• Title/Summary/Keyword: 블랙컨슈머 행동

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'Black Consumer Behavior' and Organizational Misbehavior : The Moderating Effects of encourage ('블랙컨슈머 행동'과 종사원의 조직일탈행동 : 격려의 조절효과)

  • Son, Heon-Il;Park, Sang-Bong
    • Management & Information Systems Review
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    • v.36 no.4
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    • pp.103-116
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    • 2017
  • The objective of this study is to examine the effect of the serve employee which is thought as important but has not been studied almost on the response actions to the customer and organization. we tried provide the administrative implications for the black consumer management. This study built a exploratory empirical model that there is causal relationship of the service sector employee on the attitude to the customer and organization on the base of the exploratory consideration. To test hypotheses empirically, the questionnaire data were collected from 262 members of service sector in Busan and was analyzed by using Regression Analysis. Results of empirical analysis are as follow. 1) perceived black consumer behavior which service sector employee has the significant positive effect on the misbehavior to the customer. looking in detail, repetitiveness, insistence, deception, excessiveness are significant positive effect on the misbehavior to the customer. 2) perceived black consumer behavior which service sector employee has the significant positive effect on the misbehavior to the organization. looking in detail, excessiveness only have a positive effect on the misbehavior to the organization. 3) The significance of this study indicates that encourage plays a role as moderating variable influencing the relationship between perceived black consumer behavior and employee misbehavior. Specifically, The significance of this study indicates that encourage plays a role as moderating variable influencing the relationship between perceived excessiveness which the demension of the black consumer behavior and employee misbehavior. Lastly, this study suggested the implication of the result, the limitation and the direction of future study. The results of this study provide suggestion to the company.

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The Effects of Black Consumer Behavior Perception on Emotional Exhaustion and ago resiliency of Hair Service Professionals (헤어서비스전문가의 블랙컨슈머 행동지각이 정서적 소진 및 자아탄력성에 미치는 영향)

  • Ma, Eun-Jung;Ko, Kyoung-Sook
    • Journal of the Korean Applied Science and Technology
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    • v.38 no.4
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    • pp.974-985
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    • 2021
  • The purpose of this study was to determine the effects of black consumers' perception of behavior on Emotional exhaust and ago resiliency among hair service experts. The 318 questionnaires for hair and beauty experts in Seoul, Gyeonggi Province and Jeollanam-do were used as the final analysis data and were analyzed using the SPSS 26.0 statistics program. Analysis method to analyze frequency factor analysis, reliability analysis, Correlation analysis, Multiple regression analysis was performed. First, black consumers' perception of behavior showed a positive correlation with emotional exhaust, and black consumers' perception of behavior showed a negative correlation with ago resiliency. the emotional exhaust and ago resiliency showed a negative correlation with each other. Second, it was confirmed that excessive among the black consumer factors affects has an effect on emotional exhaust. Third, it was confirmed that excessive and Habitual among the black consumer factors affects on ago resiliency. Fourth, it was confirmed that emotional exhaust has an effect on ago resiliency.

The Effect of Black Consumer Behavior on the Intention of Turnover: Focusing on the Mediation Effect of Psychological Contract Violation (블랙컨슈머행동이 이직의도에 미치는 영향 -심리적 계약위반의 매개효과-)

  • Yang, Jin-Ho;Kwon, Hyeok-Gi
    • Journal of Digital Convergence
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    • v.17 no.12
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    • pp.139-145
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    • 2019
  • The purpose of this study is to analyze the effects of black consumer behavior on turnover intentions. Baron and kenny (1986) The effectiveness of the analysis results, according to the verification procedure. Results of empirical analysis are as follow. black-consumer behavior has the significant positive effect on the intention of turnover of employee in restaurant. and The significance of this study indicates that service employee's psychological contract violation plays a role as mediated variable influencing the relationship between black-consumer behavior and intention of turnover. Based on the results of the empirical analysis, it was suggested that measures such as a policy banning access to black consumers or compensation system such as emotional labor allowance were needed to reduce the degree of turnover of the members of the organization. Finally, the methodological limitations of this study are presented.

A Study on Librarian's Job Stress with Black Consumer in Public Libraries (도서관 블랙컨슈머와 사서 스트레스 연구)

  • Sim, Min-Seuk;Nam, Yeong-Joon
    • Proceedings of the Korean Society for Information Management Conference
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    • 2015.08a
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    • pp.99-102
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    • 2015
  • 도서관 민원과 이용자 불평행동을 살펴보고, 사서의 직무 불안을 야기하는 이용자 불평행동에 대한 이론적인 접근과 조사를 통해, 도서관 현장에서의 블랙컨슈머와 사서스트레스의 상관성을 분석하고자 한다. 본 논문은 지금까지의 사서의 직무스트레스 관련 연구가 직무스트레스 요인분석, 직무만족과의 관련성을 분석하였다면, 사서 직무에 대한 업무 범위를 좀 더 세분하여 사서의 대민서비스 역할에 주목하고, 도서관의 불량고객의 유형을 파악하여, 감정노동 분야 및 소비자학에서 논의되어 왔던 불평행동에 따른 직무스트레스 부분에 대하여 심도 있게 접근하고자 한다.

