• Title/Summary/Keyword: 이은영

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The Change of Clothing Expenditures and its Determinants in Korean A Time-series Analysis (Part ll) (우리나라 소비자의 피복비 지출구조 변화양상과 결정요인에 대한 종적 연구(제2보))

  • 정수진;이은영
    • Journal of the Korean Society of Clothing and Textiles
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    • v.21 no.7
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    • pp.1139-1152
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    • 1997
  • Clothing consumption expenditure (UX) data of Korean consumers during the period of 1965 to 1993 were analyzed by time series analysis technique. According to the results of regression analysis, current income and UX of the year before showed most significant influences on the current UX. This means that the absolute and permanent income hypotheses can be accepted in case of clothing expenditures. However the effect of income decreased as the economy developed. The relative price of clothing had weak or no influence on clothing expenditures. It was also found out that CSX of the year before, the change of income, relative price of clothing ware the factors that affected clothing expenditures. From the estimation of Houthakker-Taylor state adjustment model, a negative stock coefficient was obtained. That is, clothing is subject to an inventor effect and Korean consumers regard clothing as one of the durable goods. To define whether clothing is a "luxury" or a "necessity", income and relative price elasticity of clothing expenditures were estimated. Income elasticity of clothing is slightly below 1.0 in case of national aggregate expenditures, and slightly above 1.0 in case of urban consumers' expenditures. Income elasticity has declined over time. Meanwhile the coefficient of price elasticity is not significant, indicating that the relative price of clothing have little connection with clothing expenditure.lothing expenditure.

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The Relationship between purchase intention and purchase behavior of apparel products (의류제품에 대한 구매의도와 구매행동의 관계)

  • 이승엽;이은영
    • Journal of the Korean Society of Clothing and Textiles
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    • v.22 no.5
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    • pp.617-627
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    • 1998
  • In marketing reserach, the ultimate goal is to increase predictability of consumer's purchse behavior. However, most of the marketing researchers measure purchase intention rather than behavior assuming that the consumer's purchase behaviors will coincide with their intentions. Lately, there have been many arguments whether purchase intention is meaningful as a determinant or a predictor for purchase behavior. Additionally, many studies reported substantial variations among the 'product categories. The purpose of this study was to find out the relationship between consumer's purchase intention and purchase behavior of apparel products. Two research questions were set up. One was to find out the relationship between the intention and behavior, and the other was to find out the factors affecting the relationship. It was found out that mere intention could neither explain nor predict behavior, and that the factors affecting intenting intention- behavior inconsistency had to be submitted for explanation and prediction. These factors could explain inconsistency between the intention and the behavior. Regression equations in the past researches explained aggregate results, but coludn't explain each consumer's intention-behavior inconsistency. The integration of the specific intention and the affecting factors can increase predictability of each consumer's purchase behavior.

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Consumer Attitude Formation on Private Apparel Brand (유통업체 의류 상표에 대한 소비자 태도 형성)

  • Choi, Mi-Young;Rhee, Eun-Young
    • Journal of the Korean Society of Clothing and Textiles
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    • v.30 no.8
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    • pp.1210-1221
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    • 2006
  • The strength of the PB(Private Brand) is that it can eliminate intermediary in the distribution channel and thoroughly control the quality under its own name. This study has developed traditional studies on private brand proneness in approaching data processing and empirical point of view of a consumer's attitude buildup process on PB through 'recognition-attitude-action(behavioral attitude)'. The subjects of this study are consumers in their $20s{\sim}40s$ who are main customer groups of PBs. A screening process has taken place to select consumers with purchasing experiences of retailor PBs. The data is analyzed by 'Structural Equation Modeling' of Amos 5.0 to verify consumer attitude formation model on private apparel brand. The results generated from this study are as follows: First, the proposed consumer attitude model on private apparel brand consists of store evaluation, experiential product evaluation, cognitive product evaluation, hedonic attitude, utilitarian attitude and purchase intention. Second, not only positively influence on utilitarian attitude but hedonic attitude can arouse positive emotional reaction of a consumer. Third, the store evaluation is ahead of the product evaluation because PB is more related to the image of a store. The influence of the store on PB is relatively stronger when compared with NB.

Composite Loyalty Orientation of Store and Brand Choice of Department Store Fashion Consumers (백화점 의류구매자의 점포와 상표에 대한 복합적 충성성향)

  • Moon, Hee-Kang;Rhee, Eun-Young
    • Journal of the Korean Society of Clothing and Textiles
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    • v.30 no.8
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    • pp.1263-1274
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    • 2006
  • Consumers' store loyalty and brand loyalty are closely related in apparel product purchase decision making process. The purpose of this study was to identify consumers' composite loyalty orientation considering both store loyalty and brand loyalty. As for the method of the research, in-depth face-to-face interviews were carried out. 20 interviewees were asked to describe apparel product purchase decision making process related to store choice and brand choice. Store loyalty and brand loyalty were combined to identify composite loyalty orientation. In this process, 6 types of loyalty orientation were identified; single-store type loyal/convenient brand loyal, single-store type loyal/low brand involved, multi-store type loyal/affected brand loyal, multi-store type loyal/economic multi-brand loyal, multi-store type loyal/value-seeking multi-brand loyal, multi-store type loyal/brand non loyal. The characteristics of each loyalty orientation were compared.

