• Journal of Nutrition and Health
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• v.50 no.2
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• pp.192-200
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• 2017

Purpose: The purposes of this study were to analyze visitors' food needs and identify the Push-Pull factor in Jeonju Hanok Village. Methods: A questionnaire was developed based on previous research to survey Korean adults who visited Jeonju city. A total of 580 questionnaires were used for the analysis. Results: Most of the subjects who visited Jeonju Hanok Village had food purchase experiences in Jeonju Hanok Village (96.4%). 'Traditional Korean food (26.5%)' was the most purchased food, followed by 'foreign food (25.8%)' and 'Korean food combined with foreign food (16.8%)'. Satisfaction of food purchases (3.35 points) was higher than average. The primary reason for satisfaction was 'the food is delicious (23.0%)', and the reason for dissatisfaction was 'the food is expensive (48.1%)'. In the push and pull factor analysis for identifying visit motivation, 'local food seeking', 'experience seeking', 'relaxation seeking', and 'friendship seeking' were push factors while 'traditional culture', 'facility convenience', 'experience activity', and 'food experience' were pull factors. There was a significant correlation between the push and pull factors. Regression analysis showed that all push factors influenced satisfaction. However, among pull factors, only 'food experience' and 'traditional culture' influenced satisfaction. Conclusion: In conclusion, this study indicates that food-related factors are destination characteristics (Pull factor) influencing intrinsic visit motivation (Push factor) and satisfaction. It is necessary to develop various food tourism products to satisfy visitors' needs and continuous visits in Jeonju Hanok Village. This study suggests the importance of research on food factors and provides useful basic data to establish positioning strategies for food cultural development in Jeonju Hanok Village.

• The Journal of the Korea Contents Association
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• v.15 no.6
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• pp.499-508
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• 2015

The purpose of this paper is to examine the structural relationship between experience(4Es), customer commitment and behavioral intention based on experience of the theme park as a hedonic destination. To carry out this study objective, a survey targeted for theme park customers was conducted from May 10. 2014 to June 10. 2014. These data were processed using SPSS 18.0 and Structural Equation Modeling with Amos 18.0 to test proposed hypotheses. The results are summarized as followed. First, the decomposition of path analysis revealed significant positive effects on customer commitment by entertainment experience, education experience, esthetic experience. and escape experience. While, entertainment experience was shown to have the largest influence on customer commitment. Second, customer commitment had a positive effect on revisit intention and WOM. Third, experiences have an indirect influence on revisit intention and WOM through the mediation of commitment. From the findings, the theme park is necessary to plan and develop experience program for more variable and special.

• 한국경영정보학회:학술대회논문집
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• 2007.06a
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• pp.154-159
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• 2007

본 연구는 병원 웹사이트의 eCRM 구성요인을 기존 문헌 연구를 통해 새롭게 재해석하고 설문조사를 통해 새로운 요인을 발굴하고 또 이를 적용하였다. 특히 eCRM 구성요인을 웹사이트 디자인 요인, 정보제공 요인, 커뮤니티 요인, 보안 요인의 4가지 요인으로 세분화하여 병원 웹사이트에 적합한 구체적이고 실질적인 eCRM 구성요인을 제시하였고, 이렇게 정립된 eCRM 구성요인들이 병원 브랜드의 경험적 가치와 브랜드의 충성도에 어떤 영향을 미치는 지를 조사 분석하였다. 또한 경험적 가치와 충성도 사이에 미치는 영향에 대해서도 조사 분석하였으며 마지막으로 경험적 가치와 충성도가 재 방문 의도에 미치는 영향에 대해서도 연구하였다. 따라서 본 연구는 병원 웹사이트 운영자에게 실질적이고 구체적인 eCRM을 구축함으로써 경쟁력 있는 병원 웹사이트로 거듭나는데 있어 도움을 주고자 한다.

• The Journal of the Korea Contents Association
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• v.21 no.6
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• pp.663-677
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• 2021

Recently, urban tourism regeneration projects to attract tourists are gradually increasing. Therefore, this paper focuses on social capital, which is a major factor in attracting tourists to revisit for revitalization of such urban tourism areas. Specifically, it looked at one of the social relations formed between tourists and local residents,'the process of revisiting based on attachment to the place by making the formation of social capital perceive empirical value'. As a result, you can see (insert result). This means that the bond between tourists and local residents is an important factor in inducing tourists to revisit actively in the urban tourism regeneration area. Therefore, this study presented implications for academic and practical work based on these results.

