• Title/Summary/Keyword: 앱 분류

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Exploration of Innovation Typology and Evolutionary Trajectories of Financial Super App (금융 슈퍼앱 혁신 유형 분류 및 진화 경로 분석 연구)

  • Jewon Yoo;Chie Hoon Song
    • Journal of the Korean Society of Industry Convergence
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    • v.27 no.4_2
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    • pp.909-923
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    • 2024
  • This study aims to classify the types of financial super apps and analyzes their evolution and growth paths by type. Super apps, which provide various services on a single platform, are gaining attention as a key strategy for digital transformation in the financial sector. By adopting the grounded theory methodology, this research has categorized financial super apps into three types: "lifestyle financial super app", "integrated financial super app", and "universal financial super app". Ansoff Matrix was used as a theoretical framework to understand how each type of super app grew and evolved through various strategies. Our analysis revealed that super apps of each type grew using a different mix of 'market penetration', 'product development', 'mark et development', and 'diversification' strategies, with each mix showcasing a distinct evolutionary path. The findings of this study are expected to enhance understanding of financial super app typology and evolutionary trajectories, contributing to the development of practical strategies, such as channel optimization for financial super apps in the future.

A Study on the Classification of Rural Tourism Resources through a Card Sorting Test -Focused on Rural Amenity Resources Database- (카드분류법을 통한 농촌관광자원 유형 분류 -농촌어메니티자원 DB를 중심으로-)

  • Kang, Young Eun;Park, Mee Jeong;Kim, Sang Bum;Kim, Eun Ja
    • Journal of recreation and landscape
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    • v.6 no.2
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    • pp.63-71
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    • 2012
  • As the interest in rural tourism has been increasing since the late 1990s, the research associated with rural tourism has increased, including research on the classification of rural tourism resources. The research classifying these resources has proved useful to many other studies. Although such studies have been conducted for a long time, they have expressed only experts' perspectives and been supported by statistics, without reflecting on users' opinions. Given this background, this study aims to classify rural tourism resources by focusing on the rural activities for tourists who use those tourism resources. To achieve this, each study participant proceeded to collect tourism resources by using a rural amenity resources database, and a card sorting test was conducted. Thirty-two people who had previously gone sightseeing in the rural areas were chosen as participants in the card sorting test. After the card sorting test was complete, the results were reviewed by experts. These results yielded six categories: doing nature activities, eating and cooking local dishes, putting up (overnight stays), going sightseeing/appreciating the landscape, enjoying leisure activities, and doing artistic activities. In the doing nature activities category, there were four subcategories: experiencing local resources, experiencing nature, experiencing tradition, and harvesting. This study was conducted to improve the satisfaction and understanding of the tourists who visit rural areas. Thus, the classification of rural tourism resources developed by this study will be widely used to establish the framework or contents of websites, applications, and so on, for promoting rural tourism resources and local resources.

Active Disaster Alerting Service System based on App of Smart Moving Object (스마트 이동객체의 App 기반 능동형 재해경보서비스 시스템)

  • Han, Gi-Tae
    • Journal of the Korea Society of Computer and Information
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    • v.16 no.9
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    • pp.131-143
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    • 2011
  • Previous alerting service based on LBS was caused severe overload problem of server by using the method to confirm the location of each moving object on server. In this paper, by loading an App on smart moving object, we proposed a novel algorithm named ADAS(Active Disaster Alert Service) for accessing to the server site with oneself location information as needed and implemented the disaster alerting service system with visualization for user. In the proposed method, running App access to the server periodically with the present location coordinate gained from GPS module or network module and the ID of moving object. Then, the server compare the present location coordinate of moving object and the coordinates of disasters registered in DIDB and transmit the n NDIs existed in near distance orderly from the coordinate of present moving object to the client. The App compares the coordinate of present location for moving object and the coordinates of NDI is transmitted from server by real time and executes the service with classifying levels of alert into three steps such as danger, carefulness and safety. And new NDIs are gained by accessing DIDB on Server periodically during running App. Therefore, this will be become a novel method for reducing fundamentally the server overload problem in comparison with previous alerting service that the career of moving object is managed on server.

