• Journal of the KSME
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• v.33 no.4
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• pp.297-310
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• 1993

이 글은 제품개발과정 중 하나인 시작품 제작과정의 경쟁력 향상 방안을 연구, 조사하였다. 이 글 에서는 시작품 제작과정을 대별하여 비금형방식, 무모델방식, 마스터모델의 복제방식으로 구분 하였으며, 이들 방식의 향후 연구개발 방향은 다음과 같이 요약할 수 있을 것이다. 첫째, 비금형 방식의 향후 발전성은 신기술인 3차원 인쇄장치의 발전 방향과 그 맥을 같이 할 것이다. 둘째, 무모델방식에 의한 시작품의 제작인바, 이는 제작 정밀도의 우수성 때문에 양질의 시제품을 제작할 수 있다는 장점을 지니게 된다. 마지막으로, 이 글에서 중점적으로 설명되어진 복제에 의한 시작금형의 제작은 복제의 기본인 마스터 모델의 제작 정밀도 및 신속성이 각종 NC공작기계 및 3차원 인쇄장치의 발전으로 가능 하여져서 최근에 크게 주목받고 있는 분야이다.

• Journal of the Korean Society of Clothing and Textiles
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• v.30 no.9_10 s.157
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• pp.1445-1454
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• 2006

The purpose of this study was to examine the effects of consumer-brand relationship on purchasing attitudes toward counterfeits. 341 female college students who had purchased fashion luxury brand products were surveyed. For data analysis, descriptive statistics, factor analysis, pearson's correlations, ANOVA, and multiple regression were used. As the results, consumer-brand relationship was classified into three factors; commitment relationship, trust relationship, and emotion relationship. Also, higher consumer-brand relationship was correlated with higher preference and satisfaction, and lower purchasing attitudes toward counterfeits. Also, among the three groups(heavy/middle/low) of consumer-brand relationship, the heavy group had higher preference and satisfaction, and lower purchasing attitudes toward counterfeits. Also, results revealed that 'commitment relationship' and 'emotional relationship' accounted for 32% of the explained variance in 'favorableness', while 'trust relationship' and 'emotional relationship' accounted for 26% and 29% of the explained variance in 'trust toward product quality'. Based on these results, fashion luxury brand marketing strategy would be suggested.

• Proceedings of the Korea Society of Costume Conference
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• 2004.10a
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• pp.146-147
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• 2004

• Korea Information Processing Society Review
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• v.29 no.1
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• pp.61-73
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• 2022

• Journal of the Korea Academia-Industrial cooperation Society
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• v.22 no.3
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• pp.303-309
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• 2021

This study examined how consumers in their 20s and 30s perceive luxury goods, masstige brands, and counterfeits, which have high social value, and whether the propensity for conspicuous consumption and conformity can explain them. Consumers were classified based on the similarity of attitudes toward these brands and purchase intentions. The groups were compared on the sub-dimensions of conspicuous consumption and conformity. Clustering analysis identified four groups, and the MANOVA result confirmed the differences among the groups. Personality (F=4.282, p=.006) and brand orientation (F=23.178, p=.000) were positively related to luxury and masstige brands. Fashion orientation (F=8.376, p=.000) was high for both groups, which likes luxury and masstige brands very much, and which likes counterfeits. High-price orientation did not make any significant difference among the groups. Conformity (F=3.537, p=.015) was high for all the groups, except for the group that liked luxury and masstige brands and did not like counterfeits. This study comprehensively examined the attitudes and purchase intentions of luxury and masstige brands and their counterfeits and can be the groundwork for further research on brand categorization.

• Journal of Conservation Science
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• v.31 no.2
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• pp.147-157
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• 2015

TExhibiting replicas of major artifacts is becoming common recently to raise their value and help the public to understand them. In Korea, more attention is paid only to appearance in creating replicas of artifacts. It is required to study reproduction technology minimizing damages to originals and applicable to massive artifacts like sculptures in the situation that replicas and artifact reproduction is increasing. To make a replica of the Stone Lion Statue excavated from Woljeong Bridge, a measured drawing and a cross section are produced based on art historical surveys using 3D scans. A non-contact reproduction method is selected. The strength of the non-contact reproduction method is that the output is detailed. Athough the non-contact method has known to be applicable only to small scale artifacts and require reprocess, it is discovered to be applicable to detailed statues like this lion statue. Therefore, this study may contribute to complement the historic authenticity of the statue as well as to raise its academic value. It also can be utilized as research material of similar artifacts'replicas and restoration.

