this article examines the mediating effects of perceived value between self-congruity and customer loyalty. The results show that self-congruity has significant, direct, and positive effects on perceived value and customer loyalty. Meanwhile, self-congruity indirectly affects attitudinal and behavioral loyalty, that is, the mediating effects of perceived value are significant. The author proposes the implications of these findings for practitioners and related industries.

• Journal of Digital Convergence
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• v.15 no.12
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• pp.655-660
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• 2017

The purpose of this study is to investigate the effect of College Students' Ego Status on career aspiration and job choice value. In order to investigate this questionnaire, 120 students from the Tourism Management Department of S University in Gyeonggi-do were surveyed. The questionnaire was reconstructed on the basis of previous studies and total of 45 items. Survey items of career choice value were 7 items including leadership desire, professionalism, direct improvement, social contribution, intellectual value calculation, vacation guarantee, salary Level. As a result of the study, it was found that career aspiration and job choice value were highly correlated with each other and that egogram structure showed a high correlation with adult ego status. Also, the higher the career aspiration and the higher the adult ego status, the higher the value of job choice. Based on the above results, the analysis of the ego-status profile based on the transactional analysis theory can be used as a very useful basic data for exploring the students' career decision, career choice and job choice, I think it will help me to understand and find an alternative career path.

• Journal of Digital Convergence
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• v.15 no.3
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• pp.165-173
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• 2017

The purpose of this study was to identify the causal relationship between the brand, the brand equity and brand equity of a tourist destination. The effect of love mark on self identification is that the relationship between love mark performance and self-identification time is significant, and that of love mark is in the order of self identification. Trust mark of love mark has a significant relationship with self identification. The relationship between brand intimacy and brand quality and the relationship between trust and brand quality were significant in relation to the brand mark, but brand mark was not significant. In addition, in the relationship between brand value and love-mark, there is a significant relationship between performance and brand value, relationship between intimacy and brand value, and performance is not significant in brand value. There was a significant relationship between gender and behavioral intention. The relationship between gender identity and behavioral intention was positively related to brand equity.

• Venture DIGEST
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• s.130
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• pp.18-21
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• 2009

개인에게 있어서 일이란 자아실현이 최종 목표이지만 기업에게 있어서 비즈니스란 가치창출이다. 하지만 이 두 가지를 모두 만족시키기란 쉽지 않다. 어쩌면 이 두 가지를 만족시키는 회사가 바로 우리가 꿈꾸는 이상적인 기업의 모습일런지 모른다. "이런 이상적인 기업을 만들기 위해서 기업은 그곳에서 종사하는 사람들이 창조, 활력, 보람을 갖도록 해주어야 한다"고 외치는 사람이 있다. 바로 아이디에스앤트러스트의 현재환 대표이다. 그래야 회사도 발전하기 때문이란다. 다시 말해 '가치창조'와 '자아실현'이라는 두 마리 토끼를 잡아야 한다는 말. 13년 동안 다양한 IT솔루션으로 기업들의 가치창조를 위한 툴을 제공하고 있는 아이디에스앤트러스트 현재환 대표가 들려주는 경영이야기를 들어보자.

• Journal of Digital Convergence
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• v.15 no.4
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• pp.427-441
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• 2017

The purpose of this research is to examine the effect EVE about culture & art education and social tendencies have on adult educatees eliminating controlled mechanisms. Quantitative research on those in their 40s and 50s was executed. The results show that there is a high correlation between GEVE and individualism, REVE and collectivism. GEVE has a higher influence on actualization of self-efficiency, FEVE on reignition of retained desires, REVE on substantialization of non-isolation, individualism on actualization of self-efficiency, and collectivism on substantialization of non-isolation. This research evokes the importance of an interdisciplinary and integrated understanding of EVE in culture & art education, educatees' social tendencies, and their psychological mechanisms. Also, it suggests the necessity of following research and practical adaptation related to developing programs, securing quantitative and qualitative appropriateness reflecting social requirements, and operation, evaluation, and management considering reciprocality.

• Journal of Korean Philosophical Society
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• v.130
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• pp.109-134
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• 2014

In (Advaita) $Ved{\bar{a}}nta$ although human beings are destined to have a pessimistic starting point in life, their goal of life is to become a Perfect Being which is called 'Liberation' (mokṣa) by self-transcendence. This human goal together with several means are accepted by $Ved{\bar{a}}nta$ as solely valuable thing in the life. In this way there must be a self-recognition of his own value in the process of Liberation, through which one recognizes his own true nature i.e. ${\bar{A}}tman$. ${\bar{A}}tman$ is clearly defined to be 'Existence, Consciousness, Bliss' (Being, Illumination, Good), and this definition is made with the view of revealing that It is ultimate foundation and source of human beings ontologically, epistemologically and axiologically. However, as $Ved{\bar{a}}ntic$points of view on human goal are not without critical limitations, it may be necessary to revaluate 'the process of self-inquiry' devised to achieve human goal. Inquiry is, first of all, an accepting process of what is given in $Ved{\bar{a}}nta$ as the scenario that gives rise to most actual result, then, a performing and verifying process of that scenario in one's own experience consistently. In this process, a shift of action from worldly life to unworldly life is what is called 'self-adjustment', a removal of 'the self in excess' through knowledge of the real Self is what is called 'simplification of the self', and at the end of simplification a state of ultimate Self is 'Liberation'. Therefore, the inquiry of $Ved{\bar{a}}nta$ into human goal can be summarized as following formula; 'good action = self-adjustment' ${\rightarrow}$ 'good knowledge = simplification of the self' ${\rightarrow}$ 'Liberation = ultimate Self'.