• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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• 2015.10a
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• pp.743-745
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• 2015

The purpose of this study is to investigate the relationship between IT environment and commitment in online.The satisfaction of customers, who are in a servicescape, will be subject to many environmental stimulations. In particularly, the servicescapes of the store and the customer characteristics are important factors that affecting the emotional commitment of consumers. In this study, the servicescape that consumers evaluated can be divided into physical and social factors. Furthermore, how these factors can affect the emotional commitment through perceived service quality and social interaction will be studied as well. In addition, the moderating effects of the individual characteristics at the perception of servicescape, such as optimum stimulation level and social appropriateness will be studied together.

• Proceedings of the KAIS Fall Conference
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• 2010.11b
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• pp.911-914
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• 2010

본 연구는 이동근무를 시행하는 종합병원 방사선사의 이동근무에 대한 태도와 조직몰입도를 파악하기 위하여 시도 하였으며, 연구의 대상은 대전지역 이동근무를 시행하는 종합병원 4곳의 방사선사 110명을 대상으로 설문지를 이용하였다. 인구사회학적 특성은 성별은 남자가 많았으며 연령별로는 30~34세가 가장 많았으며 응답자 대다수가 부서이동 경험이 있었다. 정기적 근무부서 이동 필요성에 관한 문항은 대다수가 필요하다고 답하였으나 현 부서에서 이동 요구도는 비슷하게 나타났다. 근무부서 이동에 대한 태도의 영역별 점수에서는 전문직 발전이 가장 높게 나타났다. 인구사회학적 특성별 근무부서 이동에 대한 태도와 조직몰입의 차이검증에서는 성별, 결혼상태, 학력에 따라 유의한 차이는 없었으며 연령 19~29세에서 유의한 차이를 나타냈다. 미혼인 경우에 전문직 발전과 개인발전, 공통욕구에서 유의한 차이를 나타냈으며 종교를 가지고 있는 공통욕구 부문에서 유의한 차이를 나타냈다. 직무관련 특성에 따른 근무부서 이동에 대한 태도와 조직몰입의 차이검증에서는 월 급여 수준에서 199만원 이하의 전문직 발전과 개인발전, 현부서 근무기간 1년~5년의 개인발전에서는 유의한 차이를 나타냈으나 나머지 문항에서는 유의한 차이가 없었다. 월급여 수준에서 조직몰입은 250만원 이상이 가장 높게 나타났고, 근무유형에서는 정규직, 직위에서는 관리자가 조직몰입이 높게 나타났다. 11년 이상의 근무기간에서 병원에 대한 조직몰입이 높게 나타났다. 근무부서 이동 필요성에 대해서는 근무부서 이동이 필요하며 현 부서에서도 이동하는 것을 긍정적으로 생각하였으나 이동을 원하지 않는 경우에서 조직몰입이 높게 나타났다. 근무부서 이동에 대한 태도와 조직몰입도간의 상관관계에서 두 변수는 양의 상관관계가 있었고 이는 통계적으로 유의하였고, 근무부서 이동에 대한 4개의 영역 중에서 공통욕구만이 가장 큰 관련성을 나타냈다. 이상의 연구 결과를 종합하여 보면 연령이 낮은 군에서는 이동근무를 원하고 조직 몰입이 낮으나 이와 반대로 연령이 높은 군에서는 이동근무를 원하지 않고 조직 몰입도 높게 나타났다. 또한 낮은 급여, 비정규직, 현 부서에서 이동을 원할수록 이동근무에 대해 긍정적인 점수가 높게 나타났다. 이동근무에 대한 태도는 대부분 전문직 발전이라는 이유에서 이동근무가 필요하다고 느꼈으나 현 부서에서 이동 유무는 비슷한 분포를 보였고, 조직몰입은 이동근무를 원하지 않는 경우에서 높게 나타났다. 조직몰입은 정규직이고, 연령이 높고, 관리자이며 연봉이 높을수록 높게 나타났다. 이는 안정적인 위치에 있을수록 조직몰입이 좋다는 걸 보여준다.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.16 no.9
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• pp.5989-5997
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• 2015

The purpose of this study is to identify consumers' perceived consumption values and to examine the causal relationship between perceived consumption values, brand identification, emotional Absorption and behavioral commitment. Undergraduate students(N=210) were participated in the survey and the structural equation modeling was utilized for data analysis. The results of this study show that; first, psychological value and personality value have positive effects on brand identification but there was no significant relationship between functional value and brand identification; second, brand identification have positive effects on emotional commitment and behavioral commitment; third, the relationship between emotional commitment and behavioral commitment was not significant; fourth, the effect of psychological value on brand identification was higher than the effect of personality value on brand identification. Based on these results, several recommendations for company are discussed and future research directions are outlined.

• Journal of the Korea Convergence Society
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• v.6 no.4
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• pp.15-23
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• 2015

The purpose of this study is to investigate how the impact on the basic psychological needs and emotional and motor sports commitment to participate in 12 weeks of Physically Disabled wheelchair tennis class. Results: First, the basic psychological needs is a difference between groups was found in the autonomy and the relationship of the sub-factors autonomy, competence, was the difference in time measured between the castle. Second, the movement was born immersed in the measuring point to see a difference in cognitive involvement and engagement of sub-behavior factors, the mutual effects were measured at the time of the two groups and sub-factors. Third, the movement was born in sentiment appears to have overlooked the measurement point in the sub-group differences in factors such as positive emotions and negative emotions, collective and cross effects were measured at the time of the two sub-factors. Subsequent studies in qualitative research, as well as be able to induce a more active ongoing participation of the disabled being difficult to draw parallel with the subjective experience of people with disabilities, it is thought to be possible to develop a variety of programs.