• 정보화사회
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• s.168
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• pp.34-37
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• 2004

정보통신부는 지난 3월 18일 광화문 교보문고 옆 정보통신부 청사 1층에 'Ubiquitous Dream 전시관(약칭 U-Dream관)'을 개관하고 다가올 디지털 정보화 사회의 모습과 우리나라의 우수한 IT 기술을 한자리에서 체험하고 관람할 수 있는 상설 전시관을 마련했다. 유비쿼터스란 '언제 어디서나 네트워크에 접속할 수 있다'는 뜻으로, 이 유비쿼터스 드림관에는 300평 규모의 전시관에 가정.사무실.자동차.카페로 꾸며져 네트워크를 통해 연결된 첨단 정보통신 기술을 경험할 수 있다. 미래의 사회가 궁금하다면 한 번 직접 시간을 내어 방문해 보자. 특히 한참 호기심이 많을 나이의 어린이들이 방문한다면 특별한 경험이 될 듯 싶다.

• Journal of agricultural medicine and community health
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• v.27 no.1
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• pp.51-64
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• 2002

This study was aimed to provide the basic data for the development of effective educational program by reflecting the opinions of the visiting health service workers. The subjects were 144 visiting health service workers in Gwangju and Jeollanam-do area who responded the mail questionnaire. The data were collected from June to July, 2001 using questionnaire composed of the education need, knowledge by subjective appraisal, and experience of education. The major findings of this study were as follows: 1. The number of respondents who received at least one education within recent three years were 43(29.9%) at the central level, 57(39.6%) at the provincial level and 53(36.8%) at the district level. The satisfaction with education was higher at the central level than at the provincial and district level. 2. Knowledges by subjective appraisal on the 'chronic degenerative diseases management' and 'health promotion' was relatively high. while that of 'rehabilitation' was low. 3. The knowledge by subjective appraisal of visiting health service was related with experience of education and license status. The knowledge was higher in registered nurses than in nurse aids. The curricula related to increased level of knowledge of visting health service workers were 'elderly health care', 'rehabilitation' and 'psychiatric-mental health nursing' educations at the central level 'continuing education for the community health practioners' and 'psychiatric-mental health education' at the provincial level and 'elderly health care', 'rehabilitation' 'psychiatric-mental health' and 'acute diseases control' educations at the district level. 4. The respondents preferred elderly health management as the contents of education, officer group education as the method of education, province(30.4%) as the main body of education, exercise and practice as the form of education, 2-3 times per year as the frequency of education, and 3-5days as the period of education. The findings of this study could suggest that future education program should be planned to increae the knowledge level of visiting health service workers by reflecting their educational need.

• Journal of dental hygiene science
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• v.4 no.2
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• pp.75-80
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• 2004

This study was conducted to evaluated dental health promotion behavior and dental health belief of dental hygiene students in Gwangju and Chunnam. The results of this study were as follow: (1) Higher perceived susceptibility was more decreased grade(p<0.001) and more decreased economic level(p<0.05), more perceived dental healthy(p<0.001). Higher perceived benefit was more increased grade(p<0.001), at perceived health was very unhealth(p<0.05), at perceived dental health was very unhealth(p<0.05), in case of dental office visit before 1 year was highier(p<0.01). Higher perceived seriousiness was at middle economic level(0.01), more increased perceived unhealth status(p<0.05) and perceived unhealthy dental status(p<0.01). Higher perceived salience was more increased grade(p<0.001), in case of dental office visit before 1 year was highier(p<0.001). Higher perceived barrier was more increased grade(p<0.001), more increased economic level(p<0.05), at perceived health was very unhealth(p<0.01). (2) Higher dental health promotion behavior was more increase grade in preventive dental utilization and user dental health recomended device and selection eating case of healthful food to dental health and selection uneating case of harmful food to dental health(p<0.05). (3) performance in dental health promotion behavior was significantly correlated with perceived susceptibility(r=-0.081), perceived benefit (r=0.133), perceived seriousiness(r=0.210), perceived salience(r=0.187).

