• Journal of Digital Convergence
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• v.15 no.6
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• pp.165-178
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• 2017

O2O platforms are developing in a business area of daily life with evolution of IT technology. The aim of this research is to identify any quality factor of online and offline which affects the satisfaction of O2O service by business characteristic and to varify the relationship between service satisfaction and reuse intention. In this study, information quality, system quality and service quality are defined as factors for online quality and perceived quality and perceived price defined as offline quality. This study was conducted on 199 users who use O2O service. The results showed that online quality system and perceived price of offline quality had a positive effect on user satisfaction and that user satisfaction had a positive effect on Intention to Reuse. These results will provide guidelines for O2O service providers to improve their online services and to select an offline vendor for the O2O platform. It would provide customized O2O service according to personal property of a customer, in case that further research by types of business or service, which are not covered this paper.

• 한국벤처창업학회:학술대회논문집
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• 2007.11a
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• pp.327-352
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• 2007

The loan rate of the government loan program offered by the Small Business Corporation(SBC) can be determined as a sum of three factors such as a reference interest rate, a policy aim spread, and a credit risk spread. However the loan rate has been lower than the loan rate in the banking sector. The profit has continually run in the red figures and hence the stability the fund managed by the SBC has been damaged. Even though a policy aim spread could be emphasized, the stability and profitability of the fund should be prioritized. This means that the loan rate of the SBC should be determined such that the loss might not be occurred. This requires the policy aim spread to change from relatively large negative to near zero.

• Journal of Digital Convergence
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• v.14 no.12
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• pp.133-140
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• 2016

The study has been implemented for finding out a revitalization of the social enterprise to be continuously developed. In this research, social enterprise employees residing in JeollaNamdo were selected as the research members. The polled papers had 210 copies of total and 180 copies of recovery. The response results were written as a rule of their own way with advanced visit to them explaining how to write down. The collected data were analysed with T-test and ANOVA. As a result of the research, the system effectiveness of social enterprise is shown to influence the satisfaction of employees. Therefore, it is shown that the certification system and priority purchase system of local government can be effective. Second, it is shown that the satisfaction of employees of the social enterprise influences the satisfaction of employees. Therefore, it is shown that the need of finding out a new business item for a social enterprise to grow influences positively on the satisfaction of employees. Third, operation difficulty of the social enterprise is not shown to influence the satisfaction of employees. In other words, the satisfaction of employees is not influenced by a difficulty arising from not receiving the official recognition from local government on the social enterprise.

• Journal of Industrial Convergence
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• v.20 no.10
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• pp.137-146
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• 2022

The use of RPA (Robotic Process Automation) has been recently reviewed in various industries, but it seems that it is not being applied to companies faster than ever expected. In this study, three perceived risk factors affecting the acceptance conflict and acceptance intention of RPA technology were proposed and the effects of RPA on acceptance conflict and acceptance intention were investigated using RPA experienced people, gender and ICT industries as control variables. For the research, online survey was conducted targeting office workers and analyzed the results by using SPSS 22.0 and AMOS 22.0. As a result, it was found that among the three perceived risk factors, concern about introduction failure, employment insecurity, and execution errors, employment insecurity and execution errors did not affect the acceptance conflict and acceptance intention of RPA. This research shows that concerns over the introduction failure affected the acceptance conflict and acceptance intention. In addition, the acceptance conflict was judged as a factor of the mediation effect of the acceptance intention. From the perspective of companies that want to apply RPA, the theoretical and practical implications of business management are meaningful in that they can identify and respond to particularly important factors among perceived risks.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.18 no.2
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• pp.113-126
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• 2023

In this study, a total of two hypotheses were established and tested to find out how entrepreneurship in manufacturing SMEs affects organizational effectiveness through technological innovation. The key results of this paper are as follows. First, it was confirmed that innovativeness, a component of entrepreneurship, did not affect organizational commitment, but it did affect job satisfaction. On the other hand, it was confirmed that proactiveness and risk-taking did not affect both job satisfaction and organizational commitment. Second, process innovation played a mediating role in the relationship between innovativeness and job satisfaction, proactiveness and job satisfaction, and proactiveness and organizational commitment. However, it was confirmed that product innovation did not play a mediating role at all in the relationship between the components of entrepreneurship and the components of organizational effectiveness. This study provided academic and practical implications by identifying the antecedent factors that affect the organizational effectiveness of manufacturing SMEs. From an academic point of view, previous studies did not differentiate by industry or mainly selected and studied sample subjects from industries such as IT, hotel, service, and tourism. However, this study investigated how entrepreneurship affects organizational effectiveness through technological innovation targeting manufacturing SMEs, and provides the research results. In addition, from a practical point of view, manufacturing SMEs need to make efforts to improve workers' proactiveness, innovativeness, and process innovation capabilities in order to improve workers' job satisfaction and organizational commitment.

