• Title/Summary/Keyword: 부정적 자아개념

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The Effects of Luxury Brand-Self Identification on Brand Attachment and Brand Commitment - The Moderating Role of Regulatory Focus - (명품브랜드-자아 동일시가 브랜드 애착과 브랜드 몰입에 미치는 영향 - 조절초점의 조절효과 -)

  • Ahn, Kwangho;Lee, Jieun;Jeon, Jooeon
    • Asia Marketing Journal
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    • v.10 no.4
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    • pp.1-33
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    • 2009
  • This research investigates the effect of brand-self identification on brand attachment and brand commitment focusing on luxury brand. Another purpose of this study is to examine how the relationships among brand identification, brand attachment and brand committment are moderated by consumers' regulatory focus. Structural Equation Modeling using 214 questionnaires was conducted to test hypothesized model. The results reveal that perceived luxury brand personality including excitement, competence, and sophistication influences brand-self identification positively, which in turn has a signifiant positive effect on the brand attachment. It is also found that consumers' emotional attachment to luxury brands has a positive influence on the luxury brand commitment while the effect of the brand-self identification on the brand commitment is not signifiant. This finding strongly supports that brand attachment and brand commitment are distinct construct, which confirms the results of the previous studies. In addition, the results show that consumers-luxury brands relationships are moderated by consumers' regulatory focus. This finding explains that prevention-focused individuals who have interdependent self-view respond to the loss caused by relationship break more sensitively compared to the promotion-focused consumers. Finally, based on the findings of this study, theoretical contribution and managerial implications are discussed.

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Analysis of Fieldtrip-related Perception and Attitudes of Science-talented Students: A Case of Winter School in Korea Earth Science Olympiad, 2007 (야외지질학습에 관한 과학영재학생들의 인식과 태도 분석: 2007년도 한국지구과학올림피아드 겨울학교 사례를 중심으로)

  • Ryu, Chun-Ryol
    • Journal of the Korean earth science society
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    • v.30 no.1
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    • pp.81-95
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    • 2009
  • The purpose of this study wasto analyze the factors that enhance their learning achievement in a fieldtrip environment. For this academic goal, we analyzed a pattern of fieldtrip-related perception and attitudes of 19 science-talented students who participated in the 2007 KESO winter school. As for the perception type, the result of analysis showed that the science-talented students understood a fieldtrip as an experimental inquiry from an inquiry perspective, and that their understanding about a fieldtrip was based on anthropocentrism, positivism and instrumentalism from a science philosophy perspective. Regarding theattitudes type, the result revealed that the purpose of the winter school was mainly to learn knowledge in earth science, and that there was a significant tendency for the participating students to become a future scientist more eagerly than their parents expected. Students' fieldtrip-related academic self-concept was mostly positive while the participants experienced both positive and negative emotions.

Empirical study on the turn-over intention of university hospital nurses (간호사의 직무스트레스와 직무만족도가 소진과 이직의도에 미치는 영향관계 실증연구)

  • Bang, Byung-Mun;Lee, Sun Young;Cheong, Jong One
    • Journal of Digital Convergence
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    • v.13 no.2
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    • pp.205-213
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    • 2015
  • This study is a survey and research attempted to seek the ways of effective human resource management and improving the quality of nursing - targeting the nurses working for the general hospitals - by analyzing the impact of job satisfaction and job stress factors on exhaustion and turnover intentions, so as to find the nurses' turnover factors and remove those factors in advance. Although we cannot raise job satisfaction to the level we are satisfied by monetary compensation, i.e. salary alone, but as seen in this study, it is worth considering such ways as the subjects with high salaries showed relatively higher job satisfaction. Finally, in order to prevent the turnover of the competent nursing staff at an early stage, active systematic supplements and efforts are required; it is also necessary to provide constant job training, by taking into account of the specificity of nursing units and to secure and place adequate nursing staff, and to establish fair and objective promotion criteria.

