• Journal of the Korean Institute of Landscape Architecture
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• v.45 no.1
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• pp.105-116
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• 2017

Murals in villages revitalize communities and spaces, and are economically efficient. Central and local governments are therefore actively undertaking Mural Village Projects but there are some issues and concerns about the projects for the provision of uniformed landscapes for the regions that are the result of a short-term completion of projects, and instead of cohesion, cause destruction of place identities. In addition, the problem of sustainable landscape management that is the result of low community involvement can be pointed out because the murals are products of government-led projects. The study covered the context of landscape and space change processes from a critical perspective, and focused on Ihwa-dong Mural Village, which is considered the first mural village in Korea and has begun to undergo drastic changes due to attention received from media. The purposes of this study are as follows. First, the study provides data about difference of place identity perception and landscape preference between residents and tourists in Ihwa-dong Mural Village. Second, this paper evaluates the current Mural Village Projects and finds alternative directions to improve the projects by using these data. This paper analyzed tourist hot spots in Ihwa-dong Mural Village by using SNS analysis, a field study and focus group interviews. The difference of place identity perception and landscape preference was examined among three groups: residents, new residents who are invited by Mural Village Projects, and tourists. This study showed that many tourists are focused on landscape areas that were not intentionally constructed projects. In addition, the locations of preferred landscapes and stores overlapped. Meanwhile, using qualitative data analysis, it was found that residents perceived the area as being an under-privileged location, while the murals, a non-daily landscape, largely affected place identity perception of new residents and tourists. For landscape preference, tourists preferred outdoor rest areas, while new residents and residents preferred less. Additionally, new residents and tourists preferred an area's night view while residents made no mention of this. Related to the direction of the projects, three groups showed their dependence on the government. This empirical study is significant from a participatory design perspective and in analyzing the issues for mural villages' landscapes, which are spreading across the nation and proceeding without criticism in urban regeneration. Implications for urban planners and suggestions for the future projects are given.

• Korean Journal of Culture and Social Issue
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• v.26 no.3
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• pp.221-257
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• 2020

This study examined whether popular music lyrics, the new research topic, reflect changes in Koreans' cultural orientation and whether individuals' cultural orientation is related to the genre of popular music that they prefer. In Study 1, we content analyzed popular music lyrics from 1980 to 2018 to see if Koreans' cultural orientations changed over time. The analysis showed that as the release dates approached the 2010s, the lyrics expressed the ideal attitudes of individualist cultures more frequently than those of collectivist cultures; this suggests that Koreans have gradually become more individualistic over time. In Study 2, we examined the relationships between individuals' cultural orientations, preferences for various genres of popular music, and functions of music. The analysis showed that people with more collectivistic attitudes tended to prefer mid- and low-arousal music, such as Ballads and Rap/Hiphop, while those with less collectivistic attitudes preferred high-arousal music, such as Rock/Metal. This result is partly consistent with the hypothesis that collectivistic people would prefer lower to higher arousal music. In addition, our analysis showed the strongest positive relationship between collectivism and the social function of music; this result can be interpreted as indicating that collectivistic people use music to maintain good interpersonal relationships. This paper concludes by discussing the implications of these findings, the limitations of this study, and directions for further research.

• 한국게임학회지
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• v.6 no.1
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• pp.28-32
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• 2009

• The Journal of the Korea Contents Association
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• v.12 no.8
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• pp.87-95
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• 2012

We propose that a subjective image quality assessment based on objective image quality factors in order to evaluate objectively preference of consumers. In other words, we define objective image quality factors which are easy to accept by manufacturers and they are composed of subjective image quality assessment questionnaires. Also, portrait image is selected by stimulus in order to persue easiness of evaluation for the general subjects. Throughout a subjective image quality assessment model, we evaluate recognition of image quality by consumers and analyze the effectiveness of correlation in terms of the final image quality preference. Analyzing the relationship between image quality factors, we can figure out the preferable image quality and confirm the positive effects on consumers' recognition of image quality. In the results, there are strong relationship between preference and color reproduction, dynamic range, noise, and resolution respectively. especially, the characteristic of portrait, there is high correlation between color reproduction and preference.

