• Title/Summary/Keyword: 여성패션

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A Study on Kanga Fundanental Notion of Apparel Widely Throughout East Africa (동(東)아프리카 지역(地域)에서 광범위(廣範圍)하게 착용(着用)하는 Kanga개념(槪念) 연구(硏究))

  • Kang, Eun-Sook
    • Journal of Fashion Business
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    • v.8 no.4
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    • pp.104-116
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    • 2004
  • Kanga is a type of cotton clothes with splendid patterns that East African women throw on their bodies. It first appeared in the East African shores in the mid-nineteenth century. A new style of squared handkerchiefs brought to Africa by Portuguese merchants for the first time was referred as to leso of which early designs were in a basic form of white dots on dark background. Consumers called such material by kanga as they began mentioning its craftiness and comparing its elegant nature to a sociable red rooster and graceful feathers. From the early 1990s, Swahili characters have been embroidered in designs of kanga, mainly consisted of proverbs. Kenya's kanga products are widely known and well represented whereas Tanzania makes the best use of it for political and social events. Fascinating and practical kanga has established its position as an essential part of East African cultures that is being well received as a fashion style there in these days.

핫이슈 - 도전하라, 길은 열릴 것이다

  • 한국자동판매기공업협회
    • Vending industry
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    • v.10 no.2 s.31
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    • pp.18-19
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    • 2011
  • 유행과 낭만의 거리 강남 가로수길. 이곳에 가면 국내 유명 브랜드 패션매장들이 즐비하다. 그중 동양그룹 Mag Mag 매장 1층 입구에 깜짝 놀랄만한 자판기 하나가 설치되어 있다. 패션 양말을 파는 자판기이다. 블랙 톤의 세련된 자판기 디자인에 판매상품 디스플레이도 획기적이다. 패션양말들이 빨래 줄에 걸린 디스플레이를 보는 순간 '기발하다'는 생각이 절로 든다. '자판기로 양말을 팔아가지고 수익이 될까?' 놀랍게도 이런 의구심을 한방에 날렸다. 이 재미있고 독특한 자판기 앞으로 사람들이 몰려들고 있는 것. 운영 3주 만에 아이디어 자판기로서 성공시대를 예감케 한다. 이 자판기를 과연 누가 운영할까? 놀랍게도 27살의 여성이다. 아이해이트몬데이(i hate Monday)사(社)의 홍정미 사장. 얼마전까지 자판기의 '자'짜도몰랐다 한다. 이런 그녀가 양말자판기를 런칭해 많은 화제와 인기를 모으고 있다.

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A Comparison Study of New Hanbok Brand Skirt Pattern for developing of customizing system (커스터마이징 시스템 개발을 위한 신한복 브랜드 치마 패턴 비교)

  • Cha, Su-Joung;An, Myung-Sook;Heo, Seung-Hyun
    • Proceedings of the Korean Society of Computer Information Conference
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    • 2020.01a
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    • pp.269-270
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    • 2020
  • 본 논문에서는 한류의 영향으로 그 관심이 증가되고 있는 신한복 커스터마이징 시스템 개발을 위해 신한복 치마 패턴개발에 필요한 기초자료를 얻고자 시판 6개 신한복 브랜드의 치마 패턴을 비교분석하였다. 같은 디자인의 free사이즈 치마임에도 불구하고 각기 다른 치수로 제작되는 것으로 나타났다. 치마길이는 17cm, 허리벨트길이는 29cm, 허리벨트폭은 4.5cm, 끈길이는 72.7cm, 치마길이는 17.0cm, 치마폭은 90.5cm의 차이를 나타냈다. 같은 신한복 치마임에도 브랜드에 따라 치수 차이가 큰 것으로 분석되어 치수규격의 정리가 필요할 것으로 사료된다. 한국 성인여성의 신체치수를 분석하여 그에 적합한 신한복 치마 패턴 개발이 이루어져야 함을 알 수 있다.

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A Study on the Subjectivity of Fashion and Environmental Pollution

  • Cha, Su-Joung
    • Journal of the Korea Society of Computer and Information
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    • v.27 no.3
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    • pp.105-117
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    • 2022
  • This study investigated how women in their 20s to 60s think about the relationship between environmental pollution and the fashion industry and categorized their perceptions. Through this, I tried to find out the direction of the fashion industry to improve environmental problems. There were four types of perceptions of fashion and environmental pollution. Type 1 recognized that the process of producing and consuming clothing causes environmental pollution, but it was a type that preferred fast fashion and valued trends. Type 2 thought that the fashion industry pollutes air and water quality, and if the price was high, recycling clothes were not purchased. Type 3 thought that the fashion industry was not the main culprit of environmental pollution, and that if you purchase clothes, you should protect the environment by wearing them for a long time. Type 4 was a type of effort to reduce environmental pollution by considering the environment first, purchasing old clothes, and changing clothes. As the importance of the environment has grown, various efforts are needed to reduce environmental pollution in the fashion field.