Study on Basic Elements for Smart Content through the Market Status-quo (스마트콘텐츠 현황분석을 통한 기본요소 추출)

  • Kim, Gyoung Sun;Park, Joo Young;Kim, Yi Yeon
    • Korea Science and Art Forum
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    • v.21
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    • pp.31-43
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    • 2015
  • Information and Communications Technology (ICT) is one of the technologies which represent the core value of the creative economy. It has served as a vehicle connecting the existing industry and corporate infrastructure, developing existing products and services and creating new products and services. In addition to the ICT, new devices including big data, mobile gadgets and wearable products are gaining a great attention sending an expectation for a new market-pioneering. Further, Internet of Things (IoT) is helping solidify the ICT-based social development connecting human-to-human, human-to-things and things-to-things. This means that the manufacturing-based hardware development needs to be achieved simultaneously with software development through convergence. The essential element the convergence between hardware and software is OS, for which world's leading companies such as Google and Apple have launched an intense development recognizing the importance of software. Against this backdrop, the status-quo of the software market has been examined for the study of the present report (Korea Evaluation Institute of Industrial Technology: Professional Design Technology Development Project). As a result, the software platform-based Google's android and Apple's iOS are dominant in the global market and late comers are trying to enter the market through various pathways by releasing web-based OS and similar OS to provide a new paradigm to the market. The present study is aimed at finding the way to utilize a smart content by which anyone can be a developer based on OS responding to such as social change, newly defining a smart content to be universally utilized and analyzing the market to deal with a rapid market change. The study method, scope and details are as follows: Literature investigation, Analysis on the app market according to a smart classification system, Trend analysis on the current content market, Identification of five common trends through comparison among the universal definition of smart content, the status-quo of application represented in the app market and content market situation. In conclusion, the smart content market is independent but is expected to develop in the form of a single organic body being connected each other. Therefore, the further classification system and development focus should be made in a way to see the area from multiple perspectives including a social point of view in terms of the existing technology, culture, business and consumers.

Place Recognition Using Ensemble Learning of Mobile Multimodal Sensory Information (모바일 멀티모달 센서 정보의 앙상블 학습을 이용한 장소 인식)

  • Lee, Chung-Yeon;Lee, Beom-Jin;On, Kyoung-Woon;Ha, Jung-Woo;Kim, Hong-Il;Zhang, Byoung-Tak
    • KIISE Transactions on Computing Practices
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    • v.21 no.1
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    • pp.64-69
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    • 2015
  • Place awareness is an essential for location-based services that are widely provided to smartphone users. However, traditional GPS-based methods are only valid outdoors where the GPS signal is strong and also require symbolic place information of the physical location. In this paper, environmental sounds and images are used to recognize important aspects of each place. The proposed method extracts feature vectors from visual, auditory and location data recorded by a smartphone with built-in camera, microphone and GPS sensors modules. The heterogeneous feature vectors were then learned by an ensemble learning method that learns each group of feature vectors for each classifier respectively and votes to produce the highest weighted result. The proposed method is evaluated for place recognition using a data group of 3000 samples in six places and the experimental results show a remarkably improved recognition accuracy when using all kinds of sensory data comparing to results using data from a single sensor or audio-visual integrated data only.

Establishment Method of the Regulatory Framework for Communications Reflecting the Ecosystem Elements (생태계 요소를 반영한 방송통신 규제체계의 정립 방안)

  • Hong, Dae-Sik;Choe, Dong-Uk
    • Journal of Legislation Research
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    • no.41
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    • pp.401-434
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    • 2011
  • The discussion on the adoption of the horizontal regulatory framework is underway to overcome the problems regarding the vertical regulatory framework resulting from a convergence of broadcasting and telecommunications services. Recently, however, the horizontal regulatory framework shows its limitation to regulate the ecosystem established mainly by Google and Apple. The existing horizontal regulatory framework does not fully reflect the characteristics of the two-sided market and the change in the competition structure in the broadcasting and telecommunications sector. What is important to note is that if the existing horizontal regulatory framework is simply applied to the ecosystem, a regulatory imbalance can be caused among ecosystems. The existing horizontal regulatory framework, which is subject to a value chain structure, categorizes business entities into either contents layer or transmission layer and applies the same regulation to all business entities in the same category. However, in the ecosystem, a keystone-player can be categorized into different layers depending on its strategy. Therefore, if the existing horizontal regulatory framework is applied as it is, the regulatory imbalance between keystone-players located in less regulated areas and keystone-players located in more regulated areas occurs resulting in a distortion of competition. There are two possible ways to establish a new regulatory framework to prevent the distortion of competition likely to be caused by the adoption of a horizontal regulatory system. First, a new ecosystem regulatory framework different from the existing one can be established. Second, the horizontal regulatory framework can be modified to reflect the ecosystem elements. The first approach is hard to adopt given the current situation as the approach requires the analysis of all broadcasting and telecommunications ecosystems including mobile and wired services; currently research and study on the competition conditions in the ecosystems is not enough. Therefore, this paper supports the second approach proposing a modified horizontal regulatory framework through the improvement of institutions and remedies suitable for accommodating the ecosystem elements. This paper intends to propose a way to regulate broadcasting and telecommunications ecosystems taking into consideration the ecosystem elements on top of the Telecommunications Business Act, Broadcasting Act, IPTV Act, the competition condition evaluation system of the Basic Act on Broadcasting and Telecommunications Development, and regulation on common carriers under the Telecommunications Business Act.

