• Proceedings of the Korean Society for Quality Management Conference
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• 2010.04a
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• pp.431-431
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• 2010

본 연구는 서비스 교육성과에 미치는 영향으로 성격의 요안을 살펴봄으로써 서비스 지향적인 직원들의 채용 및 서비스 교육의 방향에 대해 연구하자 하였다. 최근 기업 간의 경쟁이 치열해 지면서 고객들에게 제품이외의 것을 제공하여 고객만족을 통한 차별화에 관심을 주기 시작 하였다. 이라한 기업들은 '고객만족' 을 위해 물리적 자원과 서비스 제공자의 인적자원을 포함하여 광범위하게 노력을 기울였다. 그러나 변화무쌍한 고객의 기대에는 더 광범위한 노력이 필요하였다. 따라서 인적자원의 노력이 필요하였다. 특히 서비스를 제공하는 기업에는 고객의 접점에서 일하는 직원들의 수행능력이 고객의 기대에 만족을 줄 뿐만 아니라 기업의 이미지에도 영향을 마찰 수 있기 때문에 직원들의 고객 지향적 사고 및 행동은 고객만족에 영향을 주는 하나의 요소로 볼 수 있다. 특히 접점에서 대면하는 직원들의 지속적인 서비스 교육을 통해서 기본적인 고객응대와 고객 지향적인 사고를 전달하여 기업의 경쟁력을 향상시치고 변화하는 고객의 기대에 부응하고자 노력하고 있다. 이에 따라 본 연구에서는 이론적 근거를 토대로 연구모형을 설계하고 가설 검증을 하기 위해 유통서비스에서 1회 이상의 서비스교육을 받은 접점의 직원들을 대상으로 설문지를 배포하여 성격과 서비스 교유의 전과 후 성과 빚 서비스 교유 횟수에 대해 조사하였다. 본 연구의 실증분석 결과는 다음과 같다. 첫째, 성격과 서비스 교육성과에 미치는 영향을 볼 때 성취지향성 (ambition), 배려성(likeability), 신중성 (prudence)은 서비스교육성과에 영향을 미친다고 나타났다. 이는 직윈 채용에 있어 성격요인 분석을 할 필요성이 있을 것으로 생각된다. 서비스 지향적인 사고를 지니고 있고, 서비스 교육을 지속적으로 진행하는 기업의 특성에 맞는 직원을 채용함으로써 교육성과의 극대화와 기업의 이익창출 빚 이미지제고의 긍정적인 영향을 줄 것으로 기대된다. 둘째, 서비스 교유 횟수가 성격과 서비스 교육성과 간의 조절 작용 여부를 검증할 결과 성취지향성 (ambition), 사회성 (sociability), 지적호기심(intellectance) 이 조절 작용을 하는 것으로 나타났다. 즉 직원의 특성에 맞는 적절한 교유 횟수에 대한 방안을 모색할 수 있을 것으로 기대된다. 또는 집단 안에서 비슷한 성격의 직원들로 구성하여 그 구성원들의 서비스 교육진행에 있어 교육 횟수를 조절한다면 서비스 교육의 성과를 극대화 할 수 있을 것으로 예상할 수 있다. 마지막으로 교육생의 학력수준이 성격과 서비스 교육성과 간의 조절 작용여부를 검증한 결과 학력과는 무관한 것으로 나타났으며, 이는 교육생의 학력수준으로 서비스 교육의 성과를 결정하는 요소가 아님을 알 수 있다.

• Journal of Global Scholars of Marketing Science
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• v.15 no.2
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• pp.161-182
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• 2005

This paper reports on a study testing a model that articulates factors affecting duration of the relationship between exporters and importers. The model posits that affective commitment and calculative commitment influence duration of the relationship. Affective commitment of an importer toward an exporter is hypothesized to be predicted by social satisfaction, which in turn may be predicted by cultural familiarity, perceived similarity, and credibility. In contrast, calculative commitment is hypothesized to be predicted by economic satisfaction, which in turn may be predicted by opportunism and relationship performance. A survey of importers was conducted to test the model. The study results provided support for most of the hypotheses. Theoretical and managerial implications of the study results are discussed too.