Music Therapy Interventions for Prevention of Suicidal Ideation (자살 충동 예방을 위한 음악치료적 접근)

  • Lee, In Yong
    • Journal of Music and Human Behavior
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    • v.3 no.2
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    • pp.45-58
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    • 2006
  • Recently many treatment strategies have been developed to prevent suicidal ideation as it is increasing. Various community facilities and university centers are carrying out research to develop efficient treatment programs. This study examined how music can be used therapeutically for a case who is going through severe suicidal ideation. Various music therapy techniques are utilized including song psychotherapy, music and imagery and role play instrumental improvisation. A woman with severe depression for seven one-hour session. Both quantitative and qualitative data were collected to examine the changes in the suicidal ideation. As results, there were lots of changes in the client's attitude towards life through exploring inner world. Much of stability and sense of security were gained and emotional hardship was resolved in the process of therapy. The client was able to structure future plans productively as the suicidal ideation was reduced. In the process of role play instrumental improvisation, music allowed her to express issues regarding relationships with others, attitudes and in other areas as well. Music was used "as therapy" and solved many repressed emotions related to the trauma including psychological inhibition, tension, helplessness, lack of energy. Further music was able to bring the "false" ego with "true ego". The study implies that various psychotherapeutic interventions can alleviate depression and reduce suicidal ideation.

Investigation of Elementary and Secondary Students' Interest in Science (초.중등 학생들의 과학 흥미도 조사)

  • Kwak, Young-Sun;Kim, Chan-Jong;Lee, Yang-Rak;Jeong, Deuk-Sil
    • Journal of the Korean earth science society
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    • v.27 no.3
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    • pp.260-268
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    • 2006
  • Students' affective attitude not only influences their achievement in a meaningful way but is also an important educational goal in its own right. This research investigated how students' interest in science varies among elementary, middle, and high-school students based on surveys and reviews of previous research results. We analyzed students learning attitude in terms of (1) interest in and enjoyment of science, (2) instrumental motivation in science, (3) science learning anxiety, and (4) self-concept in science. Major findings are that students showed more negative attitudes in intrinsic motivation, instrumental motivation, value perception of science, and confidence in science as they move in to a higher school level. According to the students' explanation, science classes get boring in higher grades because of difficult contents, lack of experiments and activities, and the teachers' monotonous explanations. Based on the results, recommendations on how to improve students' attitudes towards science are suggested. First of all, we need to secure more science instructional hours in the school curriculum than the 7th national curriculum to implement improved science teaching and learning methods.

The Changes of Mathematics Anxiety Shown Brain-Based Measurement through a Remedy Program for High School Students (심리적 처치프로그램에서 고등학교 학생들의 뇌파반응에 따른 수학불안의 변화)

  • Han, Se Ho;Choi-Koh, Sang Sook
    • Journal of Educational Research in Mathematics
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    • v.26 no.2
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    • pp.205-224
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    • 2016
  • Nowadays technological instruments are advanced to measure brain waves called EEG. Also, it is important to find some facts that cause students to have mathematic anxiety (MA) and to provide remedy programs to lessen their MA in order to help students cure MA that could contribute to negative self-efficacy toward mathematics and mathematical learning. To find how they change the MA level, a small group of 11 high school students in Suwon city participated for ten weeks at the remedy program based on students' levels of MA diagnosed by MASS instrument (Ko, & Yi, 2011) and proofread by 8 advisors who worked in related research areas. The results showed that the remedy program was effective to lessen students' MA and it should provide a long term period since some negative experiences were accumulated for a long time of his or her past schooling by others such as teachers, peers, and parents. EEG showed that students got better scores on a percent of correct answers and a reaction time and some student' EEG from a group HMA became smaller heights and width in comparison of the other groups.