• Journal of Korean Library and Information Science Society
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• v.35 no.4
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• pp.229-250
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• 2004

The purpose of this study is to investigate the correlation between users' preferences of Personality types and their attitude towards patterns of Web OPAC use mainly focus on their search behaviour and their preferences for the interface. Data res collected through the MBTI test and self-designed online questionnaire. The original MBTI personality types were re-coded into 4 categories of preferences of personality types, that is, E(Extraversion), I(Introversion), S(Sensing), N(iNtuition), T(Thinking)-F(Feeling), and J(Judging)-P(Perception) and then analysed their correlation with patterns of Web OPAC use by Person's correlation coefficient (r) in SPSS Windows Ver. 11.0. It is noteworthy that 9 out of 28 factors of Web OPAC search behaviour and preferences for interfaces show statistically significant correlation with users' MBTI preferences of personality types.

• The Journal of the Korea Contents Association
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• v.9 no.5
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• pp.322-331
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• 2009

The purpose of this study is to suggest guidelines for analysis acknowledgement, preference with 19 local foods and 3 Koguryo foods in Dan Yang county. The questionnaires are distributed each 150 residence and tourist who visited in Dan Yang county, collected 261, then used for data analysis 232. The results are as followed. First, 4 items among 22 regional foods' marsh snail broth', 'mixed rice with acorn-starch paste', 'mixed rice with various herb', and 'baked deodeok' are ranked highly in acknowledgement and preference. Second, 4 variables which are sex, age, residence or tourists, and income had significant in acknowledgement. Therefore, making Koguryo food town near movie setting place, introduction geographically mark system, and put Dan Yang mark into merchandise would be increased acknowledgement, and also promoted local economic. Third, 3 variables except income had significant in preference. Therefore, functional effect of each food and taste for young generation would be reinforced in preference.

• Journal of Navigation and Port Research
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• v.28 no.3
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• pp.193-198
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• 2004

In this paper, we estimate the difference of port preference and attributed importance by diving subjects of the survey into internal and external shipping companies considered as the main customers of port. From the results of conjoint analysis, it is found that there are differences in preference between domestic shipping companies and foreign ones. The difference in port preference shows; foreign shipping companies mark Shanghai port in the first place in the preference of transshipment port, while domestic shipping companies prefer Busan port. Similar results are applied to preference of rolling port. The result of the survey means it is necessary to group shipping company, when port is analyzed, because the port preference is subject to wether internal or external shipping companies. Also, it implies target marketing strategies should continuously be needed in order to maintain Busan port's preference gaining advantage over other ports and major target would be shipping companies.

• Industry Promotion Research
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• v.5 no.1
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• pp.13-20
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• 2020

This study is about consumer preference of plastic toilets that can provide automatic supply of recycled water. First, the preference for plastic toilet seat design by gender and age group was preferred for gender type C and G for the sex. As the result of the chi-square test, the significance probability is .044 and the significance is P <.0 5. I could confirm that. Age, teens, 40 s, and 50 s or older prefer type C, 20 s and 30 s, but B type is not statistically significant. Second, the differences among the groups of preference for appearance design criteria according to general characteristics were all stable (stable appearance) in gender, age, region, education, and salary, but the chi-square test showed that they were not statistically significant. There was no difference between them. This study has implications for improving competitiveness and productivity by reducing the main production cost by commercializing toilets made of plastic materials.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.10 no.4
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• pp.59-66
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• 2015

The rapid development of information communication technology(ICT) is born opportunities of business venturing and many items of start-up. On the smart media era, there are a lot of location based services. Thus we researched to find which factors impact location based constructs on smartphone environment in this study. We have conducted a preference analysis of the influencing factors for location based constructs for our study. In first steps, based constructs that were already known by empirical studies were categorized information, entertainment, safe&emergency, navigation&tracking and advertising&commerce. In second steps, the preference relationship among the categorized constructs were analyzed using AHP(analytic hierarchy process) technique. Participants of this study were 106 students H university in Daejeon-city during 2014. 10. 11 to 2014. 10. 25. The result of the analysis might be summarized that the chatting(0.170) has the highest preference among the above constructs. Based on these findings, several theoretical and practical implications were suggested and discussed.

• Journal of Broadcast Engineering
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• v.15 no.2
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• pp.290-303
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• 2010

Recently, researches to improve a quality and a color of a display are being actively studied because of the prosperous growth of the flat panel displays such as LCD, PDP and OLED. Automatically adjusting color temperatures based on user preferences is the one of the researches to provide the optimum display color. In this paper, along with defining the problems of prior methods, the user preferences against the priori defined ranges proposed by the MPEG-7 color temperature descriptor are inspected. Based on the analysis of user preferences, an optimal color temperature conversion curve is proposed. As a result of an analysis by ANOVA, tendencies of the user preferences against each range are proven to be similar to the prior research results. The repetition of the color temperature conversion against an image is not statistically significant.