• Title/Summary/Keyword: 사용자 니즈 분석

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A study on the suitability of CFRP CNT and bicycle through service design process (서비스디자인방법론을 통해 분석한 CFRP CNT와 자전거의 적합성에 관한 연구)

  • Park, Sung-Hee;Song, Sung-Il;Kang, Seung-Min
    • Journal of the Korean Crystal Growth and Crystal Technology
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    • v.28 no.6
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    • pp.271-276
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    • 2018
  • Based on the service design processes, we examined the market conditions and the criteria to be considered in selecting materials and selected CFRP CNT materials in the development of bicycle design. This material was used to develop frame design among the bicycle parts. The bicycle frame, designed with CFRP CNT material through vibration attenuation testing, tensile strength testing, and stiffness test results before prototype production, shows better results than the bicycle frame manufactured with conventional CNT materials in terms of function.

Exploring User Perceived Usability Characteristics of Applications on Smart Phones: A Grounded Theory Analysis of User Reviews (사용자 관점에서 본 스마트폰 애플리케이션의 특성에 관한 연구)

  • Lee, Jung-Woo;Im, Hun-Hyouk;Kim, Joo-Hyung;Kang, Sun-Ju;Kim, Min-Sun
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.13 no.2
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    • pp.615-627
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    • 2012
  • The market penetration of the smart phones has brought significant changes to the related industries. As the mobile phone market as well as the smart phone application market are growing rapidly, competition among small-size application developers has become severe. However, due to the severe competition and expensive market entry costs, the developers argue that it is necessary to develope the applications from the perspective of the users. However, studies on application development from the users' perspectives are still in the early stages and they have not provided various approaches. Therefore, based on the Open Coding method of Ground Theory, this study collected data on applications review from related communities and blogs of Korean web portal sites, and identified indices which users consider important when they use the applications. In addition, we conduct a comparative analysis between those indices by calculating their frequency of exposure. As a result, a total of 30 sub-categories of indicators such as amusement, controllability, versatility and ease of use appeared to be predominant to users and those lower categories were grouped into five categories; sensibility, design, technology, price, and social skills. The results of this study suggest to the application developers the guidelines of user oriented design and development. It can be used to develop the evaluation tool for application usability.

A Study on Glasses Design about Construction of an End Piece (안경디자인의 엔드피스 구조에 관한 연구)

  • Kang, Min-Soo;Kim, In-Soo;Kang, Sung-Soo
    • Journal of Korean Ophthalmic Optics Society
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    • v.11 no.3
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    • pp.249-258
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    • 2006
  • There are many functions of glasses. Not only as a medical instrument but also for decorative purpose and individuality as a mean of expression. The concept of glasses applied according to various purposes and use. Following the designers' point of view, the most important research task is to make products substantial and convenient rather than external beauty after analysis problems and the needs of customers. Because customers ask for the best quality of design all the time. The best design of glass includes essential conditions like; creativity, satisfaction, convenience of use, identity. These conditions are common elements of glasses in both domestic and foreign markets. Also they can be a catalyst to stimulate glasses industry in Korea. First of all to study tho parts of glasses "End Piece", it is essential to consider for a better design. Because it adjusts the center of glasses weight balance for user's comfort. Since many brands are imitated, the significance of "End piece" is of a great importance resulting in a more successful competitiveness.

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A Study on the Usability of Mobile Real Estate Service Search Filter and Information Quality -Focused on domestic, US and UK cases- (모바일 부동산 서비스 검색 필터와 정보품질에 관한 연구 -국내, 미국, 영국 사례를 중심으로-)

  • Choi, Yoo Jin;Kim, Seung-In
    • Journal of the Korea Convergence Society
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    • v.8 no.9
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    • pp.249-254
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    • 2017
  • The purpose of this study is to provide a way to develop the information quality of mobile real estate service and improve the false property through search filter service. I compared the cases of typical mobile real estate apps that are currently in use and analyzed the usage and service status by adopting 13 search filters that are the first priority when searching for real estate information. As a result, it has been shown that the provision of high quality search filter service is required to improve the information quality in order to provide users with quick and reliable information organically at any time and anywhere according to the definition of mobile real estate service. As a result, it is more prejudiced than the countermeasures against false fraudulent products, and it is satisfied with the needs of the users and provides the improved search filter service, so that it can be trusted with the definition of mobile real estate brokerage service, Providing quality services can be said to prevent the victims of fraudulent products.