• Journal of Digital Convergence
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• v.16 no.4
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• pp.11-22
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• 2018

The Social Economy including social enterprise is solving various social problems of our society by innovative business Nevertheless, social economic companies have limited investment ingrowth due to insufficient capital. There are various attempts to solve the limit of capital investment by social finance. Social iImpact bonds that introduced performance-based compensation into financial system is recognized as a new means of procuring that capital lacks. 89 social impact bonds were issued in 19 countries around the world. )f the 22 social impact bonds reporting performance, 21 bonds report positive performance. The twelve bonds paid incentives to investors. It can be said that the government provides incentives to review the issuance of social impact bonds at the government level, which is difficult to expand the social welfare budget. This study confirmed the performance of the social impact bonds and confirmed the possibility of introducing it in korea. There is a limit to continuously increasing the government's social expenditure to meet demand. Therefore, in order to support the growth of social economy based on private investment, the issuing of social impact bonds should create a virtuous circle of social financial market.

• Management & Information Systems Review
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• v.32 no.3
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• pp.263-283
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• 2013

Recently, social enterprises in the korean are gaining more interest but, it seems that many social enterprises are not successful in their sustainability. Therefore government implements various supporting policies for social enterprise. The purpose of this paper is to find new criteria of business development expense through the analysis of submitted application of business development expense. For this study, business development expense data of 126 social enterprises(applied to the Busan in 2013 year) for supporting money are analyzed. The result shows that (1) need to apply 1 or 2 business that is the most important in their business (2) concerns about the patent, engineering development, prototype model development, program development taken IT business are very desirable (3) need to feedback about last year result (4) need to make more elaborate guideline for application (5) none of social enterprise applied co-marketing (brand), therefore a strong inducement plan is need In conclusion, effective and strategic policy of business development expense will be a helpful for the sustainability of social enterprises. In this sense, the results of this study is meaningful to the social enterprise policy, especially business development expense, maker.

• Journal of Environmental Policy
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• v.8 no.3
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• pp.81-113
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• 2009

This study conducted a regulatory impact analysis regarding the introduction of the Korean version of REACH(Registration, Evaluation and Authorization of Chemicals). The direct cost of the Korean REACH is estimated at a total of 101 billion Korean won over the 11 year period. The cost includes pre-registration, testing, registration, Chemical Safety Assessment(CSA) and Chemical Safety Report(CSR), evaluation, and the authorization costs of 15,223 chemical substances produced and imported more than 1 ton per year in Korea in 2006. With regard to the benefit, the only public health benefit is included in the estimation. Based on the available foreign and domestic data, this study estimated that the economic values of public health benefits are in the range of 33.2~138.6 billion Korean won if only the savings of the National Health Expenditures are considered and it reaches 203.9~1,640.3 billion Korean won if the willingness to pay(WTP) for disease prevention is included. This study proved that the Korean REACH passed the cost/benefit criteria. The benefit-cost ratio of the Korean REACH, however, is estimated to be lower than its EU counterpart. Thus it is suggested that a rigorous study to reduce the costs to industry be required before the Korean government introduces the Korean REACH.

• Journal of Industrial Convergence
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• v.22 no.7
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• pp.61-68
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• 2024

This paper explores strategies to enhance internal customer orientation from the perspectives of both disabled clients and people without disabilities (social workers) within vocational rehabilitation facilities. It proposes efficient operational strategies for these facilities through a literature review on the relationship between internal customer orientation and performance. In this process, it examines how satisfying internal customer needs and focusing on job satisfaction in service provision impacts the overall economic and social performance of the organization. The study also identifies practical strategies that can help vocational rehabilitation facilities overcome challenges and achieve sustainable development.

• 한국벤처창업학회:학술대회논문집
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• 2017.04a
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• pp.31-31
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• 2017

