• Journal of Korea Technology Innovation Society
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• v.21 no.4
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• pp.1536-1576
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• 2018

This study aims at investigating the path in which entrepreneurial orientation and absorptive capacity, which have a significant influence on the corporate performance of SMEs, are mediated through product innovation performance (product speed, product quality). For the empirical study, 233 questionnaires collected from 1775 SMEs including in Daejeon Techno Park start-ups were analyzed by using structural equation model. The empirical analysis shows that absorptive capacity and entrepreneurial orientation have a positive effect on performance through product innovation performance. Therefore, it is suggested that entrepreneurial orientation and absorptive capacity increase product innovation performance in terms of corporate strategy and external information utilization capability, and product innovation performance leads to performance. This paper suggests that entrepreneurial strategy and capacity to utilize external information are important for introducing high quality products faster than others in response to the external environment.

• 한국벤처창업학회:학술대회논문집
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• 2018.11a
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• pp.111-120
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• 2018

최근 농촌 고령화와 노동력 부족, 경지면적의 감소, 이상기후에 따른 환경 변화, 시장개방에 따른 무한경쟁 상태에 놓인 국내 농업의 어려운 상황 속에서 스마트팜은 미래 농업의 새로운 트렌드로 주목받고 있다. 이에 본 연구는 스마트팜의 기술수용의도에 미치는 영향요인들을 살펴보고 이를 바탕으로 스마트팜 도입 확산을 위한 제언을 하고자 한다. 본 연구에서는 스마트팜 수용의도에 가장 영향을 미치는 요인으로 통합기술수용이론(UTAUT)을 근거로 스마트팜의 기술적 특성과 노력기대를 제시하였다. 실제 농업에 종사하고 있는 농업인들을 대상으로 수집한 설문결과를 자료분석에 사용하였으며, 독립변수로는 스마트팜의 기술적 특성으로 가용성, 신뢰성, 경제성을 선정하여 종속변수인 스마트팜 수용의도에 미치는 영향요인을 분석하였고, 노력기대의 매개효과를 분석하였다. 연구결과, 스마트팜의 기술적 특성 중 가용성과 경제성은 스마트팜 수용의도에 정(+)의 영향을 미치며, 신뢰성은 스마트팜 수용의도에 영향을 미치지 않는 것으로 나타났다. 또한, 스마트팜의 기술적 특성인 가용성, 신뢰성, 경제성은 스마트팜 노력기대에 정(+)의 영향을 미치는 것으로 나타났다. 이와 함께 스마트팜에 대한 노력기대는 스마트팜의 기술적 특성과 독립적으로 스마트팜 수용의도에 정(+)의 영향을 미치는 것으로 나타났다. 매개효과와 관련해서는, 스마트팜에 대한 노력기대는 스마트팜의 기술적 특성인 가용성, 신뢰성, 경제성과 스마트팜 수용의도간의 관계를 매개하는 것으로 나타났다. 이러한 분석결과는 농업인들의 스마트팜 도입을 촉진시키기 위해서는 스마트팜 기술의 안정적 기능 수행을 체감할 수 있는 전문적인 현장실습교육 프로그램, 기기 및 통신의 표준화, 스마트팜 도입에 따른 투자대비 수익성 변화의 구체적 제시, 양질의 환경 생육 데이터 수집 및 활용 체계 구축이 필요함을 시사한다.

• Korean Journal of Labor Studies
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• v.19 no.1
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• pp.65-104
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• 2013

This study aims to examine the intermediary roles of employee performance between high performance work system (HPWS) and its operational performance on the resource based view. Taking into account the unit of analysis, this study used a hierarchical linear modeling analysis in order to test rigorously the association between HPWS at the organisational level and employee performance at the individual level. For this empirical test, Human Capital Corporate Panel (HCCP) data including 316 firms and 7,872 respondents (including 923 team leaders) were used. To meet the unit of analysis and test the mediation effect, data at the individual and team level were aggregated into the organisational level. The empirical results show that HPWS have a positive impact on operational performance as well as employee performance such as job satisfaction, organisational commitment and organisational trust. Regarding the mediation effect, job satisfaction and organisational trust mediate between HPWS and operational performance. Theoretical implications are discussed in conclusion.