The BRQ(Brand Relation Quality) Construct Perceived by Fashion Product Consumers (Part 2) (패션상품 소비자가 인식하는 상표관계본질(BRQ: Brand Relationship Quality) 규명 (제2보))

  • Chae, Jin-Mie;Rhee, Eun-Young
    • Journal of the Korean Society of Clothing and Textiles
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    • v.31 no.8
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    • pp.1168-1179
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    • 2007
  • The objective of this research is to validate the BRQ(Brand Relationship Quality) Construct perceived by fashion product consumers. In order to establish and verify the BRQ scale, qualitative survey and quantitative survey were conducted together. 1592 copies of questionnaire were distributed to women in their 20s to 40s living in Seoul and other metropolitan areas from Dec. 26, 2005 to Jan. 8, 2006, and 723 copies of them were used for statistical data. Samplel(n=482)was used for empirical analysis, and sample2(n=241) was used for cross validity test. The data was analyzed using Exploratory Factor Analysis, Confirmatory Factor Analysis, and Pearson's Correlation Analysis. BRQ emerged from exploratory factor analysis as the hierarchical construct composed of six facets including 'self-connective attachment', 'symbol/mystery', 'trust', 'nostalgia', 'intimacy', and 'knowledge'. As the fit of this structural model was not good as a result of Confirmatory Factor Analysis, it was revised to have better fitting. Finally, empirical survey results indicate the hierarchical construct consisting of eight distinct BRQ facets including 'love/commitment', 'self-connection', 'symbol', 'mystery', 'trust', 'nostalgia', 'intimacy', and 'knowledge' as best representing the final 39item BRQ Scale. Reliability, construct validity, and cross validity of the construct were verified.

A Study on an Effective Operation of Crimes Against Children (아동대상범죄 예방을 위한 실효적 방안에 관한 연구)

  • Lee, Eun-Young
    • Proceedings of the Korean Society of Disaster Information Conference
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    • 2016.11a
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    • pp.339-342
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    • 2016
  • 본 논문에서는 아동은 성인에 비하여 신체적 정신적으로 미성숙하며, 특히 범죄에 있어서는 스스로 대응할 수 있는 능력이 부족한 존재로서 우리 사회 전체가 함께 협력하여 범죄로부터 최우선으로 보호하여야 할 대상이다. 그리나 최근 아동을 대상으로 하는 강력범죄 및 학교 내외에서 발생하는 범죄들이 지속적으로 증가하면서 해마다 이에 대한 대안 및 정책들이 쏟아져 나오고 있다. 아동들은 주로 학교나 통학로, 주거지를 비롯한 주요 활동범위 내에서 범죄 피해를 당한다. 이러한 범죄의 피해를 예방하기 위해 도입된 '환경설계를 통한 범죄예방 기법 (CPTED)'은 도입 초기에 기대와는 달리 지역사회와의 고립이 초래되고, 일률적인 학교 시설 내에 CPTED가 범죄의 사각지대를 만드는 등의 부작용이 초래되고 있다. 또한 지역사회의 아동대상범죄 예방활동 역시도 지역 내 소통부재 및 예산확보 문제 등으로 지역 내 시설의 차별이 생기기도 하며, 제대로 된 범죄 예방활동이 이루어지지 못하고 있는 실정이다. 이에 본고에서는 CPTED의 가이드라인 제정 및 공간의 차이를 통한 다양한 기법의 적용방법을 모색하여 학교 내 시설에서의 아동대상범죄를 예방하고, 전 세계적 추세의 통한 아동안전친화도시 조성을 위한 조례제정 및 기본원칙을 제언하고자 한다.

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Development of the Sample Pretreatment Technique using Microwave for Analysis of Insecticide Imidacloprid Residues (마이크로파를 이용한 잔류 살충제 Imidacloprid 분석용 시료전처리 기술개발)

  • Ahn, S.Y.;Cho, H.K.;Lee, E.Y.
    • Journal of Biosystems Engineering
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    • v.32 no.2 s.121
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    • pp.121-129
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    • 2007
  • This study was conducted to elucidate extraction efficiency by microwave technique in comparison with sonication technique for extraction of insecticide residue in pear. In the analysis of the extraction efficiency of microwave for a pear spiked with imidacloprid, the extraction efficiency by microwave power of 300 W with extraction temperature of $80^{\circ}C$, heating time of 1 to 3 minute was shown to be similar with the extraction time 20 minutes by sonication. The optimal condition. in consideration of economical condition and treatment time, for microwave extraction of imidacloprid in the pear were 300 watts of power supply, $100^{\circ}C$ of extraction temperature, 1 minute of heating time and 10 mL of acetone volume. A new microwave vessel was developed to rapidly process the sample of the insecticide imidacloprid residues in the pear. This vessel was designed to include a reaction chamber and a filtration equipment, and a gathering chamber. The system could curtail a pretreatment time to 21 minutes than sonication and 7.9 minutes than the previous microwave vessel.

