• Title/Summary/Keyword: 이용객서비스

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Korean Skin Care on Japanese Tourist's Satisfaction and Revisit (일본 관광객의 한국 피부미용 서비스 만족 및 재방문 의도)

  • Lee, Jeong-Suk;Ahn, Kyung-Min
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.12 no.11
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    • pp.4756-4763
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    • 2011
  • The purpose of this study to identify Japanese tourist's satisfaction and revisit after they were treated Korean skin care. The questionnaire was administered to 319 Japanese who had experience to take Korean skin care. The result of empirical study were as follows. First, the result of choice property toward the visit-motivation of skin care salon, it has difference by the visit-motivation type. Second, the result of affection on client's satisfaction, choice property is affected client's satisfaction. Third, the choice factor of affection on intention about revisit after skin care is related on facility, image and side-service factor than service and price. Forth, choice property after they visited skin care salon, client's satisfaction is affected revisit.

Scheme of Displaying Service for a Subway-car Congestion Control (서울 지하철 객차 내 혼잡도 안내 서비스 및 표시방안)

  • Park, Song;Ju, Da Young
    • Proceedings of the Korea Contents Association Conference
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    • 2015.05a
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    • pp.421-422
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    • 2015
  • 본 논문은 객차 내 혼잡도 안내 서비스를 제안하고 그 효율성과 도입 시 최적 표시방안에 대해 말하고자 한다. 우리는 실제 지하철 이용객에 대한 관찰과 인터뷰를 통해 지하철 내의 칸별 혼잡도 차이가 발생하는 원인을 찾고, 이를 바탕으로 칸별 탑승 인원을 분산시킬 방안으로서의 객차 내 혼잡도 안내 서비스와 표시방안을 제시한다.

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An Analysis on Choice Attributes Influencing Satisfaction of Domestic Tourists in Jeju Region : Using Structural Equation Model (제주지역 내 내국인 관광객의 만족에 미치는 선택 속성 분석 : 구조방정식 이용)

  • Kim, Min-Cheol;Boo, Chang-San
    • Journal of the Korean association of regional geographers
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    • v.14 no.1
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    • pp.54-67
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    • 2008
  • This paper is to analyze the relationships between the factors of choice attributes and the related satisfaction focused on Domestic tourists in Jeju region. First, this paper used the structural equation model with the questionnaires to investigate the attributes affecting the visitors' satisfaction and service value. In conclusion, the attribute factors influencing service value and the visitors' satisfaction are 'equipment and convenience' and 'culture and leisure'. Also, this paper presents that the 'foods' factor is affecting re-visit and others' recommendation through the mediation of satisfaction factor.

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Application of Observance-Influence Analysis Techique in a National Park Management (국립공원(國立公園) 관리(管理)에 관찰도(觀察度) - 영향도(影響度) 분석(分析) 기법(技法) 적용(適用))

  • Shin, Won Sop
    • Journal of Korean Society of Forest Science
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    • v.87 no.2
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    • pp.211-219
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    • 1998
  • The major purpose of this study was to analyze the observance of attributes influencing on park visitors' experiences. The Importance-Performance technique has been commonly used to evaluate the importance of various recreation programs and management. In this study, the Importance-Performance technique was adopted to present a new approach called Observance-Influence Analysis. During the summer of 1996, 550 Worak-san National Park visitors were surveyed. The results of this study indicated that physical and biological attributes such as clear water, clean air, and beautiful valley, etc. were highly observed by visitors and those also highly influenced on visitors' experiences. Based on the respondents' rating to the attributes, action grid was formulated to suggest management actions. As mentioned before, attributes such as clear water, clean air, and beautiful valley were recognized as attributes needed concentrate efforts. Attributes related to forests such as diverse plants and trees, well maintained forests, etc. were also suggested as potential concerned attributes. However attributes related to services did not influenced highly on the visitors' experiences.

