• Title/Summary/Keyword: 언론 정책

Search Result 354, Processing Time 0.024 seconds

Antecedents of Users' Intentions to Give Personal Identification Information and Privacy-Related Information in Social Media (소셜 미디어에서 개인 식별 정보와 사생활 정보 공유 의지에 영향을 미치는 요인)

  • Kim, Byoungsoo;Kim, Daekil
    • Journal of Digital Convergence
    • /
    • v.17 no.11
    • /
    • pp.127-136
    • /
    • 2019
  • In the social media, information that users share with service providers can be divided into personal identification information such as gender and age and privacy-related information such as photos and comments. However, previous works on IS and service management have shed relatively little light on the difference of information-sharing decisions depending on the type of information. This study examines information-sharing decisions by separating the two types of information. A structural equation modeling method is used to test the research model based on a sample of 350 Facebook in South Korea. Analysis results show that self-expression, trust, and perceived security had a significant positive effect on both user's intentions to give personal identification information and their intentions to give privacy-related information. However, privacy concerns negatively affected their intentions to give personal identification and intention to give privacy-related information. The analysis results confirm that there was no difference between decision-making processes about sharing personal identification information and ones about sharing privacy-related information.

The Relationship between Cyberbullying Victimized Experience and Emotional Behavior of Middle School Students (중학생의 사이버불링 피해 경험과 정서행동과의 관계)

  • Oh, Tae-Kon
    • Journal of the Korea Society of Computer and Information
    • /
    • v.18 no.12
    • /
    • pp.207-215
    • /
    • 2013
  • The general opinion about the notion of cyberbullying hasn't existed yet, but in related laws it is defined as the entire behavior causing the counterpart to suffer the pain by continuously and repeatedly psychologic offending toward specific students with information and telecommunication products such as the Internet and mobile phones, and spreading the private information or false facts related with specific students. Recently a number of accidents related with abuse of cyberbullying are being broadcast on a variety of mass media, and the argument about the severity and countermeasures against cyberbullying is moving onward. This study has a purpose as suggesting the practical alternatives to prevent cyberbullying victim of middle school students by arguing cyberbullying of middle school students and analyzing the relationship between the general features such as victimized experience and frequency and the emotional behaviors according to victimized experience. As the result of this study, cyberbullying victimized experience has a significant effect on the emotional behavior such as depression, aggression, and academic stress. As political implication, this study suggests the practical alternatives to prevent cyberbullying of middle school students based on the analysis result.

A study on Korean collegians' health perception toward Eggs contaminated with pesticide: Will preventive behavioral intention be predicted by perceived susceptibility and severity, trust in government, evaluation of information from government, and subjective knowledge? (한국대학생의 살충제 오염 달걀에 대한 건강인식에 관한 연구: 지각한 민감성과 심각성, 정부에 대한 신뢰성, 정부 출처 정보에 대한 평가 및 주관적 지식이 예방행동의도를 예측하는가?)

  • Joo, Jihyuk
    • Journal of the Korea Convergence Society
    • /
    • v.9 no.12
    • /
    • pp.355-363
    • /
    • 2018
  • Found pesticide-contaminated eggs in 2017, the situation became a hot issue in many countries in the world as well as Korea. In the context of the pesticide-contaminated egg, this study explored that preventive behavioral intention would be predicted by perceived susceptibility and severity from health belief model, trust in the government and evaluation of information from the government, and subjective knowledge. We found that preventive behavioral intention was explained by perceived severity (${\beta}=.262$, t=3.531, p<0.001), trust in the government (${\beta}=.25$, t=3.281, p<0.001), and evaluation of the information from the government (${\beta}=.226$, t=2.936, p<0.01) through stepwise multiple linear regression analysis. The findings imply the government would administer policy in terms of credibility, accuracy, and consistency for decreasing the public's sense of unease and panic when a similar incident occurs.

A Study on the Effect of the Characteristics of Branded Contents on Consumers: Focused on User Satisfaction, Sharing Intention, and Intention for Continuous Use (브랜디드 콘텐츠 특성이 수용자 효과에 미치는 영향: 이용만족, 공유의도, 지속적 이용의도를 중심으로)

  • Lim, You Myung;Oh, Young Sun;Youm, Dongsup
    • Journal of Digital Convergence
    • /
    • v.17 no.6
    • /
    • pp.59-67
    • /
    • 2019
  • This study was conducted to examine the effect of the characteristics of branded contents on consumers. To attain the purpose of the study, we carried out a survey with 286 male and female undergraduates and collected data for analysis. The findings demonstrated the followings: First, the satisfaction of using branded contents is positively affected by entertaining, empathy, creativity, and indirectness. Second, the intention to share branded contents and the intention for continuous use of them are positively affected by entertaining only. In conclusion, this study confirmed that only informativeness, which is one of 5 characteristics of branded contents, does not have any effect on the consumer. This result provides useful empirical data for developing high-quality contents that meet user's needs and convenience, helping understand user's behavior toward branded contents and also serves as the basic data on which related researches can expand.

The Study on Receptive Attitude of Advertising Message Forms and Information Sources According to SNS' Type and Use Intensity (SNS 유형과 이용강도에 따른 광고 메시지 형태 및 정보원별 수용태도에 관한 연구)

  • Kim, Hwa-Dong
    • Journal of Digital Convergence
    • /
    • v.16 no.11
    • /
    • pp.255-265
    • /
    • 2018
  • This study investigated what kind of message forms and information sources more effect according to SNS' type and use intensity. To this end, this study did experimental analysis using collected data by survey which manufactured message forms and situational contents of information sources. According to analysis results, the effect of message forms showed difference according to SNS' type and use intensity. Realistic message showed greater effect in interest-based SNS and high use intensity. Evaluative message showed greater effect in relation-based SNS regardless of use intensity. The effect of information sources showed difference according to SNS' type. Friend or college and knower showed greater effect in relation- based SNS, and company showed greater effect in interest-based SNS. In the case of use intensity, friend or college showed the greatest effect without difference. Such results can provide a practical contribution in planning SNS advertising strategy. Future Studies need to expand survey variously into SNS and subject.

