• 제목/요약/키워드: 수산물

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점포 선택 이론을 이용한 우리나라 일반 소비자의 수산물 구매 시 대형소매점 선택 요인에 대한 분석 (Analysis on the Choice of the Store to Buy Seafood by the General Consumers in Korea Using the Consumers' Store Choice Behavior Theory)

  • 장홍석
    • 수산경영론집
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    • 제40권1호
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    • pp.113-132
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    • 2009
  • The purpose of this study is to derive the factors for the general consumers to choose the store to buy seafood. Survey on 414 general consumers by questionnaires was conducted to find out the factors for them to choose the stores in the traditional market and large supermarket, and through the analysis on the results the factors for general consumers to choose large supermarkets were derived when they buy seafood and at the same time the degree of its importance was analyzed. The results of the survey showed that the general consumers chose large supermarkets to buy seafood despite the fact that they recognized the seafood prices are lower in the traditional markets than in the large supermarkets. Particularly, the results of analyzing the sixteen criteria for choosing the store in which to buy seafood were grouped into four: the 'assortment of goods and high quality', 'service', 'price and promotion' and 'convenient accessibility.' The results of examining the order of priority based on the four factors showed that the 'assortment of diverse seafood and high quality' was found to be given the first priority, followed by 'convenient accessibility' and 'prices and promotion factors', with 'service' being statistically insignificant. Based on these results, Monroe (1975)'s consumers' store choice process is summarized as follows. Before buying seafood, the consumers who use large supermarkets have the desire for buying seafood and then judge the properties of the store which they will use. In this process, consumers were satisfying their needs in large supermarkets in the criteria of 'assortment of diverse seafood and high quality', convenient accessibility', and 'prices and promotion factors' which were found to be statistically significant in this research. Accordingly, the general consumers choose to buy seafood in large supermarkets rather than in the traditional markets. The general consumers were more satisfied with using large supermarkets than using traditional markets, so after they have initially bought seafood in the large supermarkets, they habitually buy seafood in the large supermarkets without going through Monroe (1975)'s 'eight stage process for the store choice.' When such habitual store choice behavior continues for a long time, it results in becoming structural.

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수산물의 유통구조 개선에 관한 연구 (A Study on Improving the Fisheries Products Distribution Structure)

  • 이강우
    • 수산경영론집
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    • 제31권1호
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    • pp.33-54
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    • 2000
  • This study intends to examine the distribution channel of the most popular ten species caught in Korean coastal and off-shore fisheries with the aid of interviewing fish brokers and cooperative staffs in fish landing markets. This paper finds and emphasizes the following three suggestions, in order to improve the present scheme of fish distribution system. Firstly, annual catch of 10 kinds of fishes is successively decreasing in quantity from 1994 to 1998. Moreover annual catch shows larger variations than fish price and cooperative sales quantity. Except sea eel and sole, cooperative sales accommodates more than 90% of the fish landed, accounting for the small variation in cooperative sales, which invalidates the effectiveness of the free distribution system adopted by the government. Secondly, diversified distribution channels are exposed according to the nature of the fish, the method to harvest, and the quantity caught. Large retailers such as discount stores, super chains and home shopping institutions are actively involving themselves in direct purchase in fish landing markets. Through the analysis of distribution routes, the general distribution channel of fresh fish has been found such as producers longrightarrow fish brokers in landing markets longrightarrow fish brokers in central wholesale markets longrightarrow wholesalers longrightarrow retailers longrightarrow consumers. In order to reduce distribution margin through the analysis of distribution function and distribution margin, this paper presents a new distribution channel such as producers longrightarrow fish brokers in landing markets longrightarrow wholesalers longrightarrow retailers longrightarrow consumers. Thirdly, to improve the fish landing markets, this paper suggests the M&A of uneconomical fish landing markets or renovating toward wholesalers, introduction of processing services and improvement of processing facilities, subsidizing fish brokers in landing markets, revitalization of marketing divisions in cooperatives and improvement in fish auction system.