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A Study on Counting Measurement of Cultural Infrastructure Visitors: Focused on the Wireless Signal-Based Measurement (무선신호기반 측정방식을 활용한 문화기반시설 이용자 현황 측정에 관한 연구)

  • Kim, Ji-Hak;Park, Geun-Hwa
    • Korean Association of Arts Management
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    • no.59
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    • pp.73-99
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    • 2021
  • Free admission policies have been gradually extended for the public to use cultural facilities free of charge, which lowered the barriers to use those facilities and has a great effect on increasing visitor demands. However, the annual number of visitors which is open to the public isn't quite accurate and varies from institution to institution, which means just a head count. Especially people counter overestimates the number of visitors because it counts visitors in duplicate. Therefore, the purpose of this study is to prepare effective way of grasping the number of visitors using cultural infrastructure. First, comparable number of visitors should be measured by defining the notion of visitor clearly, which has been measured vaguely. Secondly, the problem of duplicate count, which is considered the most problematic, should be solved. Thirdly, the various analysis of visitor behavior should be conducted to provide a high-quality service. To work out the problems above, new measurement will be presented here. This study suggests a state-of-the-art wireless signal-based measurement that could eliminate the duplicate data by collecting MAC address -smart device's distinct signal value. And it also could analyze diverse visitor behaviors by understanding a flow of visitor traffic, duration of stay and revisitation. I would like to examine the possibility and effectiveness of this new measurement by testing it.

Keypoint-based Korean sign language recognition for guiding airport facilities (공항 내 시설 안내 서비스를 위한 마커리스 한국 수어 인식 기술)

  • Park, Han-Mu;Jeong, Yoon Young
    • Proceedings of the Korean Society of Broadcast Engineers Conference
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    • 2020.07a
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    • pp.476-478
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    • 2020
  • 공항은 다양한 시설들이 혼재되어 있는 복합 공간으로 원하는 장소로 이동하기 위해서는 지도나 표지판뿐만 아니라 유·무인 안내 서비스를 이용하는 것이 필수적이다. 그러나 이러한 시설 안내 서비스는 이용객의 대다수를 차지하는 비장애인을 기준으로 설계되어 있는 것이 대부분이며, 특히 청각장애인은 음성 언어인 한국어를 통한 의사소통이 어려워 이러한 안내 서비스의 사각 지대에 놓여있다고 볼 수 있다. 본 논문에서는 청각장애인을 대상으로 공항 내 시설 위치 안내 서비스를 제공하는 키오스크를 구현하기 위해 마커리스(makerless) 한국 수어 인식 기술을 적용하는 방법을 제안한다. 기존의 알고리즘들이 수어를 인식하기 위해 사용자의 신체에 마커(marker)를 부착하거나 사용에 제약이 있는 깊이, 자기장 센서 등을 활용한 데 반해, 특징점 기반의 인식 기술은 별도의 마커 없이 RGB 영상만을 활용하여 수어를 인식하기 때문에 사용자의 편의성을 극대화할 수 있는 방법이다. 영상 기반의 마커리스 수어 인식 기술을 위치 안내 키오스크에 적용함으로써 청각장애인이 다른 사람의 도움 없이 공항 시설을 쉽고 안전하게 이용할 수 있도록 지원할 수 있으며, 나아가 배리어프리 (barrier-free) 공항을 구현하는 데에 큰 도움이 될 수 있을 것으로 기대된다.

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Estimating an Optimal Scale of a Railway Station with Non-Passengers (철도 비승차 이용객을 고려한 역사 시설물별 적정규모 산정방안)

  • Oh, Tae ho;Lee, Seon ha;Kang, Hee up;Insigne, Maria Sharlene L.;Lee, Sang Jae
    • The Journal of The Korea Institute of Intelligent Transport Systems
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    • v.16 no.4
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    • pp.76-91
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    • 2017
  • The Area of a domestic railway station is designed based on the 4-step traffic demand forecasting model with the average daily passenger count as one of its parameter. However, nowadays, due to increasing rate of railway station's function, the non-passengers are increasing. In order to consider those non-passengers who aren't using trains, assumed volume are added to the average daily passenger count of station to estimate the area, but the criteria being applied has no concrete basis. Therefore, this study aimed to recalculate the increasing non-passenger rate based on actual survey data of station users in any type of railway station to obtain the optimum area. Subsequently, the the design area was performed through pedestrian simulation. According to the result of the simulation, it was found that the total space of the exciting railway stations can be reduced up to 45% and will still satisfy the level of service(LOS) requirement.