The Determinants of the Turnover Intention of Korean Film Crews : Using Ordered Logit Model (한국 영화제작인력의 이직의도의 결정요인 : 순서형 로짓분석을 이용한 분석)

  • Lee, Hee-Jin;Lee, Won-June
    • Journal of the Korea Convergence Society
    • /
    • v.10 no.8
    • /
    • pp.255-264
    • /
    • 2019
  • This study focuses on the recent turnover of film crews in Korean film industry. Determinants that could have a significant impact on the turnover of film crews are identified through empirical research, in order to seek measures to prevent the loss of experienced film crews. In order for respondents to verify research questions regarding turnover of the film crews, ordered logistic and marginal effects analysis using SPSS and STATA are conducted with the data obtained by surveying 402 film crews in various areas. Data analysis revealed that the variables that have a significant effect on the turnover of film crews are artists' identity, job rank, career barrier and job satisfaction. The characteristics of risk groups with high turnover can be concluded that they are low in job rank and have many career problems, poor job satisfaction and strong identity as a labourer rather than artist's identity. Based on the main findings, practical implications are discussed.

A Study on the integration of UGC in broadcast journalism: An evidence from Bangladesh (방송 저널리즘의 UGC 이용에 관한 연구: 방글라데시의 사례를 중심으로)

  • Saiful, Hoque;Park, Jaeyung
    • Journal of Digital Convergence
    • /
    • v.17 no.1
    • /
    • pp.301-311
    • /
    • 2019
  • Digital convergence put a huge challenges for broadcast media in terms of integrating user generated content (UGC). Keeping this in mind, objective of the study is to explore the factors that affecting UGC's integration in Broadcast channel from developing countries' perspective. We explored how and why UGC are appearing in Bangladeshi Television news. In-depth interview was used and news editorial level staffs were selected from leading Bangladeshi television channels. Findings suggest that, state interventions in crisis events and lack of experiences to handle crisis reporting played a crucial role to incorporate UGC in television news bulletins. One of the significant findings is that, mere traditional guidelines and work policy of the media houses will not be enough to handle user generated content as well as citizen's participation in news media. Thus, we recommend to formulate a comprehensive user generated content integration policy in the context of Bangladesh.

Healthcare Robots in the New Normal era; Outlook for the Post-Corona era (뉴노멀 시대의 의료 로봇; Post-Corona 시대를 위한 전망)

  • Moon, Jeong Eun;Cho, Yong Jin
    • Journal of Digital Convergence
    • /
    • v.19 no.2
    • /
    • pp.509-514
    • /
    • 2021
  • The pandemic of COVID-19 is driving the demand for non-face-to-face diagnosis, observation, and treatment in the healthcare environment, which has led to increased interest in helathcare robots. The authors intend to predict the direction in which the quarantine healthcare robots should be utilized in the post-corona era through analysis of national agency reports, on-offline press reports, and domestic and foreign robot company press releases. The COVID-19 pandemic has raised interest in medical robots. And there is a need to apply healthcare robots that can perform tasks such as disinfection, logistics transfer, screening tests, monitoring of patients, remote medical treatment support for isolated patients, and video calls with family members. Therefore, it is considered that future correct development and application of healthcare robots and empirical research to verify them should be continued based on sufficient consideration for various problems associated with the practical application of robots.

Big Data Analysis on Daegu-Gyeongbuk Administrative Integration (대구·경북 행정통합에 대한 빅데이터 분석)

  • Song, Hwa Young;Park, Han Woo
    • The Journal of the Korea Contents Association
    • /
    • v.21 no.5
    • /
    • pp.139-148
    • /
    • 2021
  • The study examines public attitude and reaction regarding administrative integration in Daegu and Gyeongbuk area. Specifically, it employs social big data including textual comments on online news articles and YouTube video clips. The collected data are analyzed in order to compare two periods, that is, before and after the inauguration of the Public Opinion Committee for One Daegu-Gyeongbuk. As a result, we have found that people's favorable response to administrative integration has gradually increased since the launch of the Committee. However, it still lacks specific administrative procedures and discussion topics among the frequently used words in the collected data. Thus, the Committee needs to provide a variety of information and materials related to administrative integration.

A Study on the Regular TV Programs Regarding Reunification and North Korea in Korean Broadcasting (통일 및 북한관련 지상파 텔레비전 정규 프로그램 연구: KBS의 <남북의 창>과 MBC의 <통일전망대> 분석을 중심으로)

  • Park, Joo-Yeun
    • Korean Journal of Communication Studies
    • /
    • v.20 no.1
    • /
    • pp.43-68
    • /
    • 2012
  • Reunification is one of the most important values that the South Korea should pursue, and Korean broadcasting takes duties as a social communicator to practice the reunification ideology. In the context of multi-channel, multi platform broadcasting system, reunification should be emphasized as fundamental broadcasting principles. This study attempts to analyze the regular programs which cover North Korea and reunification in KBS and MBC from 2001 to 2010 in order to show the practices of the reunification ideology in Korean broadcasting. The results of this study show that theses programs should make efforts to find new material and develop a new program formats. In addition, there should be various genres of reunification programs in order to deliver reunification issues in more interesting ways. TV programs regarding reunification need to be designated as mandatory programs. Based on these results, this study discusses practical suggestions and policy considerations for the practice of reunification ideology in Korean Broadcasting.