• Journal of the Korea Convergence Society
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• v.12 no.11
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• pp.265-273
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• 2021

The main purpose of this study is to investigate the effects of social-face sensitivity and SNS social capital on ethical consumption in Korea. Online survey was conducted on 313 adults randomly sampled across the country. The results show that formality had relatively strong positive effect on ethical consumption. But, shame-consciousness had negative effect on ethical consumption. Secondly, the more bridging social capital on SNS, the higher ethical consumption. Lastly, it turned out that Twitter users have more positive ethical consumption than Instagram users. This study revealed for the first time the fact that social-face sensitivity could be a significant predictor of ethical consumption.

• Journal of the Korea Convergence Society
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• v.9 no.12
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• pp.345-354
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• 2018

The purpose of this study was to investigate the structural relationship between advertising attributes, advertising attitude, brand image, and purchase intention of sports brand on SNS. For this purpose, 250 valid samples from the convenience sampling method were used as the final analysis data. Entertainment, information, and credibility among ad attributes had a positive effect on SNS users' advertisement attitude toward sport brands, and irritation has a negative effect on ad attitude. The ad attitude formed by the advertising attributes positively affected the image of the sports brand and the purchase intention. Brand image had a positive effect on purchase intention. The results of this study may be helpful to maximize SNS advertising effect of sports brands and to identify some important factors that can affect direct purchasing behavior of sports majors, one of the target groups of companies promoting sports brands using SNS.

• The Journal of the Convergence on Culture Technology
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• v.8 no.6
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• pp.23-30
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• 2022

This study is an exploratory study to examine the relation between parents and children's smartphone usage time. The data from the 11th Korea Media Panel Survey conducted by the Korea Information Society Development Institute was used for empirical analysis. The findings revealed that parents' smartphone usage time and children's smartphone usage time are positively correlated, indicating that their smartphone use patterns share similarities as members of a family system. This study lays the foundation for future work to explain individual media use through family and media use environment.

• Information Systems Review
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• v.22 no.3
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• pp.1-14
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• 2020

This study aims to contribute to the existing literature in creativity from the viewpoint of neuro-physiological analysis. Further, we looked at emotional influences on creativity within a business problem-solving context that implemented the use of a cognitive map in exploring creativity. For this purpose, we measured brain cortical activity as people solved a business strategy problem to explore the neural mechanisms of "insight problems" that are influenced by distinct emotions. Through an Electroencephalography (EEG) analysis of 34 qualified participants, we investigated the relationship between emotions and business problem-solving creativity (BPSC). Insightful results were derived such that participants primed in a negative condition evoked higher temporal alpha band activity compared to those primed in the positive condition. Meanwhile, there were no significant differences between two priming conditions on the other band activities. Therefore, this study sheds a very positive light on the scholarly value of conducting rigorous studies about the relationship between emotional states and BPSC status.

• Journal of Industrial Convergence
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• v.20 no.9
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• pp.99-107
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• 2022

This study was conducted to empirically analyze the effect of life behavior and socio-environmental satisfaction on life satisfaction of the elderly with or without hearing loss. To this end, 3,071 elderly people of 「the Survey on the Actual Condition of the Elderly」 in 2020 were set as the subjects. After controlling for their demographic variables, the multiple regression model showed that the elderly with hearing loss had different factors of life behavior and socio-environment satisfaction that affected their life satisfaction compared to those without. As a result, the sub-factors of life behavior in the elderly with hearing loss, such as economic activities, social group activities, the use of the center, and the sub-factors of social environment satisfaction, such as family satisfaction and environmental satisfaction, had a positive (+) effect on life satisfaction. Especially, the elderly with hearing loss had more limitations in both the area of living behavior and the area of social environment satisfaction than the elderly without hearing loss. Therefore, in order to improve the life satisfaction of the elderly with hearing loss, it is suggested that the government and local governments should simultaneously supplement welfare policies and facilities for the elderly with hearing loss.

