• Title/Summary/Keyword: 연구유형분석

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Effects of Factors of Purchase Intention to Viewing Performance by Audience Type (관객유형에 따른 공연관람 구매의사 요인에 미치는 영향)

  • Kwon, Hyeog-In;Jung, Soon-Gyu;Choi, Yong-Seok
    • The Journal of the Korea Contents Association
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    • v.15 no.2
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    • pp.139-150
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    • 2015
  • This study highlighted influences which affect purchase intention of audience to viewing performance. And after grouping audience types by applying the cluster analysis to samples which are collected by survey, this study examined how purchase intentions influence audience to viewing performance by each audience type. Thus, to improve the reliability to classify audience type, the sample was selected by considering neither age group nor previous experience of viewing performance arts. Factor analysis and reliability analysis was performed to analyze the effect of purchase intention according to the type of audience. And we used AMOS program to verify using SEM(Structural Equation Modeling) how affect it was with moderating variable of audience type. Through surveying and analyzing th results, we confirmed that viewing motivation and quality of performing work have significant effect on purchase intention and significant moderating effect according to audience type. Therefore, we contribute to make suitable strategy that they figure out audience type, when performing art organizations make marketing strategy.

Characteristics of Exports of Korean TV Dramas : Focused on Types of TV Right, Exportation Price, Differentiation between Countries (국내 지상파 방송드라마 해외 판매 특성 : 판권 유형, 거래 단가, 국가 간 차이를 중심으로)

  • Lee, Moon-Haeng
    • The Journal of the Korea Contents Association
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    • v.15 no.6
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    • pp.136-147
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    • 2015
  • In this study, we research for characteristics of exportation of Korean TV dramas during 10 years. During this decade, media environment has been changed significantly : platforms have been increased and viewing attitude have been also changed. We will find out these changes in TV exportation : types of TV rights, price per countries, frequency of trade per countries, etc. For this, export records of 2 Korean TV stations from 2005 to 2014 have been obtained. As a result, export countries have been diversed, price have been increased and types of TV rights also have been various.

A Analysis on Preference of Funeral Type by Socioeconomic Characteristics using Nested Logit Model (네스티드로짓모형을 활용한 사회경제적 특성에 따른 장사유형 선호 분석)

  • Joo, Ho Sang;Choi, Yeol
    • KSCE Journal of Civil and Environmental Engineering Research
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    • v.39 no.6
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    • pp.933-943
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    • 2019
  • The purpose of this study is to identify determinants for preferred funeral methods depending on socio-economic characteristics. In South Korea, the Act on Funeral Services, Etc. categorizes funeral methods into burial, inurnment, and natural burial. This study empirically analyzes how and what socio-economic characteristics affect choices among these three categories. Data is collected from Social Survey 2017 and funeral facilities in the country. The data to be analyzed is developed in terms of a hierarchy which puts the burial and cremation methods in an upper class and the inurnment and natural burial methods in a lower class. Based on this data, a nested logit model is employed to conduct empirical analysis. The analysis indicates that those characteristics that have a statistically significant influence on preferred methods include gender, age, householder, marriage, satisfaction with life, class awareness, monthly income, housing type, housing tenure type, and living in city area. Each variable's modulus of calculated direct and cross elasticity need to be used to analyze the outcome of a nested logit model. In this study, the modulus of direct and cross elasticity are determined for the significant variables. The calculated direct elasticity is applied to analyze the likelihood of choosing each funeral method when there are changes in the significant variables. When a particular method has been selected, on the other hand, the cross elasticity is utilized to analyze changes to the likelihood of choosing the other methods. One of the most notable results is related to natural burial. In order to meet the demand for natural burial, it is necessary to provide more burial sites and raise awareness of natural burial. This will facilitate the efficient use of national territorial space.

