• Title/Summary/Keyword: 기업 책임신뢰

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Lotte Mart: A Best Practice in Social Responsibility and Ethics Management (롯데마트:사회적 책임구현과 윤리경영의 실천)

  • Oh, Changho;Lim, Jongwon;Shin, Geon-Cheol
    • Asia Marketing Journal
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    • v.7 no.3
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    • pp.83-104
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    • 2005
  • This case describes Lotte Mart's practices and achievement in the aspect of social responsibilities and ethics management and its implications in retail industry. Lotte Mart set ethics management as core business objective, and establishes and operates a variety of ethics management programs for each of customer, shareholders, employees, suppliers and society. By these programs, Lotte Mart could achieve improvement in quality and price competitiveness through better partnership with supplier, get more efficiency in business through higher morale among employees, and gain improved customer loyalty through customer satisfaction.

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A Study on the CM at Risk Business Model using Business Model Canvas (비즈니스 모델 캠버스(BMC)를 이용한 시공책임형 CM 비즈니스 모델에 관한 연구)

  • Park, Kyungmo
    • Korean Journal of Construction Engineering and Management
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    • v.17 no.3
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    • pp.23-31
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    • 2016
  • The domestic market of CM at Risk has not been activated yet. It was analyzed duo to the fact that construction owners didn't have confidence in CM at Risk, because of the concerns regarding CM firms reliability, service, specialty, system and feasibility. Therefore, this study analyzed the problems to find the reason for declines in orders through a business diagnosis based on the Business Model Canvas(BMC) and set up the direction of business model improvement with one on one expert interviews. Additionally, we suggested the sub-activities for the business model improvements of CM at Risk service that are divided into 9 building blocks. Through this method, we determined that we would need preceding innovation activities such as good communication with customers, reinforcement of subcontract and excellence in project operations to convert the successful practice and settlement of the CM business model based in BMC. It is expected that the business model suggested from this study would contribute to improvement of CM at Risk competition and the differentiation strategy when compared with other firms. Also, it would be used a basis data to develop CM at Risk business model in the future.

Influence of Organizational Justice, Shared Values and Job Satisfaction on Innovative Behaviors in Small & Medium Venture Enterprises: Focusing on the Mediating Effect of Organizational Trust (중소 벤처기업의 조직공정성과 공유가치, 직무만족이 혁신행동에 미치는 영향: 조직신뢰의 매개효과를 중심으로)

  • Lee, Chong Ik;Ha, Kyu Soo
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.13 no.2
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    • pp.51-61
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    • 2018
  • As Korean society becomes more matured, more people consider trust valuable, as a social capital. Researchers introduced trust literatures focusing on public policy, sociology than business. In this paper, it is empirically analyzed how Organizational Justice, Shared Values, Organizational Trust, 3 dimensions of social capital explained by Nahapiet & Ghoshall, together with Job Satisfaction and Innovative Behavior, as a proxy of performance at the organizational level. The results of this study are as below. Firstly Organizational Justice, consisted of 4 sub-variables of Distributional Justice, Procedural Justice, Interpersonal Justice and Informational Justice, classified by Colquitt, affects Job Satisfaction positively. Secondly Shared Values, consisted of 2 sub-variables of CEO's Core Value and Organizational Culture, availing Competing Value Model of Cameron & Quinn, affect Job Satisfaction positively. Thirdly Job Satisfaction, consisted of 2 sub-variables of economical satisfaction and self-efficacy, affects Innovative Behavior positively. Lastly Organizational Trust has mediating effect on the relationship between Job Satisfaction and Innovative Behavior. However, while the direct effect of Job Satisfaction on Innovative Behavior shows 69%, the indirect effect of Organizational Trust on Innovative Behavior shows 31%, which may not be ignorable. Furthermore in case of smaller organization with less than 30 members, the indirect effect of Organizational Trust shows 64%, comparing to 36% of direct effect of Job Satisfaction. This study was able to confirm that organizations need to maintain Organizational Trust as much as they strive to increase Job Satisfaction through securing Organizational Justice and Shared Values in order to effectively increase Innovative Behavior. For small organizations with less than 30 members, they can never achieve Innovative Behavior without Organizational Trust. Conclusively it is acknowledged that Organizational Trust is the most important prior condition for innovation and long-term survival of SME ventures.