• Journal of the Korean Society of Radiology
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• v.13 no.7
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• pp.995-1003
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• 2019

The purpose of this study was to survey and analyze the effects of organizational culture, leadership and organizational commitment on organizational satisfaction among radiological technologist working in hospitals in Busan. As a result, the scores of organizational culture, organizational commitment and job satisfaction of the tertiary university hospital were significantly higher (p<0.05, p<0.001). In the group with no turnover experience, the organizational commitment, job satisfaction, and organizational effectiveness scores were significantly higher (p<0.05). Job satisfaction scores of the department of nuclear medicine were significantly higher (p<0.05). Hierarchical regression analysis showed that organizational commitment had the highest impact on job satisfaction of radiological technologist (β=0.564, p<0.001). radiological technologist play a large part in hospital tissues in the diagnosis of disease. Therefore, based on the results of this study, it is helpful to analyze the relationship between the radiological history, organizational culture, leadership and organizational commitment in order to improve the job satisfaction of radiological technologists.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.16 no.3
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• pp.1745-1752
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• 2015

This study provides a framework for understanding the effects of brand image(symbolic and functional) on emotional commitment and behavioral commitment. First, the causal relationships between brand image, emotional commitment and behavioral commitment were examined. Second, the mediating effects of brand trust were also examined. Undergraduate students(N=217) were participated in the survey and the structural equation modeling was utilized for data analysis. The results of this study reveal that both of symbolic and functional brand image are positively related to brand trust. Brand trust also have positive effects on emotional commitment and behavioral commitment. Based on the results, some recommendations for company are discussed and future research directions are outlined.

• Korean Journal of Cognitive Science
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• v.15 no.3
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• pp.45-55
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• 2004

Immersion means the state of total devotion to what one is involved in. The typical form of this immersion experience happens when one is engaging in computer games. We analyze how the users became immersed in computer games. There are 22 elements of immersion involved in cognitive and emotional fun based cm the flow theory. After analyzing these elements with respect to flow dimension and game mechanics, we find that there are differences in the degree of their immersion in games. There are 7 elements that may be considered preferentially in designing computer games: unity, stimulation, gambling, virtual reality, fantasy, satisfaction accomplishment. We match these elements to Roget's categories and search for new categories with heading information and reference information. As a result 22 immersion elements are subdivided into 229 factors in the concrete. With these factors, we can design a multimedia game which has mon powerful immersion.

• Journal of Digital Convergence
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• v.16 no.6
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• pp.259-270
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• 2018

This study aimed to identify the effect of patient safety culture perception, organizational commitment on patient safety management activities in general hospital nurses. The data were collected from 191 subjects from August 2 to August 16, 2017 using a structured self-report questionnaires and analyzed using SPSS WIN Version 22.0. The results showed that patient safety management activities had significant correlations with patient safety culture perception and organizational commitment. Also, the influencing factors on patient safety management activities were patient safety culture perception, organizational commitment, and patient safety education experience. These factors explained 33.3% of variance. Therefore, in order to improve the patient safety management activities among general hospital nurses, it is necessary to develop and apply an nursing intervention programs considering patient safety culture perception, organizational commitment, and patient safety education experience.

• Journal of Korea Game Society
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• v.10 no.1
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• pp.35-45
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• 2010

This study sets a hypothesis on that the use of input control devices, which are similar to what we experience in real life, to control activities in games increases players' immersion rate, and compares general input control devices with dedicated input control devices in order to show appropriate results. Accordingly the process of the study is derived and the hypothesis is substantiated by understanding the relationship between game controlling activities and immersion rate. Overall satisfaction survey result on the use of dedicated devices shows that most players responded that they felt immersed enough in games when used dedicated devices and were highly satisfied. The use of the dedicated devices had positive impact on the increase of immersion rate in general. In order to increase immersion rate with controlling activities in games, the use of input control devices that are easy to handle and enable precise control is required, which shows that it will bring more fun and more increased immersion rate.

• Management & Information Systems Review
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• v.29 no.3
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• pp.123-146
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• 2010

This study is to examine what role is played on formation of brand attitude and brand attachment by the 3 types of brand experiences (rational experience, emotional experience and relate experience) undergone through an on-line brand community site. Also, the study aims to have a positive investigation on what influence is given to brand commitment by the brand attitude and the brand attachment formed through brand experience. The study result reveals that rational experience gives influence rather to brand attitude than brand attachment. On the other hand, it shows that emotional experience gives meaningful influence rather to brand attachment than brand attitude. It also shows that relate experience gives stronger influence to brand attachment than brand attitude. Next, a positive analysis is conducted to find out what difference of influence the brand commitment gives to brand attitude and brand attachment formed through brand experience. The analysis result shows that brand attitude does not give affect to brand commitment but brand attachment gives affect to brand commitment.