A Case Study on the Business Innovation for increasing National Science and Technology Competitiveness power - Simplification and Digitalization of R&D Expenses Performance procedure - (국가과학기술경쟁력 제고를 위한 과학기술부 업무혁신 사례 - 연구비 집행절차 간소화 및 디지털화 -)

  • Kim, Bong-Su;Lee, Eun-Yeong;Choe, Un-Baek;Jang, Bo-Hyeon
    • 한국디지털정책학회:학술대회논문집
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    • 2007.06a
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    • pp.51-58
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    • 2007
  • Considering innovation a key to raising living standards, the Ministry of Science and Technology has put in place various measures meeting the needs of the newly promoted Deputy Prime Minister of Science and Technology. Such measures include business process reengineering as streamlining the work process to achieve the improvement in quality and efficiency: building the integrated performance management system to promote performance-or tented environment; and running the 1ifelong learning system for better competitiveness of government officials. Further to the innovation efforts at work, the number of steps of the R&D budget execution is streamlined from eight to five and its payment period is considerably reduced to 15 days from 60 days. In addition, the digitalized R&D budget management systems such as e-Contract System, One-click Processing Monitoring System, and Information Service System through Short Message Service (SMS) will contribute to improving R&D performance. And these systems are efficiently integrated into a portal interface named "Yeon-gu-ma-ru." The Ministry of Science and Technology, spearheading nationwide innovation, will continue efforts to make viable achievements of innovation.

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Isolation and Nitrogen Removal Characteristics of Heterotrophic Nitrification-Aerobic Denitrifying Bacteria, Stenotrophomonas sp. CW-4Y (종속영양 질산화- 호기적탈질 세균 Stenotrophomonas sp. CW-4Y의 분리와 질소제거 특성)

  • Lee, Eun Young;Lee, Chang Won
    • KSBB Journal
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    • v.29 no.1
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    • pp.72-80
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    • 2014
  • CW-4Y was identified as Stenotrophomonas sp. by morphological and physiological characteristics, and phylogenetic analysis of its 16S rDNA gene sequence. Nitrogen removal by CW-4Y was analyzed in relation to the ammonium concentration, presence of organic carbon, carbon source, and carbon-to-nitrogen ratio (C/N). Stenotrophomonas CW-4Y has heterotrophic nitrification and aerobic denitrification abilities. Stenotrophomonas CW-4Y utilized only glucose as carbon sources, and heterotrophic nitrification and aerobic denitrification were observed regardless of the type of nitrogen source. The maximum ammonium removal rate of CW-4Y was 80 $mg-N{\cdot}L^{-1}{\cdot}d^{-1}$ and its denitrification rate of 192 $mg-N{\cdot}L^{-1}{\cdot}d^{-1}$ at $NO_3{^-}-N$ (about 280 ppm) in shake culture experiments at a C/N ratio of about 15 was about 30 times higher than those of other bacteria with the same ability.

INTERPRETATION OF BACTERIAL CONTAMINATION OF ALLOGENEIC TISSUES OBTAINED FROM CADAVERIC AND LIVING DONORS (조직은행에서 채취한 동종조직의 세균 배양 평가)

  • Lee, Eun-Young
    • Journal of the Korean Association of Oral and Maxillofacial Surgeons
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    • v.31 no.1
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    • pp.31-38
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    • 2005
  • Thorough screening of donors medical and social history, extensive serological and bacterial screening combined with developed processing and sterilization methods have improved the safety of the allogeneic tissues in recent decades. The risk of bacterial infection through allogenic tissue transplantation is one of the major problems facing tissue banks. The purpose study is to report the contamination rate in 358 retrieved tissues obtained strictly aseptic conditions, between 2001 and 2002 in Korea Tissue Bank. Samples from 9 donors(total 13 donors) were used in blood culture, and in 7 donors the blood culture were negative. Of the 358 tissues cultured in their entirety, 186(52%) were initially culture negative and 177(48%) were positive. Organism low pathogenicity were cultures from 20.2% of the tissues. To minimize the bacterial load, donors should be obtain in operating rooms, using aseptic techniques with only a few personnel for procurement. The procurement cultures from donors and retrieved tissues with multiple should be carefully interpreted. Blood cultures should be taken account, since these can help to find contamination not detect swab culture. A prospective cohort study is needed to determine which of the varied processing and sterilization methodologies gives the best quality.