• Title/Summary/Keyword: 외식 소비자

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A Survey on Menu and Plate Waste of Selected Korean Traditional Restaurants in Daegu Area (대구 지역 한정식 업소의 메뉴 및 고객이 남긴 음식에 대한 조사)

  • 이인숙;최봉순
    • Proceedings of the KSCN Conference
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    • 2003.05a
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    • pp.135-135
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    • 2003
  • 우리의 고유 음식으로 채식과 육식이 조화를 이루고 영양적인 면도 우수한 식단인 한식은 외식산업에서도 점포 종목의 50%를 차지하며, 창업 인기종목이다. 그러나 반찬 수, 가격, 맛 또는 품질의 불균형 등 메뉴와 관련된 내적인 문제점은 과다 점포 경쟁, 소비자의 기호도 변화에 따르지 못함 등의 외적인 문제점과 함께 한식의 경쟁력 약화 요인이 되고 있다. (중략)

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A Study on the Space Composition Characteristic of Malling type Complex Consumption Space (몰링형 복합 소비공간의 공간구성 특성에 관한 연구)

  • Kwon, jung-in;Lim, kyung-ran
    • Proceedings of the Korea Contents Association Conference
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    • 2012.05a
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    • pp.139-140
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    • 2012
  • 소비자들의 니즈가 다양해짐에 따라 쇼핑뿐만 아니라 외식, 공연, 영화관람, 놀이 등 여가도 함께 즐길 수 있는 몰링형 복합 소비공간에 대한 요구가 급증하고 있다. 다양한 쇼핑문화생활공간으로서 몰링형 복합 소비 공간이 확산되어짐에 따라서 공간구성의 비중은 이용자의 입장에서 더욱 중요하게 고려되어져야 한다. 따라서 본 연구는 몰링형 복합소비공간의 사례분석을 통하여 공간구성 비율과 특성을 비교분석하고자 한다.

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The Effect of Consumer's Knowledae Level and Involvement on Beef Purchasing Behavior (소비자의 지식수준과 관여도가 쇠고기의 구매행동에 미치는 영향)

  • Kim, In-Sub
    • Journal of Industrial Convergence
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    • v.4 no.2
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    • pp.57-73
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    • 2006
  • The purpose of this study is to analyze the recent consumption patterns and consumer's perception changes in the Korean beef market and thus to analyze whether there was any structural changes in beef consumption patterns in Korea. This current survey was conducted to examine consumer attitudes toward factors determining beef purchasing and improving distribution system. First, it is vital to cut beef production costs and expand high-quality beef in order to compete with imported beef. Second, it is also important to endeavor to enhance th safety of beef. Also consumers demand more information on the quality of beef. Third, promotion activities are very important to maintain Hanwoo beef market power. Forth, it is important to prevent imported beef from being sold as Hanwoo beef at retailers. Finally, we should pay more attention to maintain beef consumption data.

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A Study on Weight of SWOT Factors for Korea Food Service Franchise Entrepreneur (국내 외식프랜차이즈의 창업을 위한 SWOT요인의 중요도에 관한 연구)

  • Choi, Chae-Bong;Lee, Sang-Suk
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.12 no.5
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    • pp.141-162
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    • 2017
  • The International Monetary Fund (IMF) crisis introduced a system for easy layoffs. With recent economic downturn, employees have been asked to retire early and less new jobs have become available. More small businesses as a result have been started. The purpose of this research is to study weight and ranking on SWOT factors of korea food service franchise industry using the SWOT analysis. The Analytic Hierarchy Process (AHP) and Analytic Network Process (ANP) were used to analyze the SWOT found by the surveys. First, the SWOT analysis shows that the franchise owners and the expert group view the industry positively overall and there are more strengths, opportunities than weaknesses, threats. While there are negatives and threats to the industry overall, many people think that there are more opportunities and positive aspects. Second, the franchise owners rank proven business model and platform (S3) as the strongest strength of food service franchise businesses while the expert group ranks management supports (S2) from headquarters as the strongest strength. Third, the expert group and franchise owner group indicate that the weight on unfair franchise contracts with headquarters(W3) and high penalty from breaking a franchise agreement(W4) are 60% of weaknesses. Fourth, both the expert group and franchise owner group indicate that change in people's lifestyle, value system and consumption pattern(O3) as the most important opportunity. Fifth, both groups indicate that changes in consumption pattern(T1) due to ever changing food service industry as the biggest threat. It is ranked higher than the entry of korea food service franchises.

