• Journal of Service Research and Studies
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• v.12 no.3
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• pp.93-114
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• 2022

The hospitality and food service sector is the food sector that generates the most food waste. To deliver a more sustainable service, the food service industry needs to understand and reduce customer plate waste, which is mostly avoidable. Several studies have investigated the drivers of plate waste behaviors and proposed mitigations. However, service designers need actionable insights that inspire innovative solutions. The goals of this study are twofold. The first goal is to identify factors influencing young consumers' food waste behavior in restaurants. The second goal is to frame food waste challenges as design opportunities for service designers. A photo diary was conducted with 10 Korean university students. Participants took before and after photos of two meals and fill out questionnaires. The questions include personal background, considerations when choosing a meal, satisfaction with the meal, and reasons for leaving food. Both qualitative and quantitative data were collected and analyzed. The results suggest that lack of awareness and control are the key drivers of leftovers. The food waste problem is framed into "How Might We" design opportunities for service design. Interventions should focus on improving communication with oneself, dining partners, and restaurants. The paper contributes by demonstrating the service design research approach to framing wicked problems with the example of restaurant food waste.

• The Journal of the Korea Contents Association
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• v.14 no.11
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• pp.143-153
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• 2014

The purpose of this study is to investigate the effect of factors related to consumer lifestyle and media usage on the adoption of Nscreen service, which is fundamentally changing both the competitive landscape for business and the daily lives of consumers. The data of 8,524 consumers used in this study were drawn from the first Korea Media Panel Study in 2012 of Korea Information Society Development Institute and the characteristics of adopters and non-adopters were compared. The study also aims to explore the usage pattern of Nscreen as well as antecedent variables that affect the innovative service usage. Logistic regression analysis shows various factors affects the acceptance of this innovation. This is only a first step in the important process of understanding the nature of relationship between consumer lifestyle and the adoption of Nscreen service. Gaining a comprehensive understanding of the drivers of Nscreen usage will help engineers and marketers to develop effective strategies that meet consumer needs for innovative services.

• Proceedings of the Korea Association of Information Systems Conference
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• 2003.05a
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• pp.55-73
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• 2003

As the development of wireless technologies continue, mobile stock trading has become a new channel for companies to reach their customers. This study examines the factors affecting customer acceptance of mobile stock trading services. The research model based on the previous studies was established and the research hypotheses were generated. The sample was divided into users and nonuser groups. The test results show that relative advantage and social influence are positively related to intention to accept mobile services as well as in intention to reuse, security risk is negatively related to intention to reuse, frequency of trading is positively related to intention to reuse, cost burden is negatively related to the probability of using mobile stock trading services, and social influence is positively related to the probability of using mobile services. The results also support that information quality and response time are positively related to relative advantage, and interface quality is negatively related to complexity. It is considered that the study results may help managers to increase customer use of mobile stock trading services.

• Journal of Technology Innovation
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• v.30 no.1
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• pp.57-104
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• 2022

The government has supported the innovation of private firms by intervening the market for various purposes, such as preventing market failure, alleviating information asymmetry, and allocating resources efficiently. Although the government's R&D budget increased rapidly in the 2000s, it is not clear whether the government intervention has made desirable impact on the market. To address this, the current study attempts to explore this issue by doing a systematic literature review on foreign and domestic papers in an integrated way. In total, 168 studies are analyzed using contents analysis approach and various lens, such as policy additionality, policy tools, firm size, unit of analysis, data and method, are adopted for analysis. Overlapping policy target, time lag between government intervention and policy effects, non-linearity of financial supports, interference between different polices, and out-dated R&D tax incentive system are reported as factors hampering the effect of the government intervention. Many policy prescriptions, such as program evaluation indices reflecting behavioral additionality, an introduction of policy mix and evidence-based policy using machine learning, are suggested to improve these hurdles.