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The effect of black consumers' perception of behavior on beauty workers' anger and intention to change jobs (블랙컨슈머 행동지각이 미용 종사자의 분노표현과 이직의도에 미치는 영향)

  • Yun, Su-Mi;Choi, Myo-Sun;Seo, Eun-Hee;Yoon, Mi-Hwa
    • Journal of Convergence for Information Technology
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    • v.12 no.5
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    • pp.183-193
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    • 2022
  • The purpose of this study is to analyze the effect of black consumer behavior perception on the anger expression and turnover intention of beauty workers. For data collection, the final 392 copies were used by distributing questionnaires to 400 people for three months from November 1, 2021 to January 31, 2022, centering on beauty service workers in Seoul, Gyeonggi, and Incheon. For data analysis, SPSS 25.0 program was used. Frequency analysis was performed to identify demographic characteristics, and factor analysis and reliability analysis were performed to understand the validity of the measurement tool. Correlation analysis, A regression analysis was performed. As a result of the analysis, the transient and deterrence of black consumers had a positive (+) effect on anger expression, anger suppression, and turnover intention, and anger expression and anger control had a positive (+) effect on turnover intention. Therefore, it is necessary to raise excessive problems of black consumers or eradicate forced services, and it is believed that proper customer response methods and programs for stress relief should be provided by members.

An Analysis of Inappropriate Consumer Compliant Behavior Type Based on the Theory of Planned Behavior (계획된 행동이론을 적용한 소비자들의 부적절한 불만행동 유형별 분석)

  • Lee, Youngae
    • Journal of Families and Better Life
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    • v.32 no.2
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    • pp.13-26
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    • 2014
  • The theory of planned behavior proposed by Ajzen predicts that certain behaviors are determined by behavioral intentions which are affected by an attitudinal belief toward the behavior, the subject norms, and the individual's perception of their control over the behavior. This study's aim is to examine consumers' inappropriate complaint behaviors, using the theory of planned behavior. Consumers' inappropriate complaint behaviors are defined by two types, which are low -and high-intensity inappropriate complaint behavior based on the primary data collected from a group of consumer affairs professionals in the business field. The survey questionnaire was administered to 1,000 consumers via an on-line survey. The two models were assessed with path analysis in order to predict consumers' inappropriate complaint behaviors, using the theory of planned behavior. The results are as follows: First, two types of inappropriate compliant behaviors were identified according to the results of an exploratory study conducted by professionals who had been employed at the department of consumer affairs. Second, the theory of planned behavior is adequately fitted to examine the factors related to consumers' inappropriate complaint behaviors. Also, all three variables based on the theory of planned behavior, -perceived behavior control, subjective norm, and attitude-had a significant effect on inappropriate complaint behavior intention. Third, consumers' inappropriate complaint behavior intention played the most significant role in low-intensity inappropriate complaint behavior, whereas attitude was found to play a significant role in high-intensity inappropriate complaint behavior. The significance and implication were discussed in terms of effective customer management strategies.

The Effects of Consumer Counselor's Reaction and Counseling Work Stress on Counseling Work Satisfaction and Work Performance (기업 소비자상담사의 블랙컨슈머 대응행동과 업무스트레스가 업무수행과 업무만족도에 미치는 영향)

  • Huh, Kyungok
    • Human Ecology Research
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    • v.53 no.4
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    • pp.351-362
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    • 2015
  • This study examined differences in counseling work and work performance in a firm by the individual characteristics of counselors. This study also investigated the effects of consumer counselor's reaction and stress from counseling work on counselor satisfaction in regards to counseling work and work performance. The results of this study are as follows. First, consumer counselor's work satisfaction was high for female counselors, university-educated, with middle or high status occupations, had short work years, had a higher tendency towards consumerism, worked in a counseling department with an active reaction policy towards consumer complaints, and had a lower level. Second, the work performance of a counselor was high for those who were older, university-educated, had short work years, worked in large-size counseling departments in a firm, had a higher tendency of consumerism, and worked in counseling departments with active reaction policies toward consumer and consumer's complaints. Third, consumer counselor's work stress effected work satisfaction but did not influence work performance. The counselor's reaction towards consumer's complaints influenced the work performance but did not influence the work satisfaction of a counselor.

The Defense Strategies against Consumer Unethical Behaviors (소비자의 비윤리적 행동에 대한 방어전략)

  • Lee, Un-Kon;Park, Jong Pil;Choi, Young Eun;Oh, Yonghui
    • The Journal of Society for e-Business Studies
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    • v.17 no.4
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    • pp.17-37
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    • 2012
  • The evolution of the IT facilitated the social actions of the consumers by supporting social communication of the online users. At the same time it help for the consumer to post malicious comments on the Internet or to spread the unproven news for distorting the public opinion in the SNSs. Although the number of the consumer unethical behaviors and the estimated damage of the innocent companies have been increased, a few studies had investigate on this issue. Based on the Literature on the consumer unethical behaviors and the institution based trust, we had developed the defense strategies against the consumer unethical behaviors. This study would introduce the new perspective that the consumer could always not be innocent. Also, the defense strategy developed in this study could contribute to make the guideline for consumer service manual.