• The Journal of the Convergence on Culture Technology
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• v.4 no.4
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• pp.301-308
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• 2018

This study examined the relationship between transition in living arrangement and life satisfaction outcomes among older adults in Korea. This study utilized the secondary data of 2 waves(2005-2011) of a Korean Retirement and Income Study from the National Pension Research Institute. This study categorized living arrangement transition over time into 16 categories and used generalized the estimation equation(GEE) modeling to examine the relationship between living arrangement transition group membership and life satisfaction. The results showed that transition in living arrangement in old age was partly and significantly associated with life satisfaction in later life. In particular, the best living arrangement type in older adults in terms of life satisfaction was the coresidence with spouse compared with residence alone or residence with their children. The group of residence with their children was not related to higer satisfaction. More research is needed to explore the mechanism behind older people's trajectory in transition in living arrangement.

• Korea Science and Art Forum
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• v.21
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• pp.117-129
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• 2015

The purpose of this study was to examine attitude of cultural events that affect participation satisfaction and loyalty of cultural events. Although cultural events are increasingly important with its positive impact on event participants, the existing literature on cultural event is sparse. This study, thus, investigates moderating effects of cultural events' involvement in a relationship between attitude of cultural event and participations' satisfaction and loyalty to understand the thoughts and attitude of participants. The survey was undertaken of participants to cultural events in Seoul, resulting in 513 valid responses. Through statistical analyses of factor analysis, multiple regression and hierarchical regression, four different factors of cultural event attitude were identified and those factors affect participation satisfaction and loyalty of cultural events. The results of this study provided support that there were moderated effects of cultural event involvement in the relationships between cultural event attitude and satisfaction and loyalty. More theoretical and practical implication were discussed in the conclusion.

• Journal of Convergence for Information Technology
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• v.11 no.1
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• pp.143-155
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• 2021

The purpose of this study is to adopt qualitative research methods for alpine snowboard athlete to analyze their injury factors in depth from a psychological perspective. Therefore, in-depth interviews were conducted on four outstanding Alpine Snowboard athlete, and the results were as follows. Among the factors of the injury of Alpine snowboard athlete, the psychological point of view was derived from five factors: 'Trait Anxiety', 'Personality Characteristic', 'Expectancies of Significant Others, 'Discrepancy between ability and expectation' and 'Trauma Injuries'. The five psychological injury factors have expressed the raw data of the subject in a case-oriented manner, and empirical and field-oriented interview data will enable in-depth analysis of psychological factors related to injury to future Alpine snowboard athlete and coaches. It is expected to be used as a basis for injury prevention and countermeasures. All data can be used as a basis for positive effects on the quality of life of athletes and athletes in winter sports.

• Journal of the Korea Convergence Society
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• v.10 no.10
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• pp.231-240
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• 2019

For the development of school meals, this study was designed to identify the status of middle school students who eat eco-friendly school meals with a view to converging on their awareness, interest, and operational satisfaction. The results of the survey of 468 K middle school students in Gwangju were all based on a significant level of p.Validated at 05. There were achievements in the recognition of students' awareness, interest, and operational satisfaction contributing to the improvement of school meal satisfaction, but there were also limitations in the operation of eco-friendly school meals, such as various family composition and budget expansion, and not the entire school. If the disclosure of data on future results is expanded to the whole, it could be used as a valuable resource for improving school meal satisfaction and developing school meals.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.14 no.9
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• pp.4270-4284
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• 2013

This study is research of actual proof on verification of the user's utility about mobile convergence products and the types of convergence categorize into four types according to their characteristics. Four types of convergence; (1)Open service via scalable internet, (2)Close service dependent on mobile phones, (3)Broadcast services such as DMB, (4)Individual products such as camera based on digital technology. The purpose of research model is to identify differences in effect value of the types of mobile convergence according to its usage level and level of quality. As the result of this study, Usage level of open service/individual products had a significant effect on the user's utility about mobile convergence products, Also Level of quality of open service had a significant effect.