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The Effects of Entrepreneurship Orientation and Absorptive Capacity on Corporate Performance : Focusing on Mediating Effects of Product Innovation Performance  

Lim, Jonghwa (한국기술교육대학교 산업경영학과)
Kim, Byung-Keun (한국기술교육대학교 산업경영학부)
Publication Information
Journal of Korea Technology Innovation Society / v.21, no.4, 2018 , pp. 1536-1576 More about this Journal
Abstract
This study aims at investigating the path in which entrepreneurial orientation and absorptive capacity, which have a significant influence on the corporate performance of SMEs, are mediated through product innovation performance (product speed, product quality). For the empirical study, 233 questionnaires collected from 1775 SMEs including in Daejeon Techno Park start-ups were analyzed by using structural equation model. The empirical analysis shows that absorptive capacity and entrepreneurial orientation have a positive effect on performance through product innovation performance. Therefore, it is suggested that entrepreneurial orientation and absorptive capacity increase product innovation performance in terms of corporate strategy and external information utilization capability, and product innovation performance leads to performance. This paper suggests that entrepreneurial strategy and capacity to utilize external information are important for introducing high quality products faster than others in response to the external environment.
Keywords
Entrepreneurial Orientation; Absorptive Capacity; Product Innovation Performance; Product Speed; Product Quality;
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Times Cited By KSCI : 2  (Citation Analysis)
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