The Effect of Social Emotion Learning on Teacher character of Specialized Pre-service teacher (특성화고 예비교사 대상의 사회정서학습(SEL) 프로그램 개발 및 적용 효과 분석)

  • Kim, Minwoong;Park, Jeyoung;Choi, Jinsun;Kim, Minjung;Kim, Taehoon
    • 대한공업교육학회지
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    • v.42 no.2
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    • pp.47-66
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    • 2017
  • As the necessity of humanistic education has recently been socially emphasized, aptitude and character test has been conducted in the stage of training instructors to focus on making them equipped with proper ability of humanistic education. Especially, considering characteristics of students in specialized high schools with stronger negative concept of ego along with higher proportion of students looking for job in early ages compared to regular high schools, instructors in specialized high schools need to pay more attention on humanistic education of students compared to those in regular high schools. Therefore, this study has developed social emotion learning (SEL) of preliminary teachers in specialized high schools and analyzed the influence of developed programs on characters in teaching positions of preliminary instructors in specialized high schools. In this study, ADDIE model has been used developing SEL programs, and developed programs were comprised of total six sessions. Social emotion learning has been performed on 27 preliminary teachers in experiment group, and regular academic education courses were given on 30 preliminary teachers in control group. At this time, as for class contents, 'self-recognition' has been dealt with in the first and second sessions followed by 'self-management' in the second and third sessions, 'adjustment in relationship' in the fourth session, 'responsible decision making' in the fifth session, and 'personal relationship' in the sixth session. Classes have been conducted for 90 minutes in average. Since intentional sampling method has been used in this study, difference of pre-scores between groups might influence on the difference on post-scores. Therefore, ANCOVA that adjusted the pre-scores to be consistent has been utilized. As a result, there was a significant difference on the post-scores in characters in teaching positions between experiment group and control group.

Relationship between Food Tourism and Tourists' Characteristic Concepts; Food Neophobia, Variety-seeking Tendency, Hedonic Consumption, and Identity Affirmation (푸드 투어리즘과 여행객의 음식 관련 성향간의 관계에 대한 연구)

  • Kim, Ji-Eun;Kwon, Yong-Joo
    • Culinary science and hospitality research
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    • v.16 no.3
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    • pp.32-50
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    • 2010
  • The empirical objectives of this study include, firstly, to identify the underlying dimensions in food tourism, secondly, to identify and test the tourists' characteristic variables that explain participation in food tourism, and finally to examine the relationship between food tourism and the characteristic variables. Derived from existing food tourism literature, three underlying dimensions of activities in food tourism are given; (1) dining at restaurants serving local cuisine, (2) purchasing local food products, and (3) dining at high quality restaurants. Four valid conceptual variables were used to test whether there are significant relationships between them and food tourism variables. They are food neophobia, variety-seeking, hedonic consumption, and identity affirmation. Based on the survey responses from 164 tourists visiting Kanghwa-do, Namisum, and Yongjong-do, multi-regression analysis was employed. The findings suggested that there were negative relationships between food neophobia and all other dimensions in food tourism. In addition, variety seeking, identity affirmation, and hedonism have positive influence on the dimensions of food tourism. Therefore, utilizing various culinary cultures, food tourism activities with increasing the availability and branding of indigenous local dishes are strongly advised to the destinations concentrating in the food tourism market.

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The Effects of a Performance Assessment Based on the Experimental Practice on Student's Science Achievement and Affective Domain in the Middle School Science (실험실습법에 의한 수행평가가 중학생의 과학성취도 및 정의적 영역에 미치는 영향)

  • Lee, Ji-Hyun;Nam, Jeong-Hee;Moon, Sung-Bae
    • Journal of The Korean Association For Science Education
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    • v.23 no.1
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    • pp.66-74
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    • 2003
  • The purpose of this study was to examine the effects of an application of the experimental practice which is one of the performance assessments on student's science achievement and affective domain in the middle school science For this study, two classes were chosen from a co-ed middle school in Gimhae, and assigned to the experimental and the control groups. Prior to the instructions, a science achievement test and a affective domain test were administered. After the instructions, post-tests which were similar to the pretests were also administered. The results showed that the performance assessment based on an experimental practice was more effective of enhancing students' science achievement. However, there was no significant difference in an affective domain test between the two groups. For the control group, there was a significant difference between the pretest and post test in affective domain. It means that there was a negative change in affective domain of the control group.