• The Journal of the Korea Contents Association
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• v.22 no.4
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• pp.190-198
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• 2022

In the food market, kiosks are rapidly expanding. The kiosk improves the in-store consumer experience and economic prosperity of businesses. This research explores the continuance use intention of kiosks via a post-acceptance model with four antecedent variables: perceived usefulness, perceived ease of use, confirmation, and satisfaction. An online survey was conducted with 420 senior consumers, aged 50-70, who have experienced kiosk services. This study used SPSS 25.0 for descriptive analysis and Amos 23.0 for confirmatory factor anlysis, structural equation analysis, and mediate the effect of the bootstrapping method. The following results were obtained. First, perceived usefulness and confirmation significantly influenced satisfaction with kiosks. Second, perceived usefulness and satisfaction significantly influenced continuance use intention. Third, satisfaction mediated the relationship between perceived usefulness and continuance use intention. Fourth, satisfaction mediated the relationship between confirmation and continuance use intention. These findings enhanced the understanding of seniors' attitude and response to kiosk services.

• The Journal of the Korea Contents Association
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• v.22 no.4
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• pp.365-378
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• 2022

This study attempted to understand the effect of subjective class consciousness on the quality of life of female elderly people and to verify the multi-mediated effect of expectation of living standards and depression. To this end, an analysis was conducted using the SPSS Process Macro for 8,070 female elderly people aged 55 or older in the data of the "2018 Aging Research Panel Survey 7" of the Korea Employment Information Service. As a result of the analysis, first, it was found that the higher the subjective class consciousness of the elderly women, the higher the quality of life. Second, the higher the subjective class consciousness of the elderly women, the higher the expectation of living standards and the lower the depression. Third, in the relationship between the subjective class consciousness and quality of life of female elderly, when expectations and depression of living standards were simultaneously put into the regression equation, both variables were found to have significant mediating effects. Based on these research results, practical and policy implications for improving the quality of life of the elderly women were discussed together.

• The Journal of the Korea Contents Association
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• v.22 no.7
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• pp.420-431
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• 2022

This study aimed to identify the correlation between COVID-19 stress, depression, and online shopping addiction in adults, and to confirm the mediating effects of depression on moderated by gender. An online survey was conducted by requesting a survey organization that has panels across the country. The collected 336 data were analyzed using Process Macro for SPSS. As a result of the study, online shopping addiction increased as COVID-19 stress increased. And the mediating effect of depression was found to be significant in the effect of COVID-19 stress on online shopping addiction. Furthermore, in the effect of COVID-19 stress on online shopping addiction, the mediating effect of depression moderated by gender was found to be significant. As the COVID-19 infectious disease prolongs, it is necessary to consider gender in interventions for behavioral addiction prevention, such as online shopping, and mental health management.

• Journal of the Korea Convergence Society
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• v.13 no.2
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• pp.201-214
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• 2022

This study examined the relationship between young adults' personality traits and mobile shopping intention, through mediation effects of privacy concern and perceived value of purchase based oh the mobile devices. For purposes of the study, data were collected from a convenience sample of 204 undergraduate students who participated in introduction to psychology and marketing at a large university in South Korea. To test the research model, this study used a path analysis with a maximum likelihood method and a regression analysis with a parallel mediation using bootstrapping procedures. The study results indicated that privacy concern can mediate the effects of neuroticism and agreeableness on mobile shopping intentions. Also, the relationship between openness and mobile shopping intention was mediated by the perceived value of mobile commerce. From these results, it suggests that mobile marketers should consider personality traits of young adults for customizing the personalized mobile marketing strategies.