행복+건강한 마음: 모든 병의 타깃, 만성질환 - 의학적 문제보다 미용적 문제가 큰 하지정맥류

  • Choe, Ju-Won
    • 건강소식
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    • v.34 no.7
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    • pp.18-19
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    • 2010
  • 무더운 여름을 시원하게 보내기 위한 필수 패션아이템인 반바지와 치마. 하지만이 여름 반바지와 치마를 입는게 불편한 사람들이 있다. 바로 하지정맥류가 있는 사람들이다. 하지정맥류가 의학적으로는 큰 의미가 없다할지라도 미용적으로 많은 신경을 쓰는 여성 이들에게는 이만한 문제도 없다. 하지정맥류의 원인과 치료방법에 대해서 알아본다.

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Preferences for Fashion Jewelry Depending on Consumption Value (소비가치에 따른 패션주얼리의 선호도)

  • Kim, Min-Ho
    • The Journal of the Korea Contents Association
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    • v.12 no.12
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    • pp.567-576
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    • 2012
  • This study aimed to analyze preferences depending on consumption value in relation to fashion jewelry design, colors, and materials. For this, 156 female consumers participated in it as subjects, and for a research tool of consumption value, VALS (Values and Life Style) technique was employed to make an empirical analysis by dividing it into three types such as principle-oriented value, status-oriented value and behavior-oriented value. Research findings indicate that above all, there are differences in preferences depending on characteristics of fashion jewelry design depending on consumption value. It was found that there are differences in preferences depending on numbers of setting of fashion jewelry depending on consumption value, but it was found that there are no differences in preferences depending on jewelry materials. In addition, it was observed that for color characteristics of fashion jewelry, there are differences in preferences depending on consumption value. There are differences in preferences for fashion jewelry depending on consumption value, which indicates that preferences for products change depending on consumers' consumption value rather than use value. And it can be an explanation for this reason. Therefore, it is necessary to work out a more efficient strategy through a process of setting up a target according to consumption value.

The Effect of Kids Fashion Brand Personality on Brand Loyalty -Exploring the Moderating Effect according to the Child's Gender- (키즈 패션 브랜드 개성이 브랜드 충성도에 미치는 영향 -자녀의 성별에 따른 조절효과를 탐색하며-)

  • Yang, Su-Jin;Lee, Hyun-Ah
    • The Journal of the Korea Contents Association
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    • v.21 no.8
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    • pp.455-465
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    • 2021
  • The current study investigated multiple dimensions of brand personality for kids' fashion brands according to the brand personality scale of Aaker (1997) through an online survey of 500 women in their 20s to 40s raising children. The extracted brand personality factors, such as sincerity, competence, and excitement, showed positive and direct effects on brand loyalty. However, while sincerity and excitement turned out to have indirect effects mediated by brand identification on brand loyalty, competence did not have significant indirect effect. However, as a result of examining the moderated mediating effect according to the child's gender on the brand personality's mediating effect, in case of daughters, the effect of competence was strengthened, whereas the effects of sincerity and excitement were turned out to be increased in case of sons.

The Types and Characteristics of Transformational Design Ideas in Contemporary Military Look (현대 밀리터리 룩에 나타난 전환적 디자인 발상 유형과 특성)

  • XUEJIAO, JIA;Kim, Hyun-joo;Youn, Ji-young
    • Journal of Digital Convergence
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    • v.20 no.1
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    • pp.265-275
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    • 2022
  • This study analyzes and categorizes the cases of military look's transitional design ideas in recent women's fashion collections, and derives characteristics. The research method is a theoretical review of military look and an analysis of fashion collection cases. The research results were classified into a total of six transformational design ideas. As a structural change in design, it is a decentralized type, a type of expansion and reduction, a change in the entire material, or a transition of some materials, and finally a type according to heterogeneous harmony and organic combination corresponding to styling. Finally, a total of three characteristics are the reconstruction of structural elements, the expansion of the metric of the second mix match, and the emotional fusion of styling. I hope that the study of the transformative type of idea of the new military look will be the driving force for creative design development and will be a basic study that can read the current status and changes of the times throughout fashion design.

Fashion Image Classification of Senior Women based on the Fashion Style, Preference Color, and Self-image (시니어 여성의 패션스타일과 선호색 및 자기이미지에 따른 패션이미지 유형화)

  • Kim, Hee-Yeon;Hahn, So-Won;Hong, Yun-Jung;Kim, Young-In
    • Journal of the Korean Society of Costume
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    • v.64 no.3
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    • pp.142-154
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    • 2014
  • The purpose of this study is to classify fashion images of senior women who have emerged as influential customers in the fashion industry. Characteristics of fashion images of senior women are identified by fashion style, preference color, and self-image. With the collected data, the Q group, consisting of Korean women who are in their 50s, was targeted using the Q methodology. The following factors were evaluated through in-depth interviews: fashion style, preference color and self-image. The fashion images of senior women were classified into the following 4 types: Characteristic modern, Reasonable basic, Comfortable contemporary, and Conservative elegance. Those classified fashion image types were influenced by the factors of nobleness, usefulness, personality, fashionableness, and youthfulness in accordance with fashion style, preference color, and self-image. The results of this study may provide basic information for fashion image planning for senior women and meaningful data for redefining and diversifying the concept of senior fashion brand which reflects the generation's changed taste and lifestyle.