Interactive Media Art Approaching Communication through the Nonverbal Communication (비언어 커뮤니케이션 관점에서 바라본 인터랙티브 미디어아트에 대한 접근 및 분석)

  • Mok, Seonah;Paik, Joonki
    • The Journal of the Korea Contents Association
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    • v.13 no.12
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    • pp.585-594
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    • 2013
  • In this study, we studied methods of communication among audiences, artwork and artist and analyzed interactive media art using the nonverbal communication methods. We analyzed the 4 types of nonverbal communication based on sign and meaning[1] and reclassified suitably for analysis of interactive media art. According to the analysis result, we draw typical characters by analyzing interactive media artwork which were corresponding to the each types. Also we analyzed overlap area and classify. Through these processes, we found communication methods in interactive media artwork connect audiences and artwork by organic combination of several nonverbal communication. In this paper, we suggest a new approach about the communication among audiences, artwork and artist through analyzing interactive media art using nonverbal communication.

Latent Profile Analysis Method Application in the Job Satisfaction Types and Predictive Factors of Social Welfare Institution Workers (잠재프로파일 분석방법 적용을 통한 사회복지시설 종사자의 직무만족도 유형과 예측요인)

  • Hyoung-Ha Lee
    • Proceedings of the Korean Society of Computer Information Conference
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    • 2023.01a
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    • pp.177-179
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    • 2023
  • 본 연구에서는 사회복지시설 종사사의 직무만족도 유형을 살펴보고 유형별 예측변인과의 영향관계를 검증하였다. 이러한 연구목적을 검증하기 위해 보건복지부의 '사회복지시설 실태조사'(2014년) 데이터에서 직무만족도 변인에 모두 응답한 11,660명을 최종 분석하였다. 잠재프로파일 분석결과, 사회복지사의 직무만족도 유형은 4집단으로 나타나 '최상 직무만족도집단', '중상 직무만족도집단', '중간 직무만족도집단', '최하 직무만족도집단'으로 명명하였다. 다항로지스틱 분석결과, CLASS4(최상 직무만족도집단)를 준거집단으로 하여 CLASS1(최하 직무만족도집단)과 비교해 노동강도대비 보수수준 평가, 타직종대비 보수수준 평가, 시설안전도, 인권보장도를 높게 인식할수록 CLASS4(최상 직무만족도집단)에 속할 확률이 높아지는 것으로 나타났다. 다만, 이직의사는 낮을수록 CLASS4(최상 직무만족도집단)에 속할 확률이 높아지는 것으로 나타났다. CLASS4를 준거집단으로 하여 CLASS2집단, CLASS3집단도 비교분석 하였다.

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The psychophysiological types in virtual reality user (가상현실 사용자의 심리생리학적 유형)

  • 김영윤;김현주;장현호;박병관;고희동;김현택
    • Proceedings of the Korean Society for Emotion and Sensibility Conference
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    • 2001.05a
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    • pp.156-161
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    • 2001
  • 본 연구에서는 45명의 가상현실 사용자들의 가상현실 전, 중, 후의 생리신호의 변화를 관찰하였고 성격, 능력 특성 설문지, 가상현실 평가 설문지를 이용하여 심리적 영향을 알아보았다. 체온의 변화 양상을 기준으로 하여 가상현실 사용자의 심리생리학적 유형을 나누고 유형별 심리적인 반응 특성을 살펴보았다. 1) A 유형: 가상현실 유행동안 체온이 연속적으로 감소하는 유형. 2) B 유형: 가상현실 윤행초기에 체온이 급격히 증가해서 운행동안 서서히 체온이 상승하는 유형. A 유형에 속하는 사용자들의 성격적 특성은 Holland의 성격 유형이론에 근거하여 실제형의 사람들이 많은 것으로 나타났으며 B 유형은 탐구형, 사회형의 사람들이 많은 경향으로 나타났다. 멀미민감도는 A 유형이 B 유형보다 더 크게 나타났다. A, B 유형의 뇌파분석 결과 정중 전두부 (Fz), 정중 중심부 (Cz)에서 베타파, 감마파 상대파워가 유의미한 차이가 있는 것으로 나타났다. 체온의 변화 양상에 따라 나눈 A, B 유형은 성격 및 능력 특성, 멀미민감도에 있어서 유형간 차이가 있는 것으로 나타났다.