신기술의 발전에 대한 예측이 어려운 상황에서 가속력을 가지고 급변하는 경영환경은 새로움을 요구하고 있다. 그 새로움을 누가 어떻게 찾아 실행하는가가 기업의 경쟁력이 된다. 기업들의 경쟁력 강화를 위한 핵심적인 과제는 통제가 아닌 자율권을 부여함으로써 미래를 예측하고 능동적으로 대처하여 창의적인 역량과 능력을 갖춘 인재를 양성하고 관리 하는 것이며 이와 연결되는 개념이 슈퍼리더십이다. 지금 우리의 사회는 첨단 산업과 관련된 4차 산업혁명의 물결과 패러다임의 변화로 인해 창의성과 스피드 경영이 절실하다. 정형화된 환경이 아닌 위험과 도전이 공존하는 시간이다. 기업은 인재관리를 위한 노력과 그들이 현시대에 맞는 리더십을 갖추어 도전할 기회를 마련해 주어야 한다. 특히 새로운 혁명적인 기술이 출현 되고 기존의 기술이 고도화 및 극대화되는 산업 중심 시대에 구성원들의 잠재 능력을 배양해 기업이 경쟁 우위를 확보하고 최고의 경영성과 창출을 위해 슈퍼리더십의 필요성을 강조하고 있다. 이에 본 연구는 중소기업의 슈퍼리더십이 경영성과에 미치는 영향관계를 실증 분석하였다. 연구결과 기업이 지속할 수 있는 경영성과를 창출하기 위해서는 리더십을 개발하고 그에 맞는 인재를 육성하는데 더 많은 투자를 해야 한다. 지금과 같은 무한 경쟁시대에 기업이 지속가능한 성장과 더불어 생존하기 위해서는 조직구성원의 역량 극대화에 노력하고 그들이 몰입하게 하는 강력한 슈퍼리더십 구축이 절실하다고 판단된다.

• The Journal of the Korea Contents Association
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• v.21 no.6
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• pp.138-154
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• 2021

'Live commerce', a brand new format of online shopping, is actively promoted in China recently. This research focused on 'Taobao-live', China's largest live commerce platform to investigate the relationships among para-social interaction, source characteristics (e.g., trustworthiness, attractiveness, and expertise), perceived ease of use, perceived usefulness, and shopping intention based on Technology Acceptance Model. A total of 536 Taobao live users were recruited through the Chinese research platform. The results showed that para-social interactivity positively affected perceived ease of use and usefulness, whereas the source characteristics had no significant effect on consumers' perceptions. Furthermore, higher perceived ease of use generated higher perceived usefulness, and both perceived ease of use and usefulness positively influenced consumers' intention to shop through Taobao live. This research can provide theoretical background for understanding the potential of live commerce platforms and help brands come up with effective online shopping strategies using live commerce platforms.

• Information Systems Review
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• v.16 no.3
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• pp.191-214
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• 2014

In this study, based on Privacy Calculus Model, we study whether users' intention of continuous use of closed-type SNS is affected by information privacy concern. In addition, we propose a model that studies if the major factors of the intention of continuous use which are trust, satisfaction and benefits could control the information privacy concern's effect on the intention of use. As a result, companies have to consider protecting the psychological privacy and information privacy of the individual when they design SNS.

• The Southeast Asian review
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• v.28 no.3
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• pp.159-212
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• 2018

This paper is focused on analyzing the social environment of a rapidly changing on Vietnamese company. The key analysis of this study is on the change of perception in Vietnam and the regional difference of CSR acception. The social acceptance research of CSR is centered on the comparative analysis of Korean, Japanese and Chinese companies Social Activities in Vietnam. In addition, This paper seek to way of contribute to the sustainable development of Korean companies, and its harmonious cooperation with Vietnamese society through reviewing the CSR activities and direction of their CSR expectation. In the paper, linkage analysis was conducted with the results of the study on CSR value development process in Vietnam society and analysis of social responsibility values obtained from empirical studies. Through this, finally, we trying to search the value of social responsibility in Vietnam and its future directions. When we understand Vietnam's CSR, based on 'locality' of Vietnam, Northern and Southern can be understand on its different backgrounds. And it can be analyzed by their CSR characteristics of acception. As the result of this research, In the North, Foreign companies' CSR is understanded to be viewed from the corporate economic income and distribution. In the South, there is a strong tendency to understand CSR activities of foreign companies as marketing activities. On the whole, In northern Hanoi, there was a strong expectation in terms of 'employment improvement' and 'workers' working conditions'. In the South, there was a greater interest in improving the 'quality of life of residents' and 'consumer protection'. This is due to the influence of the economic system experienced during the process of different colonization, modernization and communization between the two regions. Since the Reform and Opening of Vietnam, Social Awareness of CSR seems that the regional differences were formed by the pace of economic development and the economic environment has played a role. In particular, the social acceptance of CSR values showed a slight difference in recognition between the North and South regions, but as both regions showed common hope for 'intervention in the role of government'. Therefore, Social Awareness of Vietnam's CSR is based on relation of 'government-society' formed from the 'Communitarianism'. As foreign investment flows more, CSR awareness and expectations in Vietnam's society will increase further. And the CSR expectations of local governments and stakeholder will be more complicated. It is time to check the needs of Vietnamese society in relation to locality of the social responsibility activities.