• Information Systems Review
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• v.7 no.2
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• pp.195-211
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• 2005

The purpose of this case study is to suggest the indicators of an informatization maturity level and critical success factors in small and medium automotive parts manufacturers. To achieve this goal, literature reviews and case studies on 7 automotive parts manufacturers that confirmed to implement information systems successfully, were conducted. Based on literature review, the six functional processes including development, production scheduling, purchase, production, order, and support process, were defined. Each process has 5 levels from 1(low level) to 5(high level) depending on the degree of informatization maturity. In addition, critical success factors were discovered with interviews of CEO or CIO. The results of this study can be applied to any companies which are implementing or intended to the information systems near future.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.12 no.3
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• pp.1157-1164
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• 2011

In this study, association of small business is divided into four groups: Franchise, Joint Brand, Industry Association and Registered Retailer. Cluster analysis is taken to find what kind of strategic considerations associated small businesses choose when they set up new strategies. The results show that there are some differences in the perception of association, effects of association and final performance of management by gender, academic background, and age. The data also find three clusters: price competitive, marketing competitive and neither group. Implications of this study is that government should focus more on not only improving infrastructures of self-businesses but also associating small businesses, modernizing managerial systems in the future.

• The Korean Journal of Financial Studies
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• v.9 no.1
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• pp.245-268
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• 2003

전통적인 방법에 의한 PER는 단순히 그 지표의 일반적인 높고 낮음에 따라 소위 '저평가 종목'이라는 이름으로 투자자들에게 추천되고 있다. 그러나 이런 방법은 개별기업의 구체적 내용을 정확하고 종합적으로 고려하지 못하고 있다. 본 연구는 전통적인 방법으로 사용되는 PER지표의 문제점을 개선코자 배당평가 모형으로부터 도출한 PER지표의 구성요소들을 독립변수로 활용 회귀분석을 했다. 그리고 이를 근거로 이론 지표를 만든 후, 그 이론 지표를 투자의사결정에 적용하였을 때의 유효성을 검증했다. PER지표를 구성하는 독립변수는 Kisor & Whitbeck(1963), Malkiel & Cragg(1970), A. Damodaran(1996)에 의해 연구된 것을 원용, PER지표의 구성요소들로 기업의 배당성향, 이익 성장을, 그리고 위험변수로서의 베타계수를 선정했다. 투자성과는 포트폴리오 투자가 일반적인 현실을 감안해 가치가중수익률을 사용한 포트폴리오의 투자성과를 측정했고, 표본은 국내 거래소 시장에 1991년부터 2001년까지 계속 상장된 금융업종을 제외한 전종목을 대상으로 했다. 실증분석에 사용된 기간은 1997년부터 2001년까지 5년 동안의 자료이며, 투자성과를 검증하기 위한 검증모형으로 위험 프리미엄 모형을 사용했다. 먼저 동 분석기간 중 전통적인 방법에 의한 PER효과는 나타나지 않았고, 아울러 기업규모 효과도 찾을 수 없었다. 그러나 회귀분석을 통해 구해진 이론 지표를 활용할 경우, 이론 지표에 비해 시장 지표가 과소 평가된 그룹이 과대 평가된 그룹과 비교할 때 투자성과가 더 우수한 것으로 나타났다. 또한 이론 지표를 통해 PER수준이 낮아짐에 따라 투자성과가 더 높아지는 PER효과도 발견됐다. 이와 같이 이론 지표에 의해 나타나는 PER효과는 기업규모 효과와는 독립적인 것으로 보인다. 외환위기 이후 우리시장에 나타난 차별화 장세 속에 아직도 PER효과나 기업규모 효과와 같은 시장이례 현상이 존재하는지는 관심의 대상이 됐다고 본다. 본 연구에 의하면 기업규모 효과와는 별개의 PER효과가 여전히 존재하며, 다만 이 PER 효과는 전통적 의미의 일반적으로 낮은 PER종목이 초과수익률을 내는 것이 아니라, 기업규모가 크더라도 그 기업의 개별특성을 고려했을 때 이와 비교해 상대적으로 PER가 낮은 종목에 투자하면 초과수익을 낼 수 있음을 의미한다.

• Journal of the Korean Institute of Illuminating and Electrical Installation Engineers
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• v.23 no.4
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• pp.47-55
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• 2009

This paper estimates interruption cost assessment for industrial load. For executing In this way first, we research customer interruption cost(CIC) for industrial load about 1,026 unit. And to assess industrial load in D/L calculate sector customer damage function(SCDF) using CIC. Second, we compute distribution reliability through annual failure rate, repair time and so on, and then, Third, distribution system that calculate VBDRA for industrial load per alternative assesses interruption cost.

• The Journal of the Korea Contents Association
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• v.7 no.9
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• pp.44-53
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• 2007

The purpose of this study is to identify the most efficient expression method by analyzing advertising expression method by 16 types of product in internet advertising. First of all, It made inquiries about expression method and attitude of internet advertising for this study and identified a conception, characteristics, and types of internet advertising through literature reviews about internet advertising. This study offered expression the korean alphabet, hangout about banners ads, sponsorship ads, interstitial ads and pop-up ads. This study analyzed advertising expression, advertising effectiveness and advertising attitude by 16 types of product in internet advertising. In conclusion, the marketers of internet advertising have to effort to make internet advertisements that suit their advertising purpose by using the right expression method of internet advertising because they know internet advertising are quite different the expression method, advertising effectiveness, and advertising attitude. And they have to convert negative attitude or medium size attitude of internet advertising into positive attitude in the future.