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The Effect of Attributes of Selecting Korean Restaurants Pursuant to Food Service Consumption Propensity on Behavioral Intent (외식 소비성향에 따른 한식당 선택속성이 행동의도에 미치는 영향)

  • Jin, Eun-Kyung;Park, Young-Hee;Lee, Jong-Ho
    • Culinary science and hospitality research
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    • v.20 no.1
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    • pp.189-204
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    • 2014
  • This study is aimed to identify the relationship between Korean restaurant selection attributes and behavioral intention regarding foodservice consumption tendency. In order to achieve the purpose of research, frequency analysis, factor and reliability analysis, correlation analysis, cluster analysis, chi-square test, variance analysis, and multiple regression analysis were conducted using SPSS 18.0. As a result of variance analysis, accessibility did not appear to have a significant difference in all clusters, food quality appeared to have a significant result (F=5.587, $p{\leq}.001$), employees' service appeared to have a significant difference (F=5.186, p<.01), and price discounts also showed a significant difference (F=4.921, p<.01). Therefore, the first hypothesis that the foodservice consumption tendency has a difference in the Korean restaurants selection attributes was partially selected. In order to verify the hypothesis that the Korean restaurants selection attributes affect behavioral intention, the sub-factors of the Korean restaurant selection attributes (accessibility of restaurants, food quality, employees' service, price discounts) were set as independent variables, and the behavioral intention of foodservice consumers was set as a dependent variable. As a result, the accessibility of restaurants (${\beta}=.092$) and price discounts (${\beta}=.299$) have a non-significant effect on behavioral intention. However, a significant result was shown in food quality (${\beta}=.379$, p<.001) and employees' service (${\beta}=.251$, p<.001). Thus, the hypothesis that the Korean restaurant selection attributes have a positive effect on behavioral intention was partially selected. Based on the results, foodservice managers need to build up strategic management to improve food quality with better ingredients, sanitation, adequate quantity, and consistent taste of food. In addition, they should provide better service with well-trained employees.

A Study on the Development and Consumer Preference of the Soup·Stew HMR New Products (탕·찌개류 HMR 신제품 개발을 위한 소비자 기호도 연구)

  • Lee, Seung-Min;Choi, Eun-Kyoung;Cho, Mi-Sook;Oh, Ji-Eun
    • The Journal of the Korea Contents Association
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    • v.19 no.8
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    • pp.123-136
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    • 2019
  • This paper is a study on the development and consumer preference of the soup stew HMR new products, and the main contents are as follows. A total of nine products were studied, including three developed products and six market products. For this study, the demographic characteristics, the awareness and attitude of HMR products were investigated. In addition, the consumer panel evaluated overall liking, appearance, color, flavor, and taste using the nine-point recertification scale, while the strength assessed viscosity, sweetness, saltiness, sourness, and Umami. Familiarity, health degree, Purchase intention and Recommendation intention were investigated and the reasons for preference and non preference were analyzed by multi-response method. The consumer preference analysis indicates that the product is competitive among existing products and that it would be desirable to improve after identifying the causes of non-preferred factors.

A Study on the Strategies for Product Liability in the Food Service Industry (제조물 책임법(Product Liability)에 대한 외식업체의 대응방안)

  • Choi Sang-Cheol;Lee Sang-Mi
    • The Journal of the Korea Contents Association
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    • v.5 no.5
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    • pp.219-227
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    • 2005
  • This paper suggests to guideline food safety and economic gains in the restaurant business Industry. First, provide useful tools for easily understanding in the food safety and express warranty Second, manage all documents like sanitation report, claim report in related to the product liability as a precautions. Third, execute fast & proper action for consumer's demage. Fourth, organize positively brand image in the corporate. Fifth, implement useful tools in the product standard and qualification such as ISO9000, HACCP, and PLMS. Sixth. Support co-partner against product liability. Seventh, take a action early for product liability in the foodservice industry.