Tourism Information System using Geofencing and NFC Technology (지오펜싱과 NFC 기술을 이용한 관광 안내 시스템)

  • Park, Yang-Jae
    • Journal of Digital Convergence
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    • v.12 no.8
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    • pp.211-217
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    • 2014
  • In this paper, by using geofencing technology to set the area you want to move tourists. Geofence set of tourists in the region enters the smartphone by sending e-mail or SMS alarm to display a detailed map of the area to visit assistance. When you arrive at the destination of the museum exhibits or exhibits to the NFC tag attached to each corresponding to a web server for a detailed description of the exhibits from the get-down. Multimedia content using an existing exhibits described. Media of exhibition space and the interaction between the visitors tour guide system capable was built.

A Study on Factors Affecting Purpose of Tour and Shopping Motivation of Korea Visit Chinese Tourists (Focused on Duty Free Shopper) (한국방문 중국인들의 여행형태와 쇼핑행동에 미치는 영향분석)

  • Im, So-Jeong;Jeong, Gwang-Jin
    • 한국항공운항학회:학술대회논문집
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    • 2016.05a
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    • pp.255-258
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    • 2016
  • 본 연구에서는 최근 국내 면세점에서의 중요도가 급성장하고 있는 한국방문 중국인 면세점 구매객들을 대상으로 여행형태와 쇼핑행동에 미치는 영향을 분석하였으며, 다음과 같이 중요한 세 가지 의미있는 구매특성을 분석할 수 있었다. 첫째, 인구통계학적인 측면에서는 한국방문 중국인 관광객 면세점 이용행태에 관한 결과이다. 여행목적에 있어서는 휴양/관광이 72.9%로 절반이상을 차지하였다. 또한 전체 응답자의 약 40%가 3시간 이상의 쇼핑 시간을, 1시간 이상 2시간미만은 30%, 그리고 2시간 이상 3시간미만은 약 24%, 그리고 1시간미만은 전체 응답자의 약 6%가 쇼핑을 즐겼다. 특이한 점은 시간에 따른 쇼핑 지출액이 다르다는 것이다. 둘째, 한국 방문 후 면세점을 이용하는 중국인 관광객에게 상품의 브랜드(Quality of the brand)와 종류(Kinds of brand)에 따라 중국인들의 면세점내 구매의도 활성화가 더욱 진행됨을 확인할 수 있었다. 셋째, 한국을 방문하여 면세점을 이용하는 중국인 관광객들은 면세품 쇼핑 시 매장판매 직원 전문성에 대한 서비스 만족도가 증가할수록 충성도가 이에 비례하여 상승함을 파악할 수 있었다. 이와 같은 분석 결과에도 있듯이 면세점 쇼핑 활성화를 위해 가격 및 제품 경쟁력을 확보하고 고급브랜드를 공격적으로 유치하여 판매직원들의 전문성을 증대시키는 노력이 매우 중요한 마케팅 전략의 핵심인 것으로 나타났다.

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Market Segmentation on Recreational Forest Visitors by Cluster Analysis (군집분석을 통한 자연휴양림 이용객의 시장세분화)

  • Shin, Hyun-Kyu;Shin, Hong-Chul
    • The Journal of the Korea Contents Association
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    • v.10 no.3
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    • pp.364-372
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    • 2010
  • The purpose of this study is to segment recreational forest's visitors for marketing based on purpose of visit. Using the factor analysis, cluster analysis, cross tab, and t-test to find out different behavioral intention in each clusters, the result elicited some implications. First, 2 clusters was founded and has difference in behavioral intentions. Cluster 1(married, 200~300hundred won income) has higher satisfaction, revisit intention, recommendation intention. The result shows that market researcher in recreational forest should approach different marketing strategy and has various facility, active program. This research need to survey broad region to generalized result.