• 한국디지털정책학회:학술대회논문집
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• 2005.11a
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• pp.629-648
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• 2005

본 연구는 eCRM 활용을 위한 운영 속성별 모델의 한 형태인 인터넷 콘텐츠를 기반으로 하여 그 특성을 파악하고, 이들 특성들에 의해 고객들이 사이트를 탐색하는 동안 경험하게 되는 플로우가 방문빈도 및 방문지속성인 고객밀착도에 어떠한 영향을 주는지 또한 고객밀착도가 eCRM의 활용에 어떠한 영향을 미칠 수 있는지에 대해서 연구하고자 하였다. 연구결과 콘텐츠 특성 요인 중 탐색의 편리성 및 디자인이 고객밀착도에 유의적인 영향을 미쳤다. 이는 인터넷 밀착도를 높이기 위해서는 인터페이스 중 탐색의 편리성과 콘텐츠의 디자인을 높게 지각할수록 고객의 방문빈도 및 지속성이 증가한다는 점을 시사하고 있다. 또한 콘텐츠 특성과 플로우 관계검증 결과 유의하게 결과가 도출되었다. 이는 콘텐츠가 가지고 있는 독특한 특성이 고객들로 하여금 흥미성, 새로움 추구 및 자발성을 이끌어 내야한다는 점을 시사한다. 플로우와 고객 밀착도와의 관계를 검증한 결과 유의적인 영향을 나타냈다. 이는 고객들이 사이트를 탐색하는 동안 플로우의 경험을 많이 할수록 밀착도인 방문빈도 및 방문 지속성이 높아진다는 점을 시사하고 있다. 마지막으로 고객밀착도와 eCRM 활용요인과의 관계를 검증한 결과 밀착도는 eCRM 활용요인인 고객유지(충성도), 신규고객확보(구전효과), 소비자 개발(고객 생애가치)에 모두 유의적인 결과를 보였다. 그러므로 eCRM을 활용하기 위해서는 인터넷 콘텐츠의 전반전인 고객밀착도를 제고할 수 있는 방안을 적극적으로 모색해야 한다.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.15 no.10
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• pp.6092-6101
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• 2014

This study examined the job experience of visiting supervisors for multicultural families. To achieve the goal of this study, data was collected by in-depth interviews with 7 visiting supervisors for multicultural families. For an analysis of the data, the grounded theory approach by Strauss and Corbin [11] was employed. The results of an analysis of the categories are detailed below. Through an open coding process, a total of 124 concepts, 33 subcategories, and 13 categories were produced. The central phenomenon was 'uncertain employment '. From the axial coding, the causal conditions were 'employment for economic reasons' and 'frequent policy and regulation changes'. The contextual conditions were 'uneasiness about the evaluation result', 'unilateral work instruction system', and 'little improvement of treatment'. Intervention conditions were 'high level of satisfaction with work', 'handy source of income', and 'no other alternative'. Action/interaction strategies were 'efforts for contract extension' and 'receptive attitude'. The consequences were 'hope to retain employment' and 'agonizing over their rights'.

• The Bulletin of The Korean Astronomical Society
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• v.38 no.1
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• pp.75.2-75.2
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• 2013

2008년 11월에 개관한 국립과천과학관은 매년 약 150만 명의 관람객이 방문하고 있으며, 천체투영관과 천체관측소에도 매년 20만 명 이상이 방문하고 있어 지금까지 방문한 총 누적 인원은 100만 명이 넘는다. 그리고 그동안 국립과천과학관에서는 일식, 월식, 유성우와 같은 특별한 천문현상 관측행사, 국제천체투영관영화제, 천체투영관 음악회와 과학 토크콘서트, 천문학 교실 등 다양한 천문 행사와 교육프로그램이 진행되어 천문학 대중화의 대표적인 기관으로 자리 잡았다. 하지만 점점 높아지고 있는 관람객들의 눈높이와 요구수준을 맞추기 위해서는 더욱 창의적이고 새로운 행사와 교육프로그램을 개발하여야 한다. 이것은 현재 천문시설을 운영하고 있거나 앞으로 운영할 계획인 다른 기관들도 모두 공통적으로 직면하고 있는 현실일 것이다. 이번 발표에서는 그동안의 국립과천과학관 천문시설의 운영 경험을 공유하고 향후 발전 방향을 함께 논의하는 기회를 가져보고자 한다.