Design and Implementation of Real-Time News App using RSS of the Internet Newspaper (신문사 RSS를 활용한 실시간뉴스 어플리케이션 설계 및 구현)

  • Song, Ju-Whan
    • Journal of Digital Contents Society
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    • v.19 no.4
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    • pp.631-637
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    • 2018
  • In order to read newspaper articles, the use of paper newspapers is decreasing and smartphone are increasingly used. As a result, the number of news apps continues to increase. Many of the news apps in the Android Play Store fall into two categories. The first is an app that is developed by a specific newspaper company and distributes only the articles of the newspaper company. The rest is an app that shows a list of newspapers and shows the homepage when a newspaper is selected. In this paper, we have designed and implemented a Real-Time News app for collecting articles from many newspapers and providing them in real time. Newspapers provide up-to-date articles with RSS feeds. The server program stores them in the DB, and transmits the articles requested in the Real-Time News app in real time. In order to see the latest news, it is possible to collect the articles of each newspaper without visiting the websites of the various newspapers, and it is possible to reduce the mobile data usage used to access each website.

Design and Diagnosis Case of Energy Eefficiency Diagnostic Solution based on IoT (사물인터넷 기반 에너지 효율 진단 솔루션의 설계 및 진단 사례)

  • Cho, Kwangmoon
    • Journal of Internet of Things and Convergence
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    • v.6 no.1
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    • pp.23-30
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    • 2020
  • This paper proposes energy management directions to discover the factors of energy loss in homes and buildings and to find ways to improve them. We designed a diagnostic content app for everyday life so that not only housing experts but also the general public can use the detachable thermal imaging camera, which is a strong point of popularity and convenience. The diagnostic results using the app were analyzed using Energy Finder, an energy efficiency diagnostic solution. The survey was conducted on the senior center which is in the blind spots and facilities of the energy welfare area. The target of diagnosis was energy efficiency diagnosis by selecting 30 senior centers for over 15 years from 600 locations located in Naju City, Jeollanam-do. The overall diagnosis was good, but it is considered that the place classified as 7th grade needs to be supplemented to improve energy efficiency.

A Survey of Fraud Detection Research based on Transaction Analysis and Data Mining Technique (결제로그 분석 및 데이터 마이닝을 이용한 이상거래 탐지 연구 조사)

  • Jeong, Seong Hoon;Kim, Hana;Shin, Youngsang;Lee, Taejin;Kim, Huy Kang
    • Journal of the Korea Institute of Information Security & Cryptology
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    • v.25 no.6
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    • pp.1525-1540
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    • 2015
  • Due to a rapid advancement in the electronic commerce technology, the payment method varies from cash to electronic settlement such as credit card, mobile payment and mobile application card. Therefore, financial fraud is increasing notably for a purpose of personal gain. In response, financial companies are building the FDS (Fraud Detection System) to protect consumers from fraudulent transactions. The one of the goals of FDS is identifying the fraudulent transaction with high accuracy by analyzing transaction data and personal information in real-time. Data mining techniques are providing great aid in financial accounting fraud detection, so it have been applied most extensively to provide primary solutions to the problems. In this paper, we try to provide an overview of the research on data mining based fraud detection. Also, we classify researches under few criteria such as data set, data mining algorithm and viewpoint of research.

A Study on the Strategy of Platform Operator for Free Mobile Data : from the Perspectives of Business Opportunity and Risk (모바일 데이터 비과금에 대한 플랫폼사업자의 전략에 관한 연구: 사업기회 및 위기 관점에서)

  • Cho, Dae-Keun;Song, In-Kuk
    • Journal of Internet Computing and Services
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    • v.18 no.5
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    • pp.123-131
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    • 2017
  • With the rapid growth of mobile services, the various charging methods for mobile data have emerged in the mobile service market. Among them, network operators have begun to provide the zero-rating without any extra charge for the data that use the specific mobile application & services. Zero-rating, the free mobile data services by the network operators provoked many platform operators to confront business opportunity and risk. Though the platform operators are in urgent need of the strategy planning that considers business environments, any research endeavors explaining zero-rating and platform does not exist. Moreover, the analyses of potential effects of zero-rating on the business acts of platform operators has not been performed. Therefore, the study aims to identify the potential business opportunity and risk to prepare the various strategic countermeasure in platform operators' shoes. The study might enable the researchers to properly understand zero-rating and platform, and be utilized as a reference in planning the business strategy of the platform operators.