• 제목/요약/키워드: 세분화

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Risk Propensity and Marketing Strategies for Wrap Account Customers (랩 어카운트 고객 위험성향과 마케팅전략에 관한 연구)

  • Noh, Jeon-Pyo
    • Korean Business Review
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    • v.17
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    • pp.137-151
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    • 2004
  • Wrap accounts are customized financial services for which investment companies and stock brokers manage investors assets based on their preferences. The success of wrap accounts depend upon the accurate understanding of investment risk propensity and the proper designing of financial portfolio. To this end investment companies should accurately measure investors investment risk propensity with calibrated measures. There, unfortunately, exist few highly calibrated measures of investment risk propensity. Therefore the practices of marketing strategies and customer management often turn out to be less effective and fragile to competition. The purposes of this present study aim to understand the investment risk propensity of wrap accounts customers, to help classify the customers based on the degree of the investment risk propensity, and to implement relevant marketing strategies for different groups of customers. Based on previous studies, two hypotheses were delineated and verified. The findings of the study should help differentiate prospective customers into unique and accessible segments for further targeting and positioning wrap account markets.

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H-refined Shape Design Sensitivity Analysis of Elastic Structures using Multi-Resolution Approach (다중 조밀도를 이용한 탄성 구조의 h-세분화 아이소-지오메트릭 설계민감도 해석)

  • Lee, Taeho;Yoon, Minho;Cho, Seonho;Koo, Bonyong
    • Journal of the Computational Structural Engineering Institute of Korea
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    • v.31 no.3
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    • pp.155-163
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    • 2018
  • One of the major disadvantages of isogeometric analysis(IGA) is that local refinement is nearly impossible in a conventional manner because of the tensor product nature in NURBS. In this research, we investigate a local refinement scheme for isogeometric analysis, named multi-resolution approach where different resolutions are employed at each subdomain, using h-refinement relation to endow displacement compatibility on an interface of subdomains. Then, we develop shape sensitivity analysis possessing same compatibility condition as in the analysis. Numerical examples are shown to demonstrate the computational efficiency of the method in analysis especially stress concentration problem and accurate sensitivity results which is also compatible on the interface.

Multiresolutional Reconstruction from Contours (윤곽선을 이용한 다중해상도적 복원)

  • 민경하;이인권
    • Journal of KIISE:Computer Systems and Theory
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    • v.30 no.11
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    • pp.629-654
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    • 2003
  • A new multiresolutional scheme that reconstructs a polygonal mesh from the set of contours is presented. In the first step, we apply a radial gradient method to extract the contours on the sampled slices from a volume data. After classifying the types of the edges on the contours, we represent the contour using the context-free grammar. The polygons between two neighboring contours are generated through the traversal of the derivation trees of the context-free grammar. The polygonal surface of the coarsest resolution is refined through the refinement of the contours, which is executed by casting more rays on the slices. The topologies between the polygonal surfaces of various resolutions are maintained from the fact that the radial gradient method preserves the topologies of the contours of various resolutions. The proposed scheme provides efficient computation and compression methods for the tiling procedure with the feature preservation.

A Study on Improvement of Demand Estimation in Urban Railway through Segmentations of Station Influence Areas (역세권 세분화를 통한 도시철도 수요예측 개선에 관한 연구)

  • Jeon, Sangmin;Chung, Sungbong;Kim, Sigon;Cho, Hangung
    • KSCE Journal of Civil and Environmental Engineering Research
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    • v.32 no.6D
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    • pp.673-678
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    • 2012
  • Accurate demand estimating process in the construction of urban railway is very important, and precise validation is required. Existing model formula in the 4 phase model is limited in the estimation of the demand the administrative boundary-based zone system reflects no spatial railway demand characteristics around railway stations. The purpose of this study is improving the accuracy of urban rail demand estimation through segmentations of station influence areas and modal split characteristics within the areas. According to the case analysis, it is possible to set up the ststion influence area with a radius of 500m in the urban region and 1,000m in the suburban. And eastablishing proper segmentations of the ststion influence area shows more accurate results to the real demand of railway stations.

