• The Research Journal of the Costume Culture
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• v.23 no.4
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• pp.661-672
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• 2015

In this study, nine scarf designs expected to be effective for accent design for the fashion style of new senior women were suggested by reflecting purchase behavior and scarf preference after conducting surveys and an analysis by targeting 136 new senior women in order to propose scarf design-matching with the preferences of new seniors. As a result of the study on the scarf purchase features of new seniors, it was revealed that the purchase time for scarves was mainly autumn and winter, even though it is regardless of season, and in spring and summer, they seldom purchased scarves. The purchase frequency was four times a year, and what they first thought of at the time of purchase was represented in the order of color, design, and the material of the scarf. They most preferred department stores, mixed and achromatic colors, cotton and silk fabrics, natural and geometric patterns, and long scarves of a rectangular shape. In the case of the consumer attributes of scarves, it was revealed that $50^{th}$ desired more individuality-oriented, unique scarf designs than $60^{th}$, and $60^{th}$ desired scarf designs with convenient management considering others' attention compared with $50^{th}$. As concepts for scarf designs, the aspects of individuality, co-existence, and maturity were extracted by reflecting the features of new senior women, and a total of nine scarf designs were suggested by developing three sub-designs for each concept.

• Review of Culture and Economy
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• v.21 no.2
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• pp.89-109
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• 2018

This paper aims to offer a conceptual framework in the context of culture-driven city branding through strategic design from a cross-disciplinary approach. The key findings identified the followings: Firstly, the phenomenon of culture-driven city brand creation and the use of design value of primary attractions. Secondly, the impact of the design contents of new media in supporting city brand creation. Lastly, the importance of image/text relationships through applying coding theory to enhance city brand communications.

• Korean Institute of Interior Design Journal
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• v.23 no.3
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• pp.117-124
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• 2014

This study has inferred the mechanism of psychological observation activities through comparison analysis of the observation data acquired from eye-tracking and their post-estimation. The results of their analysis can be summarized as the followings. First, even though the frame of analysis has been set up so that there might not be any change to the number of the sections even with any change of consecutive observation times, the fact that the time by area decreases along with the change of consecutive observation from three times to six and nine times means that the time spent on "recognition" of space information reduces in the course that the feature of observing for space information switches from "perception to recognition". Second, the subjects moves their eyes incessantly in order to acquire space information while observing the space, when it was confirmed that there was a difference between "the space which the subjects searched for information by means of observation activities" and "that which they thought they observed that remaining in their consciousness". The appreciation of this kind of difference is very significant for the analysis of observation features. Third, the short observation (0.1 second, three times of consecutive observations) is consistent with "Ares I, intensively searched = that marked as having been observed consciously" by 60%, while the long-time observation (0.3 second, 9 times of consecutive observations) had 56%, which was relatively high, of "Area I, searched intensively ${\neq}$ that marked as having been observed consciously", which means that the observation feature seen at the activities of "consciousness : unconsciousness" and "observation : search" had some change in the course of changing from "perception to recognition".

• Korean Institute of Interior Design Journal
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• v.25 no.2
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• pp.30-40
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• 2016

This study analyzed the attention concentration tendencies of one(1) subject who showed convergent exploratory acts actively through the gaze-brainwave measurement experiment of cafe space images and our research findings are as follows. First, the areas of interest (AOIs) that the subject gazed visually by paying attention to it and concentrating on it at a cafe space include counter&menu area, sign area, partition area, image wall area, stairs area, and movable furniture area, and built-in furniture area: seven areas in total. Second, conscious gaze frequency appeared the highest in counter&menu area, and conscious gaze appeared more later than in initial times. Third, conscious gaze pattern was divided into the zone that explored various areas dispersely (distributed exploratory zone) and the zone that explored between particular areas concentratedly (intensive exploratory zone). Fourth, as a result of analyzing the brainwave attention concentration, it was found that the attention concentration in prefrontal lobe (Fp1, Fp2) and frontal lobe (F3, F4) rose to a higher level in the zone of 15 to 16 seconds and this time zone was considered to be a zone where gazing at counter&menu area was very active. In addition, the attention concentration appeared higher in the initial zone than in the later zone, among the entire experimental time zones. Finally, as a result of analyzing the changes in activation by brain portion of the SMR wave expressed when maintaining the arousal and attention concentration, it was found that the right prefrontal lobe and the frontal lobe became activated in the time zone when the intensive exploration of "counter&menu area" and "movable furniture${\leftrightarrow}$built-in furniture area" had occurred and the time zone when the intensive exploration of "image wall${\leftrightarrow}$partition area" and "counter&menu${\leftrightarrow}$sign area" had occurred.