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Determining Food Nutrition Information Preference Through Big Data Log Analysis (빅데이터 로그분석을 통한 식품영양정보 선호도 분석)

  • Hana Song;Hae-Jeung, Lee;Hunjoo Lee
    • Journal of Food Hygiene and Safety
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    • v.38 no.5
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    • pp.402-408
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    • 2023
  • Consumer interest in food nutrition continues to grow; however, research on consumer preferences related to nutrition remains limited. In this study, big data analysis was conducted using keyword logs collected from the national information service, the Korean Food Composition Database (K-FCDB), to determine consumer preferences for foods of nutritional interest. The data collection period was set from January 2020 to December 2022, covering a total of 2,243,168 food name keywords searched by K-FCDB users. Food names were processed by merging them into representative food names. The search frequency of food names was analyzed for the entire period and by season using R. In the frequency analysis for the entire period, steamed rice, chicken, and egg were found to be the most frequently consumed foods by Koreans. Seasonal preference analysis revealed that in the spring and summer, foods without broth and cold dishes were consumed frequently, whereas in fall and winter, foods with broth and warm dishes were more popular. Additionally, foods sold by restaurants as seasonal items, such as Naengmyeon and Kongguksu, also exhibited seasonal variations in frequency. These results provide insights into consumer interest patterns in the nutritional information of commonly consumed foods and are expected to serve as fundamental data for formulating seasonal marketing strategies in the restaurant industry, given their indirect relevance to consumer trends.

Relationships between Consumers' Perceived Risk, Quality, and Value and Purchase Intention - Focused on the Moderating Role of Price Levels - (외식 메뉴의 위험 지각, 품질 지각, 가치 지각 및 구매 의도간의 영향 관계 - 가격 수준의 조절 효과를 중심으로 -)

  • Kim, Young-Gab;Hong, Jong-Sook
    • Culinary science and hospitality research
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    • v.15 no.4
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    • pp.299-312
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    • 2009
  • The purpose of this study is to investigate how the price levels influence the relationships between consumers' perceived quality, risk, and value and purchase intention of restaurant menu. It analyzed questionnaire data from 406 consumers who had purchase experience of boned rib restaurant menu during the last 6 month period. The results showed that perceived risk had a negative impact on perceived quality and perceived risk had a negative impact on purchase intention. In addition, perceived quality had a positive impact on perceived value. However, perceived quality didn't have an impact on purchase intention and perceived risk didn't have an impact on perceived value.

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Developing a Model for Predicting Korean Adult Consumers Who Frequently Eat Food-Away-From Home: Data Mining of the 2001 National Health and Nutrition Survey (한국 성인 중 다빈도 외식소비자의 예측모형 개발: 데이터마이닝을 이용한 2001 국민건강${\cdot}$영양조사 자료 분석)

  • Chung Sang-Jin;Kang Seung-Ho;Song Su-min;Ryu Si Hyun;Yoon Jihyun
    • Journal of the Korean Home Economics Association
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    • v.43 no.11 s.213
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    • pp.225-234
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    • 2005
  • The objective of this study was to develop a model for predicting Korean adult consumers who frequently eat food-away-from-home. A total of 7,032 adults aged 19 years and older from the 2001 National Health and Nutrition Survey in Korea were used as subjects. The data were analyzed using a data mining procedure including logistic regression and decile analysis. The model developed in the study was proven to be valid in predicting the consumers who frequently eat food-away-from home(once a day or more often). This model showed that consumers eating food-away-from-home frequently tend to be younger men, living in a big city, working full time, receiving more stress and eating snacks and fried food more frequently. The model could be used to identify targets for nutrition and related education and consumer segments for the marketing of restaurant businesses.