A study on the impact of ESG (Environmental, Social, and Governance) management activities of small and medium-sized enterprises on the organization's non-financial performance (중소기업 ESG 경영 활동이 조직의 비재무적 경영성과에 미치는 영향에 관한 연구)

  • Hyun-Gyu Kang;Sang-Ho Lim
    • Industry Promotion Research
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    • v.9 no.2
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    • pp.23-28
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    • 2024
  • The study investigated the impact of ESG management activities on the non-financial performance of organizations, focusing on small and medium-sized manufacturing companies. Using data from 78 survey responses, the following results were summarized. Firstly, ESG management activities positively influenced internal customer satisfaction. The correlation coefficient was .679, indicating a moderately strong correlation, and the coefficient of determination (R2) was .461, explaining 46.1% of the variance. Additionally, with a beta value of .679, a t-value of 8.058, and a p-value of .000, ESG management activities had a statistically significant impact on internal customer satisfaction. Secondly, ESG management activities also had a positive impact on corporate trust. The correlation coefficient was .695, indicating a moderately strong correlation, and the coefficient of determination (R2) was .483, explaining 48.3% of the variance. The beta value was .695, the t-value was 8.429, and the significance probability was .000, indicating a significant influence on corporate trust.The study aimed to shed light on the relationship between ESG management activities of small and medium-sized enterprises and their non-financial performance. These results suggest that companies can enhance internal customer satisfaction and corporate trust through fulfilling social responsibilities and practicing sustainable management.

Effect of University Student's Awareness of Social Responsibility and Trust in Corporate Social Responsibility on a Sustainable Diet (대학생의 사회적 책임 인식과 기업의 사회적 책임 신뢰가 지속가능 식생활에 미치는 영향)

  • Ji Eun Kim;Kyoung Sook Choi
    • Journal of the Korean Society of Food Culture
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    • v.39 no.3
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    • pp.138-146
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    • 2024
  • This study examined the influence of social responsibility awareness (economic and social-environmental responsibility) and trust in corporate social responsibility on sustainable diets. The subjects of the study were 468 university students. The main research results were as follows. First, the social responsibility awareness of the study subjects was 4.03±0.72 points for economic responsibility and 3.48±0.81 points for social-environmental responsibility. An awareness of economic responsibility showed differences according to gender. Trust in corporate social responsibility was 3.62±0.61 points, and there was no statistical significance based on gender. Second, the level of a sustainable diet was food safety and consideration (4.06±0.63), knowledge of the environment and diet (3.94±0.68), understanding of the food circulation system (3.45±0.77), and healthy diet (3.26±0.89). Among the factors influencing a sustainable diet, female students had higher attitudes toward food safety and consideration and understanding of the food circulation system than male students. Third, the social responsibility awareness (economic responsibility and social-environmental responsibility) and corporate social responsibility trust variables influenced university students' sustainable diet. Among these, social-environmental responsibility awareness had the highest influence.

A consumer awareness of the difference study on the corporate social responsibility activities : Focusing on Authenticity (기업의 사회 공헌 활동 인식에 대한 소비자 인식 차이 연구 : 진정성을 중심으로)

  • Lee, Jong-Ho;Yun, Dae-Hong;Kang, Yeol-Woo;Kim, Ji-Hyun
    • Management & Information Systems Review
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    • v.32 no.2
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    • pp.59-81
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    • 2013
  • Nowadays, social responsibility activities's influence on company's production activity is expanding and corporate social responsibility as sustainability is mandatory. Unlike the past that few companies did social responsibility activity, it is hard to find differences in present that lots of companies are doing social responsibility activity. This research divides social group and corporate group according to the consumer's recognition about company's social responsibility activity and affect-relation of consumer's recognition is confirmed based on the level of authenticity when company does social responsibility activity. As a result, this research states that company's social responsibility activity will make conclusive responsibility on increasing consumer's trust on the company by letting consumers recognize that company's social responsibility activity whiling achieving its seeking goal is not for company's profit, but is sincere action toward social, which means it is the responsibility activity including authenticity.

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The Effect of Perceptions of CRM-Performing Companies and NGOs on Donation Attitudes and SNS WOM Intentions (CRM수행기업과 NGO에 대한 인식이 기부태도와 SNS구전의도에 미치는 영향)

  • Lee, Eun-Mi
    • The Journal of the Convergence on Culture Technology
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    • v.8 no.6
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    • pp.341-346
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    • 2022
  • With the recent paradigm shift towards 'sustainable management', corporate social responsibility is recognized as an important factor for the continuous and long-term growth of a company. This study examines how the perception of CRM performing companies and NGOs affect attitude toward donation. In addition, it was empirically investigates how the perception of donation affects the SNS word of mouth intention. In this study, a total of 180 usable responses were obtained for analysis, and SPSS and AMOS 26.0 were used to verify the validity and hypothesis of the study. As a result of the study, it was found that validity and reliability were secured. As a result of the hypothesis testing, all the hypotheses were supported, but the effect of the perception of the company implementing CRM on the donation attitude was very weakly supported. This study suggests that raising a positive awareness of CRM-performing companies and NGOs collaborating with them is an effective strategy to increase donation attitudes and SNS word-of-mouth intentions for CRM.

