• 프린팅코리아
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• v.14 no.4
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• pp.60-62
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• 2014

전 세계를 하나의 생활권과 문화권으로 묶는 유비쿼터스 환경의 변화는 인쇄업계에도 많은 변화를 줬다. 이러한 환경의 변화는 출판과 홍보용 인쇄물은 물론이고, 패키지 인쇄 분야에도 커다란 영향을 줬다. 디지털 미디어의 발달이 쇼핑객의 소비습관이나 쇼핑방법에도 변화를 일으키고 있는 것이다.

• Proceedings of the Costume Culture Conference
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• 2000.09b
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• pp.11-16
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• 2000

• Proceedings of the Costume Culture Conference
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• 1999.04a
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• pp.45-46
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• 1999

• Proceedings of the Costume Culture Conference
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• 2001.04a
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• pp.38-39
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• 2001

• The Journal of the Korea Contents Association
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• v.6 no.11
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• pp.154-160
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• 2006

This study is performance thesis to examine structure of excessive consuming culture of modern people's desire turning away from modern people's original purpose of aiming life that is well-being. Method of the research is theological examination of people's desire into consuming and well-being culture is critically analyzed by creation of meanings and differences of showcase that symbolize consuming culture. Also my piece of work 'Well-buying Shop 1' that above theory is applied is selected for focused analysis of concept realization method in video configuration method and technique. The symbol Showcase in the animation represent laboratory of consuming culture and desire for ownership. The animation runs for 3 minutes and 50 seconds focused on animal characters raised in well-being farm. Through cut out animating environment, animal characters have life in the animation and they are completed with long take method and temperament editing type for effort of liberal devotion between audience and the animation. Lithographic technique is used for characters and background images for trial of pictural density by pressures and variety of colors. This study was conducted with the basis of above animation showing opportunity and it has significance on trial of various color of lithographic expression technique that are not commonly used in animation image production.

• Review of Culture and Economy
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• v.19 no.2
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• pp.3-28
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• 2016

The present study attempted the segmentation of the art gallery visitors on the basis of leisure lifestyles. For this purpose, leisure lifestyle surveys were administered at Korea's three representative art galleries, the National Museum of Modern and Contemporary Art, Seoul Museum of Art, and Seoul Art Center's Hangaram Art Museum. A total of 314 questionnaires were analyzed to identify leisure lifestyle factors. On the basis of the lifestyle factors, a cluster analysis was performed, and then the differences of demographics, museum visiting behaviors, and general cultural consumption among the clusters were examined. The cluster analysis revealed four groups of lifestyles, 'culture and art lovers', 'active homebodies', 'low leisure spenders', and 'omnivorous culture and sports participants'. The four groups revealed the differences in terms of demographics, museum visiting behaviors, and general cultural consumption. On the basis of the findings, the marketing strategies targeting the segmented art gallery markets were discussed.

• Proceedings of the Korea Contents Association Conference
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• 2012.05a
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• pp.139-140
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• 2012

소비자들의 니즈가 다양해짐에 따라 쇼핑뿐만 아니라 외식, 공연, 영화관람, 놀이 등 여가도 함께 즐길 수 있는 몰링형 복합 소비공간에 대한 요구가 급증하고 있다. 다양한 쇼핑문화생활공간으로서 몰링형 복합 소비 공간이 확산되어짐에 따라서 공간구성의 비중은 이용자의 입장에서 더욱 중요하게 고려되어져야 한다. 따라서 본 연구는 몰링형 복합소비공간의 사례분석을 통하여 공간구성 비율과 특성을 비교분석하고자 한다.

• The Journal of the Korea Contents Association
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• v.15 no.8
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• pp.149-155
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• 2015

This research tried to project hidden and overall side of market economy system of capitalism through desire and fetishism of consumer society. The objective of this research lies in examining desire code of capitalism society through hidden side of consumer society and the reason why modern people are crazy about products, the meaning of product re-creation in tempting modern consumer society, life where all desire is satisfied by products. As a result, we intended to demonstrate that post-industrial society is the one triggered by desire and that society desired in post-industrial society is the very cultural, social study realized to enable modern people to survive in modern society through Martin Parr's pictures.

• The Journal of the Convergence on Culture Technology
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• v.7 no.1
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• pp.99-104
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• 2021

The purpose of the study is to examine the impact of self-esteem and unstable adult attachment on compensatory consumption among millennials. The survey was conducted on millennials (19~34) in June, 2018. The results revealed the static relationship between self-esteem and compliment-type compensatory consumption, while the relationship of self-esteem with consolation-type compensation consumption become insignificant when unstable adult attachment was controlled. Unstable adult attachment(anxiety/avoidance) showed significant impace on both compliment-type and consolation-type compensatory consumption. The research findings imply that compensatory consumption behaviors can be explained with psychological and relational factors among consumers in their early adulthood.

• Journal of the Korea Convergence Society
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• v.12 no.11
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• pp.265-273
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• 2021

The main purpose of this study is to investigate the effects of social-face sensitivity and SNS social capital on ethical consumption in Korea. Online survey was conducted on 313 adults randomly sampled across the country. The results show that formality had relatively strong positive effect on ethical consumption. But, shame-consciousness had negative effect on ethical consumption. Secondly, the more bridging social capital on SNS, the higher ethical consumption. Lastly, it turned out that Twitter users have more positive ethical consumption than Instagram users. This study revealed for the first time the fact that social-face sensitivity could be a significant predictor of ethical consumption.