• Journal of Convergence for Information Technology
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• v.12 no.5
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• pp.278-289
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• 2022

This study empirically analyzed the effect of work value of beauty industry workers on service productivity through job satisfaction. First, according to the result of investigating factors that make effect on service productivity, it was identified that service productivity increases when work value and job satisfaction are higher. Also, it was identified that service productivity increases when awareness of satisfying values, intrinsic satisfaction, recognition of work value, recognition of self-value, and extrinsic satisfaction are higher. Fourthly, as a result of investigating the effects of work value of beauty industry workers on service improvement through job satisfaction, it was identified that the mediating effect of job satisfaction was also significant in the sobel test as Z value of |Z|=15.057 showed a greater value than 1.96. Based on the results of this study, it is expected that inner motivation can be increased for beauty industry workers to recognize that their work is meaningful and worthwhile and service productivity can be maximized by improving the satisfaction and intrinsic job satisfaction that come from work itself.

• Korean Journal of Culture and Social Issue
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• v.28 no.1
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• pp.61-81
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• 2022

The study examined the relationship between other-dependent narcissism and road rage experience, and whether the relationship was mediated by maladaptive emotion regulation strategies. In addition, the study investigated whether the experience of road rage differed by gender, and the gender difference was mediated by maladaptive emotion regulation strategies. A total of 209 drivers including 107 males and 102 females completed an online survey composed of Two Dimension Narcissism Scale, Cognitive Emotion Regulation Questionnaire, and experience of road rage. The main results are as follows: first, blaming others and catastrophizing factors of maladaptive emotion regulation strategies mediated the relationship between other-dependent narcissism and road rage experience. Second, male participants had more experience of road rage than female participants, which was mediated by blaming others factor of maladaptive emotion regulation strategies. Finally, implications and limitations of this study were discussed.

• Proceedings of the Korea Water Resources Association Conference
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• 2022.05a
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• pp.45-45
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• 2022

산업화에 따른 화학물질 사용량의 증가는 담수로의 유해화학물질 유출사고의 위험을 증가시키며, 이러한 사고는 하천수 수질과 수환경 생태계에 심각한 위해와 손상을 야기한다. 이러한 수질사고 발생시 신속 대응을 위해, 하천에 유입된 물질의 거동을 신속하게 예측하는 것이 필요하며 이 경우 1차원 추적모형이 주로 사용된다. 1차원 물질혼합 모형은 하천을 하나의 유선으로 보며, 복잡한 하천흐름의 시스템을 현상학적으로 해석하고, 오염물질의 이송 및 혼합 메카니즘을 모델 매개변수에 반영하여 모형화한다. 이러한 매개변수들은 직접적으로 측정하기 어려우며, 이론에 기반한 매개변수 산정 기법이 구축되지 않은 실정이다. 따라서 대부분의 연구에서는 추적자 실험을 실시하여 유한한 하천구간에서 추적자의 시간-농도곡선(Breakthrough curve, BTC)을 취득하고, 이를 통하여 대상 구간의 매개변수를 역산하는 최적화 기법에 의존하고 있다. 하지만, 모든 하천구간에 대하여 추적자 실험을 수행하여 데이터를 확보하는 것이 어렵기 때문에 최적화 기법의 적용성에 한계가 있다. 본 연구는 흐름정보가 제공되지 않은 미계측 하천구간에서 BTC를 신속하게 예측할 수 있는 회귀모형을 구축하는 것을 목표로 한다. 국내 하천에서 수행한 4회의 추적자 실험으로부터 취득한 28개 구간 케이스의 데이터에 대하여 농도곡선 전처리를 수행하고 14개의 통계적 특징을 추출하였으며, 계측된 흐름특성과의 상관관계를 분석하였다. 분석 결과, 대상 구간에서의 BTC의 변화가 추적자의 유하거리에 매우 높은 상관관계를 보였으며, 이를 이용하여 회귀모형을 제시하였다. 제안된 회귀모형을 적용하여 하류의 지점에서의 BTC를 예측하였으며, 1차원 이송-분산 방정식과 하천저장대모형을 활용한 예측결과와 비교하여 검증하였다. 그 결과, BTC의 변화특성을 활용한 회귀적 예측이 하천 지형 및 흐름의 변동성이 작은 구간에서 1차원 혼합모형들을 이용한 예측보다 더 높은 정확도를 보였으며, 이러한 장점은 장거리 예측에서 더 분명하게 나타났다.