Analysis of Defection Customer Using Customer Segmentation on Bank -Focusing on Personal Deposit- (은행고객 세분화를 통한 이탈고객 관리분석 -가계성 예금을 중심으로-)

  • 이건창;권순재;신경식
    • Journal of Intelligence and Information Systems
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    • v.7 no.1
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    • pp.177-197
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    • 2001
  • This paper is aimed at proposing a data mining-driven analysis to manage the customer defection rate in the bank. After 1997 IMF crisis, Korean banks were suffering from hard-pressed restructuring. At the heart of such restructuring effects, there was the need to manage the customer more effectively than ever. So far, many banks in Korea used to a poor management of customers without any highly-skillful techniques. In line with this argument, we propose several data mining techniques to determine more effective technique far managing customer deflection. We applied three data mining techniques such as logit model, neural network, and C5.0. Experiment data were collected from personal deposit account data of a specific bank in Korea. After experiments, we found that C5.0 showed more robust performance compared to other two techniques. On the basis of those experiment results, we proposed customer defection management policy.

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A Study on the Preference of Tourism Resource Development Based on Benefit-sought of Leisure Sport Event Participation (레저 스포츠 이벤트 참가추구목적에 따른 이용관광지 자원개발 선호도에 관한 연구)

  • Yoon, Yoo-Shik;Jang, Yang-Lae;Cho, Sang-Hee
    • Journal of the Korean association of regional geographers
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    • v.15 no.2
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    • pp.250-260
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    • 2009
  • The purpose of the research is to investigate the possibility of the tourism resources development preference of sport leisure event activity of participation as one use MDS and clustering market character. An empirical research has been undertaken the questionnaire had be distributed to the whole country inline marathon races participation and there were 330 responses. The research was conducted by using statistical packages of SPSS program. As research methods factor analysis and cluster analysis were also employed. Three distinct cluster groups were categorized by their characteristics: 'money acquirement participation', 'self realization moderators', 'self realization enthusiasts', and there was differences among segmented groups in terms of their affecting factors to the tourism resources development preference. These findings suggested that there were need to tourism resources development for different segmented groups of sports leisure event activity selection attributes and each group pursued different satisfaction.

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Research of Functional Milk by Segmentation Strategy (세분화전략에 의한 기능성우유 패키지디자인 연구)

  • Lee, Jong-Woo
    • The Journal of the Korea Contents Association
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    • v.8 no.1
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    • pp.377-385
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    • 2008
  • Nowadays, the demand of functional white milk has been augmented because of the widespread well-being popularity. Especially, in case of white milk, there are brisk efforts In segmentation of the functional product, in an effort to break through the limitation of creating new demands out of fixed demands and school meal service. The companies are also looking for the solution in the development of functional white milk in that they have no other way to increase the customers' demand, but the differentiation of the product, since the companies consider that content of white milks are exactly the same that there is no need to compete. Following this, the package design availed of the development of functional milk and took important charge of conveying and emphasizing the product's functional special quality and information to customers. Consequently, in this research, we will going to look at more desirable design differentiation strategy of functional milk by examining the basics of functional milk and by analysing the functional characteristic of current products and the expression strategy of package design.

Segmentation Strategy of SMEs Support Program in GRIs (출연(연)의 중소기업 지원 세분화 전략에 관한 연구)

  • Song, Minkyoung;Gil, Wun-Gyu;Sim, Yong-Ho;Kim, Seo-kyun
    • The Journal of the Korea Contents Association
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    • v.18 no.3
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    • pp.160-171
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    • 2018
  • The purpose of this study is to present segmentation strategies by analyzing SMEs' perceptions of SME support program. That's why we used the research report of the NST(National Research Council of Science & Technology), which is advanced cooperation way between GRIs and SMEs based on market demand. As a result of this study, it was found that there is a difference in the demand for the SME support program depending on the type of cooperation and the cooperation experience with GRIs. This implies that a differentiated support strategy is required for the establishment of successful partnership between GRIs and SMEs. The result of this study suggests the direction of open collaborative ecosystem formation in the future based on the support strategies of each cluster. And it is expected to help SMEs improve the competitiveness and efficiency of support through effective customization support do.