• Journal of the Korea Fashion and Costume Design Association
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• v.15 no.1
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• pp.123-138
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• 2013

This paper studied the apparel product attributes that women in the new elderly generation require in formal wears and in casual wears. The purpose of this study was to provide the design guideline when considering the changing and diverse buying patterns of the new elderly female consumers as opposed to the traditional elderly generation. We employed a qualitative study methodology of one-on-one in-depth interview with open coding. Between August 10 and October 3 of 2012, we interviewed sixteen female consumers of age 60 or above residing in the metropolitan area who considered themselves as young-minded. Our findings were as follows: The consumer-required attributes that the new elderly women wanted to present have five dimensions of symbolism, aesthetic, fitness, usefulness, and maintenance. The main focus of the apparel product attributes that the new elderly women wanted was the dimension of symbolism in formal wears and the dimensions of usefulness and maintenance in casual wears. The new elderly females were the emerging group of consumers of diversified clothing products who emphasized overall balance and wore appropriately for occasions. Apparel products for the new elderly females should incorporate the design attributes that they want as well as the overall balance among individual wears.

• Proceedings of the Korea Contents Association Conference
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• 2014.11a
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• pp.141-142
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• 2014

지금 사회는 물질중심에서 정신(문화)중심의 뉴 패러다임을 맞이하고 있다. 소득수준이 향상되면서 물질뿐만 아니라 국가의 전통문화, 민간 공예, 지방 전통 등 정신적인 측면이 강조되고 있다. 따라서 본 논문은 중국 전지요소를 활용한 포스터 광고 디자인을 통해 전지 요소로서의 활용 가능성을 확대하고, 중국 전통 전지공예의 가치를 재조명하는 동시에 중국 광고 포스터 디자인의 현지화 및 세계화에 대한 가능성을 연구해 보았다.

• The Journal of the Korea Contents Association
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• v.20 no.2
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• pp.127-140
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• 2020

Since the first episode of (1995) by Pixar, a world leading animation company, 3D animation has been focused on realistic motion and rendering techniques. However, in 2018, 3D animation was released, with unique backgrounds created through illustration techniques and dynamic movements of characters that seemed to be produced by hand rather than computers. It shows a lot of difference from other 3D animations. In this study, I analyzed 's new production techniques and expressions into two categories, first, the use of old comics techniques, and second, other factors that made the animation stand out. in 3D animation market focused on realistic motion and rendering techniques can have positive implications in terms of expanding animation diversity. This study is expected to be used as academic or research data for researchers studying new production techniques in related fields.

• Korean Institute of Interior Design Journal
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• no.36
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• pp.14-21
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• 2003

The Propose of this research was to consider how the New Media Architecture was applied to contemporary architecture according to the analysis of the design method process of Toyo Ito. Sendai Mediatheque by Toyo Ito stands as one of the most symbolic statement In New Media architecture. The four principal architectural elements of the Mediatheque are the digital image, the continuous space, the tube, and the skin facade. The digital image express forms of communication, person-to-person and person-to-thing, and they vary according to the media utilized on each level. The three skin elements of the Mediatheque are a double skin of MPG, skin of louvers, skin of fine-floor decking. The tubes act as columns while enveloping light, air, water, electricity the passage of people, as well as the means of transferring material. The thirteen tubes of different sizes prevent the erection of wall and suggest places instead of rooms. Instead of being limited to certain specified actions in clearly defined rooms, people are free to choose places for their actions in the continuous space.

• Journal of the Korea Fashion and Costume Design Association
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• v.19 no.2
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• pp.145-157
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• 2017

This study aimed to investigate the relationship between values orientation and fashion image orientation with a focus on the new senior generation. The study conducted data analysis by using the SPSS 17.0 program for the final 397 copies excluding incomplete questionnaires. The results of this study are as follows. First, values orientation was drawn as the four factors of social orientation, dependent orientation, family-like orientation, and individual orientation. The fashion image orientation was compartmentalized as three factors: urban image, individual image, and feminine image. Second, social orientation had a significant effect on feminine image as shown in Photo 1, while only individual orientation exerted a significant influence on individual image (Photo 2). Social orientation and family-like orientation respectively exercised a significant influence on individual image and feminine image, and feminine image (Photo 3). Third, the four groups did not show a significant difference in the relationship with the sub-elements of fashion image orientation. It appeared that all four groups were felt as a complex image in which modern, feminine, and individual images were mixed. Fourth, the four groups showed a significant difference in the unusual, elegant, refined, youthful, feminine, and modern images among the factors of fashion image orientation.

• Archives of design research
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• no.16
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• pp.27-38
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• 1996

Environmental design is the process of creating and suggesting a new culture retlectmg the spirits and scientific know ledges of an age, so il is important for a designer, who deals environment, to perceive the present trend of science, The goal of this study is to suggest a way to recover the vanishing image in current urban environment from the viewpoint of changing world-view, The process of this study is as follows. 1. According to spatial hierarchy, the role of each space and the importance of each space in correlation with human are considered. 2. The method to undersk, nd the space from the viewpoint of new paradigm and the direction of environmental design's access are suggested. 3. The notion that introduction of semi public space In urban environment is consistent with new paradigm is demonstrated and the semi public space's role of stimulation of urban activity is emphasized. The result of this study shows a possibility that semi public space, introduced by understanding of a space on the basis of new paradigm, expands the territory of life and overcomes tile negative environmental problem like disorder, increase of entropy.