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기업규모, 네트워크, 그리고 기술혁신 : 우리나라 제조업에 대한 실증적 연구

  • Seong, Tae-Gyeong
    • Proceedings of the Technology Innovation Conference
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    • 2005.02a
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    • pp.22-41
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    • 2005
  • 본 연구에서는 기업의 기술혁신활동 결정요인을 과학기술정책연구원이 발표한 KIS(Korean Innovation Survey) 2002를 활용하여 분석하였다. 특히 혁신활동에 있어서 기업규모와 네트워크의 역할에 초점을 맞추었다. 기술혁신활동을 제품혁신, 제품개선, 그리고 공정혁신으로 구분하였으며, 기술혁신활동의 결정요인으로 이윤율, 수출비율, 해외지분, 기업연령, 시장집중도, R&D활동 착수여부, 그리고 산업별 R&D집약도 등이 추가로 고려되었다. 분석된 표본은 제조업에 속한 1,124개 기업으로 정성적 분석방법인 로지스틱 회귀모형(logistic regression)을 사용하였다. 분석결과, 첫째 기업의 기술혁신활동 결정요인은 혁신유형에 따라서 다르게 분석되었다. 예를 들어, 기업규모와 기술혁신활동에 관한 슘페터 가설은 제품혁신에서는 성립하지 않는 것으로 나타났으나. 제품개선 및 공정혁신에 대해서는 성립하는 것으로 분석되었다. 둘째, 예측한 대로 소기업과 대기업간 기술혁신활동의 결정요인에 있어서 많은 차이점이 발견되었고, 이러한 차이는 제품혁신과 공정혁신에서 현격하게 나타났다. 셋째, 기업규모 및 혁신유형에 관계없이 외부적 네트워크는 기술혁신활동에 대해 정(正)(+)의 유의한 효과를 나타내어, 혁신활동에서 협력의 중요성을 확인해 주었다. 그러나 협력대상별 네트워크효과는 기업규모와 혁신유형에 따라서 많은 차이점을 보여주었다.

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Analysis of Care Types in Long-term Care Facilities from the View of Active Ageing (활동적 노화의 관점에서 본 장기요양시설의 돌봄 유형 분석)

  • Kim, Hyun-Jeong
    • 한국노년학
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    • v.41 no.1
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    • pp.85-105
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    • 2021
  • The purpose of this research is to analyze care types in long-term care facilities with the view of Active Ageing by using Q-methodology. In-depth interviews were conducted to grasp various thoughts on care of long-term care facilities in three areas of WHO's active aging: health, safety, and participation. 35 people participated in the interview, including the elderly living in long-term care facilities, adult children of the elderly living in long-term care facilities, the elderly living in the community, service providers, and long-term care professionals. Of the 451 Q populations, 63 Q samples were extracted, and a total of 43 P samples were used for final data analysis. Data were analyzed using the QUANL program, and as a result, three factor structures (4 types) were found to be suitable and accounted for 30.15% of the total variance. Current care types in long-term care facilities were analysed into 4 types: protection-oriented care (type 1), participation-oriented care (type 2), medical-connected care (type 3), and human-centered care (type 4). Based on the results of this study, institutional and practical suggestions and implications were presented for the qualitative change of care in long-term care facilities.

Differences in Gender Equality Consciousness between Latent Profiles based on Organizational Culture Types Recognized by Corporate Workers (기업근로자가 인식한 조직문화 유형에 따른 양성평등의식의 차이)

  • Kim, Younga;Lee, Jaeeun
    • The Journal of the Korea Contents Association
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    • v.21 no.7
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    • pp.533-545
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    • 2021
  • This study aimed to examine the differences in gender equality consciousness between latent profiles based on corporate workers' organizational culture types. To achieve the study's purpose, descriptive statistics, correlation analysis, and latent profile analysis (LPA) were conducted using 253 Korean corporate workers' data. As a result of the analysis, the latent profiles of organizational culture recognized by corporate workers were classified into 5 profiles. We named each profile as high compete-low create culture, high compete-low collaborate culture, collaborate culture, high create culture, and high control culture based on each profile's organizational culture perception. The ANOVA test found statistically significant differences between the groups in the gender equality consciousness. This study is meaningful in that it reveals the relationship between the organization culture perception and the gender equality consciousness and suggested implications for the organizational-level intervention to improve the gender equality consciousness. It will provide basic data for your research.