• The Journal of the Korea Contents Association
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• v.15 no.2
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• pp.444-454
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• 2015

The purpose of this study is to investigate factors related to use-diffusion of Nscreen service as well as consumers' lifestyle and media usage of Nscreen service, which is fundamentally changing both the competitive landscape for business and the daily lives of consumers. The data of 1,524 consumers used in this study were drawn from the first Korea Media Panel Study in 2012 of Korea Information Society Development Institute. This study categorized adopters depending on the usage rate of contents and the variety of media platforms they used. Consumers using various media platforms enjoyed more categories of contents provided by Nscreen services. The variety of media platforms was useful in grouping users to explain the difference between the groups in terms of lifestyle activities. Based on the factor analysis and cluster analysis based on the consumers' lifestyle to find out different characteristics of each clusters, the result elicited some implications.

• Proceedings of the Korea Water Resources Association Conference
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• 2017.05a
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• pp.481-481
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• 2017

최근 기후변화로 인해 국내 기상특성이 변화하고 그에 따라 홍수, 가뭄(건천화) 및 폭염 등 물 관련 재해 발생 빈도가 증가하고 규모 또한 점점 커지고 있다. 또한, 세계적으로 태풍 및 가뭄발생 빈도도 꾸준히 증가하고 있어 정확한 예측 및 즉각적 대처능력 확보를 위한 방안이 필요한 실정이다. 아울러 급격한 도시화로 인한 빈번한 내수범람 및 유역차원의 홍수범람 등으로 인해 재난발생 시 그 피해가 극대화로 직결되고 있어 재난 시 발생할 수 있는 피해 현황을 정확하게 예 경보하기 위한 실시간 수재해 정보 서비스 및 모니터링이 가능한 통합 관리 기술이 필요하다. 이를 위해 현실에서 실시간으로 수재해 관련 부가정보를 영상으로 표출하고, 이를 종합적으로 분석하여 서비스할 수 있는 증강현실 모니터링 시스템을 개발 하고자 한다. 이를 통해 홍수, 가뭄(건천화) 및 태풍 등 물 관련 재해 현황을 실시간으로 감시하고 예측하여 대처 할 수 있는 정보 생산과 서비스 및 모니터링 등의 통합 관리가 가능할 것으로 판단된다. 이에 본 연구에서는 사용자가 손쉽게 소통할 수 있는 수재해 정보 서비스 구현을 위한 맞춤형 기술을 개발하고자 빅데이터 기반의 수재해 정보 증강현실(AR) 적용성 연구를 수행하였다. 이를 위해 재해 발생 시 빠르게 대처하기 위한 시스템을 구축하고자 관리자 및 사용자를 고려한 GUI 설계 및 수재해 정보의 Global 위성지도 기반 3D 시각화 적용을 위한 방안을 제시하고자 한다. 향후 스마트폰 기능을 적극적으로 활용하여 재해 대처 방안 및 행동 요령을 효과적으로 전달함으로써 재난 피해를 줄일 수 있는 애플리케이션(App) 개발을 진행할 예정이다. 개발된 증강현실 모니터링 시스템은 수재해 정보 서비스를 향상시키고 효율적인 예방 및 대처를 실현함으로써 국가 물 관련 재해를 혁신할 수 있는 기술을 확보하는 소중한 토대가 될 것으로 사료된다.

• KEPCO Journal on Electric Power and Energy
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• v.6 no.1
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• pp.1-5
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• 2020