• Journal of the Korean Society of Clothing and Textiles
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• v.26 no.11
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• pp.1537-1546
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• 2002

The purpose of this study was to examine fashion counterfeit purchasing behavior among female college students.497 female college students living in Seoul were surveyed for this study. For data analysis, descriptive statistics, factor analysis, and t-test were used. As the results, approximately 54% of respondents had purchased fashion counterfeits before. Among fashion counterfeit products, handbag, apparels, shoes and accessories were frequently purchased by them. For materialism instrument, three factors of materialism were found and labeled as happiness, ownership, and economic factors. Three factors of shopping values were also identified as hedonic, utilitarian, and social shopping values. There were statistically significant differences between purchasing group and non-purchasing group in terms of materialism and shopping values; that is, those who had purchased fashion counterfeits showed higher scores on materialism and hedonic and social shopping value than those who had not.

• Journal of the Korean Society of Clothing and Textiles
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• v.31 no.9_10
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• pp.1431-1441
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• 2007

The purpose of this study was to examine the effect of attitudes toward fashion counterfeits on brand attachment and equity. Four hundred-eight female college students in Seoul and its suburb responded for this study. For data analysis, descriptive statistics, factor analysis, and multiple regression were used for this study. The results of this study were as follows. First, attitude toward fashion counterfeits was classified into three factors such as goodwill, approve of purchase, and counterfeit quality factors. Second, brand attachment was classified into four factors such as love, interest, perception and trust factors. Third, brand equity was classified into five factors such as loyalty, quality, image and recognition factors. Generally, attitudes toward fashion counterfeits factors were correlated with lower scores on brand attachment and brand equity. Finally, the results revealed that attitudes toward fashion counterfeits had a negative effect on brand attachment and equity. Brand attachment had a positive effect on brand equity, and also brand attachment and brand equity had a positive effect on purchasing intention. Based on these results, fashion brand marketing strategies would be suggested.

• Journal of Fashion Business
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• v.9 no.1
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• pp.120-136
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• 2005

The purpose of this study is to analyze consumers' perceived risk which is shown in the process of purchase phase and consumption phase for the counterfeits of fashion luxury brands and to analyze the interrelationship of each type of perceived risk. The research method of the study used a qualitative approach. 6 informants were selected and then an in-depth interview was held with them. Through this process the data on the perceived risk for counterfeits were collected and analyzed. The results of the study are as follows; The perceived level of psychological risk including counterfeits exposure was extremely high; besides, economic risk and performance risk were also perceived. On the contrary, the perceived level of social risk and fashionability loss were relatively low. The risk perception for counterfeits appeared not only on the purchase phase but also on the consumption phase, and when perceived risk existed on the consumption phase, it had an influence on the level of perceived risk on the next purchase phase. However the psychological risk was continuously perceived on both purchase and consumption phase, even if it did not exist on the consumption phase. Psychological risk, economic risk and performance risk were not independent but interdependent. Moreover, the entire level of perceived risk could be controlled by reducing the level of other perceived risks when a certain type of risk was highly perceived.

• Korean Journal of Human Ecology
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• v.16 no.1
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• pp.103-110
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• 2007

The purposes of this study were to investigate the effect of materialism and conspicuous consumption on purchase of fashion luxury goods and counterfeits, and demographic variables' effect on these fashion purchase behaviors. For this study, 386 women aged over 20 were surveyed. The data were analyzed with frequency, factorial analysis, multiple regression analysis, ANOVA, etc., using the SPSS 10.0. The results of this study included; 1) The materialism was divided three factors: 'Pursuing of Happiness', 'Pursuing of Possession' and 'Disinterest of Possession'. 2) The conspicuous consumption was divided two factors: 'Pursuing of Recognition' and 'Pursuing of Fashion'. 3) The purchasing of fashion luxury goods was positively affected by 'Pursuing of Recognition' and 'Pursuing of Fashion' which were the conspicuous consumption factors. And the purchase of fashion counterfeits was affected positively by 'Pursuing of Happiness' and 'Disinterest of Possession', which were the materialism factors, and by 'Pursuing of Fashion', which was the conspicuous consumption factor. And 4) Age and income affected the purchase of fashion luxury goods and counterfeits.