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다단계 재고시스템에 관한 연구 -수산물가공업의 재고관리를 중심으로- (A Study on the Multi-Stage Inventory System - Especially with the Inventory Management of Fisheries Processing Industries-)

  • 이강우
    • 수산경영론집
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    • 제21권2호
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    • pp.55-84
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    • 1990
  • The objective of this study is to develop an inventory model for the inventory management of a stocking point which sells processed fisheries products. The study, first of all, sets up fisheries processing companies, food companies, apparel companies, pharmaceutical companies and electronic and electrical companies as a population. Then, a comparative study is empirically applied to obtain the inventory characteristics of final products by industry through a survey of a sample selected by a random sampling procedure. The major inventory characteristics of processed fisheries products obtained from the above analysis can be summarized as follows : 1) The major demand characteristics of processed fisheries products is to have wide seasonal fluctuations because the supply of raw materials (i.e., fisheries products) heavily depends on the productive capacity of nature. 2) It has found that fisheries processing companies are the worst in inventory management among the various industries selected in the sample. However, the self-rating of inventory management system by inventory managers of companies shows that the fisheries processing companies are relatively higher than the other companies. 3) The portion of inventory holding cost out of inventory relevant cost is very high for processed fisheries products compared with final products of the other industries. 4) Processed fisheries products are distributed to final consumers through roughly two distribution echelons and take a parallel type inventory system for their distribution structure. In order to develop an inventory model which reflects the inventory characteristics of processed fisheries products mentioned in the above, an inventory model with partial backorders is developed under the situation of stochastic lead time under the consideration of the inventory characteristics of processed fisheries products and then an iterative solution method is provided for the model. Then this study analyzes sensitivity for the standard deviation of lead time in the model by numerical examples.

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경인항의 발전 전략에 대한 소고 (A Review for Development Strategy of Gyeongin Port)

  • 이충효;선일석
    • 한국항만경제학회지
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    • 제33권3호
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    • pp.139-154
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    • 2017
  • 국내외 항만간 경쟁이 심화됨에 따라 국내 신생 및 중소형 항만이 자체적으로 경쟁력을 확보하는데 한계가 있다. 이에 본 연구에서는 경인항을 중심으로 컨테이너 및 일반화물 물동량 5개변 60개월치의 데이터로 단기간 (12개월)의 물동량을 각각 예측하였고 중장기적으로는 어떠한 발전 방안이 필요한지 검토하였다. 첫 번째, 경인항 배후 물류단지와 연계하여 정밀기계, 홈네트워크시스템, LED, 기계공업 등의 품목을 대중국 항로로 유치하고, 두 번째, 초중량 화물 운송루트로 특화하고, 서해5도 연안섬 지역과 아라뱃길(서해5도수산물복합센터)을 연계함으로서 수산물 운반 및 여객선 준공영제를 통한 연안해운 활성화에 기여할 것으로 판단된다. 세 번째, 정부-지자체-항만의 유기적인 협력을 바탕으로 인센티브 등 선순환 지원제도가 필요하고, 마지막으로 수도권 항만의 통합운영을 통해 인근항만간 기능 조정 및 특화전략이 병행 추진되어야 할 것이다.

해양수산 SNS 빅데이터 분석 결과 및 시사점 (SNS Big-data Analysis and Implication of the Marine and Fisheries Sector)

  • 박광서;이정민;이선량
    • 한국해양환경ㆍ에너지학회지
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    • 제20권2호
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    • pp.117-125
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    • 2017
  • SNS 빅데이터 분석은 소셜 미디어에서 생성되는 빅데이터로부터 숨겨진 가치를 찾아내는 것을 의미한다. 본고는 해양수산 분야의 국민적 관심사를 파악하기 위해 24개 키워드를 도출하여 SNS 빅데이터 분석을 실시하였다. 언급량이 많은 키워드는 수산물, 해운, 독도 순이었으며, 해양정책, 해양안보 등 국민적 관심사가 적은 키워드는 상대적으로 언급량이 미미했다. 매체별 언급량은 정부가 주도하는 분야는 뉴스에, 민간이 주도하거나 국민생활 연관성이 큰 경우는 블로그와 트위터에 많았다. 따라서 해양수산 정책 수립 시 SNS 빅데이터 분석을 활용해 국민적 관심사를 반영하고, 특히 부정적인 요인을 해소하는데 역점을 두어야 한다. 또한 매체별로 언급량이 다르므로 차별화된 홍보방안을 마련할 필요가 있다.