사물인터넷, 인공지능, 로봇공학, 증강현실, 가상현실과 같은 고급 기술의 융합과 사용자 행동의 변화가 미래 사업의 모습을 다시 만들고 있다. 기업이 어떻게 잠재적 변화, 작업 공간의 설계, 업무의 정의, 업무 절차를 인식하느냐가 기업이 경쟁 우위를 갖게 하는 데 도움이 되는 중요한 요인이다. Frost & Sullivan은 사회적 진화, 미래에도 견고한 사업 모델, 기술 혁신 등 미래 사업의 모습을 만들어갈 3개의 중요한 동인을 찾아냈다. 실제 작업 공간에서 작업자와 기계의 융합, 사람과 공간의 융합과 같은 트랜드가 사이버 작업 공간에 일어날 것으로, 이를 통해 점진적으로 사업과 업무의 미래 모습을 만들 것이다. 하지만 디지털 전환을 받아들이는 와중에 기업은 숙련된 인력의 부족, 기술의 정렬, 직원 반발, 사이버 보안, 조직 구조와 사고 방식 등과 같은 문제를 해결해야만 한다. 이런 문제들을 해결하기 위해 SHARED 방법론이 기술 수용과 업무 절차 개선에 관심이 있는 기업을 위한 가이드라인 역할을 할 수 있다. 시장에서 성공하기 위해 기술 솔루션 제공자(Technology Solution Provider)는 서비스 제공자로서 역할을 계속하는 동시에, 고객에게 인력 관리 솔루션의 필요성을 교육해야 한다. 기술 솔루션 제공자는 디지털 전환 과정에서 기업과 동반할 믿음직한 조언자이자 장기적 파트너에 기초한 사업 관계를 구축해야만 한다.

• The Journal of Society for e-Business Studies
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• v.23 no.2
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• pp.49-65
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• 2018

The purpose of the research is to identify the effects of brand evidence, brand personality and negative factors on extended brand trust and customer purchase intention in IoT (Internet of Things) service. Negative factors include scarcity marketing and privacy concern. To achieve this objective, we analyzed the 269 respondents who had used Xiaomi products at least more than once. The results of this study are as follows: First, it was found that core service, self-image congruence of brand evidence and brand personality has a positive influence on extended brand trust. But, perceived price of brand evidence is not related to extended brand trust. Secondly, Scarcity marketing influenced extended brand trust. But, Privacy concern is not related to extended brand trust. Consumers did not realize privacy because of technological innovation of IoT. Thus, the research has a different significance from antecedent research.

• Journal of Digital Convergence
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• v.16 no.12
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• pp.459-466
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• 2018

Gendered innovations is a term used by policy makers and academics to refer the process of creating better research and development (R&D) for both men and women. In this paper, we analyze the literatures in image and speech signal processing that can be used in ICT, examine the importance of gendered innovations through case study. Therefore the latest domestic and foreign literature related to image and speech signal processing based on gender research is searched and a total of 9 papers are selected. In terms of gender analysis, research subjects, research environment, and research design are examined separately. Especially, through the case analysis of algorithms of the elderly voice signal processing, machine learning, machine translation technology, and facial gender recognition technology, we found that there is gender bias in existing algorithms, and which leads to gender analysis is required. We also propose a gendered innovations method integrating sex and gender analysis in algorithm development. Gendered innovations in ICT can contribute to the creation of new markets by developing products and services that reflect the needs of both men and women.

• Journal of Distribution Research
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• v.12 no.2
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• pp.23-49
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• 2007

Recently, mobile marketing is becoming one of the major topics of interest to the marketing discipline. Emerging from rapid developments in mobile technology, it has created opportunities for new and innovative mobile services. Also, it is enabling to conduct always-on connections that consumers can interact anytime and anywhere. Especially, mobile devices place themselves to the core means of mobile-commerce which to execute a function as a distribution channel in mobile environments. Although the adoption researches about innovative services or technologies had executed in marketing areas over the past decades, most researches just expanded or modified existing theories and explanation models. There has been little study on the comprehensive and systematic review of adoption process. Therefore, it deserves to be considered prior usage experiences of the existing channels(CL) and attractiveness of the new channel(CLalt) based on social exchange theory. In order to address this void, this study unifies components of perceived attributes in the each dimensions (ie. benefit, cost, and risk dimensions) and explores prior usage experiences of the existing channels on adoption intention in electronic financial service channels through developing comprehensive model and employing empirical test for the hierarchy of effects model. Based on these empirical results, this study suggests managerial implications for new channel management in electronic financial service areas by focusing on the prior usage experiences of the existing objects on adoption intention and perceived attributes of ubiquitous-based mobile service channel.