The Influence of Organizational Members' Perception of Interactional Justice on Creativity: The Mediating Effect of Trust in Leader and Moderating Effect of Procedural Justice (상호작용 공정성 인식이 구성원의 창의성에 미치는 영향: 절차공정성의 조절효과와 상사신뢰의 매개효과)

  • Wang, Yu;Kim, Yongho
    • Journal of Digital Convergence
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    • v.20 no.5
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    • pp.139-148
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    • 2022
  • The research focuses on the interactional justice of organizational members and supervisors within Chinese organizations. In terms of organizational performance, the focus is on creativity by members, based on the need for innovation today. Furthermore, it verifies the influence of moral leadership on members' innovative behavior and the various effects of trust on members' superiors. This study empirically examined 330 Chinese small practitioners and identified the role of interactional justice in increasing the creative influence of organizational members to date in Chinese small. This study will propose ways to increase the level of creative and reduce the level of procedural justice, and discuss future research directions related to this.

A Study on the CEO Reputation on Organizational Favorability and Purchase Intention (CEO평판이 조직 호감도와 구매의도에 미치는 영향 연구)

  • Moon, Hyojin;Chang, Woosung
    • The Journal of the Convergence on Culture Technology
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    • v.8 no.6
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    • pp.295-302
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    • 2022
  • This study intends to apply the concept of reputation as a tool to positively build an evaluation of the CEO, the CEO of a company. It aims to develop tools to manage the reputation of the CEO and empirically explore the value of the tools use. As a result of the study, reliability, customer management, strategic vision, employee management, and social responsibility were derived as the constituent factors of CEO reputation, and it was confirmed that the relationship between CEO reputation and organizational favorability was statistically causal. Furthermore, the relationship between CEO reputation and product purchase intention was also statistically significant. It was confirmed that if the CEO's reputation was positively managed, it could help the stakeholders to evaluate the company to which the CEO belongs, as well as to purchase the products provided by the company. One of the ways to be well-received by various stakeholders in a corporate environment where uncertainty is intensifying is a reputation management system for CEOs, and CEOs themselves should recognize that their reputation can affect the organization and pay attention to reputation management.

New Multi-Party Information Services in the Medical Industry: A Case Study on HNIP's Baro-One Services (의료 산업 융합 서비스 구현의 성과와 시사점: HNIP의 바로ONE 서비스를 중심으로)

  • Kim, Beom-Soo;Goo, Mi-Kyung
    • 한국IT서비스학회:학술대회논문집
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    • 2010.05a
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    • pp.9-16
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    • 2010
  • 대한민국의 의료보험은 크게 국가에서 운영하는 국민건강보험과 국민이 선택적으로 가입하는 민간의료보험으로 나눌 수 있다. 국민건강보험과는 달리 민간의료보험 청구와 정산은 각 보험사별로 이루어지고, 또한 그 절차도 각자 독자적인 방법과 순서를 따라 진행되어 보험가입자의 불편 해소 및 업무의 효과적 추진을 위한 방안이 모색되어왔다. 이에 민간의료보헙협의체(KPPO)에서는 2009년부터 HNIP의 바로One 서비스를 통하여 병원, 보험회사, 보험가입자를 연계하는 보험 청구 및 지원서비스를 개발하여 운영하고 있다. 의료기관-보험사-보험가입자를 연계하는 전략적 협력 융합 서비스 구축을 토대로, 기존에 서로 연계되지 않고 오프라인으로 진행되던 보험금 청구 프로세스를 효과적이고 체계적인 관계로 발전시켰다. 그리고, 다자간의 새로운 정보 유통망의 구축 및 융합 서비스를 통하여 업무의 표준화, 다자간의 관련 업무 프로세스의 효율화를 도모하였다. 이러한 융합서비스를 통하여 규모의 경제, 고객의 편의 및 만족 증대, 기업의 사회적 책임 달성, 신뢰의 구축 등 융합서비스 구축의 다양한 시너지효과를 기대한다.

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