Terrain Classification for Road Design (도로 설계 지형 구분)

  • Kim, Yong-Seok;Cho, Won-Bum;Kim, Jin-Kug
    • International Journal of Highway Engineering
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    • v.13 no.4
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    • pp.221-229
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    • 2011
  • Road design needs to ensure the economic justification and the preservation of nature by adapting road alignment to the natural terrain. Though current road design guideline only defines a flat and a mountainous terrain, classification including rolling terrain should be needed while considering the fact that about 25.8% of our land can be classified as rolling and the road design guideline of developed countries such as United States and Australia has a terrain classification including rolling in order to take a deep consideration on the natural environment. The study attempts to draw a criterion to classify the assumed three individual terrains in a quantitative way by using a index like the undulation of the original ground profile. The study carried out a case study based on a conceptual frame developed in the study as an approach to differentiate each terrain. As a result, the study suggests a criterion in that a flat terrain has less than 40 meters in the difference between the highest and the lowest point of original ground from 40 to 60 meters for rolling terrain, and greater than 60 meters for mountainous respectively.

Inhabitation Status and Protection Discipline of Wildbirds in Urban Area - in the case of Seoul City - (도시내 야생조류의 서식현황과 보호대책 - 서울시를 사례로 -)

  • 이우신
    • Korean Journal of Environment and Ecology
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    • v.11 no.2
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    • pp.240-248
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    • 1997
  • 기존 연구 문헌의 고찰로 서울시 야생조류상의 현황 및 관리방안은 다음과 같이 결론지을 수 있다. 1. 서울시 야생조류상에 대하여 물새와 산새를 모두 연구한 결과가 아직 발표되지 않아 정확한 현황은 파악하기 어려우나 번식기에는 약 40 여종, 겨울철에는 40여종이 서식하는 것으로 볼 수 있으나, 앞으로 정교하며 지속적인 모니터링이 필요하다. 2. 도시림 뿐만 아니라 주변의 패치를 동시에 고려한 통합적 접근방식(intergrated approach)으로 도시림을 연구하여 관리해야 할 것이다. 3. 도시림의 면적은 도시림에 번식하는 야생조류의 종 수에 큰 영향을 미치는 지배적인 인자로써 도시림이 더 이상 다른 토지이용 형태로 전환되지 않도록 관리하는 것이 가장 기초적인 관리 지침이다. 4. 대면적의 숲이 세분화 될 경우, 여름철새의 번식에 지장이 있을 수 있으므로 대면적 숲의 세분화를 막아야 하며, 가능한 한 생태통로(eco-corridor)로 세분화 된 숲을 연결할 수 있는 기술을 개발해야 할 것이다. 5. 도시림에 생육하는 임목 중 대경급 임목은 나무구멍을 둥지자원으로 이용하는 조류의 중요한 은신처와 둥지이므로 대경급 임목을 대신할 수 있는 인공새집의 설치는 나무구멍을 둥지로 이용하는 조류의 번식 종 수를 높이는 방법이다. 또한, 도시림이 시민에 의해 과도하게 이용될 경우, 관목층이 제거되어 관목층을 둥지자원으로 이용하는 조류의 서식에 불리한 조건을 제공할 수 있으므로 등산로 주변에 관목성 수목을 밀식하여 등산로의 확폭과 파괴를 막아야 할 것이다. 풍부한 먹이 자원을 제공하기 위하여 관목층 보호를 꾀하고 임목의 조림과 무육에 힘써야 할 것이다. 6. 동일한 면적에서 번식 조류 종 수를 높이는 방법은 엽층의 피도량을 늘이는 것이다. 현재 서울의 도시림은 엽층의 분화보다는 우선, 피도량의 증가를 위해 노력해야 하며 후에 엽층의 다양성을 높여 산림의 수직적 구조를 다양하게 만들어야 할 것이다. 7. 들고양이와 들개에 의한 소형 조류의 피해가 늘고 있으므로, 야생조류의 천적인 들고양이와 들개를 구제해야 할 것이며, 이에 앞서 서식실태가 조사되어야 할 것이다. 8. 한각을 비롯한 지천의 하변에 서식, 월동하는 물새류와 서식지에 대한 연구와 관리가 시급히 이루어져야 할 것이다. 9. 산불방지와 도시림 정비의 일환으로 실시해 온 관목층과 낙엽 및 죽은 가지를 제거하는 비과학적인 관행과, 하천유지유량을 높이고 하변 정비 및 산불 방지으 ㅣ한 방편으로 진행된 하변 식생 제거는 전문가와 충분히 제고한 후, 없어져야 할 것이다.

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