A Study on Classification of Mobile Application Reviews Using Deep Learning (딥러닝을 활용한 모바일 어플리케이션 리뷰 분류에 관한 연구)

  • Son, Jae Ik;Noh, Mi Jin;Rahman, Tazizur;Pyo, Gyujin;Han, Mumoungcho;Kim, Yang Sok
    • Smart Media Journal
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    • v.10 no.2
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    • pp.76-83
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    • 2021
  • With the development and use of smart devices such as smartphones and tablets increases, the mobile application market based on mobile devices is growing rapidly. Mobile application users write reviews to share their experience in using the application, which can identify consumers' various needs and application developers can receive useful feedback on improving the application through reviews written by consumers. However, there is a need to come up with measures to minimize the amount of time and expense that consumers have to pay to manually analyze the large amount of reviews they leave. In this work, we propose to collect delivery application user reviews from Google PlayStore and then use machine learning and deep learning techniques to classify them into four categories like application feature advantages, disadvantages, feature improvement requests and bug report. In the case of the performance of the Hugging Face's pretrained BERT-based Transformer model, the f1 score values for the above four categories were 0.93, 0.51, 0.76, and 0.83, respectively, showing superior performance than LSTM and GRU.

Analysis of the Promotion of Social Networking Services (SNS) in School Media with Focus on the Operation of the Facebook Page of a Graduate School Newspaper (학내 언론의 소셜네트워크서비스(SNS) 홍보에 관한 분석-A대 대학원 신문의 페이스북 페이지 운영실태에 대한 비판적 고찰을 중심으로-)

  • An, Hye-Jin;Lee, Seung-Ha
    • The Journal of the Korea Contents Association
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    • v.22 no.4
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    • pp.145-158
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    • 2022
  • Although the rapid development of technology has led to a swift increase in the number of companies using social networking services (SNS), it will not be accurate to say that they have fully "utilized" the functionality of SNS simply by "using" these services. Therefore, this study aims to increase the convenience of using digital technology and help SNS users in extending the functionality of these services beyond their regular use and thus, revitalize the field by increasing the service providers' efficiency. In this study, the Facebook usage status of a graduate school newspaper from an undisclosed university in Seoul was analyzed from February to December, 2021 using the participant observation method. The results of the study revealed the following: First, it is necessary to diversify the subject and type of content to ensure a continuous supply of quality content; Second, there is a need to examine the user categories and characteristics by utilizing SNS functionalities such as, the target reports and insights, and based on this, supply content that meets the needs of the users; Third, to resolve the problem of low levels of user participation and an inactive Facebook account, it is necessary to mobilize new marketing tools like online events. The significance of this study is that it confronts the real problems faced by some companies that cannot keep pace with market changes in a digital environment, identifies failure factors, and proposes solutions to them.

Analysis on Acceptance Intention of Augmented Reality System - Using Logit Model (증강현실시스템의 수용 의도 분석 - 로짓모형 이용)

  • Kim, Mincheol
    • Journal of Digital Convergence
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    • v.11 no.11
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    • pp.373-380
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    • 2013
  • Recently, AR(Augmented Reality) system as an information technology for the increased access of information has a potential possibility of next generation's system for tourism guide. In this regard, the objective of this study is to explore the technology acceptance factors of AR system on tourism destination. To achieve the objective of this study, logit regression model was used to analyze the influential level of the factors. This study was analyzed with the final 224 respondents and the results showed that if there will be assured with high trust and easy access via mobility device as smartphone, the AR system has the possibility of high acceptance level. The result of this study will be expected to be utilized as fundamental data from the viewpoint of the service providers and system developers that want to launch the appropriate service to users' needs of AR system.

A Study about the Users's Preferred Playing Speeds on Categorized Video Content using WSOLA method (WSOLA를 이용한 동영상 미세배속 재생 서비스에 대한 콘텐츠별 배속 선호도 분석 연구)

  • Kim, I-Gil
    • Journal of Digital Contents Society
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    • v.16 no.2
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    • pp.291-298
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    • 2015
  • In a fast-paced information technology environment, consumption of video content is changing from one-way television viewing to VOD (Video on Demand) playing anywhere, anytime, on any device. This video-watching trend gives additional importance to videos with fine-speed-control, in addition to the strength of the digital video signal. Currently, many video players provide a fine-speed-control function which can speed up the video to skip a boring part, or slow it down to focus on an exciting scene. The audio information is just as important as the visual information for understanding the content of the speed-controlled video. Thus, a number of algorithms for fine-speed-control video-playing technologies have been proposed to solve the pitch distortion in the audio-processing area. In this study, well-known techniques for prosodic modification of speech signals, WSOLA (Waveform-Similarity-Based Overlap-Add), have been applied to analyze users' needs for fine-speed-control video playing. By surveying the users' preferred speeds on categorized video content and analyzing the results, this paper proposes that various fine-speed adjustments are needed to accommodate users' preferred video consumption.