미래 스마트 양식 플랫폼의 구축방안에 대한 연구 (A Study on the Construction Plan of Smart Fish Farm Platform in the Future)

  • 최주원;이종섭;김영애;신용태
    • 정보처리학회논문지:컴퓨터 및 통신 시스템
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    • 제9권7호
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    • pp.157-164
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    • 2020
  • 지속적인 수산물의 소비량 증가에 따라 어족자원의 한계성에 직면한 어로어업대신 기르는 방식의 양식업이 대응방안으로 등장하였으며, 최근에는 4차 산업혁명기술과 융복합을 통하여 스마트양식 산업이 빠르게 발전하고 있다. 이에 따라 전 세계를 대상으로 양식산업의 우위성과 기술표준 헤게모니를 확보하기 위하여 스마트양식 플랫폼의 미래 모형 도출이 매우 중요한 시기가 되었다. 본 연구에서는 먼저 스마트양식 전문가들의 인터뷰를 통해 스마트양식산업의 중점 사항들을 도출하고 거시환경분석 중 PEST 방법론을 적용, 스마트양식과 관련된 정치, 경제, 사회, 기술 분야의 환경분석을 통하여 스마트양식 플랫폼의 미래 방향성을 도출하였다. 과거 생물 생장 관리의 자동화에 국한되었던 단순한 스마트양식 플랫폼에서 육종, 생산, 경영, 유통의 양식 가치사슬 전 과정을 포함하고, 인공지능 기반의 디지털 트윈기술을 통하여 리스크 최소화 및 상황 최적화 스마트양식 플랫폼으로 발전 할 수 있도록 선진 모델을 제시함으로써 공공 및 산업계에서 관련 사업 기획 및 추진 시에 도움이 될 것으로 기대한다.

우리나라 수산물가공기업의 국제화전략 (Internationalization Strategy of the Fisheries - Processing Firms of Korea)

  • 하종욱;박영병;어윤양
    • 수산경영론집
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    • 제22권2호
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    • pp.19-51
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    • 1991
  • The objectives of the study are to look into the fisheries processing industry, analyze problems the industry has, and develop strategies for the industry to take care of the problems. The study was performed in two different dimensions : industry level and firm level. Nevertheless, the study focused on the following main problem areas raw material, production, technology development, internationalization, and managerial performance. The secondary data were utilized to analyze problems at the industry level, For analyzing the firm level situation, an empirical study by using a mail survey with a questionnaire was accomplished. The main problems found were as follows : First, difficulty in procuring raw material was the most serious and main problem. It was caused, externally, by the announcement of 200 nautical miles by most of fishery abundant countries and, internally, by drying fishery resources in the nation's coastal areas ; Second, the rate of fishery processing has been continuously increased and the degree of the processing has also been sophisticated, which implies the pattern of demand for the fishery has been changing widely and deeply. The industry, however, seemed to be unable to meet the consumers' satisfaction ; Third, with the importance of technology for ensuring the changing demands in the fishery processing industry, there has been little effort in research and development both at industry level and at the firm level ; Next, the industry has mainly involved in exporting in association with internationalization. Not to mention about foreign direct investment, technology transfer was not active ; Finaliy, most of firms were densely located in a few areas. The managerical performance in terms of main financial ratios still needs to be improved. Thus, strategies, which would take care of the repective problems, were developed. At industry level, the strategies were developed by reasoning mostly based on the findings from the literature survey. A scheme for internationalization of the firms was suggested. This was made by extracting the factors which would differentiate the firms' internationalization stages. In order to achieve this analysis, discriminant approach was employed. Despite the utility of the findings, it was mostly emphasized that harmonious efforts among government, the industry supporting institutions such as banks, and firms are needed for the successful operation of the strategies. Also, a list of areas for further study was provided especially in relation to the validity threatening parts of the study.

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수산물 마아케팅 경로(FMC)에 관한 연구 (A Study on the Fisheries Marketing Channels)

  • 강연실
    • 수산경영론집
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    • 제23권2호
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    • pp.101-128
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    • 1992
  • How to distribute fisheries catches from producer to consumer is very important for everybody joined fisheries marketing channels (FMC), because most people are influenced their revenue and expenditure through marketing channels. Many institutions in Korea after 1960's have tried to develop the rationalization of FMC, but they have not gotten the satisfactory results in general in spite of a lot fruits. Comparing with general manufacturing industry, the fisheries industry has some specializations in the marketing channels. It makes them unique structure included wholesale market system similiar to fresh (perishable) food market with expertised technology. Wholesale market collects, distributes the fisheries catches and evaluates in by auction or bidding without consideration of producer's opinion. It is very necessary institution to make a decision to equatible price for fresh food and to play an important role for marketing effectiveness with minimum total transation and with massed reserve among institutions. But it has two weak points to increase the marketing cost and to make products bad fresh (perishable). Therefore, both Producer and consumer want to find the direct channels not to pass through wholesale market and to get more profit. I wanted to explain what problems of traditional FMC are and why the direct channel is necessary as follows in this paper. Chapter II : The types and specialization of FMC Chapter III : The structure and problem of fisheries wholesale market channel Chapter IV Marketing cost of FMC and direct channel I suggested when the direct channel in FMC is designed, new planner must carry out marketing functions which are performanced by wholesaler, middle man and the joined members of auction at wholesale market. In view of consumption area, these functions are : (1) the finding of production partner to make a business ; (2) communication of information ; (3) collecting ; (4) distribution ; (5) selecting and grading ; (6) evaluating ; (7) financing and payment ; (8) organization, in view of consumption area. The government must support also the group or individual of new direct channels to succeed it with (1) furnishing of market information (2) supplying of land and facility (3) financing (4) feed-back of dierct channels totally (5) making an opportunity of communication between producer and consumer. I want to emphasize again wholesale market is necessary and important institution for equatible price of fresh food in spite of the its weak points. At the same time. the direct channels are necessary to reduce the marketing cost and to keep better fresh food.

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제주도 연안 해양환경 중에서 유기인계 농약의 잔류 (Residue of the Organophosphorus Pesticides in the Coastal Environment on the Cheju island)

  • 김정호;오윤근;김정배
    • Environmental Analysis Health and Toxicology
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    • 제17권4호
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    • pp.341-346
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    • 2002
  • 제주도 연안의 수산물 생산력 향상을 위해서는 연안 해양환경 보전이 무엇보다 중요하다. 특히 골프장의 농약 오염원이 연안환경과 수산생물에 미치는 영향을 규명할 필요가 있다. 따라서 제주도의 농업 오염물질 중 유기인계 농약에 의한 연안해역의 오염을 규명하고자, 1997년 7월과 8월에 남제주도에 위치한 중문골프장에 인접한 색달동과 대포동 근해 해양환경시료에서 monocrotophos와 EPN 유기 인계 농약 잔류를 조사하였다. GC-FPD에 의한 monocrotophos와 EPN의 시료중 최소 검출농도는 동·식물의 고체시료에서는 0.024 ng/g, 0.020 ng/g이었다. 또한 해수에서는 각각 0.012 ng/mL, 0.010 ng/mL이었다. 식물시료인 우뭇가사리와 미역, 동물시료인 소라와 성게에 대한 유기인계 농약의 잔류량 조사 결과 모든 시료에서 monocrotophos와 EPN이 검출되지 않았다. Monocrotophos와 EPN은 색달동과 대포동에서의 해수와 저니토에서도 검출되지 않았으며, 이러한 결과는 7월, 8월에서도 동일하였다. 따라서 남제주도 중문골프장 근해 해양 환경 중에서는 monocrotophos와 EPN의 유기인계 농약오염은 없는 것으로 나타났다.

불소(弗素) 이온 흡착제(吸着劑)로서의 활용(活用)을 위한 폐(廢)굴껍질의 특성(特性) 분석(分析) (Investigation on the material properties of Waste Oyster Shell to use as an Adsorbent for Fluoride Ion)

  • 이진숙;서명순;김동수
    • 자원리싸이클링
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    • 제16권3호
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    • pp.12-18
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    • 2007
  • 수산물 처리과정중에서 다량으로 발생하는 폐굴껍질을 흡착제로 활용하는 방안을 모색하고자 이의 물성을 분석하였다. 폐기되는 굴껍질의 조성은 대부분 $CaCO_3$인 것으로 나타났으며 온도를 증가시키면서 굴껍질을 열분해를 시키면 온도에 따라 수분과 $CO_2$에 의한 분해가 일어나 약 46%의 무게 감량을 보인다. pH가 증가할수록 흡착되는 불소 이온의 양은 크게 감소했다. 또한 산성 불소 폐수가 흡착 반응의 평형에 도달하였을 경우 굴껍질에서 용해된 ${CO_2}^{3-}$의해 중화되는 경향이 관찰되었다.