Development of Sentiment Analysis Model for the hot topic detection of online stock forums (온라인 주식 포럼의 핫토픽 탐지를 위한 감성분석 모형의 개발)

  • Hong, Taeho;Lee, Taewon;Li, Jingjing
    • Journal of Intelligence and Information Systems
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    • v.22 no.1
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    • pp.187-204
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    • 2016
  • Document classification based on emotional polarity has become a welcomed emerging task owing to the great explosion of data on the Web. In the big data age, there are too many information sources to refer to when making decisions. For example, when considering travel to a city, a person may search reviews from a search engine such as Google or social networking services (SNSs) such as blogs, Twitter, and Facebook. The emotional polarity of positive and negative reviews helps a user decide on whether or not to make a trip. Sentiment analysis of customer reviews has become an important research topic as datamining technology is widely accepted for text mining of the Web. Sentiment analysis has been used to classify documents through machine learning techniques, such as the decision tree, neural networks, and support vector machines (SVMs). is used to determine the attitude, position, and sensibility of people who write articles about various topics that are published on the Web. Regardless of the polarity of customer reviews, emotional reviews are very helpful materials for analyzing the opinions of customers through their reviews. Sentiment analysis helps with understanding what customers really want instantly through the help of automated text mining techniques. Sensitivity analysis utilizes text mining techniques on text on the Web to extract subjective information in the text for text analysis. Sensitivity analysis is utilized to determine the attitudes or positions of the person who wrote the article and presented their opinion about a particular topic. In this study, we developed a model that selects a hot topic from user posts at China's online stock forum by using the k-means algorithm and self-organizing map (SOM). In addition, we developed a detecting model to predict a hot topic by using machine learning techniques such as logit, the decision tree, and SVM. We employed sensitivity analysis to develop our model for the selection and detection of hot topics from China's online stock forum. The sensitivity analysis calculates a sentimental value from a document based on contrast and classification according to the polarity sentimental dictionary (positive or negative). The online stock forum was an attractive site because of its information about stock investment. Users post numerous texts about stock movement by analyzing the market according to government policy announcements, market reports, reports from research institutes on the economy, and even rumors. We divided the online forum's topics into 21 categories to utilize sentiment analysis. One hundred forty-four topics were selected among 21 categories at online forums about stock. The posts were crawled to build a positive and negative text database. We ultimately obtained 21,141 posts on 88 topics by preprocessing the text from March 2013 to February 2015. The interest index was defined to select the hot topics, and the k-means algorithm and SOM presented equivalent results with this data. We developed a decision tree model to detect hot topics with three algorithms: CHAID, CART, and C4.5. The results of CHAID were subpar compared to the others. We also employed SVM to detect the hot topics from negative data. The SVM models were trained with the radial basis function (RBF) kernel function by a grid search to detect the hot topics. The detection of hot topics by using sentiment analysis provides the latest trends and hot topics in the stock forum for investors so that they no longer need to search the vast amounts of information on the Web. Our proposed model is also helpful to rapidly determine customers' signals or attitudes towards government policy and firms' products and services.

Determinants of participation in UCC services (UCC 서비스 사용자의 참여수준 결정요인분석)

  • Kim, Yeon-Jeong;Jun, Bang-Gi;Kim, Yoo-Jung;Kang, So-Ra
    • Journal of Korea Technology Innovation Society
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    • v.10 no.3
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    • pp.486-508
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    • 2007
  • This study identifies key determinants of participation in UCC services. Incorporating insights from the flow theory, we examine the effects of psychological factors of social presence, self expression, arousal, and challenge as well as web-site characteristics variables of media easiness, contents usability, and immediateness. We have done a sample survey of internet users and collected 260 responses. Using Windows SPSS/PC 12.0 Package, we have performed statistical analyses including a correlation analysis, a factor analysis, and a multiple regression analysis. The result of the study is as follows. Psychological variables of perceived social presence, self expression, arousal, and challenge all show positive significant effect on participation in UCC service. Among web site characteristics, media easiness, which consists of a web structure that is easy-to-use, user friendliness, and personalized service, demonstrates a positive significant effect on participation in UCC services. Immediateness also has a positive significant effect. Some of the practical implications of the result are follows. We should improve user access to platforms of UCC service by opening up platforms. This will heighten perceived challenge which has the strongest influence on participation in UCC services. We need to focus on multimedia services and adjust to the cultural code of netizen who crave for visual expressions and on the spot on-line activities. Also suggested is that contributions made by participants need to be acknowledged through such provisions as profit sharing. Needs for individualized service, which is an aspect of media easiness, should also be addressed. Participants tend to value individuality while at the same time accepting broader trends. Information services need to be customized for individuals. In UCC centered internet businesses, netizen consumers are presumer. They are consumers and producers at the same time, and consumer needs should also be explored for the success of internet businesses.

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